The table below looks at the statistics for SEO skills in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 230 182 196
Rank change year-on-year
-48 +14
Permanent jobs citing SEO 31 142 127
As % of all permanent IT jobs located in the City of London 0.46% 1.39% 1.24%
As % of the Processes & Methodologies category 0.53% 1.65% 1.44%
Number of salaries quoted 17 96 104
Average salary £60,000 £37,500 £46,500
Average salary % change year-on-year
+60.00% -19.35%
90% offered a salary of more than £28,400 £27,000 £35,000
10% offered a salary of more than £74,000 £57,500 £75,000
UK excluding London average salary £35,000 £33,000 £32,500
% change year-on-year
+6.06% +1.53%
SEO
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Permanent IT job ads with a match in the
Processes & Methodologies category
5889 8631 8804
As % of all permanent IT jobs located in the City of London 87.99% 84.63% 85.75%
Number of salaries quoted 5269 7432 7470
Average salary £60,000 £57,500 £57,500
Average salary % change year-on-year
+4.34% -
90% offered a salary of more than £42,500 £40,000 £38,500
10% offered a salary of more than £85,000 £82,500 £82,500
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

SEO
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the City of London

SEO
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the City of London region.

SEO Salary Trend in the City of London

SEO
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing SEO across the City of London region over the 3 months to 5 February 2016.

SEO Salary Histogram in the City of London

SEO
Top 30 Related IT Skills in the City of London

For the 6 months to 5 February 2016, IT jobs across the City of London region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 71 (63.39%) Marketing
2 43 (38.39%) HTML
2 43 (38.39%) Analytics
3 39 (34.82%) CSS
3 39 (34.82%) Social Media
4 34 (30.36%) Google
4 34 (30.36%) JavaScript
5 32 (28.57%) Google Analytics
6 31 (27.68%) Digital Marketing
7 30 (26.79%) HTML5
7 30 (26.79%) E-Commerce
8 29 (25.89%) CSS3
9 25 (22.32%) WordPress
9 25 (22.32%) Adobe
10 24 (21.43%) Retail
11 22 (19.64%) User Experience
12 21 (18.75%) PHP
13 20 (17.86%) CMS
13 20 (17.86%) Pay per click
13 20 (17.86%) Front End Development
14 19 (16.96%) Agile Software Development
15 18 (16.07%) jQuery
15 18 (16.07%) Analytical Skills
16 16 (14.29%) SQL
16 16 (14.29%) Photoshop
17 15 (13.39%) Project Management
17 15 (13.39%) Web Development
18 13 (11.61%) Scrum
18 13 (11.61%) Finance
19 12 (10.71%) Content Management

