The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the Reading region. Included is a guide to the contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 29 September 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
29 Sep 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 46 62 64
Rank change year-on-year
+16 +2
Contract jobs citing Digital Marketing 9 15 2
As % of all contract IT jobs located in Reading 1.27% 1.46% 0.24%
As % of the Processes & Methodologies category 1.70% 1.99% 0.34%
Number of daily rates quoted 8 11 2
Median daily rate £375 £325 £369
Median daily rate % change year-on-year
+15.38% -11.86%
90% offered a daily rate of more than £304 £200 £354
10% offered a daily rate of more than £489 £463 £384
UK excluding London median daily rate £375 £365 £375
% change year-on-year
+2.73% -2.66%
Number of hourly rates quoted 1 0 0
Median hourly rate £19.61 - -
UK excluding London median hourly rate £19.81 £20.00 £44.73
% change year-on-year
-0.97% -55.28%
Digital Marketing
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Contract IT job ads with a match in the
Processes & Methodologies category
529 755 597
As % of all contract IT jobs located in Reading 74.93% 73.59% 70.65%
Number of daily rates quoted 294 506 330
Median daily rate £400 £420 £425
Median daily rate % change year-on-year
-4.76% -1.17%
90% offered a daily rate of more than £265 £274 £275
10% offered a daily rate of more than £575 £558 £563
UK excluding London median daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 14 19 12
Median hourly rate £20.00 £37.09 £19.00
Median hourly rate % change year-on-year
-46.07% +95.21%
90% offered a hourly rate of more than £15.00 £30.90 £16.30
10% offered a hourly rate of more than £37.46 £37.09 £59.00
UK excluding London median hourly rate £32.66 £34.00 £26.00
% change year-on-year
-3.95% +30.76%

Digital Marketing
Jobs Demand Trend in Reading

The demand trend of contract jobs across the Reading region citing Digital Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Reading

Digital Marketing
Daily Rate Trend in Reading

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the Reading region.

Digital Marketing Daily Rate Trend in Reading

Digital Marketing
Daily Rate Histogram in Reading

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the Reading region over the 3 months to 29 September 2016.

Digital Marketing Daily Rate Histogram in Reading

Digital Marketing
Hourly Rate Trend in Reading

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the Reading region.

Digital Marketing Hourly Rate Trend in Reading

Digital Marketing
Top 30 Related IT Skills in Reading

For the 6 months to 29 September 2016, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Reading region with a requirement for Digital Marketing.

1 26 (100.00%) Marketing
2 18 (69.23%) B2B
3 14 (53.85%) Salesforce.com
3 14 (53.85%) SEO
3 14 (53.85%) Degree
3 14 (53.85%) SaaS
3 14 (53.85%) Pay per click
3 14 (53.85%) Marketing Automation
4 11 (42.31%) Social Media
5 10 (38.46%) Digital Media
5 10 (38.46%) Marketo
5 10 (38.46%) Data Acquisition
5 10 (38.46%) Brand Awareness
5 10 (38.46%) Integrated Marketing
5 10 (38.46%) Online Marketing
5 10 (38.46%) German Language
5 10 (38.46%) Project Planning
5 10 (38.46%) Email Marketing
6 8 (30.77%) Manufacturing
6 8 (30.77%) Analytics
7 6 (23.08%) MS Excel
7 6 (23.08%) MS PowerPoint
8 5 (19.23%) MS Office
8 5 (19.23%) Project Management
9 4 (15.38%) Internet
9 4 (15.38%) WebTrends
9 4 (15.38%) Workflow
9 4 (15.38%) Finance
9 4 (15.38%) Business Intelligence
9 4 (15.38%) Electronics

