The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the South West region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 30 April 2016 with a comparison to the same period in the previous 2 years.

3 months to
30 Apr 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 234 233 184
Rank change year-on-year
-1 -49
Permanent jobs citing Google Analytics 16 20 49
As % of all permanent IT jobs located in the South West 0.28% 0.33% 0.84%
As % of the Cloud Services category 3.19% 5.33% 26.20%
Number of salaries quoted 15 19 34
Average salary £35,000 £30,000 £30,000
Average salary % change year-on-year
+16.66% -
90% offered a salary of more than £21,600 £24,000 £26,450
10% offered a salary of more than £42,500 £33,500 £45,000
UK excluding London average salary £32,500 £30,000 £30,500
% change year-on-year
+8.33% -1.63%
Google Analytics
England

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the South West region.

Cloud Services Category
South West
Permanent IT job ads with a match in the
Cloud Services category
502 375 187
As % of all permanent IT jobs located in the South West 8.87% 6.12% 3.22%
Number of salaries quoted 453 294 150
Average salary £45,000 £42,500 £40,000
Average salary % change year-on-year
+5.88% +6.25%
90% offered a salary of more than £24,000 £27,000 £27,500
10% offered a salary of more than £68,250 £58,000 £67,500
UK excluding London average salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Google Analytics
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the South West region as a proportion of the total demand within the Cloud Services category.

Google Analytics Jobs Demand Trend in the South West

Google Analytics
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the South West region.

Google Analytics Salary Trend in the South West

Google Analytics
Salary Histogram in the South West

This chart provides a salary histogram for IT jobs citing Google Analytics across the South West region over the 3 months to 30 April 2016.

Google Analytics Salary Histogram in the South West

Google Analytics
Job Locations in the South West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the South West region over the 3 months to 30 April 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Dorset +11 7 £35,000 +45.83%
Gloucestershire +10 4 £35,000 +4.47%
Bristol +1 3 £22,500 - 1
Somerset - 1 - -
Google Analytics
England

Google Analytics
Top 30 Related IT Skills in the South West

For the 6 months to 30 April 2016, IT jobs across the South West region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 32 (100.00%) Google
1 32 (100.00%) Analytics
2 22 (68.75%) Marketing
3 21 (65.63%) SEO
4 17 (53.13%) Digital Marketing
4 17 (53.13%) Analytical Skills
5 15 (46.88%) HTML
5 15 (46.88%) MS Excel
5 15 (46.88%) Microsoft
6 12 (37.50%) CSS
6 12 (37.50%) MS PowerPoint
7 11 (34.38%) HTML5
7 11 (34.38%) CSS3
7 11 (34.38%) JavaScript
8 10 (31.25%) Finance
8 10 (31.25%) Web Development
9 8 (25.00%) User Experience
10 6 (18.75%) PHP
11 5 (15.63%) Retail
11 5 (15.63%) Agile Software Development
11 5 (15.63%) Social Media
11 5 (15.63%) Visualisation
11 5 (15.63%) JSON
11 5 (15.63%) Telecoms
11 5 (15.63%) jQuery
12 4 (12.50%) Usability Testing
12 4 (12.50%) Information Architecture
12 4 (12.50%) Coaching
12 4 (12.50%) User Stories
12 4 (12.50%) Content Management

