The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the South West region. Included is a guide to the salaries offered in IT jobs that have cited Google Analytics over the 3 months to 25 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 Jun 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 211 227 203
Rank change year-on-year
+16 -24
Permanent jobs citing Google Analytics 24 22 36
As % of all permanent IT jobs located in the South West 0.47% 0.37% 0.58%
As % of the Cloud Services category 4.50% 5.23% 15.86%
Number of salaries quoted 11 20 19
Median salary £42,500 £40,000 £27,500
Median salary % change year-on-year
+6.25% +45.45%
90% offered a salary of more than £21,000 £30,000 £25,000
10% offered a salary of more than £45,000 £47,000 £45,000
UK excluding London median salary £32,500 £33,000 £30,000
% change year-on-year
-1.51% +10.00%
Google Analytics
England

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the South West region.

Cloud Services Category
South West
Permanent IT job ads with a match in the
Cloud Services category
533 421 227
As % of all permanent IT jobs located in the South West 10.34% 7.02% 3.66%
Number of salaries quoted 449 344 182
Median salary £40,000 £46,625 £42,500
Median salary % change year-on-year
-14.20% +9.70%
90% offered a salary of more than £25,000 £28,000 £25,000
10% offered a salary of more than £60,000 £60,000 £70,500
UK excluding London median salary £47,500 £45,000 £44,000
% change year-on-year
+5.55% +2.27%

Google Analytics
Jobs Demand Trend in the South West

The demand trend of job ads across the South West region citing Google Analytics as a proportion of all IT jobs with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in the South West

Google Analytics
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the South West region.

Google Analytics Salary Trend in the South West

Google Analytics
Salary Histogram in the South West

This chart provides a salary histogram for IT jobs citing Google Analytics across the South West region over the 3 months to 25 June 2016.

Google Analytics Salary Histogram in the South West

Google Analytics
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the South West region over the 3 months to 25 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Wiltshire +24 13 - - 1
Dorset +17 6 £42,500 +28.30% 1
Gloucestershire -4 3 £45,000 +12.50%
Bristol +24 2 £26,750 -28.66%
Google Analytics
England

Google Analytics
Top 30 Related IT Skills in the South West

For the 6 months to 25 June 2016, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South West region with a requirement for Google Analytics.

1 41 (100.00%) Google
1 41 (100.00%) Analytics
2 35 (85.37%) SEO
3 24 (58.54%) HTML
4 21 (51.22%) CSS
4 21 (51.22%) Marketing
5 20 (48.78%) JavaScript
5 20 (48.78%) HTML5
6 18 (43.90%) Digital Marketing
6 18 (43.90%) Agile Software Development
7 17 (41.46%) User Experience
7 17 (41.46%) Analytical Skills
7 17 (41.46%) Front End Development
8 15 (36.59%) MS Excel
8 15 (36.59%) Microsoft
9 14 (34.15%) Retail
10 13 (31.71%) MS PowerPoint
10 13 (31.71%) C#
10 13 (31.71%) Matrix Organization
11 7 (17.07%) PHP
11 7 (17.07%) Web Development
11 7 (17.07%) CSS3
12 6 (14.63%) jQuery
13 5 (12.20%) JSON
13 5 (12.20%) Social Media
13 5 (12.20%) Finance
13 5 (12.20%) Telecoms
14 4 (9.76%) Photoshop
14 4 (9.76%) Web Design
14 4 (9.76%) Ruby

