The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the South West region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 4 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
4 Aug 2015
Same period 2014 Same period 2013
Google Analytics
Rank 229 206 178
Rank change year-on-year
-23 -28
Permanent jobs citing Google Analytics 18 28 37
As % of all permanent IT jobs located in the South West 0.31% 0.46% 0.71%
As % of the Cloud Services category 4.75% 12.96% 20.79%
Number of salaries quoted 16 14 32
Average salary £40,000 £38,750 £30,000
Average salary % change year-on-year
+3.22% +29.16%
90% offered a salary of more than £34,375 £27,200 £22,750
10% offered a salary of more than £46,000 £45,000 £37,500
UK excluding London average salary £32,500 £32,500 £30,000
% change year-on-year
- +8.33%
Google Analytics
England

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the South West region.

Cloud Services Category
South West
Permanent IT job ads with a match in the
Cloud Services category
379 216 178
As % of all permanent IT jobs located in the South West 6.49% 3.52% 3.42%
Number of salaries quoted 308 177 151
Average salary £50,000 £42,500 £37,500
Average salary % change year-on-year
+17.64% +13.33%
90% offered a salary of more than £31,500 £25,000 £27,500
10% offered a salary of more than £70,000 £55,000 £60,000
UK excluding London average salary £45,000 £45,000 £42,684
% change year-on-year
- +5.42%

Google Analytics
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the South West region as a proportion of the total demand within the Cloud Services category.

Google Analytics Jobs Demand Trend in the South West

Google Analytics
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the South West region.

Google Analytics Salary Trend in the South West

Google Analytics
Salary Histogram in the South West

This chart provides a salary histogram for IT jobs citing Google Analytics across the South West region over the 3 months to 4 August 2015.

Google Analytics Salary Histogram in the South West

Google Analytics
Job Locations in the South West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the South West region over the 3 months to 4 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Wiltshire -6 9 £45,000 -
Gloucestershire - 4 £40,000 - 1
Dorset +4 3 £33,750 -
Bristol -25 2 £36,250 -9.37%
Google Analytics
England

Google Analytics
Top 30 Related IT Skills in the South West

For the 6 months to 4 August 2015, IT jobs across the South West region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 35 (100.00%) Google
1 35 (100.00%) Analytics
2 29 (82.86%) Marketing
3 16 (45.71%) Digital Marketing
3 16 (45.71%) HTML
4 15 (42.86%) CSS
4 15 (42.86%) SEO
5 14 (40.00%) JavaScript
6 10 (28.57%) E-Commerce
6 10 (28.57%) Adobe
6 10 (28.57%) Web Analytics
6 10 (28.57%) Analytical Skills
7 9 (25.71%) Degree
7 9 (25.71%) Finance
8 8 (22.86%) Agile Software Development
8 8 (22.86%) WebTrends
8 8 (22.86%) Copywriting
8 8 (22.86%) User Experience
9 7 (20.00%) Project Management
9 7 (20.00%) Change Management
9 7 (20.00%) XML
9 7 (20.00%) .NET
10 6 (17.14%) CRM
10 6 (17.14%) Microsoft
10 6 (17.14%) CMS
10 6 (17.14%) MS PowerPoint
10 6 (17.14%) Adobe Analytics
11 5 (14.29%) REST
11 5 (14.29%) ASP.NET MVC
11 5 (14.29%) Social Media

