The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Merseyside region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 23 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
23 Jan 2015
Same period 2014 Same period 2013
Marketing
Rank 43 41 46
Rank change year-on-year
-2 +5
Permanent jobs citing Marketing 15 30 27
As % of all permanent IT jobs located in Merseyside 3.23% 5.08% 4.70%
As % of the General category 8.38% 17.86% 12.00%
Number of salaries quoted 12 29 24
Average salary £23,250 £37,500 £26,250
Average salary % change year-on-year
-38.00% +42.85%
90% offered a salary of more than £21,500 £30,000 £22,500
10% offered a salary of more than £39,750 £63,500 £34,250
UK excluding London average salary £37,500 £38,000 £36,000
% change year-on-year
-1.31% +5.55%
Marketing
North West

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Merseyside region.

General Category
Merseyside
Permanent IT job ads with a match in the
General category
179 168 225
As % of all permanent IT jobs located in Merseyside 38.49% 28.43% 39.20%
Number of salaries quoted 155 149 206
Average salary £40,000 £37,500 £35,000
Average salary % change year-on-year
+6.66% +7.14%
90% offered a salary of more than £25,000 £27,000 £25,000
10% offered a salary of more than £75,000 £67,250 £60,000
UK excluding London average salary £45,000 £43,000 £42,500
% change year-on-year
+4.65% +1.17%

Marketing
Jobs Demand Trend in Merseyside

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Merseyside region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Merseyside

Marketing
Salary Trend in Merseyside

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Merseyside region.

Marketing Salary Trend in Merseyside

Marketing
Salary Histogram in Merseyside

This chart provides a salary histogram for IT jobs citing Marketing across the Merseyside region over the 3 months to 23 January 2015.

Marketing Salary Histogram in Merseyside

Marketing
Job Locations in Merseyside

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Merseyside region over the 3 months to 23 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Liverpool -1 12 £25,000 -28.57% 3
Southport - 2 - - 2
Wirral - 1 £19,000 -
Marketing
North West

Marketing
Top 30 Related IT Skills in Merseyside

For the 6 months to 23 January 2015, IT jobs across the Merseyside region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 9 (36.00%) HTML
2 8 (32.00%) CSS
3 7 (28.00%) Project Management
4 6 (24.00%) JavaScript
4 6 (24.00%) Degree
5 5 (20.00%) Pay per click
5 5 (20.00%) Digital Marketing
5 5 (20.00%) Agile Software Development
5 5 (20.00%) B2B
6 4 (16.00%) EPoS
6 4 (16.00%) Telecoms
6 4 (16.00%) Online Marketing
6 4 (16.00%) SaaS
6 4 (16.00%) HTML5
6 4 (16.00%) CSS3
6 4 (16.00%) Analytics
6 4 (16.00%) Business Development
7 3 (12.00%) User Experience
7 3 (12.00%) Responsive Web Design
7 3 (12.00%) Social Media
7 3 (12.00%) Google
7 3 (12.00%) Web Design
7 3 (12.00%) jQuery
7 3 (12.00%) Google Analytics
7 3 (12.00%) Service Management
7 3 (12.00%) MS Office
7 3 (12.00%) Adobe
7 3 (12.00%) E-Commerce
8 2 (8.00%) MS Excel
8 2 (8.00%) Microsoft

Marketing
Top Related IT Skills in Merseyside by Category

For the 6 months to 23 January 2015, IT jobs across the Merseyside region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Applications
1 3 (12.00%) MS Office
2 2 (8.00%) MS Excel
3 1 (4.00%) Adobe Illustrator
3 1 (4.00%) Photoshop
3 1 (4.00%) MS Project
Business Applications
1 3 (12.00%) Google Analytics
Cloud Services
1 4 (16.00%) SaaS
Database & Business Intelligence
1 1 (4.00%) MySQL
Development Applications
1 1 (4.00%) Dreamweaver
General
1 4 (16.00%) Telecoms
2 2 (8.00%) Finance
2 2 (8.00%) Advertising
3 1 (4.00%) Multimedia
3 1 (4.00%) Games
3 1 (4.00%) Law
Job Titles
1 5 (20.00%) Project Manager
2 4 (16.00%) Business Development Executive
3 3 (12.00%) PPC Executive
3 3 (12.00%) PPC Manager
3 3 (12.00%) PPC Analyst
3 3 (12.00%) Digital Project Manager
3 3 (12.00%) Front-End Developer
3 3 (12.00%) Designer
3 3 (12.00%) PPC Specialist
3 3 (12.00%) Developer
4 2 (8.00%) Analyst
4 2 (8.00%) Account Manager
4 2 (8.00%) Web Designer
4 2 (8.00%) Digital Account Manager
5 1 (4.00%) Digital Marketing Executive
5 1 (4.00%) Marketing Manager
5 1 (4.00%) Service Manager
5 1 (4.00%) Service Desk Analyst
5 1 (4.00%) Digital Marketing Manager
5 1 (4.00%) Marketing Executive
Libraries, Frameworks & Software Standards
1 9 (36.00%) HTML
2 8 (32.00%) CSS
3 4 (16.00%) HTML5
3 4 (16.00%) CSS3
4 3 (12.00%) jQuery
5 1 (4.00%) AngularJS
5 1 (4.00%) Flash
Miscellaneous
1 4 (16.00%) EPoS
2 3 (12.00%) User Experience
2 3 (12.00%) Social Media
3 2 (8.00%) Blog
3 2 (8.00%) Graphic Design
3 2 (8.00%) Credit Risk
3 2 (8.00%) Analytical Skills
4 1 (4.00%) Mobile App
4 1 (4.00%) iPad
4 1 (4.00%) iPhone
Processes & Methodologies
1 7 (28.00%) Project Management
2 5 (20.00%) Pay per click
2 5 (20.00%) Digital Marketing
2 5 (20.00%) Agile Software Development
2 5 (20.00%) B2B
3 4 (16.00%) Online Marketing
3 4 (16.00%) Analytics
3 4 (16.00%) Business Development
4 3 (12.00%) Responsive Web Design
4 3 (12.00%) Web Design
4 3 (12.00%) Service Management
4 3 (12.00%) E-Commerce
5 2 (8.00%) Service Delivery
5 2 (8.00%) SEO
5 2 (8.00%) Competitor Analysis
5 2 (8.00%) Time Management
5 2 (8.00%) Social Media Marketing
5 2 (8.00%) Mentoring
6 1 (4.00%) People Management
6 1 (4.00%) Project Governance
Programming Languages
1 6 (24.00%) JavaScript
2 2 (8.00%) PHP
Qualifications
1 6 (24.00%) Degree
Quality Assurance & Compliance
1 2 (8.00%) QA
Vendors
1 3 (12.00%) Google
1 3 (12.00%) Adobe
2 2 (8.00%) Microsoft
3 1 (4.00%) Twitter
3 1 (4.00%) Symantec
Liverpool
Shortlist Recruitment
Salary: £45000 per annum + benefits
Posted: Yesterday
Birkenhead, Merseyside
Net Recruit.co.uk Ltd
Salary: up to £30,000
Posted: 2 days ago
Southport
People Source
Salary: £35000 - £45000 per annum + benefits
Posted: 9 days ago
Southport
Recruitment Genius
Salary: £20000 per annum
Posted: 9 days ago
Liverpool
I4 Recruitment
Salary: £20k - 25k per year + OTE & Benefits
Posted: 12 days ago
Liverpool
Nigel Frank International Limited - Newcastle
Salary: £35000 - £40000 per annum + benefits
Posted: 22 days ago