Copywriting Contracts
 
Demand Trend Daily Rate Trend Daily Rate Histogram Hourly Rate Trend Job Locations Related Skills

The first table below looks at the prevalence of the term Copywriting in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Copywriting over the 3 months to 20 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our Miscellaneous category.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
 3 months to
20 May 2013		 Same period 2012 Same period 2011
Copywriting
Rank 496 533 545
Rank change year-on-year
+37 +12
Contract jobs citing Copywriting 37 40 43
As % of all contract IT jobs located in the UK 0.080% 0.069% 0.071%
As % of the Miscellaneous category 0.301% 0.279% 0.253%
Number of daily rates quoted 26 20 25
Average daily rate £228 £250 £250
Average daily rate % change year-on-year
-9.00% -
90% offered a daily rate of more than £171 £197 £120
10% offered a daily rate of more than £313 £378 £365
UK excluding London average daily rate £233 £275 £273
% change year-on-year
-15.45% +0.91%
Number of hourly rates quoted 5 2 1
Average hourly rate £22.00 £12.00 £14.50
Average hourly rate % change year-on-year
+83.33% -17.24%
UK excluding London average hourly rate £19.00 £12.00 £14.50
% change year-on-year
+58.33% -17.24%
All of the Miscellaneous Category
UK
Contract IT job ads with a match in the
Miscellaneous category		 12273 14324 16984
As % of all contract IT jobs located in the UK 26.38% 24.55% 28.20%
Number of daily rates quoted 7382 8428 10080
Average daily rate £430 £425 £525
Average daily rate % change year-on-year
+1.17% -19.04%
90% offered a daily rate of more than £243 £251 £285
10% offered a daily rate of more than £600 £600 £650
UK excluding London average daily rate £350 £343 £340
% change year-on-year
+2.18% +0.73%
Number of hourly rates quoted 539 660 718
Average hourly rate £22.66 £23.00 £23.36
Average hourly rate % change year-on-year
-1.47% -1.54%
90% offered a hourly rate of more than £12.50 £12.50 £11.36
10% offered a hourly rate of more than £45.00 £46.05 £41.28
UK excluding London average hourly rate £22.50 £24.50 £27.00
% change year-on-year
-8.16% -9.25%

Copywriting
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Copywriting within the UK as a proportion of the total demand within the Miscellaneous category.

Copywriting Jobs Demand Trend

Copywriting
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Copywriting within the UK.

Copywriting Daily Rate Trend

Copywriting
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Copywriting within the UK over the 3 months to 20 May 2013.

Copywriting Daily Rate Histogram

Copywriting
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Copywriting within the UK.

Copywriting Hourly Rate Trend

Copywriting
Top 15 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Copywriting within the UK over the 3 months to 20 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)		 Rank Change
on Same Period
Last Year		 Matching
Contract
IT Job Ads		 Average
Daily Rate
Last 3 Months		 Average Daily Rate
% Change
on Same Period
Last Year
England +56 31 £228 -9.00%
London +30 28 £225 -10.00%
City of London +18 6 £196 -34.83%
Feltham - 6 £250 -
Scotland -7 4 £226 -
Glasgow - 3 £220 -
Berkshire +17 1 - -
North West +14 1 - -
South East +12 1 - -
Manchester +10 1 - -
West Midlands +8 1 £350 +27.27%
Edinburgh +5 1 £325 -
Reading - 1 - -
Solihull - 1 £350 -
Wales - 1 £275 -

Copywriting
Top 30 Related IT Skills

For the 6 months to 20 May 2013, IT contractor jobs within the UK citing Copywriting also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Copywriting.

1 33 (56.90%) Content Management
2 28 (48.28%) CMS
3 20 (34.48%) Social Media
4 18 (31.03%) HTML
5 12 (20.69%) Publishing
5 12 (20.69%) SEO
6 11 (18.97%) Intranet
6 11 (18.97%) Internet
6 11 (18.97%) Information Architecture
7 10 (17.24%) Photoshop
7 10 (17.24%) Retail
8 9 (15.52%) Finance
8 9 (15.52%) MS Office
8 9 (15.52%) MS Excel
8 9 (15.52%) Management Information System
8 9 (15.52%) Marketing
9 8 (13.79%) Microsoft
9 8 (13.79%) Banking
10 7 (12.07%) Adobe
10 7 (12.07%) CSS
10 7 (12.07%) Drupal
11 6 (10.34%) Degree
11 6 (10.34%) Facebook
11 6 (10.34%) Analytics
11 6 (10.34%) Adobe Illustrator
12 5 (8.621%) Web Design
12 5 (8.621%) Legal
12 5 (8.621%) XML
12 5 (8.621%) TeamSite
12 5 (8.621%) Online Banking

Copywriting
Top Related IT Skills by Category

For the 6 months to 20 May 2013, IT contractor jobs within the UK citing Copywriting also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Copywriting. Up to 20 skills are shown per category.

