The table below looks at the statistics for SEO skills in IT jobs advertised for the Reading region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 3 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
3 May 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 131 150 139
Rank change year-on-year
+19 -11
Permanent jobs citing SEO 1 5 6
As % of all permanent IT jobs located in Reading 0.053% 0.21% 0.24%
As % of the Processes & Methodologies category 0.060% 0.24% 0.30%
Number of salaries quoted 1 5 6
Median salary £27,500 £23,000 £35,000
Median salary % change year-on-year
+19.56% -34.28%
UK excluding London median salary £32,500 £30,000 £32,500
% change year-on-year
+8.33% -7.69%
SEO
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Permanent IT job ads with a match in the
Processes & Methodologies category
1667 2062 1978
As % of all permanent IT jobs located in Reading 87.74% 84.61% 80.70%
Number of salaries quoted 1361 1348 1448
Median salary £50,000 £52,500 £49,750
Median salary % change year-on-year
-4.76% +5.52%
90% offered a salary of more than £35,000 £35,000 £34,500
10% offered a salary of more than £67,500 £70,000 £75,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

SEO
Jobs Demand Trend in Reading

The demand trend of job ads across the Reading region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Reading

SEO
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Reading region.

SEO Salary Trend in Reading

SEO
Top 30 Related IT Skills in Reading

For the 6 months to 3 May 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Reading region with a requirement for SEO.

1 10 (52.63%) HTML
1 10 (52.63%) Social Media
1 10 (52.63%) Analytics
2 9 (47.37%) User Experience
2 9 (47.37%) CSS
3 8 (42.11%) JavaScript
3 8 (42.11%) Agile Software Development
3 8 (42.11%) Google
3 8 (42.11%) Web Development
3 8 (42.11%) Google Analytics
3 8 (42.11%) jQuery
3 8 (42.11%) Sass
3 8 (42.11%) AngularJS
4 7 (36.84%) React
4 7 (36.84%) Backbone.js
4 7 (36.84%) Photoshop
5 6 (31.58%) ASP.NET
5 6 (31.58%) C#
5 6 (31.58%) SQL Server
5 6 (31.58%) .NET
5 6 (31.58%) Web Services
5 6 (31.58%) Subversion
5 6 (31.58%) Ajax
5 6 (31.58%) KnockoutJS
5 6 (31.58%) GIMP
5 6 (31.58%) Git (software)
5 6 (31.58%) Cross-Browser Compatibility
5 6 (31.58%) LESS
5 6 (31.58%) Durandal
6 5 (26.32%) Driving Licence

SEO
Top Related IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (10.53%) CMS
1 2 (10.53%) Drupal
Applications
1 7 (36.84%) Photoshop
2 6 (31.58%) GIMP
3 1 (5.26%) Adobe Creative Suite
3 1 (5.26%) Adobe Illustrator
3 1 (5.26%) InDesign
3 1 (5.26%) Spreadsheet
Business Applications
1 1 (5.26%) Dynamics CRM
Cloud Services
1 8 (42.11%) Google Analytics
2 2 (10.53%) Google Tag Manager
Database & Business Intelligence
1 6 (31.58%) SQL Server
2 1 (5.26%) MySQL
Development Applications
1 6 (31.58%) Git (software)
1 6 (31.58%) Subversion
2 1 (5.26%) Dreamweaver
2 1 (5.26%) gulp
General
1 5 (26.32%) Finance
1 5 (26.32%) Marketing
2 1 (5.26%) Advertising
2 1 (5.26%) Brand Awareness
2 1 (5.26%) Retail
Job Titles
1 8 (42.11%) Developer
1 8 (42.11%) Web Developer
2 3 (15.79%) Analytics Manager
2 3 (15.79%) SEO Manager
3 2 (10.53%) .NET Developer
3 2 (10.53%) .NET Web Developer
3 2 (10.53%) ASP.NET Developer
3 2 (10.53%) C# .NET Developer
3 2 (10.53%) C# ASP.NET Developer
3 2 (10.53%) C# Developer
3 2 (10.53%) C# Web Developer
3 2 (10.53%) UI Developer
3 2 (10.53%) UI/UX Developer
3 2 (10.53%) UX Developer
3 2 (10.53%) Web UI Developer
3 2 (10.53%) Web UI/UX Developer
4 1 (5.26%) Digital Content Manager
4 1 (5.26%) Front End Developer (Client-Side Developer)
4 1 (5.26%) Front End Web Developer (Client-Side Developer)
4 1 (5.26%) Marketing Executive
Libraries, Frameworks & Software Standards
1 10 (52.63%) HTML
2 9 (47.37%) CSS
3 8 (42.11%) AngularJS
3 8 (42.11%) jQuery
3 8 (42.11%) Sass
4 7 (36.84%) Backbone.js
4 7 (36.84%) React
5 6 (31.58%) .NET
5 6 (31.58%) Ajax
5 6 (31.58%) ASP.NET
5 6 (31.58%) Durandal
5 6 (31.58%) KnockoutJS
5 6 (31.58%) LESS
5 6 (31.58%) Web Services
6 2 (10.53%) HTML5
7 1 (5.26%) CSS3
7 1 (5.26%) Ember.js
7 1 (5.26%) Twig
Miscellaneous
1 10 (52.63%) Social Media
2 9 (47.37%) User Experience
3 5 (26.32%) Driving Licence
4 2 (10.53%) Analytical Skills
5 1 (5.26%) Blog
5 1 (5.26%) Copywriting
Processes & Methodologies
1 10 (52.63%) Analytics
2 8 (42.11%) Agile Software Development
2 8 (42.11%) Web Development
3 6 (31.58%) Cross-Browser Compatibility
4 4 (21.05%) Digital Marketing
4 4 (21.05%) Pay per click
5 2 (10.53%) Content Management
5 2 (10.53%) Email Marketing
5 2 (10.53%) Link Building
5 2 (10.53%) Marketing Analytics
5 2 (10.53%) Marketing Strategy
5 2 (10.53%) Progressive Enhancement
5 2 (10.53%) Project Management
5 2 (10.53%) Responsive Web Design
5 2 (10.53%) Web Analytics
6 1 (5.26%) B2B
6 1 (5.26%) CRM
6 1 (5.26%) Dashboard Development
6 1 (5.26%) Front End Development
6 1 (5.26%) Marketing Automation
Programming Languages
1 8 (42.11%) JavaScript
2 6 (31.58%) C#
3 1 (5.26%) PHP
Qualifications
1 3 (15.79%) Degree
Vendors
1 8 (42.11%) Google
2 4 (21.05%) Northgate
3 2 (10.53%) Tableau
4 1 (5.26%) Adobe
4 1 (5.26%) HubSpot
4 1 (5.26%) Optimizely
Reading, Berkshire
Deanslist Limited
Salary: From £40,000 to £55,000 per annum + Bonus + Benefits
Posted: 17 hours ago
Reading, Berkshire
Deanslist Limited
Salary: From £28,000 to £40,000 per annum + Bonus + Benefits + Training
Posted: 17 hours ago