Digital Marketing
Top Related IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (3.85%) Exchange Server 2013
1 1 (3.85%) SharePoint
Applications
1 6 (23.08%) MS Excel
1 6 (23.08%) MS PowerPoint
2 5 (19.23%) MS Office
3 1 (3.85%) Photoshop
Business Applications
1 4 (15.38%) SAP Oil and Gas
1 4 (15.38%) WebTrends
2 3 (11.54%) Eloqua
Cloud Services
1 14 (53.85%) SaaS
2 4 (15.38%) Google Analytics
Communications & Networking
1 4 (15.38%) Internet
2 1 (3.85%) DHCP
2 1 (3.85%) DNS
Database & Business Intelligence
1 1 (3.85%) Big Data
1 1 (3.85%) MS Access
1 1 (3.85%) Relational Database
1 1 (3.85%) SQL Server
1 1 (3.85%) SQL Server 2008
1 1 (3.85%) SQL Server Reporting Services
General
1 26 (100.00%) Marketing
2 10 (38.46%) Brand Awareness
2 10 (38.46%) German Language
3 8 (30.77%) Manufacturing
4 4 (15.38%) Electronics
4 4 (15.38%) Finance
4 4 (15.38%) Telecoms
5 2 (7.69%) Games
5 2 (7.69%) Retail
6 1 (3.85%) Publishing
Job Titles
1 9 (34.62%) Marketing Manager
2 5 (19.23%) Coordinator
3 2 (7.69%) Developer
3 2 (7.69%) Marketing Officer
3 2 (7.69%) Operations Manager
4 1 (3.85%) Android Developer
4 1 (3.85%) Automation Consultant
4 1 (3.85%) Automation Specialist
4 1 (3.85%) Change Manager
4 1 (3.85%) Data Analyst
4 1 (3.85%) Infrastructure Engineer
4 1 (3.85%) iOS Developer
4 1 (3.85%) Marketing Automation Consultant
4 1 (3.85%) Marketing Automation Manager
4 1 (3.85%) Marketing Automation Specialist
4 1 (3.85%) Marketing Consultant
4 1 (3.85%) Organisational Change Manager
4 1 (3.85%) Salesforce.com Consultant
4 1 (3.85%) SSRS Analyst
4 1 (3.85%) Teradata Analyst
Libraries, Frameworks & Software Standards
1 4 (15.38%) HTML
2 1 (3.85%) REST
Miscellaneous
1 11 (42.31%) Social Media
2 10 (38.46%) Digital Media
3 4 (15.38%) Analytical Skills
3 4 (15.38%) Virtual Team
4 3 (11.54%) Clustering
5 1 (3.85%) Data Structures
5 1 (3.85%) Mobile App
5 1 (3.85%) Smart Meter
Operating Systems
1 2 (7.69%) Apple iOS
2 1 (3.85%) Android
2 1 (3.85%) Windows
2 1 (3.85%) Windows Server 2012
Processes & Methodologies
1 18 (69.23%) B2B
2 14 (53.85%) Marketing Automation
2 14 (53.85%) Pay per click
2 14 (53.85%) SEO
3 10 (38.46%) Data Acquisition
3 10 (38.46%) Email Marketing
3 10 (38.46%) Integrated Marketing
3 10 (38.46%) Online Marketing
3 10 (38.46%) Project Planning
4 8 (30.77%) Analytics
5 5 (19.23%) Project Management
6 4 (15.38%) Business Intelligence
6 4 (15.38%) CRM
6 4 (15.38%) Internet Marketing
6 4 (15.38%) Link Building
6 4 (15.38%) Mentoring
6 4 (15.38%) Programme Management
6 4 (15.38%) Website Architecture
6 4 (15.38%) Workflow
7 2 (7.69%) Data Modelling
Programming Languages
1 2 (7.69%) Apple Swift
2 1 (3.85%) Objective-C
2 1 (3.85%) R
2 1 (3.85%) SQL
Qualifications
1 14 (53.85%) Degree
Quality Assurance & Compliance
1 4 (15.38%) Data Quality
1 4 (15.38%) SLA
System Software
1 1 (3.85%) Active Directory
1 1 (3.85%) VMware Infrastructure
Vendors
1 14 (53.85%) Salesforce.com
2 10 (38.46%) Marketo
3 4 (15.38%) Google
3 4 (15.38%) SAP
3 4 (15.38%) Tealium
4 2 (7.69%) Microsoft
5 1 (3.85%) Teradata
5 1 (3.85%) VMware
Reading
People Source Consulting
Rate: £550 - £600 per day
Posted: 11 days ago