Google Analytics
Top Related IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (7.32%) CMS
1 3 (7.32%) WordPress
2 2 (4.88%) Elasticsearch
2 2 (4.88%) Umbraco
3 1 (2.44%) Sitecore CMS
Applications
1 15 (36.59%) MS Excel
2 13 (31.71%) MS PowerPoint
3 4 (9.76%) Photoshop
4 1 (2.44%) Adobe Illustrator
4 1 (2.44%) Spreadsheet
Business Applications
1 2 (4.88%) SAP Oil and Gas
2 1 (2.44%) Magento
2 1 (2.44%) WebTrends
Cloud Services
1 1 (2.44%) AdWords
1 1 (2.44%) Google Drive
1 1 (2.44%) Microsoft Azure
Database & Business Intelligence
1 2 (4.88%) MySQL
2 1 (2.44%) MongoDB
Development Applications
1 4 (9.76%) Git (software)
2 2 (4.88%) Babel
2 2 (4.88%) Grunt
2 2 (4.88%) Jasmine
2 2 (4.88%) JSUnit
2 2 (4.88%) Karma Test Runner
2 2 (4.88%) Selenium
2 2 (4.88%) Subversion
2 2 (4.88%) webpack
General
1 21 (51.22%) Marketing
2 14 (34.15%) Retail
3 5 (12.20%) Finance
3 5 (12.20%) Telecoms
4 3 (7.32%) Banking
5 2 (4.88%) Advertising
5 2 (4.88%) Electronics
5 2 (4.88%) Manufacturing
Job Titles
1 21 (51.22%) Developer
2 15 (36.59%) Front End Developer (Client-Side Developer)
3 14 (34.15%) SEO Specialist
4 13 (31.71%) SEO Manager
5 2 (4.88%) .NET Developer
5 2 (4.88%) Analyst
5 2 (4.88%) HTML CSS Developer
5 2 (4.88%) HTML Developer
5 2 (4.88%) JavaScript Developer
5 2 (4.88%) Senior Developer
5 2 (4.88%) SEO Executive
5 2 (4.88%) Web Developer
6 1 (2.44%) ASP.NET Developer
6 1 (2.44%) ASP.NET MVC Developer
6 1 (2.44%) Business Intelligence Data Analyst
6 1 (2.44%) Data Analyst
6 1 (2.44%) Online Merchandiser
6 1 (2.44%) PHP Developer
6 1 (2.44%) Senior .NET Developer
6 1 (2.44%) Senior PHP Developer
Libraries, Frameworks & Software Standards
1 24 (58.54%) HTML
2 21 (51.22%) CSS
3 20 (48.78%) HTML5
4 7 (17.07%) CSS3
5 6 (14.63%) jQuery
6 5 (12.20%) JSON
7 4 (9.76%) AngularJS
7 4 (9.76%) LESS
7 4 (9.76%) Sass
8 3 (7.32%) .NET
8 3 (7.32%) KnockoutJS
8 3 (7.32%) REST
9 2 (4.88%) ASP.NET
9 2 (4.88%) Backbone.js
9 2 (4.88%) J2EE
9 2 (4.88%) RESTful
9 2 (4.88%) Ruby on Rails
9 2 (4.88%) SOAP
9 2 (4.88%) Twitter Bootstrap
9 2 (4.88%) WebSockets
Miscellaneous
1 17 (41.46%) Analytical Skills
1 17 (41.46%) User Experience
2 5 (12.20%) Social Media
3 2 (4.88%) Algorithms
3 2 (4.88%) Client/Server
3 2 (4.88%) Data Structures
3 2 (4.88%) Graphic Design
4 1 (2.44%) Blog
4 1 (2.44%) Clustering
4 1 (2.44%) Visualisation
Operating Systems
1 2 (4.88%) Android
1 2 (4.88%) Apple iOS
1 2 (4.88%) Unix
Processes & Methodologies
1 41 (100.00%) Analytics
2 35 (85.37%) SEO
3 18 (43.90%) Agile Software Development
3 18 (43.90%) Digital Marketing
4 17 (41.46%) Front End Development
5 13 (31.71%) Matrix Organization
6 7 (17.07%) Web Development
7 4 (9.76%) Unit Testing
7 4 (9.76%) Web Design
8 3 (7.32%) Business Intelligence
8 3 (7.32%) Content Management
8 3 (7.32%) Marketing Automation
8 3 (7.32%) MVC
8 3 (7.32%) Pay per click
9 2 (4.88%) API Development
9 2 (4.88%) CRM
9 2 (4.88%) Cross-Browser Testing
9 2 (4.88%) E-Commerce
9 2 (4.88%) Performance Optimisation
9 2 (4.88%) Wireframes
Programming Languages
1 20 (48.78%) JavaScript
2 13 (31.71%) C#
3 7 (17.07%) PHP
4 4 (9.76%) Ruby
5 2 (4.88%) ActionScript
5 2 (4.88%) Java
5 2 (4.88%) Python
6 1 (2.44%) TypeScript
Vendors
1 41 (100.00%) Google
2 15 (36.59%) Microsoft
3 3 (7.32%) Adobe
4 2 (4.88%) Salesforce.com
4 2 (4.88%) SAP
5 1 (2.44%) Coremetrics
5 1 (2.44%) Hitwise
5 1 (2.44%) HubSpot
5 1 (2.44%) Omniture
5 1 (2.44%) Oracle
5 1 (2.44%) Sitecore
Swindon, Wiltshire
House of Fraser
Salary: £Competitive + great benefits package
Posted: 4 days ago
Poole, Dorset
Spectrum IT Recruitment (South) Ltd
Salary: £35000 - £50000 per annum + benefits
Posted: 4 days ago