The table below looks at the statistics for Marketing Strategy skills in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Strategy over the 3 months to 3 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Jul 2015
Same period 2014 Same period 2013
Marketing Strategy
Rank 276 312 296
Rank change year-on-year
+36 -16
Permanent jobs citing Marketing Strategy 32 31 35
As % of all permanent IT jobs located in the City of London 0.31% 0.25% 0.29%
As % of the Processes & Methodologies category 0.36% 0.29% 0.35%
Number of salaries quoted 19 14 14
Average salary £57,500 £50,000 £48,750
Average salary % change year-on-year
+15.00% +2.56%
90% offered a salary of more than £30,000 £37,150 £32,500
10% offered a salary of more than £85,000 £88,000 £58,500
UK excluding London average salary £37,500 £32,500 £45,000
% change year-on-year
+15.38% -27.77%
Marketing Strategy
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Permanent IT job ads with a match in the
Processes & Methodologies category
8846 10616 9965
As % of all permanent IT jobs located in the City of London 85.34% 83.90% 82.44%
Number of salaries quoted 7581 8841 8628
Average salary £59,000 £57,500 £55,000
Average salary % change year-on-year
+2.60% +4.54%
90% offered a salary of more than £40,000 £37,500 £37,000
10% offered a salary of more than £82,500 £80,000 £80,000
UK excluding London average salary £44,500 £42,500 £40,000
% change year-on-year
+4.70% +6.25%

Marketing Strategy
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing Marketing Strategy across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Marketing Strategy Jobs Demand Trend in the City of London

Marketing Strategy
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy across the City of London region.

Marketing Strategy Salary Trend in the City of London

Marketing Strategy
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing Marketing Strategy across the City of London region over the 3 months to 3 July 2015.

Marketing Strategy Salary Histogram in the City of London

Marketing Strategy
Top 30 Related IT Skills in the City of London

For the 6 months to 3 July 2015, IT jobs across the City of London region citing Marketing Strategy also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Strategy.

1 46 (100.00%) Marketing
2 24 (52.17%) Degree
3 20 (43.48%) Digital Marketing
3 20 (43.48%) Social Media
4 16 (34.78%) SEO
5 14 (30.43%) Analytical Skills
6 13 (28.26%) Pay per click
7 10 (21.74%) CRM
7 10 (21.74%) E-Commerce
7 10 (21.74%) Analytics
8 9 (19.57%) SQL
9 8 (17.39%) HTML
10 7 (15.22%) CSS
11 6 (13.04%) Project Management
11 6 (13.04%) Business Intelligence
11 6 (13.04%) B2B
11 6 (13.04%) Microsoft
11 6 (13.04%) Google
11 6 (13.04%) Product Marketing
11 6 (13.04%) Online Marketing
11 6 (13.04%) Digital Media
12 5 (10.87%) Telecoms
12 5 (10.87%) Data Management
12 5 (10.87%) Business Development
12 5 (10.87%) MS Office
12 5 (10.87%) SQL Server
12 5 (10.87%) Workflow
13 4 (8.70%) Legal
13 4 (8.70%) SQL Server Reporting Services
13 4 (8.70%) Retail

Marketing Strategy
Top Related IT Skills in the City of London by Category

For the 6 months to 3 July 2015, IT jobs across the City of London region citing Marketing Strategy also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Strategy. Up to 20 skills are shown per category.

