The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Bristol region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 2 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
2 Oct 2014
Same period 2013 Same period 2012
Google Analytics
Rank 114 106 110
Rank change year-on-year
-8 +4
Permanent jobs citing Google Analytics 11 14 2
As % of all permanent IT jobs located in Bristol 0.61% 0.88% 0.13%
As % of the Business Applications category 11.83% 18.67% 4.08%
Number of salaries quoted 11 14 2
Average salary £40,000 £31,500 £28,750
Average salary % change year-on-year
+26.98% +9.56%
90% offered a salary of more than £36,500 £25,000 £27,750
10% offered a salary of more than £45,000 £37,500 £29,750
UK excluding London average salary £32,500 £30,000 £32,500
% change year-on-year
+8.33% -7.69%
Google Analytics
South West

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the Bristol region.

Business Applications Category
Bristol
Permanent IT job ads with a match in the
Business Applications category
93 75 49
As % of all permanent IT jobs located in Bristol 5.12% 4.69% 3.09%
Number of salaries quoted 89 68 46
Average salary £42,500 £35,000 £43,000
Average salary % change year-on-year
+21.42% -18.60%
90% offered a salary of more than £25,000 £27,500 £30,750
10% offered a salary of more than £51,750 £65,000 £61,500
UK excluding London average salary £50,000 £49,000 £47,500
% change year-on-year
+2.04% +3.15%

Google Analytics
Jobs Demand Trend in Bristol

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Bristol region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in Bristol

Google Analytics
Salary Trend in Bristol

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Bristol region.

Google Analytics Salary Trend in Bristol

Google Analytics
Salary Histogram in Bristol

This chart provides a salary histogram for IT jobs citing Google Analytics across the Bristol region over the 3 months to 2 October 2014.

Google Analytics Salary Histogram in Bristol

Google Analytics
Top 30 Related IT Skills in Bristol

For the 6 months to 2 October 2014, IT jobs across the Bristol region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 19 (100.00%) Google
1 19 (100.00%) Analytics
2 14 (73.68%) SEO
3 11 (57.89%) Adobe
3 11 (57.89%) MS Visio
3 11 (57.89%) User Experience
3 11 (57.89%) Axure RP
4 8 (42.11%) Marketing
5 7 (36.84%) Agile Software Development
5 7 (36.84%) Usability Testing
5 7 (36.84%) Use Case
5 7 (36.84%) Progressive Enhancement
5 7 (36.84%) Adobe Creative Suite
6 4 (21.05%) Mobile Marketing
7 3 (15.79%) SQL Server
7 3 (15.79%) Advertising
7 3 (15.79%) Pay per click
7 3 (15.79%) Analytical Skills
7 3 (15.79%) Digital Marketing
8 2 (10.53%) Visualisation
8 2 (10.53%) Statistics
8 2 (10.53%) Mathematics
8 2 (10.53%) Computer Science
8 2 (10.53%) SQL Server Reporting Services
8 2 (10.53%) Competitor Analysis
8 2 (10.53%) Business Objects
8 2 (10.53%) HTTP
8 2 (10.53%) VBA
8 2 (10.53%) SharePoint
8 2 (10.53%) Finance

Google Analytics
Top Related IT Skills in Bristol by Category

For the 6 months to 2 October 2014, IT jobs across the Bristol region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 2 (10.53%) SharePoint
2 1 (5.26%) CMS
2 1 (5.26%) WordPress
Applications
1 11 (57.89%) MS Visio
2 7 (36.84%) Adobe Creative Suite
Business Applications
1 1 (5.26%) WebTrends
1 1 (5.26%) SiteCatalyst
Communications & Networking
1 2 (10.53%) HTTP
Database & Business Intelligence
1 3 (15.79%) SQL Server
2 2 (10.53%) SQL Server Reporting Services
Development Applications
1 11 (57.89%) Axure RP
General
1 8 (42.11%) Marketing
2 3 (15.79%) Advertising
3 2 (10.53%) Finance
Job Titles
1 11 (57.89%) UX Designer
1 11 (57.89%) Designer
2 4 (21.05%) Analyst
3 3 (15.79%) Insight Analyst
4 2 (10.53%) PPC Manager
4 2 (10.53%) PPC Analyst
4 2 (10.53%) PPC Executive
4 2 (10.53%) Data Analyst
4 2 (10.53%) PPC Specialist
5 1 (5.26%) Marketing Executive
5 1 (5.26%) Business Intelligence Analyst
5 1 (5.26%) Web Developer
5 1 (5.26%) Account Manager
5 1 (5.26%) Business Analyst
5 1 (5.26%) Developer
5 1 (5.26%) Account Executive
Libraries, Frameworks & Software Standards
1 1 (5.26%) HTML
Miscellaneous
1 11 (57.89%) User Experience
2 3 (15.79%) Analytical Skills
3 2 (10.53%) Statistics
3 2 (10.53%) Mathematics
3 2 (10.53%) Computer Science
3 2 (10.53%) Visualisation
4 1 (5.26%) Social Media
Processes & Methodologies
1 19 (100.00%) Analytics
2 14 (73.68%) SEO
3 7 (36.84%) Agile Software Development
3 7 (36.84%) Use Case
3 7 (36.84%) Usability Testing
3 7 (36.84%) Progressive Enhancement
4 4 (21.05%) Mobile Marketing
5 3 (15.79%) Pay per click
5 3 (15.79%) Digital Marketing
6 2 (10.53%) Competitor Analysis
7 1 (5.26%) Strategic Planning
7 1 (5.26%) Web Analytics
7 1 (5.26%) CRM
7 1 (5.26%) Business Intelligence
7 1 (5.26%) Content Management
7 1 (5.26%) Data Analysis
7 1 (5.26%) Email Marketing
7 1 (5.26%) Marketing Strategy
7 1 (5.26%) Product Management
7 1 (5.26%) Online Marketing
Programming Languages
1 2 (10.53%) VBA
2 1 (5.26%) JavaScript
2 1 (5.26%) PHP
Qualifications
1 1 (5.26%) Degree
Vendors
1 19 (100.00%) Google
2 11 (57.89%) Adobe
3 2 (10.53%) Business Objects
4 1 (5.26%) Coremetrics
4 1 (5.26%) Tableau
4 1 (5.26%) Facebook
4 1 (5.26%) Twitter