The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Reading region. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 5 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
5 Dec 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 111 140 134
Rank change year-on-year
+29 -6
Permanent jobs citing Digital Marketing 7 14 20
As % of all permanent IT jobs located in Reading 0.43% 0.57% 0.75%
As % of the Processes & Methodologies category 0.50% 0.68% 0.89%
Number of salaries quoted 6 13 14
Median salary £53,750 £45,000 £45,250
Median salary % change year-on-year
+19.44% -0.55%
90% offered a salary of more than £35,750 £32,500 £33,500
10% offered a salary of more than £62,500 £72,500 £65,700
UK excluding London median salary £37,500 £40,000 £37,500
% change year-on-year
-6.25% +6.66%
Digital Marketing
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Permanent IT job ads with a match in the
Processes & Methodologies category
1401 2063 2243
As % of all permanent IT jobs located in Reading 85.17% 84.48% 84.58%
Number of salaries quoted 998 1662 1371
Median salary £50,000 £50,000 £50,000
90% offered a salary of more than £32,500 £35,000 £33,500
10% offered a salary of more than £70,000 £75,000 £67,500
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Digital Marketing
Jobs Demand Trend in Reading

The demand trend of job ads across the Reading region citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Reading

Digital Marketing
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Reading region.

Digital Marketing Salary Trend in Reading

Digital Marketing
Salary Histogram in Reading

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Reading region over the 3 months to 5 December 2016.

Digital Marketing Salary Histogram in Reading

Digital Marketing
Top 30 Related IT Skills in Reading

For the 6 months to 5 December 2016, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Reading region with a requirement for Digital Marketing.

1 11 (100.00%) Marketing
2 3 (27.27%) Electronics
2 3 (27.27%) Telecoms
2 3 (27.27%) Finance
2 3 (27.27%) Manufacturing
2 3 (27.27%) Programme Management
2 3 (27.27%) .NET
2 3 (27.27%) SAP
2 3 (27.27%) Business Intelligence
2 3 (27.27%) CMS
2 3 (27.27%) Umbraco
2 3 (27.27%) Process Improvement
2 3 (27.27%) Mentoring
2 3 (27.27%) SAP Oil and Gas
3 2 (18.18%) Pay per click
3 2 (18.18%) Mobile App
3 2 (18.18%) Email Marketing
3 2 (18.18%) Social Media
3 2 (18.18%) Information Management
3 2 (18.18%) Agile Software Development
3 2 (18.18%) LIMS
3 2 (18.18%) OO
3 2 (18.18%) E-Commerce
3 2 (18.18%) XML
3 2 (18.18%) SEO
3 2 (18.18%) Management Information System
4 1 (9.09%) InterSystems
4 1 (9.09%) Workflow
4 1 (9.09%) Advertising
4 1 (9.09%) ATG

Digital Marketing
Top Related IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (27.27%) CMS
1 3 (27.27%) Umbraco
Business Applications
1 3 (27.27%) SAP Oil and Gas
Cloud Services
1 1 (9.09%) SaaS
Communications & Networking
1 1 (9.09%) HTTP
Database & Business Intelligence
1 1 (9.09%) SQL Server
Development Applications
1 1 (9.09%) Git (software)
1 1 (9.09%) Hudson
1 1 (9.09%) Jenkins
1 1 (9.09%) JIRA
1 1 (9.09%) Rational Rhapsody
1 1 (9.09%) Selenium
1 1 (9.09%) Subversion
General
1 11 (100.00%) Marketing
2 3 (27.27%) Electronics
2 3 (27.27%) Finance
2 3 (27.27%) Manufacturing
2 3 (27.27%) Telecoms
3 1 (9.09%) Advertising
3 1 (9.09%) Retail
Job Titles
1 4 (36.36%) Developer
1 4 (36.36%) Senior Developer
2 3 (27.27%) .NET Developer
2 3 (27.27%) Senior .NET Developer
3 2 (18.18%) Implementation Specialist
4 1 (9.09%) Analyst
4 1 (9.09%) Coordinator
4 1 (9.09%) Front End Developer (Client-Side Developer)
4 1 (9.09%) Healthcare Specialist
4 1 (9.09%) Integration Specialist
4 1 (9.09%) Marketing Manager
4 1 (9.09%) Online Sales Manager
4 1 (9.09%) PMO Coordinator
4 1 (9.09%) Project Coordinator
4 1 (9.09%) Sales Manager
4 1 (9.09%) Senior Analyst
4 1 (9.09%) Senior Front-End Developer
4 1 (9.09%) Senior Test Analyst
4 1 (9.09%) Test Analyst
Libraries, Frameworks & Software Standards
1 3 (27.27%) .NET
2 2 (18.18%) XML
3 1 (9.09%) AngularJS
3 1 (9.09%) Backbone.js
3 1 (9.09%) CSS
3 1 (9.09%) CSS3
3 1 (9.09%) Handlebars
3 1 (9.09%) HTML
3 1 (9.09%) HTML5
3 1 (9.09%) jQuery
3 1 (9.09%) JSON
3 1 (9.09%) LESS
3 1 (9.09%) RESTful
3 1 (9.09%) Sass
3 1 (9.09%) Twitter Bootstrap
3 1 (9.09%) Web Services
Miscellaneous
1 2 (18.18%) LIMS
1 2 (18.18%) Management Information System
1 2 (18.18%) Mobile App
1 2 (18.18%) Social Media
2 1 (9.09%) Computer Science
2 1 (9.09%) Digital Media
2 1 (9.09%) W3C
Operating Systems
1 1 (9.09%) Linux
1 1 (9.09%) Windows
Processes & Methodologies
1 3 (27.27%) Business Intelligence
1 3 (27.27%) Mentoring
1 3 (27.27%) Process Improvement
1 3 (27.27%) Programme Management
2 2 (18.18%) Agile Software Development
2 2 (18.18%) E-Commerce
2 2 (18.18%) Email Marketing
2 2 (18.18%) Information Management
2 2 (18.18%) OO
2 2 (18.18%) Pay per click
2 2 (18.18%) SEO
3 1 (9.09%) Business Analysis
3 1 (9.09%) CRM
3 1 (9.09%) Kanban
3 1 (9.09%) Online Marketing
3 1 (9.09%) SOA
3 1 (9.09%) TDD
3 1 (9.09%) Test Scripting
3 1 (9.09%) User Acceptance Testing
3 1 (9.09%) Web Development
Programming Languages
1 1 (9.09%) C#
1 1 (9.09%) JavaScript
Qualifications
1 1 (9.09%) Degree
1 1 (9.09%) ISTQB
Quality Assurance & Compliance
1 1 (9.09%) HL7
1 1 (9.09%) QA
Vendors
1 3 (27.27%) SAP
2 1 (9.09%) ATG
2 1 (9.09%) InterSystems