The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the West Midlands region. Included is a guide to the salaries offered in IT jobs that have cited Web Analytics over the 3 months to 6 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
6 Dec 2016
Same period 2015 Same period 2014
Web Analytics
Rank 226 214 -
Rank change year-on-year
-12 -
Permanent jobs citing Web Analytics 9 2 0
As % of all permanent IT jobs located in the West Midlands 0.16% 0.039% -
As % of the Processes & Methodologies category 0.18% 0.046% -
Number of salaries quoted 9 1 0
Median salary £35,000 £47,500 -
Median salary % change year-on-year
-26.31% -
UK excluding London median salary £40,000 £47,500 £37,500
% change year-on-year
-15.78% +26.66%
Web Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
5007 4362 4833
As % of all permanent IT jobs located in the West Midlands 88.70% 85.88% 85.75%
Number of salaries quoted 3888 3658 4248
Median salary £42,500 £42,500 £41,000
Median salary % change year-on-year
- +3.65%
90% offered a salary of more than £27,500 £27,500 £27,500
10% offered a salary of more than £60,000 £65,000 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Web Analytics
Jobs Demand Trend in the West Midlands

The demand trend of job ads across the West Midlands region citing Web Analytics as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the West Midlands

Web Analytics
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the West Midlands region.

Web Analytics Salary Trend in the West Midlands

Web Analytics
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing Web Analytics across the West Midlands region over the 3 months to 6 December 2016.

Web Analytics Salary Histogram in the West Midlands

Web Analytics
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the West Midlands region over the 3 months to 6 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Birmingham - 5 £35,000 - 2
Warwickshire - 3 £35,000 - 1
Staffordshire -8 1 £40,000 -15.78%
Worcestershire - 1 £50,500 -
Web Analytics
England

Web Analytics
Top 30 Related IT Skills in the West Midlands

For the 6 months to 6 December 2016, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Midlands region with a requirement for Web Analytics.

1 12 (100.00%) Analytics
2 10 (83.33%) Marketing
3 9 (75.00%) Credit Risk
3 9 (75.00%) Big Data
3 9 (75.00%) Business Intelligence
4 8 (66.67%) Degree
5 6 (50.00%) Google
6 5 (41.67%) Social Media
6 5 (41.67%) CSS
6 5 (41.67%) HTML
6 5 (41.67%) MS Excel
6 5 (41.67%) SEO
6 5 (41.67%) CMS
7 4 (33.33%) MS PowerPoint
7 4 (33.33%) Finance
7 4 (33.33%) Internet
7 4 (33.33%) SQL
7 4 (33.33%) Pay per click
7 4 (33.33%) Search Engine Marketing
7 4 (33.33%) Internet Marketing
7 4 (33.33%) Content Development
8 3 (25.00%) Analytical Skills
8 3 (25.00%) SAS
9 2 (16.67%) ETL
9 2 (16.67%) PhD
9 2 (16.67%) Google Analytics
9 2 (16.67%) Data Protection
9 2 (16.67%) Data Governance
9 2 (16.67%) Data Quality
10 1 (8.33%) Adobe Experience Manager

Web Analytics
Top Related IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (41.67%) CMS
2 3 (25.00%) SAS
3 1 (8.33%) Adobe Experience Manager
Applications
1 5 (41.67%) MS Excel
2 4 (33.33%) MS PowerPoint
3 1 (8.33%) MS Office
3 1 (8.33%) MS Visio
Cloud Services
1 2 (16.67%) Google Analytics
2 1 (8.33%) Trello
Communications & Networking
1 4 (33.33%) Internet
Database & Business Intelligence
1 9 (75.00%) Big Data
2 1 (8.33%) Base SAS
2 1 (8.33%) Data Warehouse
2 1 (8.33%) Oracle BI EE
2 1 (8.33%) Oracle ODI
2 1 (8.33%) Oracle Reports
2 1 (8.33%) QlikView
2 1 (8.33%) SQL Server Analysis Services
2 1 (8.33%) SQL Server Integration Services
2 1 (8.33%) SQL Server Reporting Services
Development Applications
1 1 (8.33%) Axure RP
1 1 (8.33%) Balsamiq Mockups
General
1 10 (83.33%) Marketing
2 4 (33.33%) Finance
3 1 (8.33%) Local Government
3 1 (8.33%) Retail
Job Titles
1 4 (33.33%) SEO Manager
2 2 (16.67%) Consultant
2 2 (16.67%) Data Consultant
2 2 (16.67%) Data Governance Consultant
2 2 (16.67%) Governance Consultant
3 1 (8.33%) Analyst
3 1 (8.33%) Business Intelligence Manager
3 1 (8.33%) Content Manager
3 1 (8.33%) Customer Analyst
3 1 (8.33%) Customer Insight Analyst
3 1 (8.33%) Developer
3 1 (8.33%) Digital Marketer
3 1 (8.33%) Digital Product Manager
3 1 (8.33%) Insight Analyst
3 1 (8.33%) OBIEE Developer
3 1 (8.33%) Product Manager
3 1 (8.33%) Web Content Manager
3 1 (8.33%) Web Manager
Libraries, Frameworks & Software Standards
1 5 (41.67%) CSS
1 5 (41.67%) HTML
2 1 (8.33%) HTML5
Miscellaneous
1 9 (75.00%) Credit Risk
2 5 (41.67%) Social Media
3 3 (25.00%) Analytical Skills
4 1 (8.33%) Computer Science
4 1 (8.33%) Copywriting
4 1 (8.33%) Data Extraction
4 1 (8.33%) Data Integration
4 1 (8.33%) Statistics
4 1 (8.33%) Visualisation
Processes & Methodologies
1 12 (100.00%) Analytics
2 9 (75.00%) Business Intelligence
3 5 (41.67%) SEO
4 4 (33.33%) Content Development
4 4 (33.33%) Internet Marketing
4 4 (33.33%) Pay per click
4 4 (33.33%) Search Engine Marketing
5 2 (16.67%) Data Governance
5 2 (16.67%) Data Protection
5 2 (16.67%) ETL
6 1 (8.33%) Agile Software Development
6 1 (8.33%) B2B
6 1 (8.33%) B2C
6 1 (8.33%) Content Management
6 1 (8.33%) Customer Insight
6 1 (8.33%) Data Analysis
6 1 (8.33%) Multivariate Testing
6 1 (8.33%) Scrum
6 1 (8.33%) Stakeholder Management
6 1 (8.33%) Statistical Modelling
Programming Languages
1 4 (33.33%) SQL
2 1 (8.33%) JavaScript
Qualifications
1 8 (66.67%) Degree
2 2 (16.67%) PhD
Quality Assurance & Compliance
1 2 (16.67%) Data Quality
Vendors
1 6 (50.00%) Google
2 1 (8.33%) Adobe
2 1 (8.33%) Microsoft
2 1 (8.33%) Oracle
2 1 (8.33%) Tableau
Stratford-upon-avon, Warwickshire
RZ Group
Posted: 16 hours ago
Birmingham, West Midlands (County)
Parallel Consulting
Salary: £30000 - £35000 per annum
Posted: 5 days ago
Birmingham
Spectrum IT
Salary: £30000 per annum + Benefits
Posted: 21 days ago