Merseyside Marketing Contracts

The table below looks at the prevalence of the term 'Marketing' in contract IT jobs within the Merseyside region together with a comparison to our General terms category. Included is a guide to the contractor rates offered in IT jobs that have cited Marketing over the 3 months to 5 September 2008 with a comparison to the same period last year.

Marketing
Location Aberdeen Aylesbury Banbury Basildon Basingstoke Bath Bedford Bedfordshire Berkshire Bicester Birmingham Bournemouth Bracknell Bradford Brentford Brighton Bristol Bromley Buckinghamshire Camberley Cambridge Cambridgeshire Canary Wharf Cardiff Chatham Chelmsford Cheshire Chester City of London Cleckheaton Coventry Croydon Derby Derbyshire Docklands, London Doncaster Dorset Dundee East Midlands East of England East Sussex Edinburgh Egham England Essex Farnborough Farnham Flintshire Glasgow Gloucestershire Greenford Guildford Hampshire Harrogate Hemel Hempstead Henley-on-Thames Herefordshire Hertfordshire Hitchin Home Counties Horsham Hove Kent Kingston Upon Thames Lancashire Lancaster Leeds Leicester Leicestershire Lincolnshire Liverpool Livingston London Loughborough Luton M4 Corridor Macclesfield Maidenhead Maidstone Manchester Merseyside Middlesex Midlands Milton Keynes Motherwell Newbury Newport Norfolk North East North Lanarkshire North Wales North West North Yorkshire Northampton Northamptonshire Norwich Nottingham Nottinghamshire Otley Oxford Oxfordshire Pontypridd Portsmouth Reading Redhill Reigate Rhondda Cynon Taff Runcorn Salisbury Scotland Sevenoaks Sheffield Slough Somerset South East South Wales South West South Yorkshire St Albans Staines Stockport Street Surrey Swindon Thames Valley Twickenham UK Wales Warrington Warwickshire Watford West Lothian West Midlands West Sussex West Yorkshire Wigan Wilmslow Wiltshire Winchester Windsor Witney Woking Wrexham York Yorkshire	3 months to 5 Sep 2008	Same period last year
Rank	28	45
Rank change on same period last year	+17
Matching contract IT job ads	11	4
As % of all UK contract IT job ads sampled	0.015 %	0.004 %
As % of the category below	8.088 %	2.260 %
Daily rates quoted	6	1
Average minimum daily rate	£247	£300
Average daily rate	£289	£400
% change on same period last year	-27.70 %
Average maximum daily rate	£332	£500
UK excluding London average daily rate	£338	£371
% change on same period last year	-8.77 %
Hourly rates quoted	0	2
Average minimum hourly rate	-	£11.09
Average hourly rate	-	£11.09
% change on same period last year	-
Average maximum hourly rate	-	£11.09
UK excluding London average hourly rate	£24.59	£21.20
% change on same period last year	+16.01 %
General Merseyside
Matching contract IT job ads	136	177
As % of all UK contract IT job ads sampled	0.184 %	0.175 %
Daily rates quoted	46	59
Average minimum daily rate	£358	£317
Average daily rate	£381	£338
% change on same period last year	+12.90 %
Average maximum daily rate	£405	£358
UK excluding London average daily rate	£382	£381
% change on same period last year	+0.34 %
Hourly rates quoted	8	21
Average minimum hourly rate	£21.22	£23.96
Average hourly rate	£23.72	£27.04
% change on same period last year	-12.28 %
Average maximum hourly rate	£26.22	£30.12
UK excluding London average hourly rate	£28.14	£27.27
% change on same period last year	+3.16 %
Marketing North West

We calculate average IT contractor rates directly from the figures quoted and do not attempt to derive hourly rates from daily rates or vice versa.

Marketing
Demand Trend

The chart provides a 3-month moving total beginning in 2004 of IT contractor jobs citing Marketing across the Merseyside region as a proportion of the total demand within the General category.

Marketing
Daily Rate Trend

The chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Merseyside region.

Marketing
Daily Rate Histogram

The chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Merseyside region over the 3 months to 5 September 2008.

Marketing
Hourly Rate Trend

The chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Merseyside region.

Marketing
Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Merseyside region over the 3 months to 5 September 2008. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year. A positive number indicates a relative increase in demand.

