The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Reading region. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 26 September 2016 with a comparison to the same period over the previous 2 years.

3 months to
26 Sep 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 123 121 116
Rank change year-on-year
-2 -5
Permanent jobs citing Digital Marketing 6 22 28
As % of all permanent IT jobs located in Reading 0.35% 1.00% 1.12%
As % of the Processes & Methodologies category 0.40% 1.19% 1.34%
Number of salaries quoted 6 22 23
Median salary £58,750 £51,250 £50,000
Median salary % change year-on-year
+14.63% +2.50%
90% offered a salary of more than £51,250 £29,900 £33,500
10% offered a salary of more than £62,500 £65,000 £60,000
UK excluding London median salary £40,000 £40,000 £40,000
Digital Marketing
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Permanent IT job ads with a match in the
Processes & Methodologies category
1492 1849 2090
As % of all permanent IT jobs located in Reading 88.23% 83.89% 83.33%
Number of salaries quoted 1118 1454 1424
Median salary £50,000 £50,000 £50,000
90% offered a salary of more than £35,000 £35,000 £33,500
10% offered a salary of more than £70,000 £80,000 £67,500
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Digital Marketing
Jobs Demand Trend in Reading

The demand trend of job ads across the Reading region citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Reading

Digital Marketing
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Reading region.

Digital Marketing Salary Trend in Reading

Digital Marketing
Salary Histogram in Reading

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Reading region over the 3 months to 26 September 2016.

Digital Marketing Salary Histogram in Reading

Digital Marketing
Top 30 Related IT Skills in Reading

For the 6 months to 26 September 2016, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Reading region with a requirement for Digital Marketing.

1 11 (100.00%) Marketing
2 5 (45.45%) CMS
3 4 (36.36%) Umbraco
3 4 (36.36%) Electronics
3 4 (36.36%) Telecoms
4 3 (27.27%) Finance
4 3 (27.27%) Manufacturing
4 3 (27.27%) SAP
4 3 (27.27%) HTML
4 3 (27.27%) .NET
4 3 (27.27%) Business Intelligence
4 3 (27.27%) Programme Management
4 3 (27.27%) SAP Oil and Gas
4 3 (27.27%) Mentoring
5 2 (18.18%) Analytical Skills
5 2 (18.18%) HTML5
5 2 (18.18%) Analytics
5 2 (18.18%) Email Marketing
5 2 (18.18%) Web Development
5 2 (18.18%) Degree
5 2 (18.18%) CSS
5 2 (18.18%) DNS
5 2 (18.18%) SEO
6 1 (9.09%) Workflow
6 1 (9.09%) C#
6 1 (9.09%) Advertising
6 1 (9.09%) CIMA
6 1 (9.09%) Management Information System
6 1 (9.09%) InterSystems
6 1 (9.09%) XML

Digital Marketing
Top Related IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (45.45%) CMS
2 4 (36.36%) Umbraco
Applications
1 1 (9.09%) Adobe Illustrator
1 1 (9.09%) Photoshop
Business Applications
1 3 (27.27%) SAP Oil and Gas
2 1 (9.09%) Dynamics CRM
Communications & Networking
1 2 (18.18%) DNS
2 1 (9.09%) TCP/IP
Database & Business Intelligence
1 1 (9.09%) SQL Server
Development Applications
1 1 (9.09%) JIRA
1 1 (9.09%) Rational Rhapsody
1 1 (9.09%) Selenium
General
1 11 (100.00%) Marketing
2 4 (36.36%) Electronics
2 4 (36.36%) Telecoms
3 3 (27.27%) Finance
3 3 (27.27%) Manufacturing
4 1 (9.09%) Advertising
Job Titles
1 4 (36.36%) Developer
2 3 (27.27%) .NET Developer
2 3 (27.27%) Senior .NET Developer
2 3 (27.27%) Senior Developer
3 1 (9.09%) Analyst
3 1 (9.09%) Audit Manager
3 1 (9.09%) Consultant
3 1 (9.09%) Finance Manager
3 1 (9.09%) Front End Web Designer
3 1 (9.09%) Implementation Specialist
3 1 (9.09%) IT Consultant
3 1 (9.09%) Marketing Executive
3 1 (9.09%) Marketing Officer
3 1 (9.09%) Senior Analyst
3 1 (9.09%) Senior Marketing Executive
3 1 (9.09%) Senior Test Analyst
3 1 (9.09%) Technical Consultant
3 1 (9.09%) Test Analyst
3 1 (9.09%) Web Designer
3 1 (9.09%) Web Developer
Libraries, Frameworks & Software Standards
1 3 (27.27%) .NET
1 3 (27.27%) HTML
2 2 (18.18%) CSS
2 2 (18.18%) HTML5
3 1 (9.09%) jQuery
3 1 (9.09%) LAMP
3 1 (9.09%) Sass
3 1 (9.09%) Semantic HTML
3 1 (9.09%) XML
Miscellaneous
1 2 (18.18%) Analytical Skills
2 1 (9.09%) Computer Science
2 1 (9.09%) LIMS
2 1 (9.09%) Management Information System
2 1 (9.09%) Mobile App
2 1 (9.09%) Social Media
Operating Systems
1 1 (9.09%) Linux
1 1 (9.09%) Windows
Processes & Methodologies
1 3 (27.27%) Business Intelligence
1 3 (27.27%) Mentoring
1 3 (27.27%) Programme Management
2 2 (18.18%) Analytics
2 2 (18.18%) Email Marketing
2 2 (18.18%) SEO
2 2 (18.18%) Web Development
3 1 (9.09%) Agile Software Development
3 1 (9.09%) B2B
3 1 (9.09%) B2C
3 1 (9.09%) Business Analysis
3 1 (9.09%) Content Management
3 1 (9.09%) CRM
3 1 (9.09%) Data Analytics
3 1 (9.09%) Information Management
3 1 (9.09%) OO
3 1 (9.09%) QA Automation
3 1 (9.09%) Telemarketing
3 1 (9.09%) Web Analytics
3 1 (9.09%) Workflow
Programming Languages
1 1 (9.09%) C#
1 1 (9.09%) JavaScript
1 1 (9.09%) PHP
Qualifications
1 2 (18.18%) Degree
2 1 (9.09%) ACCA
2 1 (9.09%) CIMA
2 1 (9.09%) ISTQB
Quality Assurance & Compliance
1 1 (9.09%) HL7
1 1 (9.09%) QA
Vendors
1 3 (27.27%) SAP
2 1 (9.09%) Adobe
2 1 (9.09%) HubSpot
2 1 (9.09%) InterSystems
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