The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Reading region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 15 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
15 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 33 28 66
Rank change year-on-year
-5 +38
Contract jobs citing Marketing 35 53 27
As % of all contract IT jobs located in Reading 4.06% 5.24% 2.01%
As % of the General category 13.46% 11.65% 4.18%
Number of daily rates quoted 8 24 14
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£281 £263 £320
Average daily rate % change year-on-year
+6.83% -17.73%
90% offered a daily rate of more than £221 £155 £159
10% offered a daily rate of more than £361 £401 £425
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 4 1 0
Average hourly rate £18.50 £50.00 -
Average hourly rate % change year-on-year
-63.00% -
UK excluding London average hourly rate £23.75 £20.00 £15.50
% change year-on-year
+18.75% +29.03%
Marketing
Berkshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Reading region.

General Category
Reading
Contract IT job ads with a match in the
General category
260 455 646
As % of all contract IT jobs located in Reading 30.13% 45.00% 47.99%
Number of daily rates quoted 110 202 146
Average daily rate £400 £350 £316
Average daily rate % change year-on-year
+14.28% +10.67%
90% offered a daily rate of more than £251 £175 £195
10% offered a daily rate of more than £600 £500 £450
UK excluding London average daily rate £396 £380 £375
% change year-on-year
+4.21% +1.33%
Number of hourly rates quoted 5 6 6
Average hourly rate £19.00 £30.50 £15.00
Average hourly rate % change year-on-year
-37.70% +103.33%
UK excluding London average hourly rate £24.00 £21.00 £28.50
% change year-on-year
+14.28% -26.31%

Marketing
Jobs Demand Trend in Reading

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Reading region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Reading

Marketing
Daily Rate Trend in Reading

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Reading region.

Marketing Daily Rate Trend in Reading

Marketing
Daily Rate Histogram in Reading

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Reading region over the 3 months to 15 September 2014.

Marketing Daily Rate Histogram in Reading

Marketing
Hourly Rate Trend in Reading

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Reading region.

Marketing Hourly Rate Trend in Reading

Marketing
Top 30 Related IT Skills in Reading

For the 6 months to 15 September 2014, IT contractor jobs across the Reading region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 28 (35.00%) Degree
2 24 (30.00%) Project Management
3 20 (25.00%) Finance
4 19 (23.75%) MS PowerPoint
4 19 (23.75%) Analytics
4 19 (23.75%) Analytical Skills
5 16 (20.00%) MS Office
5 16 (20.00%) MS Excel
6 14 (17.50%) Microsoft
7 12 (15.00%) Performance Analysis
7 12 (15.00%) Performance Management
8 11 (13.75%) Telecoms
9 9 (11.25%) Web Analytics
9 9 (11.25%) SharePoint
9 9 (11.25%) Windows
9 9 (11.25%) Data Mining
9 9 (11.25%) SQL
9 9 (11.25%) HTML
9 9 (11.25%) JavaScript
10 8 (10.00%) MS Project
10 8 (10.00%) PRINCE2
10 8 (10.00%) Business Intelligence
10 8 (10.00%) Statistical Analysis
10 8 (10.00%) Social Media
10 8 (10.00%) Telemarketing
10 8 (10.00%) Digital Marketing
11 7 (8.75%) Data Analysis
11 7 (8.75%) SEO
11 7 (8.75%) 3G
11 7 (8.75%) C#