Application Platforms
1 4 (8.70%) SAS
2 3 (6.52%) CMS
2 3 (6.52%) WordPress
3 1 (2.17%) Drupal
Applications
1 5 (10.87%) MS Office
2 4 (8.70%) MS Excel
3 3 (6.52%) Photoshop
3 3 (6.52%) Adobe Creative Suite
3 3 (6.52%) Fireworks
3 3 (6.52%) Adobe Illustrator
4 2 (4.35%) SPSS
5 1 (2.17%) MS PowerPoint
5 1 (2.17%) PowerPivot
Business Applications
1 4 (8.70%) Dynamics CRM
Cloud Services
1 4 (8.70%) Google Analytics
2 1 (2.17%) MailChimp
Communications & Networking
1 3 (6.52%) FTP
2 2 (4.35%) SMS
3 1 (2.17%) LTE
3 1 (2.17%) 4G
Database & Business Intelligence
1 5 (10.87%) SQL Server
2 4 (8.70%) SQL Server Reporting Services
2 4 (8.70%) SQL Server Integration Services
2 4 (8.70%) SQL Server Analysis Services
2 4 (8.70%) MySQL
3 2 (4.35%) Hadoop
4 1 (2.17%) Big Data
4 1 (2.17%) Relational Database
Development Applications
1 3 (6.52%) Dreamweaver
General
1 46 (100.00%) Marketing
2 5 (10.87%) Telecoms
3 4 (8.70%) Retail
3 4 (8.70%) Legal
4 3 (6.52%) Advertising
4 3 (6.52%) Finance
5 1 (2.17%) Publishing
5 1 (2.17%) Banking
Job Titles
1 11 (23.91%) Marketing Manager
2 7 (15.22%) Developer
3 4 (8.70%) Marketing Director
3 4 (8.70%) Digital Marketing Manager
4 3 (6.52%) Graduate Web Developer
4 3 (6.52%) Graduate Developer
4 3 (6.52%) Graduate
4 3 (6.52%) Chief Operating Officer
4 3 (6.52%) Web Developer
4 3 (6.52%) Account Manager
4 3 (6.52%) Senior Manager
5 2 (4.35%) Architect
5 2 (4.35%) Analyst
5 2 (4.35%) Marketing Executive
5 2 (4.35%) Digital Marketing Executive
5 2 (4.35%) CRM Developer
5 2 (4.35%) Digital Architect
6 1 (2.17%) Digital Marketer
6 1 (2.17%) PPC Manager
6 1 (2.17%) PPC Analyst
Libraries, Frameworks & Software Standards
1 8 (17.39%) HTML
2 7 (15.22%) CSS
3 4 (8.70%) .NET
3 4 (8.70%) ASP.NET
4 3 (6.52%) HTML5
4 3 (6.52%) CSS3
5 1 (2.17%) SOAP
5 1 (2.17%) EDI
5 1 (2.17%) RESTful
Miscellaneous
1 20 (43.48%) Social Media
2 14 (30.43%) Analytical Skills
3 6 (13.04%) Digital Media
4 4 (8.70%) Computer Science
5 3 (6.52%) Copywriting
5 3 (6.52%) Blog
5 3 (6.52%) Kindle
5 3 (6.52%) mHealth
5 3 (6.52%) Mathematics
6 2 (4.35%) User Experience
7 1 (2.17%) Performance Metrics
7 1 (2.17%) Device Driver
7 1 (2.17%) Clustering
7 1 (2.17%) Economics
7 1 (2.17%) Statistics
Processes & Methodologies
1 20 (43.48%) Digital Marketing
2 16 (34.78%) SEO
3 13 (28.26%) Pay per click
4 10 (21.74%) CRM
4 10 (21.74%) E-Commerce
4 10 (21.74%) Analytics
5 6 (13.04%) Business Intelligence
5 6 (13.04%) B2B
5 6 (13.04%) Project Management
5 6 (13.04%) Product Marketing
5 6 (13.04%) Online Marketing
6 5 (10.87%) Business Development
6 5 (10.87%) Data Management
6 5 (10.87%) Workflow
7 4 (8.70%) Equity Research
7 4 (8.70%) Wealth Management
8 3 (6.52%) Email Marketing
8 3 (6.52%) Web Development
8 3 (6.52%) Product Management
8 3 (6.52%) Web Marketing
Programming Languages
1 9 (19.57%) SQL
2 4 (8.70%) C#
2 4 (8.70%) JavaScript
3 3 (6.52%) PHP
4 2 (4.35%) MATLAB
4 2 (4.35%) R
5 1 (2.17%) VBA
5 1 (2.17%) PL/SQL
5 1 (2.17%) C
Qualifications
1 24 (52.17%) Degree
2 1 (2.17%) ISEB
Quality Assurance & Compliance
1 3 (6.52%) ISO 9001
Systems Management
1 1 (2.17%) Systems Management Server (SMS)
Vendors
1 6 (13.04%) Microsoft
1 6 (13.04%) Google
2 4 (8.70%) Twitter
3 3 (6.52%) Adobe
4 2 (4.35%) Facebook
4 2 (4.35%) ExactTarget
5 1 (2.17%) Birst
5 1 (2.17%) Business Objects
5 1 (2.17%) HubSpot
5 1 (2.17%) Salesforce.com
5 1 (2.17%) Omniture
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