SEO
Top Related IT Skills in the City of London by Category

For the 6 months to 5 February 2016, IT jobs across the City of London region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 25 (22.32%) WordPress
2 20 (17.86%) CMS
3 4 (3.57%) Confluence
3 4 (3.57%) Node.js
4 2 (1.79%) IIS
4 2 (1.79%) WebSphere
5 1 (0.89%) Adobe Experience Manager
5 1 (0.89%) Apache
5 1 (0.89%) Blackberry Enterprise Server
5 1 (0.89%) Drupal
5 1 (0.89%) JBoss
5 1 (0.89%) nginx
5 1 (0.89%) SharePoint
5 1 (0.89%) Tomcat
5 1 (0.89%) Umbraco
Applications
1 16 (14.29%) Photoshop
2 10 (8.93%) MS Excel
3 7 (6.25%) Adobe Illustrator
4 6 (5.36%) MS PowerPoint
5 3 (2.68%) MS Office
6 2 (1.79%) InDesign
6 2 (1.79%) MS Visio
7 1 (0.89%) Adobe Creative Suite
7 1 (0.89%) MS Project
Business Applications
1 3 (2.68%) Magento
1 3 (2.68%) WebTrends
Cloud Services
1 32 (28.57%) Google Analytics
2 5 (4.46%) MailChimp
3 4 (3.57%) GitHub
4 3 (2.68%) Adobe Analytics
4 3 (2.68%) Office 365
5 2 (1.79%) AdWords
5 2 (1.79%) Google Tag Manager
5 2 (1.79%) Microsoft Azure
5 2 (1.79%) SaaS
6 1 (0.89%) Amazon AWS
6 1 (0.89%) Basecamp
6 1 (0.89%) CloudFront
Communications & Networking
1 9 (8.04%) Internet
2 4 (3.57%) HTTP
3 1 (0.89%) FTP
3 1 (0.89%) Intranet
3 1 (0.89%) SSL
Database & Business Intelligence
1 9 (8.04%) MySQL
2 6 (5.36%) Big Data
3 3 (2.68%) SQL Server
Development Applications
1 11 (9.82%) Git (software)
2 7 (6.25%) Subversion
3 6 (5.36%) JIRA
4 4 (3.57%) Appium
4 4 (3.57%) Cucumber
5 3 (2.68%) Bitbucket
5 3 (2.68%) Mercurial
6 2 (1.79%) Selenium
7 1 (0.89%) Atlassian Bamboo
7 1 (0.89%) CruiseControl
7 1 (0.89%) Jenkins
7 1 (0.89%) Team Foundation Server
7 1 (0.89%) Visual Studio
General
1 71 (63.39%) Marketing
2 24 (21.43%) Retail
3 13 (11.61%) Finance
4 9 (8.04%) Publishing
5 5 (4.46%) Legal
5 5 (4.46%) Telecoms
6 4 (3.57%) Advertising
6 4 (3.57%) Banking
6 4 (3.57%) French Language
6 4 (3.57%) Law
7 3 (2.68%) German Language
7 3 (2.68%) Italian Language
7 3 (2.68%) Welsh Language
8 1 (0.89%) Automotive
Job Titles
1 33 (29.46%) Developer
2 14 (12.50%) Analyst
2 14 (12.50%) Designer
3 11 (9.82%) Senior Developer
4 10 (8.93%) Marketing Manager
5 9 (8.04%) Front End Developer (Client-Side Developer)
5 9 (8.04%) SEO Manager
5 9 (8.04%) Web Designer
5 9 (8.04%) Web Developer
6 7 (6.25%) Data Analyst
7 6 (5.36%) Digital Developer
7 6 (5.36%) Senior Front End Developer (Client-Side Developer)
8 5 (4.46%) Digital Designer
8 5 (4.46%) Digital Marketing Manager
8 5 (4.46%) Engagement Manager
8 5 (4.46%) SEO Executive
8 5 (4.46%) Web Analyst
8 5 (4.46%) Web Manager
9 4 (3.57%) .NET Developer
9 4 (3.57%) Sales Manager
Libraries, Frameworks & Software Standards
1 43 (38.39%) HTML
2 39 (34.82%) CSS
3 30 (26.79%) HTML5
4 29 (25.89%) CSS3
5 18 (16.07%) jQuery
6 10 (8.93%) LESS
7 9 (8.04%) Sass
8 8 (7.14%) XHTML
9 7 (6.25%) .NET
10 6 (5.36%) Twitter Bootstrap
11 5 (4.46%) Web Services
12 4 (3.57%) Ajax
12 4 (3.57%) ASP.NET
13 3 (2.68%) AngularJS
13 3 (2.68%) ASP.NET MVC
13 3 (2.68%) ASP.NET Web API
13 3 (2.68%) KnockoutJS
14 2 (1.79%) .NET Framework
14 2 (1.79%) JSON
14 2 (1.79%) Razor View Engine
Miscellaneous
1 39 (34.82%) Social Media
2 22 (19.64%) User Experience
3 18 (16.07%) Analytical Skills
4 10 (8.93%) W3C
5 9 (8.04%) Management Information System
6 7 (6.25%) Blog
6 7 (6.25%) Computer Science
7 4 (3.57%) Copywriting
7 4 (3.57%) FMCG
