The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the South West region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 6 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
6 May 2015
Same period 2014 Same period 2013
Google Analytics
Rank 217 183 204
Rank change year-on-year
-34 +21
Permanent jobs citing Google Analytics 16 43 11
As % of all permanent IT jobs located in the South West 0.27% 0.74% 0.21%
As % of the Cloud Services category 4.68% 25.44% 8.73%
Number of salaries quoted 14 27 11
Average salary £30,000 £27,500 £29,000
Average salary % change year-on-year
+9.09% -5.17%
90% offered a salary of more than £24,000 £25,600 £21,250
10% offered a salary of more than £33,200 £45,000 £37,500
UK excluding London average salary £30,000 £30,000 £30,000
Google Analytics
England

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the South West region.

Cloud Services Category
South West
Permanent IT job ads with a match in the
Cloud Services category
342 169 126
As % of all permanent IT jobs located in the South West 5.67% 2.92% 2.37%
Number of salaries quoted 283 136 113
Average salary £42,500 £40,000 £37,500
Average salary % change year-on-year
+6.25% +6.66%
90% offered a salary of more than £27,500 £27,500 £29,600
10% offered a salary of more than £67,500 £45,000 £58,000
UK excluding London average salary £45,000 £42,500 £44,500
% change year-on-year
+5.88% -4.49%

Google Analytics
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the South West region as a proportion of the total demand within the Cloud Services category.

Google Analytics Jobs Demand Trend in the South West

Google Analytics
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the South West region.

Google Analytics Salary Trend in the South West

Google Analytics
Salary Histogram in the South West

This chart provides a salary histogram for IT jobs citing Google Analytics across the South West region over the 3 months to 6 May 2015.

Google Analytics Salary Histogram in the South West

Google Analytics
Job Locations in the South West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the South West region over the 3 months to 6 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Wiltshire -5 5 £32,500 +18.18%
Dorset -4 4 £24,000 -68.21%
Cornwall -9 3 £30,000 - 1
Gloucestershire - 3 £29,750 - 1
Bristol -12 1 - -
Google Analytics
England

Google Analytics
Top 30 Related IT Skills in the South West

For the 6 months to 6 May 2015, IT jobs across the South West region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 48 (100.00%) Google
1 48 (100.00%) Analytics
2 38 (79.17%) Marketing
3 31 (64.58%) SEO
4 24 (50.00%) HTML
5 21 (43.75%) Pay per click
6 19 (39.58%) CSS
7 17 (35.42%) Agile Software Development
8 15 (31.25%) Web Development
9 13 (27.08%) Social Media
10 11 (22.92%) Digital Marketing
10 11 (22.92%) JavaScript
10 11 (22.92%) Analytical Skills
11 10 (20.83%) Marketing Strategy
12 9 (18.75%) CRM
13 8 (16.67%) Adobe
13 8 (16.67%) User Experience
14 7 (14.58%) E-Commerce
14 7 (14.58%) Web Design
14 7 (14.58%) Adobe Analytics
14 7 (14.58%) Degree
14 7 (14.58%) Blog
15 6 (12.50%) jQuery
15 6 (12.50%) CMS
15 6 (12.50%) Web Analytics
15 6 (12.50%) Data Management
16 5 (10.42%) Finance
16 5 (10.42%) Email Marketing
17 4 (8.33%) Graphic Design
17 4 (8.33%) Online Marketing

