The table below looks at the statistics for SEO skills in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 22 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
22 May 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 198 188 171
Rank change year-on-year
-10 -17
Permanent jobs citing SEO 105 164 178
As % of all permanent IT jobs located in the City of London 1.05% 1.30% 1.52%
As % of the Processes & Methodologies category 1.22% 1.57% 1.86%
Number of salaries quoted 62 102 107
Average salary £37,500 £42,500 £42,000
Average salary % change year-on-year
-11.76% +1.19%
90% offered a salary of more than £20,500 £24,550 £32,500
10% offered a salary of more than £62,250 £62,500 £72,000
UK excluding London average salary £30,000 £32,000 £30,000
% change year-on-year
-6.25% +6.66%
SEO
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Permanent IT job ads with a match in the
Processes & Methodologies category
8585 10464 9545
As % of all permanent IT jobs located in the City of London 85.53% 82.83% 81.27%
Number of salaries quoted 7277 8749 8219
Average salary £57,500 £55,000 £55,000
Average salary % change year-on-year
+4.54% -
90% offered a salary of more than £39,000 £37,500 £37,500
10% offered a salary of more than £80,100 £80,000 £80,000
UK excluding London average salary £44,485 £42,500 £40,000
% change year-on-year
+4.66% +6.25%

SEO
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the City of London

SEO
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the City of London region.

SEO Salary Trend in the City of London

SEO
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing SEO across the City of London region over the 3 months to 22 May 2015.

SEO Salary Histogram in the City of London

SEO
Top 30 Related IT Skills in the City of London

For the 6 months to 22 May 2015, IT jobs across the City of London region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 142 (59.17%) Marketing
2 107 (44.58%) Analytics
3 104 (43.33%) Social Media
4 94 (39.17%) Google
5 84 (35.00%) HTML
6 80 (33.33%) Pay per click
7 78 (32.50%) Digital Marketing
8 69 (28.75%) Google Analytics
9 62 (25.83%) CSS
10 61 (25.42%) Analytical Skills
11 58 (24.17%) JavaScript
12 51 (21.25%) E-Commerce
13 48 (20.00%) Advertising
14 41 (17.08%) Finance
15 40 (16.67%) Web Development
16 39 (16.25%) CMS
17 36 (15.00%) jQuery
17 36 (15.00%) Online Marketing
18 34 (14.17%) PHP
19 33 (13.75%) Degree
19 33 (13.75%) Facebook
20 31 (12.92%) HTML5
20 31 (12.92%) Web Analytics
20 31 (12.92%) Photoshop
21 29 (12.08%) CSS3
22 28 (11.67%) User Experience
23 25 (10.42%) Twitter
23 25 (10.42%) WordPress
24 23 (9.58%) Agile Software Development
25 22 (9.17%) Competitor Analysis

