The table below looks at the prevalence of the term Copywriting in IT contracts advertised for the South East region. Included is a guide to the average contractor rates offered in IT contracts that have cited Copywriting over the 3 months to 3 September 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
3 Sep 2015
Same period 2014 Same period 2013
Copywriting
Rank 256 249 221
Rank change year-on-year
-7 -28
Contract jobs citing Copywriting 13 9 17
As % of all contract IT jobs located in the South East 0.13% 0.097% 0.19%
As % of the Miscellaneous category 0.43% 0.33% 0.71%
Number of daily rates quoted 4 3 7
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£248 £208 £400
Average daily rate % change year-on-year
+19.51% -48.12%
90% offered a daily rate of more than £196 £202 £363
10% offered a daily rate of more than £250 £302 £445
UK excluding London average daily rate £263 £213 £400
% change year-on-year
+23.52% -46.87%
Number of hourly rates quoted 1 1 0
Average hourly rate £40.00 £15.75 -
Average hourly rate % change year-on-year
+153.96% -
UK excluding London average hourly rate £40.00 £16.28 -
% change year-on-year
+145.77% -
Copywriting
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the South East region.

Miscellaneous Category
South East
Contract IT job ads with a match in the
Miscellaneous category
3011 2760 2401
As % of all contract IT jobs located in the South East 30.43% 29.63% 27.01%
Number of daily rates quoted 1699 1514 1260
Average daily rate £375 £350 £365
Average daily rate % change year-on-year
+7.14% -4.10%
90% offered a daily rate of more than £230 £220 £213
10% offered a daily rate of more than £525 £500 £500
UK excluding London average daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 169 155 150
Average hourly rate £22.50 £19.96 £20.00
Average hourly rate % change year-on-year
+12.75% -0.22%
90% offered a hourly rate of more than £12.50 £11.00 £12.50
10% offered a hourly rate of more than £47.80 £42.50 £42.80
UK excluding London average hourly rate £21.76 £20.00 £17.50
% change year-on-year
+8.81% +14.28%

Copywriting
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of IT contractor jobs citing Copywriting across the South East region as a proportion of the total demand within the Miscellaneous category.

Copywriting Jobs Demand Trend in the South East

Copywriting
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Copywriting across the South East region.

Copywriting Daily Rate Trend in the South East

Copywriting
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Copywriting across the South East region.

Copywriting Hourly Rate Trend in the South East

Copywriting
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Copywriting within the South East region over the 3 months to 3 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Hampshire 0 5 £246 +18.55% 1
Berkshire -2 4 £175 -33.33%
Buckinghamshire - 3 £250 -
East Sussex +7 1 - -
Copywriting
England

Copywriting
Top 30 Related IT Skills in the South East

For the 6 months to 3 September 2015, IT contractor jobs across the South East region citing Copywriting also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Copywriting.

1 13 (61.90%) Marketing
2 8 (38.10%) Social Media
2 8 (38.10%) Photoshop
2 8 (38.10%) SEO
2 8 (38.10%) Content Management
3 7 (33.33%) Adobe
4 6 (28.57%) Mobile App
4 6 (28.57%) Analytics
5 5 (23.81%) Blog
5 5 (23.81%) Finance
6 4 (19.05%) Intranet
6 4 (19.05%) Project Management
6 4 (19.05%) CSS
6 4 (19.05%) Marketing Strategy
6 4 (19.05%) Digital Media
6 4 (19.05%) Facebook
6 4 (19.05%) Twitter
7 3 (14.29%) SharePoint 2013
7 3 (14.29%) User Experience
7 3 (14.29%) Digital Marketing
7 3 (14.29%) SharePoint
7 3 (14.29%) HTML
7 3 (14.29%) B2B
7 3 (14.29%) CMS
7 3 (14.29%) Adobe Illustrator
8 2 (9.52%) InDesign
8 2 (9.52%) Telecoms
8 2 (9.52%) Agile Software Development
8 2 (9.52%) Retail
8 2 (9.52%) Endeca

Copywriting
Top Related IT Skills in the South East by Category

For the 6 months to 3 September 2015, IT contractor jobs across the South East region citing Copywriting also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Copywriting. Up to 20 skills are shown per category.

Application Platforms
1 3 (14.29%) SharePoint
1 3 (14.29%) CMS
1 3 (14.29%) SharePoint 2013
2 2 (9.52%) Drupal
3 1 (4.76%) WordPress
3 1 (4.76%) SharePoint 2010
3 1 (4.76%) Joomla!
Applications
1 8 (38.10%) Photoshop
2 3 (14.29%) Adobe Illustrator
3 2 (9.52%) InDesign
4 1 (4.76%) MS PowerPoint
4 1 (4.76%) Adobe Creative Suite
4 1 (4.76%) MS Excel
Business Applications
1 1 (4.76%) Dynamics CRM
Communications & Networking
1 4 (19.05%) Intranet
2 2 (9.52%) Internet
General
1 13 (61.90%) Marketing
2 5 (23.81%) Finance
3 2 (9.52%) Retail
3 2 (9.52%) French Language
3 2 (9.52%) Telecoms
4 1 (4.76%) German Language
Job Titles
1 4 (19.05%) Coordinator
1 4 (19.05%) Content Editor
2 3 (14.29%) Copywriter
2 3 (14.29%) Content Manager
3 2 (9.52%) Web Analyst
3 2 (9.52%) Analyst
4 1 (4.76%) Communications Manager
4 1 (4.76%) Graphic Designer
4 1 (4.76%) Web Editor
4 1 (4.76%) Web Producer
4 1 (4.76%) Web Content Editor
4 1 (4.76%) Junior
4 1 (4.76%) Intranet Editor
4 1 (4.76%) Marketing Executive
4 1 (4.76%) Designer
Libraries, Frameworks & Software Standards
1 4 (19.05%) CSS
2 3 (14.29%) HTML
3 1 (4.76%) COM
Miscellaneous
1 8 (38.10%) Social Media
2 6 (28.57%) Mobile App
3 5 (23.81%) Blog
4 4 (19.05%) Digital Media
5 3 (14.29%) User Experience
6 1 (4.76%) Analytical Skills
Processes & Methodologies
1 8 (38.10%) SEO
1 8 (38.10%) Content Management
2 6 (28.57%) Analytics
3 4 (19.05%) Marketing Strategy
3 4 (19.05%) Project Management
4 3 (14.29%) B2B
4 3 (14.29%) Digital Marketing
5 2 (9.52%) Agile Software Development
5 2 (9.52%) Pay per click
5 2 (9.52%) Project Planning
5 2 (9.52%) Stakeholder Management
6 1 (4.76%) Web Design
6 1 (4.76%) Migration
6 1 (4.76%) CRM
6 1 (4.76%) E-Commerce
6 1 (4.76%) Creative Marketing
6 1 (4.76%) Email Marketing
6 1 (4.76%) Telemarketing
6 1 (4.76%) Time Management
6 1 (4.76%) Web Accessibility
Programming Languages
1 2 (9.52%) JavaScript
Qualifications
1 2 (9.52%) Degree
Vendors
1 7 (33.33%) Adobe
2 4 (19.05%) Facebook
2 4 (19.05%) Twitter
3 2 (9.52%) Endeca
3 2 (9.52%) Oracle
4 1 (4.76%) Microsoft
4 1 (4.76%) HP