The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the Reading region. Included is a guide to the average contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 5 May 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
5 May 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 72 76 67
Rank change year-on-year
+4 -9
Contract jobs citing Digital Marketing 5 3 4
As % of all contract IT jobs located in Reading 0.52% 0.29% 0.48%
As % of the Processes & Methodologies category 0.77% 0.39% 0.67%
Number of daily rates quoted 1 2 1
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£210 £250 £250
Average daily rate % change year-on-year
-16.00% -
UK excluding London average daily rate £350 £325 £325
% change year-on-year
+7.69% -
Number of hourly rates quoted 1 0 0
Average hourly rate £19.00 - -
UK excluding London average hourly rate £18.00 £19.31 £17.33
% change year-on-year
-6.75% +11.42%
Digital Marketing
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Contract IT job ads with a match in the
Processes & Methodologies category
649 762 598
As % of all contract IT jobs located in Reading 66.98% 73.69% 71.45%
Number of daily rates quoted 356 386 256
Average daily rate £400 £385 £375
Average daily rate % change year-on-year
+3.89% +2.66%
90% offered a daily rate of more than £260 £225 £250
10% offered a daily rate of more than £500 £500 £500
UK excluding London average daily rate £388 £375 £360
% change year-on-year
+3.33% +4.16%
Number of hourly rates quoted 19 14 17
Average hourly rate £21.55 £16.75 £16.00
Average hourly rate % change year-on-year
+28.65% +4.68%
90% offered a hourly rate of more than £18.55 £15.55 £13.40
10% offered a hourly rate of more than £37.50 £22.50 £30.00
UK excluding London average hourly rate £30.00 £30.33 £32.00
% change year-on-year
-1.07% -5.23%

Digital Marketing
Jobs Demand Trend in Reading

This chart provides a 3-month moving total of IT contractor jobs citing Digital Marketing across the Reading region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Reading

Digital Marketing
Daily Rate Trend in Reading

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the Reading region.

Digital Marketing Daily Rate Trend in Reading

Digital Marketing
Top 30 Related IT Skills in Reading

For the 6 months to 5 May 2015, IT contractor jobs across the Reading region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing.

1 7 (100.00%) Marketing
2 5 (71.43%) Finance
3 3 (42.86%) DTV
3 3 (42.86%) Electronics
3 3 (42.86%) Telecoms
3 3 (42.86%) Manufacturing
3 3 (42.86%) Programme Management
3 3 (42.86%) Photoshop
3 3 (42.86%) SAP
3 3 (42.86%) Business Intelligence
3 3 (42.86%) Adobe
3 3 (42.86%) SAP Oil and Gas
4 2 (28.57%) Retail
4 2 (28.57%) Content Management
4 2 (28.57%) Social Network
4 2 (28.57%) Facebook
4 2 (28.57%) Twitter
4 2 (28.57%) Analytics
4 2 (28.57%) Microsoft
4 2 (28.57%) MS Office
4 2 (28.57%) HTML
4 2 (28.57%) Advertising
4 2 (28.57%) CMS
4 2 (28.57%) Adobe Illustrator
4 2 (28.57%) InDesign
4 2 (28.57%) Legal
5 1 (14.29%) Project Management
5 1 (14.29%) SEO
5 1 (14.29%) Workflow
5 1 (14.29%) Business Continuity

Digital Marketing
Top Related IT Skills in Reading by Category

For the 6 months to 5 May 2015, IT contractor jobs across the Reading region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (28.57%) CMS
Applications
1 3 (42.86%) Photoshop
2 2 (28.57%) MS Office
2 2 (28.57%) Adobe Illustrator
2 2 (28.57%) InDesign
Business Applications
1 3 (42.86%) SAP Oil and Gas
Cloud Services
1 1 (14.29%) Adobe Analytics
Database & Business Intelligence
1 1 (14.29%) QlikView
Development Applications
1 1 (14.29%) Dreamweaver
General
1 7 (100.00%) Marketing
2 5 (71.43%) Finance
3 3 (42.86%) Electronics
3 3 (42.86%) Telecoms
3 3 (42.86%) Manufacturing
4 2 (28.57%) Advertising
4 2 (28.57%) Retail
4 2 (28.57%) Legal
5 1 (14.29%) French Language
5 1 (14.29%) German Language
5 1 (14.29%) Italian Language
5 1 (14.29%) Japanese Language
5 1 (14.29%) Korean Language
5 1 (14.29%) Spanish Language
5 1 (14.29%) Publishing
Job Titles
1 2 (28.57%) Junior
2 1 (14.29%) Analyst
2 1 (14.29%) Senior Manager
2 1 (14.29%) Support Analyst
2 1 (14.29%) Delivery Manager
2 1 (14.29%) Business Intelligence Analyst
2 1 (14.29%) Incident Manager
2 1 (14.29%) Copywriter
2 1 (14.29%) Senior Incident Manager
Libraries, Frameworks & Software Standards
1 2 (28.57%) HTML
2 1 (14.29%) CSS
Miscellaneous
1 3 (42.86%) DTV
2 2 (28.57%) Social Network
3 1 (14.29%) Social Media
3 1 (14.29%) User Experience
3 1 (14.29%) Computer Science
3 1 (14.29%) NHS
3 1 (14.29%) W3C
Processes & Methodologies
1 3 (42.86%) Business Intelligence
1 3 (42.86%) Programme Management
2 2 (28.57%) Analytics
2 2 (28.57%) Content Management
3 1 (14.29%) Strategic Planning
3 1 (14.29%) Web Analytics
3 1 (14.29%) Incident Management
3 1 (14.29%) Email Marketing
3 1 (14.29%) Time Management
3 1 (14.29%) Online Marketing
3 1 (14.29%) Marketing Strategy
3 1 (14.29%) Data Management
3 1 (14.29%) Project Management
3 1 (14.29%) Disaster Recovery
3 1 (14.29%) SEO
3 1 (14.29%) Workflow
3 1 (14.29%) Business Continuity
Programming Languages
1 1 (14.29%) SQL
Qualifications
1 1 (14.29%) Degree
Quality Assurance & Compliance
1 1 (14.29%) SLA
Vendors
1 3 (42.86%) SAP
1 3 (42.86%) Adobe
2 2 (28.57%) Facebook
2 2 (28.57%) Twitter
2 2 (28.57%) Microsoft
3 1 (14.29%) Google
3 1 (14.29%) Cognos
Reading
Computer Futures
Rate: £350 - £351 per day
Posted: 14 days ago