The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Birmingham region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Digital Marketing
Rank 122 105 102
Rank change year-on-year
-17 -3
Permanent jobs citing Digital Marketing 8 13 8
As % of all permanent IT jobs located in Birmingham 0.40% 0.71% 0.48%
As % of the Processes & Methodologies category 0.48% 0.89% 0.66%
Number of salaries quoted 6 13 8
Average salary £45,000 £33,000 £30,000
Average salary % change year-on-year
+36.36% +10.00%
UK excluding London average salary £35,000 £33,500 £32,500
% change year-on-year
+4.47% +3.07%
Digital Marketing
West Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Birmingham region.

Processes & Methodologies Category
Birmingham
Permanent IT job ads with a match in the
Processes & Methodologies category
1674 1456 1208
As % of all permanent IT jobs located in Birmingham 82.87% 79.78% 72.47%
Number of salaries quoted 1510 1280 1047
Average salary £43,000 £43,000 £45,000
Average salary % change year-on-year
- -4.44%
90% offered a salary of more than £30,000 £27,500 £30,000
10% offered a salary of more than £68,650 £65,000 £64,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Digital Marketing
Jobs Demand Trend in Birmingham

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Birmingham region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Birmingham

Digital Marketing
Salary Trend in Birmingham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Birmingham region.

Digital Marketing Salary Trend in Birmingham

Digital Marketing
Salary Histogram in Birmingham

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Birmingham region over the 3 months to 24 December 2014.

Digital Marketing Salary Histogram in Birmingham

Digital Marketing
Top 30 Related IT Skills in Birmingham

For the 6 months to 24 December 2014, IT jobs across the Birmingham region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 28 (100.00%) Marketing
2 14 (50.00%) HTML
2 14 (50.00%) JavaScript
2 14 (50.00%) CSS
3 12 (42.86%) MVC
4 8 (28.57%) Finance
5 7 (25.00%) Photoshop
5 7 (25.00%) OO
5 7 (25.00%) HTML5
5 7 (25.00%) Responsive Web Design
6 6 (21.43%) jQuery
7 5 (17.86%) PHP
7 5 (17.86%) OOP
7 5 (17.86%) Automotive
7 5 (17.86%) Yii
8 4 (14.29%) Backbone.js
8 4 (14.29%) Underscore.js
9 3 (10.71%) SAP
9 3 (10.71%) Data Modelling
9 3 (10.71%) Business Intelligence
9 3 (10.71%) Microsoft
9 3 (10.71%) DTV
9 3 (10.71%) Electronics
9 3 (10.71%) Telecoms
9 3 (10.71%) Manufacturing
9 3 (10.71%) Advertising
9 3 (10.71%) CMS
9 3 (10.71%) Programme Management
9 3 (10.71%) Content Management
9 3 (10.71%) SAP Oil and Gas

Digital Marketing
Top Related IT Skills in Birmingham by Category

For the 6 months to 24 December 2014, IT jobs across the Birmingham region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 3 (10.71%) CMS
2 2 (7.14%) Umbraco
2 2 (7.14%) Sitecore CMS
Applications
1 7 (25.00%) Photoshop
2 2 (7.14%) Adobe Creative Suite
3 1 (3.57%) MS Excel
Business Applications
1 3 (10.71%) SAP Oil and Gas
2 1 (3.57%) Google Analytics
Database & Business Intelligence
1 1 (3.57%) BusinessObjects
1 1 (3.57%) QlikView
1 1 (3.57%) Big Data
Development Applications
1 1 (3.57%) Talend Open Studio
General
1 28 (100.00%) Marketing
2 8 (28.57%) Finance
3 5 (17.86%) Automotive
4 3 (10.71%) Manufacturing
4 3 (10.71%) Advertising
4 3 (10.71%) Electronics
4 3 (10.71%) Telecoms
5 2 (7.14%) Retail
6 1 (3.57%) Banking
Job Titles
1 14 (50.00%) Developer
2 7 (25.00%) Front-End Developer
3 6 (21.43%) Senior Developer
4 5 (17.86%) PHP Developer
5 4 (14.29%) Senior Web Developer
5 4 (14.29%) Web Developer
5 4 (14.29%) Senior Front-End Developer
5 4 (14.29%) Front-End Web Developer
6 2 (7.14%) Designer
6 2 (7.14%) Senior Designer
6 2 (7.14%) Content Manager
6 2 (7.14%) Architect
6 2 (7.14%) Team Leader
6 2 (7.14%) .NET Developer
6 2 (7.14%) Senior .NET Developer
6 2 (7.14%) Web Team Leader
7 1 (3.57%) Marketing Executive
7 1 (3.57%) Business Architect
7 1 (3.57%) Project Manager
7 1 (3.57%) Analyst
Libraries, Frameworks & Software Standards
1 14 (50.00%) HTML
1 14 (50.00%) CSS
2 7 (25.00%) HTML5
3 6 (21.43%) jQuery
4 5 (17.86%) Yii
5 4 (14.29%) Backbone.js
5 4 (14.29%) Underscore.js
6 2 (7.14%) XML
6 2 (7.14%) JSON
6 2 (7.14%) .NET
Miscellaneous
1 3 (10.71%) DTV
1 3 (10.71%) Social Media
1 3 (10.71%) Analytical Skills
2 2 (7.14%) Digital Media
2 2 (7.14%) Mobile App
2 2 (7.14%) User Experience
2 2 (7.14%) Copywriting
3 1 (3.57%) NHS
3 1 (3.57%) Management Information System
3 1 (3.57%) Informatics
Processes & Methodologies
1 12 (42.86%) MVC
2 7 (25.00%) OO
2 7 (25.00%) Responsive Web Design
3 5 (17.86%) OOP
4 3 (10.71%) Business Intelligence
4 3 (10.71%) Data Modelling
4 3 (10.71%) Content Management
4 3 (10.71%) Programme Management
5 2 (7.14%) Web Design
5 2 (7.14%) Digital Content Management
5 2 (7.14%) E-Commerce
6 1 (3.57%) PRINCE2
6 1 (3.57%) B2C
6 1 (3.57%) Project Management
6 1 (3.57%) ITSM
6 1 (3.57%) Information Management
6 1 (3.57%) Business Development
6 1 (3.57%) Financial Modelling
6 1 (3.57%) Customer Engagement
6 1 (3.57%) ETL
Programming Languages
1 14 (50.00%) JavaScript
2 5 (17.86%) PHP
3 2 (7.14%) SQL
Qualifications
1 2 (7.14%) Degree
Quality Assurance & Compliance
1 1 (3.57%) QA
Vendors
1 3 (10.71%) Microsoft
1 3 (10.71%) SAP
2 2 (7.14%) Adobe
2 2 (7.14%) EPiServer
2 2 (7.14%) Sitecore
3 1 (3.57%) Facebook
3 1 (3.57%) Twitter
3 1 (3.57%) Vertica
3 1 (3.57%) Talend
3 1 (3.57%) Informatica
3 1 (3.57%) MicroStrategy
3 1 (3.57%) Ab Initio
3 1 (3.57%) Teradata
3 1 (3.57%) Google
3 1 (3.57%) Cognos
3 1 (3.57%) Business Objects