The table below looks at the statistics for SEO skills in IT contracts advertised for the Reading region. Included is a guide to the contractor rates offered in IT contracts that have cited SEO over the 3 months to 23 February 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
23 Feb 2017
Same period 2016 Same period 2015
Search Engine Optimisation (SEO)
Berkshire / Reading
Rank - 80 69
Contract jobs citing SEO 0 2 1
As % of all contract IT jobs located in Reading - 0.20% 0.11%
As % of the Processes & Methodologies category - 0.25% 0.15%
Number of daily rates quoted 0 1 0
Median daily rate - £225 -
UK excluding London median daily rate £350 £350 £288
% change year-on-year
- +21.73%
Number of hourly rates quoted 0 0 1
Median hourly rate - - £19.00
UK excluding London median hourly rate £27.00 - £19.00

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Contract IT job ads with a match in the
Processes & Methodologies category
579 802 656
As % of all contract IT jobs located in Reading 81.21% 79.01% 73.05%
Number of daily rates quoted 305 472 363
Median daily rate £425 £400 £400
Median daily rate % change year-on-year
+6.25% -
90% offered a daily rate of more than £275 £263 £261
10% offered a daily rate of more than £525 £525 £500
UK excluding London median daily rate £410 £400 £400
% change year-on-year
+2.50% -
Number of hourly rates quoted 15 17 7
Median hourly rate £55.00 £45.00 £42.50
Median hourly rate % change year-on-year
+22.22% +5.88%
90% offered a hourly rate of more than £13.00 £15.00 £19.00
10% offered a hourly rate of more than £64.07 £63.00 £55.65
UK excluding London median hourly rate £36.00 £40.00 £27.50
% change year-on-year
-10.00% +45.45%

SEO
Jobs Demand Trend in Reading

The demand trend of contract jobs across the Reading region citing SEO as a proportion of all IT contracts with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Reading

SEO
Daily Rate Trend in Reading

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Reading region.

SEO Daily Rate Trend in Reading

SEO
Hourly Rate Trend in Reading

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the Reading region.

SEO Hourly Rate Trend in Reading

SEO
Top 27 Related IT Skills in Reading

For the 6 months to 23 February 2017, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Reading region with a requirement for SEO.

1 2 (100.00%) HTML
2 1 (50.00%) JavaScript
2 1 (50.00%) PHP
2 1 (50.00%) CSS
2 1 (50.00%) FTP
2 1 (50.00%) B2B
2 1 (50.00%) Internet
2 1 (50.00%) Aerospace
2 1 (50.00%) Manufacturing
2 1 (50.00%) Clustering
2 1 (50.00%) Google
2 1 (50.00%) Pay per click
2 1 (50.00%) Marketing
2 1 (50.00%) Web Development
2 1 (50.00%) Internet Marketing
2 1 (50.00%) Digital Marketing
2 1 (50.00%) WordPress
2 1 (50.00%) Website Architecture
2 1 (50.00%) HTML5
2 1 (50.00%) Link Building
2 1 (50.00%) AngularJS
2 1 (50.00%) Analytics
2 1 (50.00%) Mentoring
2 1 (50.00%) User Experience
2 1 (50.00%) Front End Development
2 1 (50.00%) Wireframes
2 1 (50.00%) Digital Media Management

SEO
Top Related IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (50.00%) WordPress
Communications & Networking
1 1 (50.00%) FTP
1 1 (50.00%) Internet
General
1 1 (50.00%) Aerospace
1 1 (50.00%) Manufacturing
1 1 (50.00%) Marketing
Job Titles
1 1 (50.00%) Coordinator
1 1 (50.00%) Developer
1 1 (50.00%) Front End Developer (Client-Side Developer)
1 1 (50.00%) Graduate
1 1 (50.00%) Graduate Developer
1 1 (50.00%) Graduate Front End Developer (Client-Side Developer)
1 1 (50.00%) UI Developer
1 1 (50.00%) UI/UX Developer
1 1 (50.00%) UX Developer
Libraries, Frameworks & Software Standards
1 2 (100.00%) HTML
2 1 (50.00%) AngularJS
2 1 (50.00%) CSS
2 1 (50.00%) HTML5
Miscellaneous
1 1 (50.00%) Clustering
1 1 (50.00%) User Experience
Processes & Methodologies
1 1 (50.00%) Analytics
1 1 (50.00%) B2B
1 1 (50.00%) Digital Marketing
1 1 (50.00%) Digital Media Management
1 1 (50.00%) Front End Development
1 1 (50.00%) Internet Marketing
1 1 (50.00%) Link Building
1 1 (50.00%) Mentoring
1 1 (50.00%) Pay per click
1 1 (50.00%) Web Development
1 1 (50.00%) Website Architecture
1 1 (50.00%) Wireframes
Programming Languages
1 1 (50.00%) JavaScript
1 1 (50.00%) PHP
Vendors
1 1 (50.00%) Google