The first table below looks at the prevalence of the term Marketing in IT jobs advertised for the Merseyside region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 21 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Merseyside region.

Location
3 months to
21 May 2013
Same period 2012 Same period 2011
Marketing
Rank 36 56 47
Rank change year-on-year
+20 -9
Permanent jobs citing Marketing 23 23 19
As % of all permanent IT jobs located in Merseyside 5.000% 3.433% 4.176%
As % of the General category 13.14% 12.78% 12.10%
Number of salaries quoted 19 19 10
Average salary £27,500 £36,500 £27,000
Average salary % change year-on-year
-24.65% +35.18%
90% offered a salary of more than £25,000 £21,500 £18,000
10% offered a salary of more than £36,000 £66,000 £39,000
UK excluding London average salary £37,500 £35,000 £35,000
% change year-on-year
+7.14% -
All of the General Category
Merseyside
Permanent IT job ads with a match in the
General category
175 180 157
As % of all permanent IT jobs located in Merseyside 38.04% 26.87% 34.51%
Number of salaries quoted 148 170 112
Average salary £35,000 £40,000 £32,500
Average salary % change year-on-year
-12.50% +23.07%
90% offered a salary of more than £25,000 £23,500 £25,000
10% offered a salary of more than £55,000 £50,000 £61,500
UK excluding London average salary £42,500 £42,500 £41,000
% change year-on-year
- +3.65%
Marketing
North West

Marketing
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Merseyside region as a proportion of the total demand within the General category.

Merseyside Marketing Jobs Demand Trend

Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Merseyside region.

Merseyside Marketing Salary Trend

Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing across the Merseyside region over the 3 months to 21 May 2013.

Merseyside Marketing Salary Histogram

Marketing
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Merseyside region over the 3 months to 21 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Liverpool +9 16 £28,250 -22.60%
St Helens - 2 - -
Birkenhead - 1 £27,500 -
Bootle - 1 £30,000 -
Marketing
North West

Marketing
Top 30 Related IT Skills

For the 6 months to 21 May 2013, IT jobs across the Merseyside region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 24 (46.15%) SEO
2 22 (42.31%) Digital Marketing
3 21 (40.38%) Microsoft
4 12 (23.08%) MS Excel
5 11 (21.15%) JavaScript
5 11 (21.15%) Google
5 11 (21.15%) Pay per click
6 10 (19.23%) Telecoms
6 10 (19.23%) HTML
7 9 (17.31%) Analytics
8 8 (15.38%) Facebook
8 8 (15.38%) VMware
9 7 (13.46%) Citrix
9 7 (13.46%) .NET
9 7 (13.46%) CSS
9 7 (13.46%) VMware Infrastructure
9 7 (13.46%) Email Marketing
10 6 (11.54%) Business Development
10 6 (11.54%) Degree
10 6 (11.54%) Retail
10 6 (11.54%) HP
10 6 (11.54%) Unified Communications
11 5 (9.615%) CSS3
11 5 (9.615%) Photoshop
11 5 (9.615%) Cisco
11 5 (9.615%) Web Design
11 5 (9.615%) Credit Risk
11 5 (9.615%) Cloud Computing
11 5 (9.615%) HTML5
11 5 (9.615%) Social Media