SEO
Top Related IT Skills in the City of London by Category

For the 6 months to 22 May 2015, IT jobs across the City of London region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 39 (16.25%) CMS
2 25 (10.42%) WordPress
3 7 (2.92%) Sitecore CMS
3 7 (2.92%) Umbraco
4 5 (2.08%) Node.js
5 4 (1.67%) Drupal
6 3 (1.25%) Sitefinity
7 2 (0.83%) Apache
7 2 (0.83%) nginx
7 2 (0.83%) Adobe Experience Manager
8 1 (0.42%) Confluence
8 1 (0.42%) Kentico
8 1 (0.42%) Immediacy CMS
8 1 (0.42%) DNN
8 1 (0.42%) IIS
8 1 (0.42%) SAS
Applications
1 31 (12.92%) Photoshop
2 13 (5.42%) MS PowerPoint
3 10 (4.17%) MS Excel
4 9 (3.75%) MS Office
5 7 (2.92%) Fireworks
5 7 (2.92%) Adobe Illustrator
6 5 (2.08%) Adobe Creative Suite
7 4 (1.67%) Acrobat
7 4 (1.67%) Final Cut Pro
8 1 (0.42%) OmniGraffle
8 1 (0.42%) MS Visio
8 1 (0.42%) Adobe After Effects
8 1 (0.42%) InDesign
Business Applications
1 12 (5.00%) Magento
2 10 (4.17%) WebTrends
3 3 (1.25%) Bond Adapt
4 2 (0.83%) Radian6
5 1 (0.42%) Tridion
Cloud Services
1 69 (28.75%) Google Analytics
2 4 (1.67%) Adobe Analytics
3 2 (0.83%) SaaS
4 1 (0.42%) Amazon AWS
Communications & Networking
1 5 (2.08%) Internet
2 3 (1.25%) FTP
3 2 (0.83%) HTTP
3 2 (0.83%) Skype
Database & Business Intelligence
1 12 (5.00%) MySQL
2 5 (2.08%) PostgreSQL
3 3 (1.25%) SQL Server
4 2 (0.83%) NoSQL
5 1 (0.42%) MongoDB
Development Applications
1 9 (3.75%) Git (software)
1 9 (3.75%) Dreamweaver
2 7 (2.92%) Jasmine
2 7 (2.92%) Karma Test Runner
3 6 (2.50%) Subversion
4 5 (2.08%) Sinon.JS
5 2 (0.83%) JMeter
5 2 (0.83%) jMock
5 2 (0.83%) WebDriver
5 2 (0.83%) Appium
5 2 (0.83%) Cucumber
5 2 (0.83%) Mockito
5 2 (0.83%) Mocha
5 2 (0.83%) QUnit
6 1 (0.42%) Axure RP
6 1 (0.42%) Grunt
6 1 (0.42%) Mercurial
6 1 (0.42%) Atlassian Bamboo
6 1 (0.42%) JIRA
6 1 (0.42%) Selenium
General
1 142 (59.17%) Marketing
2 48 (20.00%) Advertising
3 41 (17.08%) Finance
4 18 (7.50%) Retail
5 12 (5.00%) Publishing
6 8 (3.33%) Legal
7 7 (2.92%) Multimedia
8 4 (1.67%) Law
9 2 (0.83%) Games
9 2 (0.83%) Automotive
10 1 (0.42%) French Language
10 1 (0.42%) German Language
10 1 (0.42%) Italian Language
10 1 (0.42%) Japanese Language
10 1 (0.42%) Korean Language
10 1 (0.42%) Spanish Language
10 1 (0.42%) Pharmaceutical
10 1 (0.42%) Banking
Job Titles
1 52 (21.67%) Developer
2 25 (10.42%) Marketing Manager
3 24 (10.00%) Web Developer
4 22 (9.17%) Analyst
5 19 (7.92%) SEO Manager
6 16 (6.67%) Digital Marketing Manager
7 14 (5.83%) Front-End Developer
8 12 (5.00%) PPC Specialist
8 12 (5.00%) PPC Executive
8 12 (5.00%) PPC Manager
8 12 (5.00%) PPC Analyst
8 12 (5.00%) Social Media Manager
9 11 (4.58%) SEO Analyst
9 11 (4.58%) Account Manager
10 10 (4.17%) Consultant
10 10 (4.17%) Marketing Executive
11 9 (3.75%) Web Analyst
12 8 (3.33%) Junior Developer
12 8 (3.33%) Junior
12 8 (3.33%) SEO Specialist
Libraries, Frameworks & Software Standards
1 84 (35.00%) HTML
2 62 (25.83%) CSS
3 36 (15.00%) jQuery
4 31 (12.92%) HTML5
5 29 (12.08%) CSS3
6 13 (5.42%) LESS
7 12 (5.00%) Ajax
8 10 (4.17%) XML
8 10 (4.17%) WebCenter
9 9 (3.75%) Web Services
10 8 (3.33%) XHTML
10 8 (3.33%) Backbone.js
10 8 (3.33%) Sass
11 7 (2.92%) AngularJS
11 7 (2.92%) YUI
11 7 (2.92%) JSON
12 6 (2.50%) .NET
12 6 (2.50%) RESTful
13 5 (2.08%) Browserify
13 5 (2.08%) Ext JS
Miscellaneous
1 104 (43.33%) Social Media
2 61 (25.42%) Analytical Skills
3 28 (11.67%) User Experience
4 14 (5.83%) W3C
4 14 (5.83%) Mobile App
5 13 (5.42%) Blog
6 12 (5.00%) Open Source
7 11 (4.58%) Digital Media
8 10 (4.17%) Computer Science
9 7 (2.92%) Mathematics
10 6 (2.50%) Management Information System
10 6 (2.50%) Copywriting
10 6 (2.50%) New Media
11 4 (1.67%) iPad
