The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Reading region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 3 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Mar 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 109 129 131
Rank change year-on-year
+20 +2
Permanent jobs citing Digital Marketing 32 7 7
As % of all permanent IT jobs located in Reading 1.36% 0.31% 0.35%
As % of the Processes & Methodologies category 1.69% 0.40% 0.47%
Number of salaries quoted 30 6 7
Average salary £38,500 £43,750 £32,500
Average salary % change year-on-year
-12.00% +34.61%
90% offered a salary of more than £32,250 £25,000 £29,700
10% offered a salary of more than £61,050 £77,500 £42,000
UK excluding London average salary £35,000 £34,500 £32,500
% change year-on-year
+1.44% +6.15%
Digital Marketing
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Permanent IT job ads with a match in the
Processes & Methodologies category
1897 1757 1474
As % of all permanent IT jobs located in Reading 80.65% 78.47% 73.26%
Number of salaries quoted 1308 1333 1208
Average salary £50,000 £49,000 £45,000
Average salary % change year-on-year
+2.04% +8.88%
90% offered a salary of more than £35,000 £31,250 £32,500
10% offered a salary of more than £75,000 £67,500 £67,500
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Digital Marketing
Jobs Demand Trend in Reading

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Reading region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Reading

Digital Marketing
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Reading region.

Digital Marketing Salary Trend in Reading

Digital Marketing
Salary Histogram in Reading

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Reading region over the 3 months to 3 March 2015.

Digital Marketing Salary Histogram in Reading

Digital Marketing
Top 30 Related IT Skills in Reading

For the 6 months to 3 March 2015, IT jobs across the Reading region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 53 (100.00%) Marketing
2 36 (67.92%) Finance
3 23 (43.40%) Telecoms
4 21 (39.62%) Electronics
4 21 (39.62%) Manufacturing
4 21 (39.62%) Programme Management
4 21 (39.62%) SAP Oil and Gas
4 21 (39.62%) SAP
4 21 (39.62%) Business Intelligence
4 21 (39.62%) DTV
5 14 (26.42%) Project Management
6 11 (20.75%) Social Media
7 9 (16.98%) Analytics
7 9 (16.98%) JavaScript
8 8 (15.09%) Web Analytics
8 8 (15.09%) Advertising
9 7 (13.21%) Scrum
9 7 (13.21%) Degree
9 7 (13.21%) Agile Software Development
9 7 (13.21%) Billing
9 7 (13.21%) A+ Certification
9 7 (13.21%) HTML
9 7 (13.21%) .NET
9 7 (13.21%) Lotus Domino
9 7 (13.21%) CSS
9 7 (13.21%) SaaS
10 6 (11.32%) jQuery
10 6 (11.32%) ASP.NET
10 6 (11.32%) Windows
10 6 (11.32%) SQL