Application Development
1 18 (31.03%) HTML
2 7 (12.07%) CSS
3 5 (8.621%) XML
4 1 (1.724%) Flash
4 1 (1.724%) Ajax
4 1 (1.724%) HTML5
4 1 (1.724%) CSS3
Application Platforms
1 28 (48.28%) CMS
2 7 (12.07%) Drupal
3 5 (8.621%) TeamSite
4 4 (6.897%) WordPress
5 3 (5.172%) Umbraco
6 1 (1.724%) SharePoint
6 1 (1.724%) SAP Portal
6 1 (1.724%) SharePoint 2010
Applications
1 10 (17.24%) Photoshop
2 9 (15.52%) MS Office
2 9 (15.52%) MS Excel
3 6 (10.34%) Adobe Illustrator
4 2 (3.448%) MS PowerPoint
4 2 (3.448%) Fireworks
5 1 (1.724%) Acrobat
Business Applications
1 2 (3.448%) Google Analytics
2 1 (1.724%) WebTrends
Communications & Networking
1 11 (18.97%) Intranet
1 11 (18.97%) Internet
2 1 (1.724%) SMS
General
1 12 (20.69%) Publishing
2 10 (17.24%) Retail
3 9 (15.52%) Marketing
3 9 (15.52%) Finance
4 8 (13.79%) Banking
5 5 (8.621%) Legal
6 4 (6.897%) Local Government
7 3 (5.172%) Telecoms
8 1 (1.724%) Games
8 1 (1.724%) Manufacturing
8 1 (1.724%) Advertising
8 1 (1.724%) Retail Banking
8 1 (1.724%) Billing
8 1 (1.724%) Dutch Language
8 1 (1.724%) French Language
8 1 (1.724%) Online Betting
Job Titles
1 12 (20.69%) Content Editor
2 7 (12.07%) Web Editor
3 6 (10.34%) Content Manager
4 5 (8.621%) Copywriter
5 4 (6.897%) Analyst
6 3 (5.172%) Business Analyst
6 3 (5.172%) Web Content Editor
6 3 (5.172%) Designer
7 2 (3.448%) Graphic Designer
7 2 (3.448%) Communications Officer
7 2 (3.448%) Graduate
7 2 (3.448%) Consultant
8 1 (1.724%) Senior Business Analyst
8 1 (1.724%) Senior Analyst
8 1 (1.724%) Functional Consultant
8 1 (1.724%) Systems Manager
8 1 (1.724%) Product Manager
8 1 (1.724%) Coordinator
8 1 (1.724%) Project Manager
8 1 (1.724%) Programme Manager
Miscellaneous
1 20 (34.48%) Social Media
2 9 (15.52%) Management Information System
3 5 (8.621%) Online Banking
4 3 (5.172%) Freedom of Information
4 3 (5.172%) W3C
4 3 (5.172%) Statistics
4 3 (5.172%) Freedom of Information Act
5 1 (1.724%) Blog
5 1 (1.724%) RIA
5 1 (1.724%) Online Games
5 1 (1.724%) Digital Media
5 1 (1.724%) Mobile App
5 1 (1.724%) Smartphone
5 1 (1.724%) Graphic Design
5 1 (1.724%) Photography
5 1 (1.724%) Video Editing
Processes & Methodologies
1 33 (56.90%) Content Management
2 12 (20.69%) SEO
3 11 (18.97%) Information Architecture
4 6 (10.34%) Analytics
5 5 (8.621%) Web Design
6 4 (6.897%) Migration
6 4 (6.897%) Stakeholder Management
6 4 (6.897%) Project Management
6 4 (6.897%) Information Management
6 4 (6.897%) Data Analysis
7 3 (5.172%) Web Analytics
7 3 (5.172%) Service Delivery
7 3 (5.172%) Change Management
7 3 (5.172%) User Acceptance Testing
7 3 (5.172%) Benchmarking
7 3 (5.172%) Customer Insight
8 2 (3.448%) Social Media Marketing
8 2 (3.448%) Web Accessibility
9 1 (1.724%) Marketing Management
9 1 (1.724%) Information Security
Programming Languages
1 1 (1.724%) JavaScript
Qualifications
1 6 (10.34%) Degree
2 2 (3.448%) HND
Quality Assurance & Compliance
1 1 (1.724%) WAI
Systems Management
1 3 (5.172%) HP Quality Center
Vendors
1 8 (13.79%) Microsoft
2 7 (12.07%) Adobe
3 6 (10.34%) Facebook
4 3 (5.172%) HP
4 3 (5.172%) RedDot
5 2 (3.448%) Oracle
5 2 (3.448%) Google
5 2 (3.448%) Twitter
6 1 (1.724%) Hitwise
6 1 (1.724%) SAP
6 1 (1.724%) Omniture
x2 Account Manager/Director; 3 Months, London - Lifestyle & PR
City of London
Advise on hotel concierge and lifestyle concierge companies Skills required: Press release writing Copy writing (newsletters, website copy etc.) Proven selling techniques Media relations in lifestyle, food and...
Salt
Rate: £160 - £200 per day + Depending on Experience/Role
Posted: 20 May 2013
LGV Proj Communications Campaign Mgr
Bristol, Avon
Copywriter - Copy Writer - Campaign Manager - Copywriter - Copy Writer - Campaign Manager... Spring Technology is an Equal Opportunities employer; we welcome applicants from all backgrounds.
Spring Technology
Rate: £130.00 - £145 per day
Posted: 16 May 2013
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