The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Coventry region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 29 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Jul 2015
Same period 2014 Same period 2013
Marketing
Rank 62 50 57
Rank change year-on-year
-12 +7
Permanent jobs citing Marketing 17 17 11
As % of all permanent IT jobs located in Coventry 2.02% 2.70% 1.59%
As % of the General category 4.71% 6.39% 4.98%
Number of salaries quoted 17 16 10
Average salary £27,500 £32,500 £29,250
Average salary % change year-on-year
-15.38% +11.11%
90% offered a salary of more than £13,000 £22,500 £21,500
10% offered a salary of more than £39,000 £47,500 £45,000
UK excluding London average salary £37,500 £37,500 £35,500
% change year-on-year
- +5.63%
Marketing
West Midlands

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Coventry region.

General Category
Coventry
Permanent IT job ads with a match in the
General category
361 266 221
As % of all permanent IT jobs located in Coventry 42.98% 42.29% 32.03%
Number of salaries quoted 265 215 143
Average salary £45,500 £45,000 £37,500
Average salary % change year-on-year
+1.11% +20.00%
90% offered a salary of more than £27,500 £30,000 £29,800
10% offered a salary of more than £65,000 £57,500 £60,000
UK excluding London average salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Marketing
Jobs Demand Trend in Coventry

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Coventry region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Coventry

Marketing
Salary Trend in Coventry

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Coventry region.

Marketing Salary Trend in Coventry

Marketing
Salary Histogram in Coventry

This chart provides a salary histogram for IT jobs citing Marketing across the Coventry region over the 3 months to 29 July 2015.

Marketing Salary Histogram in Coventry

Marketing
Top 30 Related IT Skills in Coventry

For the 6 months to 29 July 2015, IT jobs across the Coventry region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 27 (54.00%) Google
1 27 (54.00%) Degree
2 23 (46.00%) Google Analytics
2 23 (46.00%) Analytics
3 21 (42.00%) E-Commerce
4 20 (40.00%) MS Excel
4 20 (40.00%) Microsoft
5 19 (38.00%) Project Management
5 19 (38.00%) User Experience
6 18 (36.00%) Social Media
6 18 (36.00%) Content Management
6 18 (36.00%) Management Information System
7 14 (28.00%) Agile Software Development
7 14 (28.00%) Digital Marketing
7 14 (28.00%) Analytical Skills
8 12 (24.00%) Change Control
8 12 (24.00%) Multivariate Testing
8 12 (24.00%) Risk Analysis
8 12 (24.00%) CMS
8 12 (24.00%) Scrum
8 12 (24.00%) Penetration Testing
8 12 (24.00%) Regression Testing
8 12 (24.00%) PRINCE2
9 11 (22.00%) Pay per click
10 9 (18.00%) MS PowerPoint
11 8 (16.00%) MS Office
11 8 (16.00%) Time Management
12 7 (14.00%) SAP
12 7 (14.00%) Competitor Analysis
13 6 (12.00%) Web Analytics

Marketing
Top Related IT Skills in Coventry by Category

For the 6 months to 29 July 2015, IT jobs across the Coventry region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 12 (24.00%) CMS
Applications
1 20 (40.00%) MS Excel
2 9 (18.00%) MS PowerPoint
3 8 (16.00%) MS Office
4 6 (12.00%) Photoshop
4 6 (12.00%) Spreadsheet
Business Applications
1 3 (6.00%) SAP Oil and Gas
Cloud Services
1 23 (46.00%) Google Analytics
2 1 (2.00%) PaaS
Communications & Networking
1 1 (2.00%) Internet
Database & Business Intelligence
1 3 (6.00%) SAP BI
1 3 (6.00%) SQL Server Reporting Services
1 3 (6.00%) SQL Server Integration Services
2 1 (2.00%) Big Data
2 1 (2.00%) MySQL
General
1 6 (12.00%) Finance
1 6 (12.00%) Manufacturing
2 4 (8.00%) Retail
3 3 (6.00%) Multimedia
3 3 (6.00%) Back Office
3 3 (6.00%) Electronics
3 3 (6.00%) Telecoms
4 1 (2.00%) Automotive
Job Titles
1 5 (10.00%) PPC Specialist
1 5 (10.00%) PPC Manager
1 5 (10.00%) PPC Analyst
1 5 (10.00%) PPC Executive
2 4 (8.00%) Digital Marketing Executive
2 4 (8.00%) Marketing Executive
3 3 (6.00%) Business Intelligence Manager
3 3 (6.00%) SAP Manager
3 3 (6.00%) Analyst
3 3 (6.00%) Technical Analyst
3 3 (6.00%) Communications Manager
3 3 (6.00%) Marketing Manager
3 3 (6.00%) Social Media Executive
4 2 (4.00%) Product Owner
5 1 (2.00%) ITIL Manager
5 1 (2.00%) PHP Web Developer
5 1 (2.00%) Trainee
5 1 (2.00%) Sales Manager
5 1 (2.00%) PHP Developer
5 1 (2.00%) Web Developer
Libraries, Frameworks & Software Standards
1 1 (2.00%) HTML
1 1 (2.00%) CSS
1 1 (2.00%) jQuery
Miscellaneous
1 19 (38.00%) User Experience
2 18 (36.00%) Management Information System
2 18 (36.00%) Social Media
3 14 (28.00%) Analytical Skills
4 6 (12.00%) Digital Media
4 6 (12.00%) Copywriting
5 3 (6.00%) Smartcard
5 3 (6.00%) DTV
6 1 (2.00%) Blog
6 1 (2.00%) Telematics
6 1 (2.00%) Mobile App
6 1 (2.00%) Enterprise Software
6 1 (2.00%) Internet of Things
Operating Systems
1 1 (2.00%) Linux
Processes & Methodologies
1 23 (46.00%) Analytics
2 21 (42.00%) E-Commerce
3 19 (38.00%) Project Management
4 18 (36.00%) Content Management
5 14 (28.00%) Agile Software Development
5 14 (28.00%) Digital Marketing
6 12 (24.00%) Multivariate Testing
6 12 (24.00%) Risk Analysis
6 12 (24.00%) Penetration Testing
6 12 (24.00%) Regression Testing
6 12 (24.00%) Scrum
6 12 (24.00%) PRINCE2
6 12 (24.00%) Change Control
7 11 (22.00%) Pay per click
8 8 (16.00%) Time Management
9 7 (14.00%) Competitor Analysis
10 6 (12.00%) Web Analytics
10 6 (12.00%) SEO
10 6 (12.00%) Online Marketing
10 6 (12.00%) Business Intelligence
Programming Languages
1 4 (8.00%) SQL
2 1 (2.00%) JavaScript
2 1 (2.00%) PHP
Qualifications
1 27 (54.00%) Degree
Vendors
1 27 (54.00%) Google
2 20 (40.00%) Microsoft
3 7 (14.00%) SAP
4 6 (12.00%) Adobe
5 3 (6.00%) Facebook
5 3 (6.00%) Twitter
5 3 (6.00%) Autodesk
6 1 (2.00%) Infor
6 1 (2.00%) HP
6 1 (2.00%) Cisco
6 1 (2.00%) IBM
Coventry, West Midlands (County)
Spring Technology
Salary: £25000.00 - £30000.00 per annum
Posted: 2 days ago
Coventry, West Midlands (County)
HAYS INFORMATION TECHNOLOGY
Salary: £30000.00 per annum
Posted: 2 days ago
Coventry
Hays IT - Uk Posting account
Salary: £50000.00 - £60000.00 per annum + Benefits
Posted: 12 days ago
Coventry
Bluetownonline Ltd
Posted: 20 days ago