Digital Marketing
Top Related IT Skills in Reading by Category

For the 6 months to 3 March 2015, IT jobs across the Reading region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 7 (13.21%) Lotus Domino
2 3 (5.66%) SharePoint
3 2 (3.77%) CMS
3 2 (3.77%) Umbraco
3 2 (3.77%) WordPress
3 2 (3.77%) IIS
3 2 (3.77%) OpenStack
4 1 (1.89%) Sitecore CMS
4 1 (1.89%) Kentico
4 1 (1.89%) Lync
4 1 (1.89%) MS Exchange
4 1 (1.89%) SAS
4 1 (1.89%) Oracle Collaboration Suite
Applications
1 4 (7.55%) Photoshop
2 2 (3.77%) Fireworks
2 2 (3.77%) Adobe Illustrator
3 1 (1.89%) MS Excel
Business Applications
1 21 (39.62%) SAP Oil and Gas
2 2 (3.77%) Dynamics AX
3 1 (1.89%) Oracle BRM
Cloud Services
1 7 (13.21%) SaaS
2 2 (3.77%) Office 365
Communications & Networking
1 1 (1.89%) SAN
1 1 (1.89%) Internet
1 1 (1.89%) Unified Communications
Database & Business Intelligence
1 5 (9.43%) Big Data
2 3 (5.66%) SQL Server
2 3 (5.66%) Hadoop
3 2 (3.77%) Apache Cassandra
3 2 (3.77%) NoSQL
4 1 (1.89%) BusinessObjects
4 1 (1.89%) SQL Server 2008
4 1 (1.89%) SQL Server 2012
Development Applications
1 4 (7.55%) Visual Studio
2 2 (3.77%) Subversion
2 2 (3.77%) Git (software)
3 1 (1.89%) Team Foundation Server
General
1 53 (100.00%) Marketing
2 36 (67.92%) Finance
3 23 (43.40%) Telecoms
4 21 (39.62%) Electronics
4 21 (39.62%) Manufacturing
5 8 (15.09%) Advertising
6 7 (13.21%) Billing
7 5 (9.43%) German Language
8 2 (3.77%) Automotive
9 1 (1.89%) Law
9 1 (1.89%) Games
9 1 (1.89%) Banking
9 1 (1.89%) Multimedia
Job Titles
1 11 (20.75%) Account Manager
2 8 (15.09%) Senior Manager
3 7 (13.21%) Consultant
3 7 (13.21%) Senior Account Manager
4 6 (11.32%) Developer
5 5 (9.43%) Administrator
5 5 (9.43%) Salesforce.com Administrator
6 4 (7.55%) .NET Developer
7 3 (5.66%) Development Manager
7 3 (5.66%) Project Manager
7 3 (5.66%) Designer
7 3 (5.66%) Business Manager
7 3 (5.66%) Pre Sales Consultant
8 2 (3.77%) IT Support Analyst
8 2 (3.77%) Sales Manager
8 2 (3.77%) Web Manager
8 2 (3.77%) Software Manager
8 2 (3.77%) Head of Business Intelligence
8 2 (3.77%) IT Support
8 2 (3.77%) UI Designer
Libraries, Frameworks & Software Standards
1 7 (13.21%) HTML
1 7 (13.21%) .NET
1 7 (13.21%) CSS
2 6 (11.32%) ASP.NET
2 6 (11.32%) jQuery
3 4 (7.55%) Ajax
3 4 (7.55%) ASP.NET Web Forms
4 2 (3.77%) HTML5
4 2 (3.77%) CSS3
5 1 (1.89%) WCF
5 1 (1.89%) WinForms
Miscellaneous
1 21 (39.62%) DTV
2 11 (20.75%) Social Media
3 5 (9.43%) Mathematics
3 5 (9.43%) Computer Science
4 4 (7.55%) FMCG
4 4 (7.55%) NHS
5 3 (5.66%) Graphic Design
6 2 (3.77%) Analytical Skills
6 2 (3.77%) Open Source
7 1 (1.89%) PMI
7 1 (1.89%) Management Information System
7 1 (1.89%) Smartphone
7 1 (1.89%) Performance Metrics
7 1 (1.89%) User Experience
Operating Systems
1 6 (11.32%) Windows
2 5 (9.43%) Linux
3 2 (3.77%) Debian
3 2 (3.77%) Ubuntu
3 2 (3.77%) Red Hat Enterprise Linux
4 1 (1.89%) Windows Server 2012
4 1 (1.89%) Windows Server 2008
Processes & Methodologies
1 21 (39.62%) Business Intelligence
1 21 (39.62%) Programme Management
2 14 (26.42%) Project Management
3 9 (16.98%) Analytics
4 8 (15.09%) Web Analytics
5 7 (13.21%) Agile Software Development
5 7 (13.21%) Scrum
6 5 (9.43%) Service Delivery
6 5 (9.43%) CRM
6 5 (9.43%) Continuous Integration
7 4 (7.55%) ITIL
7 4 (7.55%) SEO
8 3 (5.66%) Stakeholder Management
8 3 (5.66%) MVC
8 3 (5.66%) Continuous Improvement
9 2 (3.77%) Business Development
9 2 (3.77%) Email Marketing
9 2 (3.77%) Line Management
9 2 (3.77%) Mentoring
10 1 (1.89%) Web Development
Programming Languages
1 9 (16.98%) JavaScript
2 6 (11.32%) SQL
3 5 (9.43%) C#
4 3 (5.66%) VB.NET
5 1 (1.89%) C
5 1 (1.89%) T-SQL
5 1 (1.89%) C++
5 1 (1.89%) PHP
Qualifications
1 7 (13.21%) A+ Certification
1 7 (13.21%) Degree
2 3 (5.66%) VCP4
3 1 (1.89%) PMP
3 1 (1.89%) PMI Certification
3 1 (1.89%) MCSE
3 1 (1.89%) Microsoft Certification
Quality Assurance & Compliance
1 3 (5.66%) HL7
2 1 (1.89%) COBIT
System Software
1 3 (5.66%) Active Directory
2 2 (3.77%) Xen
2 2 (3.77%) VMware Infrastructure
2 2 (3.77%) Hyper-V
3 1 (1.89%) Forefront TMG
3 1 (1.89%) UAG
3 1 (1.89%) ISA Server
Systems Management
1 2 (3.77%) Opsview
Vendors
1 21 (39.62%) SAP
2 5 (9.43%) Salesforce.com
3 4 (7.55%) Microsoft
4 2 (3.77%) VMware
5 1 (1.89%) Sitecore
5 1 (1.89%) Ektron
5 1 (1.89%) Sonus
5 1 (1.89%) Vertica
5 1 (1.89%) Adobe
5 1 (1.89%) HP
5 1 (1.89%) Oracle
5 1 (1.89%) Business Objects
Reading
People Source
Salary: £55000 - £65000 per annum + Benefits
Posted: 3 days ago
Reading, Berkshire
People Source Consulting
Salary: £25000 per annum
Posted: 6 days ago