Marketing
Top Related IT Skills by Category

For the 6 months to 21 May 2013, IT jobs across the Merseyside region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Development
1 10 (19.23%) HTML
2 7 (13.46%) .NET
2 7 (13.46%) CSS
3 5 (9.615%) CSS3
3 5 (9.615%) HTML5
4 4 (7.692%) jQuery
5 2 (3.846%) ASP.NET MVC
5 2 (3.846%) ASP.NET
5 2 (3.846%) XML
6 1 (1.923%) J2EE
6 1 (1.923%) Flash
6 1 (1.923%) Razor View Engine
Application Platforms
1 3 (5.769%) CMS
1 3 (5.769%) MS Project Server
2 2 (3.846%) Apache
2 2 (3.846%) Tomcat
3 1 (1.923%) Papyrus
3 1 (1.923%) StreamWeaver
3 1 (1.923%) Exstream Dialogue
3 1 (1.923%) Lync
Applications
1 12 (23.08%) MS Excel
2 5 (9.615%) Photoshop
3 4 (7.692%) MS Project
3 4 (7.692%) MS Office
4 3 (5.769%) Fireworks
4 3 (5.769%) Adobe Illustrator
4 3 (5.769%) MS PowerPoint
5 1 (1.923%) DOC1
5 1 (1.923%) PrintSoft PReS
Business Applications
1 3 (5.769%) Google Analytics
2 1 (1.923%) Exstream
Communications & Networking
1 6 (11.54%) Unified Communications
2 1 (1.923%) MPLS
2 1 (1.923%) VoIP
2 1 (1.923%) WAN
2 1 (1.923%) VPN
2 1 (1.923%) VPLS
Database & Business Intelligence
1 2 (3.846%) SQL Server
Development Applications
1 2 (3.846%) Dreamweaver
General
1 10 (19.23%) Telecoms
2 6 (11.54%) Retail
3 4 (7.692%) Finance
4 3 (5.769%) Games
4 3 (5.769%) Banking
5 2 (3.846%) Pharmaceutical
5 2 (3.846%) Financial Institution
6 1 (1.923%) Law
6 1 (1.923%) Publishing
Job Titles
1 11 (21.15%) Account Manager
2 9 (17.31%) Project Manager
2 9 (17.31%) Designer
3 8 (15.38%) Web Designer
4 6 (11.54%) Digital Project Manager
4 6 (11.54%) PPC Specialist
4 6 (11.54%) Developer
4 6 (11.54%) PPC Executive
4 6 (11.54%) PPC Manager
4 6 (11.54%) PPC Analyst
5 3 (5.769%) Analyst
5 3 (5.769%) Web Developer
5 3 (5.769%) Infrastructure Manager
5 3 (5.769%) Business Manager
5 3 (5.769%) IT Infrastructure Manager
6 2 (3.846%) Digital Marketing Executive
6 2 (3.846%) C# .NET Developer
6 2 (3.846%) Product Manager
6 2 (3.846%) Business Development Manager
6 2 (3.846%) .NET Developer
Miscellaneous
1 5 (9.615%) Credit Risk
1 5 (9.615%) Cloud Computing
1 5 (9.615%) Social Media
2 3 (5.769%) Online Games
2 3 (5.769%) Copywriting
3 2 (3.846%) SaaS
3 2 (3.846%) Blog
4 1 (1.923%) Social Network
4 1 (1.923%) Digital Media
4 1 (1.923%) New Media
4 1 (1.923%) Enterprise Software
Operating Systems
1 2 (3.846%) UNIX
1 2 (3.846%) Windows
2 1 (1.923%) Linux
2 1 (1.923%) Mac OS
Processes & Methodologies
1 24 (46.15%) SEO
2 22 (42.31%) Digital Marketing
3 11 (21.15%) Pay per click
4 9 (17.31%) Analytics
5 7 (13.46%) Email Marketing
6 6 (11.54%) Business Development
7 5 (9.615%) Web Design
8 4 (7.692%) E-Commerce
9 3 (5.769%) Workflow
9 3 (5.769%) PRINCE
9 3 (5.769%) Project Management
9 3 (5.769%) PRINCE2
9 3 (5.769%) B2B
9 3 (5.769%) Direct Marketing
9 3 (5.769%) Online Marketing
9 3 (5.769%) Data Management
9 3 (5.769%) Web Development
9 3 (5.769%) Budget Control
10 2 (3.846%) Document Management
10 2 (3.846%) Validation
Programming Languages
1 11 (21.15%) JavaScript
2 4 (7.692%) C#
2 4 (7.692%) PHP
3 3 (5.769%) SQL
3 3 (5.769%) VB.NET
4 1 (1.923%) T-SQL
Qualifications
1 6 (11.54%) Degree
2 4 (7.692%) HND
3 1 (1.923%) CCSP
3 1 (1.923%) Cisco Certification
3 1 (1.923%) VTSP
Quality Assurance & Compliance
1 1 (1.923%) Data Quality
System Software
1 7 (13.46%) VMware Infrastructure
2 1 (1.923%) Active Directory
Vendors
1 21 (40.38%) Microsoft
2 11 (21.15%) Google
3 8 (15.38%) Facebook
3 8 (15.38%) VMware
4 7 (13.46%) Citrix
5 6 (11.54%) HP
6 5 (9.615%) Cisco
7 4 (7.692%) Adobe
8 2 (3.846%) Oracle
9 1 (1.923%) Sun
9 1 (1.923%) Dell
9 1 (1.923%) EMC
Liverpool, Merseyside
Magento developer , php developer, MySQL, Javascript, LAMP developer, programmer Magento PHP Developer Liverpool L19 , £30- 35 k D.O.E + bens/bonus 23 days holiday +bank holidays (8)...
Acceler-IT
Salary: From £30,000 to £35,000 per annum +bens+bonus
Posted: 18 May 2013
Liverpool, North West
The candidate will be required to develop database-driven websites to a functional requirements specification using CSS, XHTML, ASP.NET in C# and MS SQL Server. Exposure of...
Computer Futures
Salary: £39000 - £46000 per annum
Posted: 15 May 2013
Merseyside
People Source specialise in niche technology markets including Information Technology, Digital TV, Digital Marketing, Project and Programme Management, SAP, Digital and Consumer Electronics, Air Traffic Management, Management Consultancy,...
People Source Consulting
Salary: £30000 - £35000 per annum + bonus, pension, 25 days holiday ++
Posted: 18 May 2013
Merseyside
The Infrastructure Engineer / Technical Support Engineer will be responsible for providing support for the following areas: *Windows Server 2008 *Windows Desktop - Windows 7 *Exchange Server *Active Directory, Group...
People Source Consulting
Salary: £25000 - £30000 per annum + bonus, pension, 25 days holiday ++
Posted: 18 May 2013