Google Analytics
Top Related IT Skills in the South West by Category

For the 6 months to 4 August 2015, IT jobs across the South West region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 6 (17.14%) CMS
2 2 (5.71%) SugarCRM
2 2 (5.71%) IIS
3 1 (2.86%) SAS
Applications
1 6 (17.14%) MS PowerPoint
2 5 (14.29%) MS Excel
3 3 (8.57%) Photoshop
4 2 (5.71%) Adobe Illustrator
5 1 (2.86%) MS Office
Business Applications
1 8 (22.86%) WebTrends
2 2 (5.71%) Unica
2 2 (5.71%) Adobe Campaign
Cloud Services
1 6 (17.14%) Adobe Analytics
2 2 (5.71%) Pure360
2 2 (5.71%) Silverpop
2 2 (5.71%) Microsoft Azure
3 1 (2.86%) MailChimp
Database & Business Intelligence
1 5 (14.29%) BusinessObjects
2 3 (8.57%) SQL Server
3 2 (5.71%) MongoDB
Development Applications
1 5 (14.29%) Team Foundation Server
2 3 (8.57%) Dreamweaver
General
1 29 (82.86%) Marketing
2 9 (25.71%) Finance
3 5 (14.29%) Retail
4 2 (5.71%) Legal
Job Titles
1 9 (25.71%) Analyst
2 7 (20.00%) Developer
3 5 (14.29%) Web Developer
3 5 (14.29%) .NET Developer
4 4 (11.43%) SEO Executive
5 3 (8.57%) SEO Specialist
5 3 (8.57%) Search Manager
5 3 (8.57%) Web Engineer
5 3 (8.57%) SEO Manager
5 3 (8.57%) ASP.NET Programmer
5 3 (8.57%) Programmer
5 3 (8.57%) Software Engineer
5 3 (8.57%) .NET Web Developer
5 3 (8.57%) .NET Software Engineer
5 3 (8.57%) .NET Programmer
5 3 (8.57%) Web Programmer
6 2 (5.71%) Web Designer
6 2 (5.71%) ASP.NET Developer
6 2 (5.71%) Designer
6 2 (5.71%) Insight Analyst
Libraries, Frameworks & Software Standards
1 16 (45.71%) HTML
2 15 (42.86%) CSS
3 7 (20.00%) .NET
3 7 (20.00%) XML
4 5 (14.29%) jQuery
4 5 (14.29%) ASP.NET MVC
4 5 (14.29%) ASP.NET
4 5 (14.29%) Web Services
4 5 (14.29%) REST
5 4 (11.43%) JSON
6 3 (8.57%) WCF
6 3 (8.57%) ASP.NET MVC 4
6 3 (8.57%) ASP.NET Web API
7 2 (5.71%) SignalR
7 2 (5.71%) CSS3
7 2 (5.71%) KnockoutJS
7 2 (5.71%) HTML5
Miscellaneous
1 10 (28.57%) Analytical Skills
2 8 (22.86%) Copywriting
2 8 (22.86%) User Experience
3 5 (14.29%) Social Media
4 2 (5.71%) Blog
4 2 (5.71%) Visualisation
4 2 (5.71%) Smartphone
4 2 (5.71%) Mathematics
4 2 (5.71%) Physics
4 2 (5.71%) Chemistry
4 2 (5.71%) Computer Science
Processes & Methodologies
1 35 (100.00%) Analytics
2 16 (45.71%) Digital Marketing
3 15 (42.86%) SEO
4 10 (28.57%) E-Commerce
4 10 (28.57%) Web Analytics
5 8 (22.86%) Agile Software Development
6 7 (20.00%) Project Management
6 7 (20.00%) Change Management
7 6 (17.14%) CRM
8 5 (14.29%) Web Design
8 5 (14.29%) MVC
8 5 (14.29%) Software Engineering
8 5 (14.29%) Pay per click
9 4 (11.43%) Scrum
9 4 (11.43%) Content Management
9 4 (11.43%) Continuous Improvement
9 4 (11.43%) Marketing Strategy
10 3 (8.57%) Responsive Web Design
10 3 (8.57%) Search Engine Marketing
10 3 (8.57%) Website Architecture
Programming Languages
1 14 (40.00%) JavaScript
2 4 (11.43%) VB
3 3 (8.57%) SQL
3 3 (8.57%) C#
4 2 (5.71%) C
4 2 (5.71%) TypeScript
Qualifications
1 9 (25.71%) Degree
Vendors
1 35 (100.00%) Google
2 10 (28.57%) Adobe
3 6 (17.14%) Microsoft
4 3 (8.57%) Omniture
5 2 (5.71%) Coremetrics
5 2 (5.71%) Tableau
5 2 (5.71%) Twitter
Gloucestershire
Haybrook IT Resourcing Ltd
Salary: Up to £40,000 per annum + benefits
Posted: 3 days ago