The first table below looks at the demand for Web Analytics skills in IT jobs advertised for the Birmingham region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 30 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Birmingham region.

Location
3 months to
30 Jul 2014
Same period 2013 Same period 2012
Web Analytics
Rank 119 - 110
Rank change year-on-year
- 0
Permanent jobs citing Web Analytics 8 0 3
As % of all permanent IT jobs located in Birmingham 0.40% - 0.18%
As % of the Processes & Methodologies category 0.53% - 0.25%
Number of salaries quoted 5 0 3
Average salary £35,000 - £42,500
UK excluding London average salary £38,500 £37,500 £37,500
% change year-on-year
+2.66% -
Processes & Methodologies Category
Birmingham
Permanent IT job ads with a match in the
Processes & Methodologies category
1519 1595 1194
As % of all permanent IT jobs located in Birmingham 76.33% 77.84% 71.80%
Number of salaries quoted 1327 1404 1050
Average salary £47,500 £45,000 £45,000
Average salary % change year-on-year
+5.55% -
90% offered a salary of more than £30,000 £27,500 £28,500
10% offered a salary of more than £70,000 £70,000 £65,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Web Analytics
West Midlands

Web Analytics
Jobs Demand Trend in Birmingham

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the Birmingham region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in Birmingham

Web Analytics
Salary Trend in Birmingham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the Birmingham region.

Web Analytics Salary Trend in Birmingham

Web Analytics
Top 30 Related IT Skills in Birmingham

For the 6 months to 30 July 2014, IT jobs across the Birmingham region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 8 (100.00%) E-Commerce
1 8 (100.00%) Web Development
1 8 (100.00%) Analytics
2 7 (87.50%) Customer Segmentation
2 7 (87.50%) Mathematics
2 7 (87.50%) Physics
2 7 (87.50%) Google Analytics
2 7 (87.50%) Time Management
2 7 (87.50%) Visualisation
2 7 (87.50%) Data Visualisation
2 7 (87.50%) Statistical Modelling
2 7 (87.50%) Degree
2 7 (87.50%) Economics
2 7 (87.50%) Google
2 7 (87.50%) Statistics
2 7 (87.50%) WebTrends
2 7 (87.50%) Benchmarking
2 7 (87.50%) MySQL
3 1 (12.50%) CSS
3 1 (12.50%) XML
3 1 (12.50%) Flash
3 1 (12.50%) CMS
3 1 (12.50%) Banking
3 1 (12.50%) Content Management
3 1 (12.50%) Marketing
3 1 (12.50%) Graphic Design
3 1 (12.50%) Direct Marketing
3 1 (12.50%) HTML
3 1 (12.50%) Java
3 1 (12.50%) ActionScript

Web Analytics
Top Related IT Skills in Birmingham by Category

For the 6 months to 30 July 2014, IT jobs across the Birmingham region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 1 (12.50%) CMS
Business Applications
1 7 (87.50%) Google Analytics
1 7 (87.50%) WebTrends
Database & Business Intelligence
1 7 (87.50%) MySQL
General
1 1 (12.50%) Banking
1 1 (12.50%) Marketing
Job Titles
1 1 (12.50%) Analyst
Libraries, Frameworks & Software Standards
1 1 (12.50%) CSS
1 1 (12.50%) XML
1 1 (12.50%) Flash
1 1 (12.50%) HTML
Miscellaneous
1 7 (87.50%) Mathematics
1 7 (87.50%) Physics
1 7 (87.50%) Visualisation
1 7 (87.50%) Economics
1 7 (87.50%) Statistics
2 1 (12.50%) Graphic Design
Processes & Methodologies
1 8 (100.00%) E-Commerce
1 8 (100.00%) Web Development
1 8 (100.00%) Analytics
2 7 (87.50%) Customer Segmentation
2 7 (87.50%) Time Management
2 7 (87.50%) Data Visualisation
2 7 (87.50%) Statistical Modelling
2 7 (87.50%) Benchmarking
3 1 (12.50%) Content Management
3 1 (12.50%) Direct Marketing
3 1 (12.50%) Multivariate Testing
Programming Languages
1 1 (12.50%) Java
1 1 (12.50%) ActionScript
Qualifications
1 7 (87.50%) Degree
Vendors
1 7 (87.50%) Google