The table below looks at the prevalence of the term Copywriting in IT contracts advertised for the South East region. Included is a guide to the average contractor rates offered in IT contracts that have cited Copywriting over the 3 months to 11 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
11 Feb 2016
Same period 2015 Same period 2014
Copywriting
Rank 243 253 234
Rank change year-on-year
+10 -19
Contract jobs citing Copywriting 3 10 9
As % of all contract IT jobs located in the South East 0.035% 0.10% 0.11%
As % of the Miscellaneous category 0.12% 0.36% 0.36%
Number of daily rates quoted 1 6 6
Average daily rate £100 £363 £310
Average daily rate % change year-on-year
-72.41% +16.93%
UK excluding London average daily rate £175 £350 £320
% change year-on-year
-50.00% +9.37%
Number of hourly rates quoted 0 1 0
Average hourly rate - £14.00 -
UK excluding London average hourly rate - £14.00 -
Copywriting
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the South East region.

Miscellaneous Category
South East
Contract IT job ads with a match in the
Miscellaneous category
2606 2747 2505
As % of all contract IT jobs located in the South East 30.44% 28.79% 29.28%
Number of daily rates quoted 1522 1435 1298
Average daily rate £388 £375 £365
Average daily rate % change year-on-year
+3.33% +2.73%
90% offered a daily rate of more than £238 £225 £225
10% offered a daily rate of more than £550 £500 £483
UK excluding London average daily rate £375 £375 £350
% change year-on-year
- +7.14%
Number of hourly rates quoted 163 181 169
Average hourly rate £43.00 £18.00 £17.50
Average hourly rate % change year-on-year
+138.88% +2.85%
90% offered a hourly rate of more than £13.00 £11.92 £12.46
10% offered a hourly rate of more than £60.62 £40.00 £42.50
UK excluding London average hourly rate £23.75 £17.50 £17.50
% change year-on-year
+35.71% -

Copywriting
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of IT contractor jobs citing Copywriting across the South East region as a proportion of the total demand within the Miscellaneous category.

Copywriting Jobs Demand Trend in the South East

Copywriting
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Copywriting across the South East region.

Copywriting Daily Rate Trend in the South East

Copywriting
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Copywriting across the South East region.

Copywriting Hourly Rate Trend in the South East

Copywriting
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Copywriting within the South East region over the 3 months to 11 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire +8 3 £100 -75.00%
Copywriting
England

Copywriting
Top 30 Related IT Skills in the South East

For the 6 months to 11 February 2016, IT contractor jobs across the South East region citing Copywriting also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Copywriting.

1 5 (50.00%) Marketing
2 4 (40.00%) Telecoms
3 3 (30.00%) Publishing
4 2 (20.00%) Content Management
4 2 (20.00%) Security Cleared
4 2 (20.00%) Analytics
4 2 (20.00%) Mobile App
4 2 (20.00%) SEO
4 2 (20.00%) Benchmarking
4 2 (20.00%) Market Research
4 2 (20.00%) Social Media
5 1 (10.00%) Digital Media
5 1 (10.00%) Online Marketing
5 1 (10.00%) Project Management
5 1 (10.00%) E-Commerce
5 1 (10.00%) B2B
5 1 (10.00%) Finance
5 1 (10.00%) Advertising
5 1 (10.00%) Czech Language
5 1 (10.00%) French Language
5 1 (10.00%) German Language
5 1 (10.00%) Blog
5 1 (10.00%) Podcast
5 1 (10.00%) Social Network
5 1 (10.00%) Drupal
5 1 (10.00%) Digital Marketing
5 1 (10.00%) Time Management
5 1 (10.00%) User Experience
5 1 (10.00%) Analytical Skills
5 1 (10.00%) Mobile Development

Copywriting
Top Related IT Skills in the South East by Category

For the 6 months to 11 February 2016, IT contractor jobs across the South East region citing Copywriting also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Copywriting. Up to 20 skills are shown per category.

Application Platforms
1 1 (10.00%) CMS
1 1 (10.00%) Drupal
General
1 5 (50.00%) Marketing
2 4 (40.00%) Telecoms
3 3 (30.00%) Publishing
4 1 (10.00%) Advertising
4 1 (10.00%) Czech Language
4 1 (10.00%) Finance
4 1 (10.00%) French Language
4 1 (10.00%) German Language
4 1 (10.00%) Multimedia
Job Titles
1 4 (40.00%) Copywriter
2 2 (20.00%) Communications Specialist
2 2 (20.00%) Content Editor
2 2 (20.00%) Content Manager
3 1 (10.00%) Administrator
3 1 (10.00%) Digital Content Editor
3 1 (10.00%) Digital Editor
3 1 (10.00%) Web Editor
Miscellaneous
1 2 (20.00%) Mobile App
1 2 (20.00%) Social Media
2 1 (10.00%) Analytical Skills
2 1 (10.00%) Blog
2 1 (10.00%) Digital Media
2 1 (10.00%) Podcast
2 1 (10.00%) Social Network
2 1 (10.00%) User Experience
Processes & Methodologies
1 2 (20.00%) Analytics
1 2 (20.00%) Benchmarking
1 2 (20.00%) Content Management
1 2 (20.00%) Market Research
1 2 (20.00%) SEO
2 1 (10.00%) B2B
2 1 (10.00%) Digital Marketing
2 1 (10.00%) E-Commerce
2 1 (10.00%) Mobile Development
2 1 (10.00%) Online Marketing
2 1 (10.00%) Project Management
2 1 (10.00%) Time Management
2 1 (10.00%) Web Accessibility
2 1 (10.00%) Web Development
Qualifications
1 2 (20.00%) Security Cleared
2 1 (10.00%) BPSS Clearance
Quality Assurance & Compliance
1 1 (10.00%) Disclosure Scotland