Location	Rank Change on Same Period Last Last	Matching Contract IT Job Ads	Average Daily Rate Last 3 Months	Average Daily Rate % Change on Same Period Last Year
Liverpool	+9	11	£289	-27.70 %

Marketing North West

Marketing
Top 30 Related IT Skills

For the 6 months to 5 September 2008, IT contractor jobs across the Merseyside region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 6 (40.00 %) Project Management 2 5 (33.33 %) PRINCE2 3 3 (20.00 %) Retail 3 3 (20.00 %) Government 3 3 (20.00 %) Games 3 3 (20.00 %) E-Commerce 4 2 (13.33 %) Microsoft 4 2 (13.33 %) Flash 4 2 (13.33 %) HTML 4 2 (13.33 %) PHP 4 2 (13.33 %) Internet 4 2 (13.33 %) DTV 4 2 (13.33 %) Finance 4 2 (13.33 %) IPTV 4 2 (13.33 %) Online Banking

4 2 (13.33 %) Web Development 4 2 (13.33 %) Creative Marketing 4 2 (13.33 %) Blog 4 2 (13.33 %) Supplier Management 4 2 (13.33 %) Internet Marketing 4 2 (13.33 %) PHP5 4 2 (13.33 %) PHP4 4 2 (13.33 %) Online Games 4 2 (13.33 %) Security Cleared 4 2 (13.33 %) Banking 5 1 (6.667 %) Spreadsheet 5 1 (6.667 %) Performance Management 5 1 (6.667 %) MAPM 5 1 (6.667 %) CTC Cleared 5 1 (6.667 %) Digital Marketing

Marketing
Top Related IT Skills by Category

For the 6 months to 5 September 2008, IT contractor jobs across the Merseyside region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Development 1 2 (13.33 %) HTML 2 1 (6.667 %) .NET 2 1 (6.667 %) CSS	Applications 1 1 (6.667 %) Photoshop 1 1 (6.667 %) MS Project 1 1 (6.667 %) Adobe Illustrator 1 1 (6.667 %) Spreadsheet
Communications & Networking 1 2 (13.33 %) Internet	Development Applications 1 2 (13.33 %) Flash
General 1 3 (20.00 %) Government 1 3 (20.00 %) Games 1 3 (20.00 %) Retail 2 2 (13.33 %) Online Banking 2 2 (13.33 %) Finance 2 2 (13.33 %) Online Games 2 2 (13.33 %) Banking 3 1 (6.667 %) Law 3 1 (6.667 %) Flash Games	Job Titles 1 5 (33.33 %) Project Coordinator 1 5 (33.33 %) Coordinator 1 5 (33.33 %) Project Manager 2 3 (20.00 %) Senior Manager 2 3 (20.00 %) Senior Project Manager 3 1 (6.667 %) Junior 3 1 (6.667 %) Web Designer 3 1 (6.667 %) Junior Project Manager 3 1 (6.667 %) Senior Web Designer 3 1 (6.667 %) Web Project Manager 3 1 (6.667 %) Web Manager 3 1 (6.667 %) Flash Designer 3 1 (6.667 %) Senior Flash Designer 3 1 (6.667 %) Digital Producer
Miscellaneous 1 2 (13.33 %) DTV 1 2 (13.33 %) IPTV 1 2 (13.33 %) Blog	Processes & Methodologies 1 6 (40.00 %) Project Management 2 5 (33.33 %) PRINCE2 3 3 (20.00 %) E-Commerce 4 2 (13.33 %) Security Cleared 4 2 (13.33 %) Supplier Management 4 2 (13.33 %) Web Development 4 2 (13.33 %) Creative Marketing 4 2 (13.33 %) Internet Marketing 5 1 (6.667 %) Digital Marketing 5 1 (6.667 %) Performance Management 5 1 (6.667 %) CTC Cleared 5 1 (6.667 %) CRM 5 1 (6.667 %) Service Delivery 5 1 (6.667 %) Stakeholder Management 5 1 (6.667 %) Business Development
Programming Languages 1 2 (13.33 %) PHP 1 2 (13.33 %) PHP5 1 2 (13.33 %) PHP4 2 1 (6.667 %) JavaScript	Qualifications 1 1 (6.667 %) PRINCE2 Certification 1 1 (6.667 %) PMP 1 1 (6.667 %) PMI Certification 1 1 (6.667 %) Degree 1 1 (6.667 %) MAPM
Vendors 1 2 (13.33 %) Microsoft 2 1 (6.667 %) Macromedia