12 3 (1.25%) Kindle
12 3 (1.25%) Social Network
12 3 (1.25%) Derivative
13 2 (0.83%) Statistics
13 2 (0.83%) Economics
13 2 (0.83%) Algorithms
Operating Systems
1 8 (3.33%) Linux
2 3 (1.25%) Apple iOS
2 3 (1.25%) Android
3 2 (0.83%) UNIX
3 2 (0.83%) Ubuntu
3 2 (0.83%) Red Hat Enterprise Linux
3 2 (0.83%) Mac OS X Server
4 1 (0.42%) Mac OS
4 1 (0.42%) Windows
Processes & Methodologies
1 107 (44.58%) Analytics
2 80 (33.33%) Pay per click
3 78 (32.50%) Digital Marketing
4 51 (21.25%) E-Commerce
5 40 (16.67%) Web Development
6 36 (15.00%) Online Marketing
7 31 (12.92%) Web Analytics
8 23 (9.58%) Agile Software Development
9 22 (9.17%) Competitor Analysis
10 21 (8.75%) Content Management
11 20 (8.33%) Project Management
12 15 (6.25%) CRM
13 14 (5.83%) Marketing Strategy
13 14 (5.83%) Mentoring
14 13 (5.42%) Time Management
14 13 (5.42%) MVC
15 10 (4.17%) B2B
15 10 (4.17%) Social Media Marketing
16 9 (3.75%) Link Building
16 9 (3.75%) Email Marketing
Programming Languages
1 58 (24.17%) JavaScript
2 34 (14.17%) PHP
3 18 (7.50%) Java
4 10 (4.17%) SQL
5 6 (2.50%) Python
5 6 (2.50%) Ruby
6 5 (2.08%) Clojure
7 3 (1.25%) C
8 1 (0.42%) R
8 1 (0.42%) C#
Qualifications
1 33 (13.75%) Degree
2 7 (2.92%) ISTQB
2 7 (2.92%) ISEB
3 1 (0.42%) Security Cleared
Quality Assurance & Compliance
1 10 (4.17%) WCAG
2 7 (2.92%) QA
3 3 (1.25%) ISO 9001
Systems Management
1 12 (5.00%) TeamSite
2 1 (0.42%) EMC NetWorker
Vendors
1 94 (39.17%) Google
2 33 (13.75%) Facebook
3 25 (10.42%) Twitter
4 20 (8.33%) Adobe
5 13 (5.42%) Omniture
6 10 (4.17%) FatWire
6 10 (4.17%) Oracle
6 10 (4.17%) Interwoven
6 10 (4.17%) Coremetrics
7 7 (2.92%) Ektron
7 7 (2.92%) Sitecore
7 7 (2.92%) Zend
7 7 (2.92%) Yahoo!
8 5 (2.08%) Microsoft
9 4 (1.67%) Salesforce.com
10 3 (1.25%) Cisco
10 3 (1.25%) Mitel
11 2 (0.83%) Sony
11 2 (0.83%) MuleSoft
11 2 (0.83%) Apigee
City, London
Experis Ltd
Salary: £40000.00 - £50000.00 per annum
Posted: 12 hours ago
City, London
Experis Ltd
Salary: £38000.00 - £48000.00 per annum
Posted: 12 hours ago
City, London
Capita Resourcing IT
Salary: benefits
Posted: Yesterday
City of London
Capita - ITPS
Salary: £22000 - £35000 per annum + BENEFITS + BONUSES
Posted: 3 days ago
City, London
Oliver James Associates
Salary: £45000 - £55000 per annum + Competitive package
Posted: 3 days ago
City of London
Capita - ITPS
Salary: £35000 - £45000 per annum + BENEFITS + BONUSES
Posted: 3 days ago
City of London
Progressive Recruitment
Salary: £40000 - £45000 per annum + competitive
Posted: 3 days ago
City, London
Spring Technology
Salary: £50000.00 - £55000.00 per annum + benefits
Posted: 4 days ago
City, London
Experis Ltd
Salary: £38000.00 - £48000.00 per annum
Posted: 4 days ago
City of London
Ortolan Group
Posted: 4 days ago
City of London
Capita - ITPS
Salary: £30000 - £55000 per annum + benefits
Posted: 4 days ago
City, London
Ampersand Consulting
Salary: £45000 per annum + Bonus, Excellent Benefits Package
Posted: 5 days ago
City, London
Propel London Ltd
Posted: 5 days ago
City, London
SYSTEM RECRUITMENT LTD
Salary: £35000 - £40000 per annum
Posted: 5 days ago
City, London
Mortimer Spinks
Salary: £40000 - £45000 per annum + 45000 and great benefits
Posted: 5 days ago
City of London
Energize Recruitment Solutions Ltd
Salary: £28000 - £35000 per annum
Posted: 6 days ago
City, London
Capita Resourcing - IT Resourcing
Salary: £35000 - £50000 per annum + benefits
Posted: 6 days ago
City of London
Amoria Bond - UK
Salary: £28000 - £34000 per annum + Pension, Travel, Perks
Posted: 10 days ago
City, London
Propel London Ltd
Posted: 13 days ago
City of London
Blue Town Online
Salary: £24000 per annum
Posted: 18 days ago