Copywriting Contracts in the UK excluding London

Copywriting
UK > UK excluding London

The following table provides summary statistics for contract job vacancies advertised in the UK excluding London with a requirement for Copywriting skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Copywriting over the 6 months to 11 May 2024 with a comparison to the same period in the previous 2 years.

6 months to
11 May 2024
Same period 2023 Same period 2022
Rank 365 428 479
Rank change year-on-year +63 +51 -61
Contract jobs citing Copywriting 25 15 28
As % of all contract jobs advertised in the UK excluding London 0.12% 0.064% 0.092%
As % of the Processes & Methodologies category 0.14% 0.072% 0.10%
Number of daily rates quoted 17 7 9
10th Percentile £310 £383 £138
25th Percentile £350 £459 £185
Median daily rate (50th Percentile) £375 £525 £400
Median % change year-on-year -28.57% +31.25% +42.86%
75th Percentile £388 £545 £475
90th Percentile £493 £557 £550
UK median daily rate £375 £388 £443
% change year-on-year -3.23% -12.43% +26.43%
Number of hourly rates quoted 0 3 2
10th Percentile - £18.20 -
25th Percentile - £19.25 £10.50
Median hourly rate - £22.00 £11.00
Median % change year-on-year - +100.00% -
75th Percentile - £23.00 £11.50
90th Percentile - - -
UK median hourly rate - £23.50 £37.50
% change year-on-year - -37.33% +62.73%

All Process and Methodology Skills
UK excluding London

Copywriting is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the UK excluding London with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 17,295 20,910 27,075
As % of all contract IT jobs advertised in the UK excluding London 84.44% 89.50% 88.99%
Number of daily rates quoted 10,314 14,450 18,900
10th Percentile £250 £256 £235
25th Percentile £380 £400 £388
Median daily rate (50th Percentile) £500 £500 £475
Median % change year-on-year - +5.26% +8.57%
75th Percentile £600 £600 £575
90th Percentile £688 £688 £651
UK median daily rate £525 £550 £530
% change year-on-year -4.55% +3.77% +8.72%
Number of hourly rates quoted 2,056 1,280 1,343
10th Percentile £12.32 £10.99 £12.25
25th Percentile £15.25 £15.50 £14.25
Median hourly rate £38.06 £35.00 £20.00
Median % change year-on-year +8.74% +75.00% -6.98%
75th Percentile £61.26 £65.00 £47.11
90th Percentile £72.90 £73.75 £61.45
UK median hourly rate £36.50 £36.40 £25.68
% change year-on-year +0.29% +41.73% +4.82%

Copywriting
Job Vacancy Trend in the UK excluding London

Job postings citing Copywriting as a proportion of all IT jobs advertised in the UK excluding London.

Job vacancy trend for Copywriting in the UK excluding London

Copywriting
Contractor Daily Rate Trend in the UK excluding London

3-month moving average daily rate quoted in jobs citing Copywriting in the UK excluding London.

Daily rate trend for Copywriting in the UK excluding London

Copywriting
Daily Rate Histogram in the UK excluding London

Daily rate distribution for jobs citing Copywriting in the UK excluding London over the 6 months to 11 May 2024.

Daily rate histogram for Copywriting in the UK excluding London

Copywriting
Contractor Hourly Rate Trend in the UK excluding London

3-month moving average hourly rates quoted in jobs citing Copywriting in the UK excluding London.

Hourly rate trend for Copywriting in the UK excluding London

Copywriting
Contract Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Copywriting within the UK excluding London region over the 6 months to 11 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Scotland +51 14 £375 -29.25% 2
Midlands - 7 £375 - 11
West Midlands - 6 £378 - 6
South East +16 3 - - 16
East of England +12 1 £313 - 9
East Midlands - 1 £375 - 5
Copywriting
UK

Copywriting
Co-occurring Skills and Capabilities in the UK excluding London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (40.00%) SharePoint
2 7 (28.00%) CMS
3 2 (8.00%) Drupal
3 2 (8.00%) Umbraco
Applications
1 8 (32.00%) Photoshop
2 1 (4.00%) Adobe Creative Suite
Cloud Services
1 10 (40.00%) Canva
1 10 (40.00%) Microsoft 365
1 10 (40.00%) Slack
2 2 (8.00%) ChatGPT
3 1 (4.00%) Adobe Creative Cloud
Communications & Networking
1 8 (32.00%) Intranet
2 1 (4.00%) SMS
General
1 10 (40.00%) Organisational Skills
1 10 (40.00%) Social Skills
2 8 (32.00%) Influencing Skills
3 5 (20.00%) Marketing
3 5 (20.00%) Publishing
4 4 (16.00%) Public Sector
4 4 (16.00%) Telecoms
5 2 (8.00%) Analytical Skills
5 2 (8.00%) Retail
6 1 (4.00%) Manufacturing
6 1 (4.00%) Presentation Skills
Job Titles
1 9 (36.00%) Content Manager
2 6 (24.00%) IT Manager
3 5 (20.00%) Copywriter
4 3 (12.00%) Communications Specialist
5 2 (8.00%) Change Manager
5 2 (8.00%) Communications Manager
6 1 (4.00%) Account Manager
6 1 (4.00%) Content Designer
6 1 (4.00%) Content Editor
6 1 (4.00%) Designer
6 1 (4.00%) Digital Content Editor
6 1 (4.00%) Digital Copywriter
6 1 (4.00%) Digital Editor
6 1 (4.00%) Email Marketing Manager
6 1 (4.00%) IT Change Manager
6 1 (4.00%) Marketing Manager
Libraries, Frameworks & Software Standards
1 1 (4.00%) CSS
1 1 (4.00%) HTML
Miscellaneous
1 10 (40.00%) Video Editing
2 4 (16.00%) Handset
2 4 (16.00%) Social Media
3 2 (8.00%) Graphic Design
4 1 (4.00%) Blog
4 1 (4.00%) Management Information System
4 1 (4.00%) Product Ownership
Processes & Methodologies
1 11 (44.00%) Project Management
2 10 (40.00%) Stakeholder Management
3 9 (36.00%) SEO
4 8 (32.00%) Wireframes
5 7 (28.00%) Content Management
6 5 (20.00%) Channel Management
6 5 (20.00%) Content Development
6 5 (20.00%) Continuous Improvement
7 4 (16.00%) Infographics
7 4 (16.00%) Problem-Solving
7 4 (16.00%) Storytelling
8 3 (12.00%) B2B
8 3 (12.00%) Digital Strategy
8 3 (12.00%) Logistics
8 3 (12.00%) Workshop Facilitation
9 2 (8.00%) Content Strategy
9 2 (8.00%) Creative Thinking
9 2 (8.00%) Deadline-Driven
9 2 (8.00%) Thought Leadership
9 2 (8.00%) Waterfall
Qualifications
1 2 (8.00%) Degree
1 2 (8.00%) Security Cleared
Quality Assurance & Compliance
1 2 (8.00%) PMO
2 1 (4.00%) Accessibility
2 1 (4.00%) Disclosure Scotland
Vendors
1 2 (8.00%) Microsoft
2 1 (4.00%) Adobe