Google Analytics
Top Related IT Skills in the South West by Category

For the 6 months to 6 May 2015, IT jobs across the South West region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 6 (12.50%) CMS
2 3 (6.25%) IIS
2 3 (6.25%) WordPress
3 2 (4.17%) SugarCRM
3 2 (4.17%) Drupal
Applications
1 4 (8.33%) Photoshop
2 3 (6.25%) Adobe Illustrator
3 1 (2.08%) MS Office
3 1 (2.08%) MS Excel
Business Applications
1 2 (4.17%) WebTrends
1 2 (4.17%) Unica
1 2 (4.17%) Adobe Campaign
Cloud Services
1 7 (14.58%) Adobe Analytics
2 2 (4.17%) Pure360
2 2 (4.17%) Silverpop
3 1 (2.08%) MailChimp
Communications & Networking
1 4 (8.33%) Internet
Database & Business Intelligence
1 3 (6.25%) MySQL
Development Applications
1 4 (8.33%) Dreamweaver
2 3 (6.25%) Team Foundation Server
3 2 (4.17%) Subversion
3 2 (4.17%) Git (software)
General
1 38 (79.17%) Marketing
2 5 (10.42%) Finance
3 3 (6.25%) Legal
3 3 (6.25%) Retail
4 1 (2.08%) Multimedia
4 1 (2.08%) Advertising
4 1 (2.08%) Telecoms
Job Titles
1 14 (29.17%) SEO Specialist
2 10 (20.83%) PPC Specialist
2 10 (20.83%) PPC Manager
2 10 (20.83%) PPC Analyst
2 10 (20.83%) PPC Executive
3 6 (12.50%) Developer
4 5 (10.42%) Web Developer
4 5 (10.42%) SEO Executive
5 4 (8.33%) Analyst
5 4 (8.33%) Digital Marketing Executive
5 4 (8.33%) Marketing Executive
6 3 (6.25%) SEO Manager
6 3 (6.25%) Designer
6 3 (6.25%) Web Designer
7 2 (4.17%) PHP Developer
8 1 (2.08%) E-Commerce Manager
8 1 (2.08%) PHP Web Developer
8 1 (2.08%) Web Analyst
8 1 (2.08%) Implementation Engineer
8 1 (2.08%) Technical Engineer
Libraries, Frameworks & Software Standards
1 24 (50.00%) HTML
2 19 (39.58%) CSS
3 6 (12.50%) jQuery
4 4 (8.33%) XML
5 3 (6.25%) Web Services
5 3 (6.25%) .NET
5 3 (6.25%) JSON
6 1 (2.08%) Google Maps API
6 1 (2.08%) HTML5
6 1 (2.08%) XHTML
6 1 (2.08%) LAMP
6 1 (2.08%) Ruby on Rails
Miscellaneous
1 13 (27.08%) Social Media
2 11 (22.92%) Analytical Skills
3 8 (16.67%) User Experience
4 7 (14.58%) Blog
5 4 (8.33%) Statistics
5 4 (8.33%) Graphic Design
6 3 (6.25%) Mathematics
6 3 (6.25%) Physics
6 3 (6.25%) Chemistry
6 3 (6.25%) Computer Science
6 3 (6.25%) Smartphone
6 3 (6.25%) Visualisation
7 2 (4.17%) Copywriting
8 1 (2.08%) Taxonomies
8 1 (2.08%) Credit Risk
8 1 (2.08%) Digital Media
8 1 (2.08%) Algorithms
Processes & Methodologies
1 48 (100.00%) Analytics
2 31 (64.58%) SEO
3 21 (43.75%) Pay per click
4 17 (35.42%) Agile Software Development
5 15 (31.25%) Web Development
6 11 (22.92%) Digital Marketing
7 10 (20.83%) Marketing Strategy
8 9 (18.75%) CRM
9 7 (14.58%) E-Commerce
9 7 (14.58%) Web Design
10 6 (12.50%) Web Analytics
10 6 (12.50%) Data Management
11 5 (10.42%) Email Marketing
12 4 (8.33%) Statistical Analysis
12 4 (8.33%) Social Media Marketing
12 4 (8.33%) Online Marketing
12 4 (8.33%) Software Engineering
13 3 (6.25%) Systems Analysis
13 3 (6.25%) Project Management
13 3 (6.25%) Scrum
Programming Languages
1 11 (22.92%) JavaScript
2 3 (6.25%) PHP
2 3 (6.25%) C
3 1 (2.08%) SQL
3 1 (2.08%) Ruby
Qualifications
1 7 (14.58%) Degree
2 1 (2.08%) PRINCE2 Certification
Vendors
1 48 (100.00%) Google
2 8 (16.67%) Adobe
3 4 (8.33%) Omniture
4 3 (6.25%) Coremetrics
4 3 (6.25%) Microsoft
4 3 (6.25%) Twitter
5 2 (4.17%) Tableau
6 1 (2.08%) Hitwise
6 1 (2.08%) Business Objects
6 1 (2.08%) Salesforce.com
Gloucestershire
Haybrook IT Resourcing Ltd
Salary: Up to £40,000 per annum + benefits
Posted: 5 days ago
Liskeard
Recruitment Genius
Salary: £16000 - £19000 per annum
Posted: 16 days ago