The table below looks at the statistics for SEO skills in IT jobs advertised for the Reading region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 2 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
2 Sep 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 132 119 123
Rank change year-on-year
-13 +4
Permanent jobs citing SEO 6 22 11
As % of all permanent IT jobs located in Reading 0.27% 0.88% 0.48%
As % of the Processes & Methodologies category 0.33% 1.14% 0.65%
Number of salaries quoted 6 19 9
Average salary £45,000 £40,000 £50,000
Average salary % change year-on-year
+12.50% -20.00%
UK excluding London average salary £32,500 £30,000 £31,500
% change year-on-year
+8.33% -4.76%
SEO
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Permanent IT job ads with a match in the
Processes & Methodologies category
1821 1935 1705
As % of all permanent IT jobs located in Reading 81.44% 77.43% 74.85%
Number of salaries quoted 1395 1340 1327
Average salary £50,000 £50,000 £45,000
Average salary % change year-on-year
- +11.11%
90% offered a salary of more than £35,000 £35,000 £32,500
10% offered a salary of more than £67,500 £70,000 £80,000
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

SEO
Jobs Demand Trend in Reading

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Reading region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Reading

SEO
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Reading region.

SEO Salary Trend in Reading

SEO
Salary Histogram in Reading

This chart provides a salary histogram for IT jobs citing SEO across the Reading region over the 3 months to 2 September 2015.

SEO Salary Histogram in Reading

SEO
Top 30 Related IT Skills in Reading

For the 6 months to 2 September 2015, IT jobs across the Reading region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 8 (80.00%) HTML
1 8 (80.00%) CSS
2 6 (60.00%) JavaScript
2 6 (60.00%) PHP
2 6 (60.00%) Marketing
3 5 (50.00%) jQuery
4 4 (40.00%) Social Media
4 4 (40.00%) Adobe
4 4 (40.00%) MySQL
5 3 (30.00%) Advertising
5 3 (30.00%) HTML5
5 3 (30.00%) CSS3
5 3 (30.00%) Analytics
5 3 (30.00%) User Experience
5 3 (30.00%) Digital Marketing
6 2 (20.00%) Online Marketing
6 2 (20.00%) TeamCity
6 2 (20.00%) Git (software)
6 2 (20.00%) Graphic Design
6 2 (20.00%) Symfony
6 2 (20.00%) Drupal
6 2 (20.00%) Email Marketing
6 2 (20.00%) Sass
6 2 (20.00%) AngularJS
6 2 (20.00%) Jenkins
6 2 (20.00%) Twitter Bootstrap
6 2 (20.00%) Ansible
6 2 (20.00%) Backbone.js
6 2 (20.00%) Responsive Web Design
6 2 (20.00%) Pay per click

SEO
Top Related IT Skills in Reading by Category

For the 6 months to 2 September 2015, IT jobs across the Reading region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 2 (20.00%) Drupal
Cloud Services
1 1 (10.00%) Google Analytics
1 1 (10.00%) Microsoft Azure
1 1 (10.00%) IaaS
Database & Business Intelligence
1 4 (40.00%) MySQL
Development Applications
1 2 (20.00%) TeamCity
1 2 (20.00%) Git (software)
1 2 (20.00%) Jenkins
2 1 (10.00%) Visual Studio
General
1 6 (60.00%) Marketing
2 3 (30.00%) Advertising
3 2 (20.00%) Banking
3 2 (20.00%) Telecoms
3 2 (20.00%) Finance
Job Titles
1 5 (50.00%) Developer
2 2 (20.00%) Graduate
2 2 (20.00%) Junior
2 2 (20.00%) Web Designer
2 2 (20.00%) Junior Developer
2 2 (20.00%) PHP Developer
2 2 (20.00%) Graduate Developer
2 2 (20.00%) Junior PHP Developer
2 2 (20.00%) Front-End Developer
2 2 (20.00%) Designer
2 2 (20.00%) Graduate PHP Developer
3 1 (10.00%) SEO Specialist
3 1 (10.00%) SEO Analyst
3 1 (10.00%) SEO Consultant
3 1 (10.00%) Marketing Executive
3 1 (10.00%) Marketing Manager
3 1 (10.00%) Research Analyst
3 1 (10.00%) Sales Manager
3 1 (10.00%) Analyst
3 1 (10.00%) Web Developer
Libraries, Frameworks & Software Standards
1 8 (80.00%) HTML
1 8 (80.00%) CSS
2 5 (50.00%) jQuery
3 3 (30.00%) HTML5
3 3 (30.00%) CSS3
4 2 (20.00%) Backbone.js
4 2 (20.00%) Sass
4 2 (20.00%) AngularJS
4 2 (20.00%) Twitter Bootstrap
4 2 (20.00%) Symfony
5 1 (10.00%) Ajax
5 1 (10.00%) .NET
5 1 (10.00%) ASP.NET
Miscellaneous
1 4 (40.00%) Social Media
2 3 (30.00%) User Experience
3 2 (20.00%) W3C
3 2 (20.00%) Graphic Design
4 1 (10.00%) Social Network
Processes & Methodologies
1 3 (30.00%) Digital Marketing
1 3 (30.00%) Analytics
2 2 (20.00%) Email Marketing
2 2 (20.00%) Online Marketing
2 2 (20.00%) Responsive Web Design
2 2 (20.00%) OOP
2 2 (20.00%) OO
2 2 (20.00%) E-Commerce
2 2 (20.00%) Project Management
2 2 (20.00%) Web Design
2 2 (20.00%) Agile Software Development
2 2 (20.00%) Web Analytics
2 2 (20.00%) Pay per click
3 1 (10.00%) Creative Marketing
3 1 (10.00%) Process Management
3 1 (10.00%) Web Application Development
Programming Languages
1 6 (60.00%) JavaScript
1 6 (60.00%) PHP
Qualifications
1 1 (10.00%) Degree
Systems Management
1 2 (20.00%) Ansible
Vendors
1 4 (40.00%) Adobe
2 2 (20.00%) Google
Reading, Berkshire
Austin Fraser
Salary: £22000 - £35000 per annum + benefits
Posted: Yesterday
Reading, Berkshire
Deanslist Limited
Salary: From £40,000 to £45,000 per annum £40-45k + bonus + benefits
Posted: 3 days ago
Reading, Berkshire
Deanslist Limited
Salary: From £45,000 to £59,000 per annum £45-59k + bonus + excellent benefits
Posted: 3 days ago
Reading, Berkshire
Yell
Salary: £32000 - £45000 per annum + Exc Bens
Posted: 16 days ago
Reading
Hays IT - Uk Posting account
Salary: £35000.00 - £45000.00 per annum
Posted: 22 days ago