Google Analytics
Top Related IT Skills in the South West by Category

For the 6 months to 30 April 2016, IT jobs across the South West region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 4 (12.50%) CMS
2 3 (9.38%) WordPress
3 2 (6.25%) Umbraco
4 1 (3.13%) Elasticsearch
4 1 (3.13%) Sitecore CMS
Applications
1 15 (46.88%) MS Excel
2 12 (37.50%) MS PowerPoint
3 4 (12.50%) Photoshop
4 1 (3.13%) Adobe Illustrator
4 1 (3.13%) Spreadsheet
Business Applications
1 2 (6.25%) SAP Oil and Gas
2 1 (3.13%) Magento
2 1 (3.13%) WebTrends
Cloud Services
1 4 (12.50%) Google Tag Manager
2 2 (6.25%) Microsoft Azure
3 1 (3.13%) Google Drive
Database & Business Intelligence
1 2 (6.25%) MongoDB
1 2 (6.25%) MySQL
Development Applications
1 3 (9.38%) Git (software)
2 2 (6.25%) Subversion
3 1 (3.13%) Babel
3 1 (3.13%) Grunt
3 1 (3.13%) Jasmine
3 1 (3.13%) JSUnit
3 1 (3.13%) Karma Test Runner
3 1 (3.13%) Selenium
3 1 (3.13%) webpack
General
1 22 (68.75%) Marketing
2 10 (31.25%) Finance
3 5 (15.63%) Retail
3 5 (15.63%) Telecoms
4 3 (9.38%) Banking
5 2 (6.25%) Advertising
5 2 (6.25%) Electronics
5 2 (6.25%) Manufacturing
Job Titles
1 12 (37.50%) SEO Manager
1 12 (37.50%) SEO Specialist
2 8 (25.00%) Developer
3 4 (12.50%) Architect
3 4 (12.50%) Digital Architect
4 3 (9.38%) .NET Developer
5 2 (6.25%) Analyst
5 2 (6.25%) ASP.NET Developer
5 2 (6.25%) ASP.NET MVC Developer
5 2 (6.25%) Senior Developer
5 2 (6.25%) SEO Executive
5 2 (6.25%) Web Developer
6 1 (3.13%) Business Intelligence Data Analyst
6 1 (3.13%) Customer Executive
6 1 (3.13%) Digital Marketing Manager
6 1 (3.13%) E-Commerce Analyst
6 1 (3.13%) E-Commerce Executive
6 1 (3.13%) HTML CSS Developer
6 1 (3.13%) JavaScript Developer
6 1 (3.13%) Online Merchandiser
Libraries, Frameworks & Software Standards
1 15 (46.88%) HTML
2 12 (37.50%) CSS
3 11 (34.38%) CSS3
3 11 (34.38%) HTML5
4 5 (15.63%) jQuery
4 5 (15.63%) JSON
5 4 (12.50%) .NET
6 3 (9.38%) AngularJS
6 3 (9.38%) ASP.NET
6 3 (9.38%) KnockoutJS
6 3 (9.38%) LESS
6 3 (9.38%) REST
6 3 (9.38%) Sass
7 2 (6.25%) ASP.NET MVC
7 2 (6.25%) Ruby on Rails
7 2 (6.25%) SignalR
7 2 (6.25%) SOAP
7 2 (6.25%) Twitter Bootstrap
7 2 (6.25%) XML
8 1 (3.13%) J2EE
Miscellaneous
1 17 (53.13%) Analytical Skills
2 8 (25.00%) User Experience
3 5 (15.63%) Social Media
3 5 (15.63%) Visualisation
4 2 (6.25%) Graphic Design
5 1 (3.13%) Algorithms
5 1 (3.13%) Blog
5 1 (3.13%) Client/Server
5 1 (3.13%) Data Structures
Operating Systems
1 2 (6.25%) Android
1 2 (6.25%) Apple iOS
2 1 (3.13%) Unix
Processes & Methodologies
1 32 (100.00%) Analytics
2 21 (65.63%) SEO
3 17 (53.13%) Digital Marketing
4 10 (31.25%) Web Development
5 5 (15.63%) Agile Software Development
6 4 (12.50%) B2B
6 4 (12.50%) B2C
6 4 (12.50%) Coaching
6 4 (12.50%) Content Management
6 4 (12.50%) Digital Analytics
6 4 (12.50%) Heuristic Evaluation
6 4 (12.50%) Information Architecture
6 4 (12.50%) Usability Testing
6 4 (12.50%) User Stories
7 3 (9.38%) Business Intelligence
7 3 (9.38%) E-Commerce
7 3 (9.38%) Front End Development
7 3 (9.38%) Marketing Automation
7 3 (9.38%) Pay per click
7 3 (9.38%) Unit Testing
Programming Languages
1 11 (34.38%) JavaScript
2 6 (18.75%) PHP
3 3 (9.38%) Ruby
4 2 (6.25%) ActionScript
4 2 (6.25%) Java
4 2 (6.25%) TypeScript
5 1 (3.13%) Python
Vendors
1 32 (100.00%) Google
2 15 (46.88%) Microsoft
3 3 (9.38%) Adobe
4 2 (6.25%) Salesforce.com
4 2 (6.25%) SAP
5 1 (3.13%) Coremetrics
5 1 (3.13%) Hitwise
5 1 (3.13%) HubSpot
5 1 (3.13%) Omniture
5 1 (3.13%) Oracle
5 1 (3.13%) Sitecore
Bristol Area
Opus Recruitment Solutions Ltd
Salary: £16000 - £21000 per annum
Posted: 4 days ago
Swindon, Wiltshire
House of Fraser
Salary: £Competitive + great benefits package
Posted: 5 days ago