Marketing
Top Related IT Skills in Reading by Category

For the 6 months to 15 September 2014, IT contractor jobs across the Reading region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 9 (11.25%) SharePoint
2 5 (6.25%) CMS
3 3 (3.75%) IIS
Applications
1 19 (23.75%) MS PowerPoint
2 16 (20.00%) MS Office
2 16 (20.00%) MS Excel
3 8 (10.00%) MS Project
4 4 (5.00%) Photoshop
5 1 (1.25%) Spreadsheet
5 1 (1.25%) MS Visio
5 1 (1.25%) Adobe Premiere
Business Applications
1 3 (3.75%) WebTrends
2 1 (1.25%) SAP Oil and Gas
2 1 (1.25%) Oracle Retail
Cloud Services
1 3 (3.75%) Microsoft Azure
1 3 (3.75%) Office 365
Communications & Networking
1 7 (8.75%) 3G
2 6 (7.50%) Internet
3 3 (3.75%) Broadband
3 3 (3.75%) Radio Access Network
3 3 (3.75%) DNS
4 2 (2.50%) Wireshark
4 2 (2.50%) HSPA
4 2 (2.50%) LTE
4 2 (2.50%) VoIP
4 2 (2.50%) WCDMA
5 1 (1.25%) SMTP
5 1 (1.25%) FTP
5 1 (1.25%) HTTP
5 1 (1.25%) Extranet
5 1 (1.25%) Wireless
5 1 (1.25%) SSH
5 1 (1.25%) NetScaler
Database & Business Intelligence
1 9 (11.25%) Data Mining
2 1 (1.25%) RDBMS
2 1 (1.25%) Hadoop
2 1 (1.25%) Big Data
2 1 (1.25%) Relational Database
2 1 (1.25%) SQL Server
Development Applications
1 4 (5.00%) Visual Studio
2 3 (3.75%) Dreamweaver
3 1 (1.25%) Subversion
3 1 (1.25%) Git (software)
General
1 20 (25.00%) Finance
2 11 (13.75%) Telecoms
3 5 (6.25%) Automotive
3 5 (6.25%) Retail
4 4 (5.00%) Legal
5 3 (3.75%) Multimedia
5 3 (3.75%) Billing
5 3 (3.75%) Danish Language
5 3 (3.75%) Dutch Language
5 3 (3.75%) Italian Language
5 3 (3.75%) Japanese Language
5 3 (3.75%) Korean Language
5 3 (3.75%) Portuguese Language
5 3 (3.75%) Spanish Language
5 3 (3.75%) Swedish Language
6 2 (2.50%) Advertising
6 2 (2.50%) Publishing
7 1 (1.25%) Games
7 1 (1.25%) Back Office
7 1 (1.25%) Electronics
Job Titles
1 8 (10.00%) Developer
1 8 (10.00%) Analyst
2 7 (8.75%) Architect
3 6 (7.50%) Coordinator
4 5 (6.25%) Solutions Architect
4 5 (6.25%) Services Delivery Manager
4 5 (6.25%) Service Manager
4 5 (6.25%) Project Coordinator
4 5 (6.25%) Delivery Manager
5 4 (5.00%) Marketing Executive
5 4 (5.00%) Data Analyst
5 4 (5.00%) Project Manager
5 4 (5.00%) Network Analyst
6 3 (3.75%) Web Producer
6 3 (3.75%) Senior Architect
6 3 (3.75%) Programme Manager
6 3 (3.75%) Account Manager
6 3 (3.75%) Web Developer
6 3 (3.75%) Senior Manager
6 3 (3.75%) Analyst Developer
Libraries, Frameworks & Software Standards
1 9 (11.25%) HTML
2 7 (8.75%) .NET
3 6 (7.50%) XML
3 6 (7.50%) CSS
4 4 (5.00%) jQuery
4 4 (5.00%) HTML5
5 3 (3.75%) WebCenter
5 3 (3.75%) JSP
5 3 (3.75%) XSLT
5 3 (3.75%) Ajax
5 3 (3.75%) .NET Framework
5 3 (3.75%) ASP.NET
5 3 (3.75%) ATL
6 2 (2.50%) ASP.NET MVC
6 2 (2.50%) ASP.NET MVC 3
7 1 (1.25%) CSS3
7 1 (1.25%) COM
Miscellaneous
1 19 (23.75%) Analytical Skills
2 8 (10.00%) Social Media
3 4 (5.00%) Computer Science
4 3 (3.75%) W3C
4 3 (3.75%) Management Information System
4 3 (3.75%) Wiki
5 2 (2.50%) Client/Server
5 2 (2.50%) New Media
5 2 (2.50%) Device Driver
5 2 (2.50%) Handset
5 2 (2.50%) Blackberry
5 2 (2.50%) Copywriting
6 1 (1.25%) DTV
6 1 (1.25%) Statistics
6 1 (1.25%) Mathematics
6 1 (1.25%) Xbox
6 1 (1.25%) User Experience
6 1 (1.25%) Blog
6 1 (1.25%) Digital Media
Operating Systems
1 9 (11.25%) Windows
2 2 (2.50%) Android
2 2 (2.50%) Apple iOS
2 2 (2.50%) Windows 8
2 2 (2.50%) Windows Phone
3 1 (1.25%) UNIX
Processes & Methodologies
1 24 (30.00%) Project Management
2 19 (23.75%) Analytics
3 12 (15.00%) Performance Analysis
3 12 (15.00%) Performance Management
4 9 (11.25%) Web Analytics
5 8 (10.00%) Statistical Analysis
5 8 (10.00%) Telemarketing
5 8 (10.00%) Digital Marketing
5 8 (10.00%) PRINCE2
5 8 (10.00%) Business Intelligence
6 7 (8.75%) SEO
6 7 (8.75%) Data Analysis
7 6 (7.50%) Strategic Management
7 6 (7.50%) Stakeholder Management
7 6 (7.50%) Service Delivery
8 5 (6.25%) Data Modelling
9 4 (5.00%) Programme Management
9 4 (5.00%) Agile Software Development
9 4 (5.00%) CRM
9 4 (5.00%) Electronic Design Automation
Programming Languages
1 9 (11.25%) JavaScript
1 9 (11.25%) SQL
2 7 (8.75%) Perl
2 7 (8.75%) C#
3 4 (5.00%) R
4 1 (1.25%) PowerHouse
Qualifications
1 28 (35.00%) Degree
2 2 (2.50%) PMP
2 2 (2.50%) PMI Certification
3 1 (1.25%) ACCA
3 1 (1.25%) CIMA
3 1 (1.25%) PhD
3 1 (1.25%) PRINCE2 Certification
Quality Assurance & Compliance
1 2 (2.50%) QA
2 1 (1.25%) SLA
System Software
1 1 (1.25%) VMware ESX
1 1 (1.25%) Citrix Presentation Server
1 1 (1.25%) XenApp
1 1 (1.25%) XenDesktop
Vendors
1 14 (17.50%) Microsoft
2 4 (5.00%) Adobe
2 4 (5.00%) Oracle
2 4 (5.00%) Omniture
3 3 (3.75%) Salesforce.com
4 2 (2.50%) Apple
4 2 (2.50%) Eloqua
5 1 (1.25%) VMware
5 1 (1.25%) Huawei
5 1 (1.25%) SAP
5 1 (1.25%) Citrix
Reading, Berkshire
Experis Ltd
Rate: £1 - £400.00 per day
Posted: 10 hours ago
Reading, Berkshire
Experis Ltd
Rate: £350 per annum + Negotiable
Posted: 13 hours ago
Reading, Berkshire
Yoh
Posted: 4 days ago
Reading
Hays IT - Uk Posting account
Rate: £300.00 - £350.00 per day + Circa £320-£325
Posted: 27 days ago