7 4 (3.57%) Semantic Web
7 4 (3.57%) Wiki
8 3 (2.68%) Mobile App
8 3 (2.68%) Smartphone
9 2 (1.79%) Fintech
9 2 (1.79%) Mathematics
9 2 (1.79%) RIA
9 2 (1.79%) Statistics
10 1 (0.89%) iPhone
10 1 (0.89%) Online Banking
10 1 (0.89%) Photography
Operating Systems
1 5 (4.46%) Windows
2 4 (3.57%) Mac OS
3 3 (2.68%) Android
3 3 (2.68%) Apple iOS
4 1 (0.89%) Linux
4 1 (0.89%) Unix
4 1 (0.89%) Windows Server
Processes & Methodologies
1 43 (38.39%) Analytics
2 31 (27.68%) Digital Marketing
3 30 (26.79%) E-Commerce
4 20 (17.86%) Front End Development
4 20 (17.86%) Pay per click
5 19 (16.96%) Agile Software Development
6 15 (13.39%) Project Management
6 15 (13.39%) Web Development
7 13 (11.61%) Scrum
8 12 (10.71%) Content Management
8 12 (10.71%) Online Marketing
9 11 (9.82%) Web Analytics
10 9 (8.04%) OO
10 9 (8.04%) Software Engineering
11 8 (7.14%) Link Building
11 8 (7.14%) Responsive Web Design
12 7 (6.25%) CRM
12 7 (6.25%) Marketing Strategy
13 6 (5.36%) Continuous Delivery
13 6 (5.36%) Supplier Management
Programming Languages
1 34 (30.36%) JavaScript
2 21 (18.75%) PHP
3 16 (14.29%) SQL
4 7 (6.25%) Java
5 6 (5.36%) C#
6 2 (1.79%) C
7 1 (0.89%) Bash Shell
7 1 (0.89%) Perl
7 1 (0.89%) PowerShell
7 1 (0.89%) Python
7 1 (0.89%) TypeScript
Qualifications
1 11 (9.82%) Degree
2 1 (0.89%) MBA
Quality Assurance & Compliance
1 6 (5.36%) WCAG
2 4 (3.57%) QA
System Software
1 1 (0.89%) Active Directory
Systems Management
1 4 (3.57%) TeamSite
2 1 (0.89%) Ansible
2 1 (0.89%) cPanel
2 1 (0.89%) Opscode Chef
2 1 (0.89%) Plesk
2 1 (0.89%) Puppet
Vendors
1 34 (30.36%) Google
2 25 (22.32%) Adobe
3 11 (9.82%) Microsoft
4 9 (8.04%) Coremetrics
5 8 (7.14%) Facebook
6 6 (5.36%) Salesforce.com
6 6 (5.36%) Twitter
7 4 (3.57%) Interwoven
7 4 (3.57%) Omniture
8 3 (2.68%) Maxymiser
9 2 (1.79%) hybris
10 1 (0.89%) Apple
10 1 (0.89%) ATG
10 1 (0.89%) EPiServer
10 1 (0.89%) Infragistics
10 1 (0.89%) OpenText
10 1 (0.89%) Oracle
10 1 (0.89%) Sitecore
10 1 (0.89%) Telerik
10 1 (0.89%) Yahoo!
City, London
Searchability
Salary: £41000 - £55000 per annum
Posted: 2 days ago
City, London
Think IT Recruitment
Salary: £28000.00 - £30000 per annum + exceptional benefits package
Posted: 3 days ago
City, London
Experis Ltd
Salary: £40000.00 - £53000.00 per annum + benefits
Posted: 4 days ago
City, London
Career Moves
Salary: From £23,000 to £27,000 per annum
Posted: 5 days ago
City, London
Spring Technology
Salary: £45000.00 - £50000.00 per annum + excellent company benefits
Posted: 5 days ago
City, London
Experis Ltd
Salary: £30000.00 - £39000.00 per annum + benefits
Posted: 5 days ago
City of London
IQ Sales People
Salary: £30000 - £35000 per annum + £50K OTE + Benefits
Posted: 5 days ago
City, London
whynot! Think People Ltd
Posted: 6 days ago
City, London
Client Server
Salary: £55k to £65k + bonus + benefits
Posted: 6 days ago
City, London
Deanslist Limited
Salary: From £40,000 to £60,000 per annum £40-60k (doe) + benefits
Posted: 6 days ago
City of London
Ortolan Group
Salary: £40000 - £50000 per annum + Negotiable
Posted: 12 days ago
City of London
Modis International Ltd
Salary: £28000 - £30000 per annum
Posted: 18 days ago
City of London
Bluefire Consulting
Salary: £95000 - £100000 per annum + Bonus to 40%, Flexible Benefits
Posted: 20 days ago
City of London
Progressive Recruitment
Salary: competitive
Posted: 23 days ago