The table below looks at the statistics for B2C skills in IT jobs advertised for the East Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 1 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
1 Sep 2014
Same period 2013 Same period 2012
B2C (Business-to-Consumer)
Rank 159 160 179
Rank change year-on-year
+1 +19
Permanent jobs citing B2C 16 6 2
As % of all permanent IT jobs located in the East Midlands 0.43% 0.19% 0.059%
As % of the Processes & Methodologies category 0.53% 0.24% 0.077%
Number of salaries quoted 8 5 1
Average salary £47,500 £57,500 £35,000
Average salary % change year-on-year
-17.39% +64.28%
UK excluding London average salary £45,000 £47,500 £42,500
% change year-on-year
-5.26% +11.76%
B2C
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the East Midlands region.

Processes & Methodologies Category
East Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
3033 2461 2598
As % of all permanent IT jobs located in the East Midlands 81.49% 76.00% 76.64%
Number of salaries quoted 2499 2011 2214
Average salary £40,000 £38,000 £40,000
Average salary % change year-on-year
+5.26% -5.00%
90% offered a salary of more than £27,500 £27,500 £27,500
10% offered a salary of more than £57,500 £60,000 £57,500
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

B2C
Jobs Demand Trend in the East Midlands

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the East Midlands region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in the East Midlands

B2C
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the East Midlands region.

B2C Salary Trend in the East Midlands

B2C
Salary Histogram in the East Midlands

This chart provides a salary histogram for IT jobs citing B2C across the East Midlands region over the 3 months to 1 September 2014.

B2C Salary Histogram in the East Midlands

B2C
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing B2C within the East Midlands region over the 3 months to 1 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicestershire +8 5 £57,500 +7.98%
Lincolnshire - 4 - -
Nottinghamshire - 4 £38,000 -
Northamptonshire -17 2 - -
B2C
England

B2C
Top 30 Related IT Skills in the East Midlands

For the 6 months to 1 September 2014, IT jobs across the East Midlands region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 18 (78.26%) B2B
2 17 (73.91%) E-Commerce
3 10 (43.48%) Digital Marketing
3 10 (43.48%) Marketing
4 9 (39.13%) HTML
4 9 (39.13%) SEO
5 8 (34.78%) Pay per click
5 8 (34.78%) CSS
6 7 (30.43%) Web Services
6 7 (30.43%) C#
6 7 (30.43%) JavaScript
6 7 (30.43%) MVC
6 7 (30.43%) WCF
7 6 (26.09%) Social Media
7 6 (26.09%) Games
7 6 (26.09%) .NET
8 5 (21.74%) Google
9 4 (17.39%) Mathematics
9 4 (17.39%) Advertising
9 4 (17.39%) Degree
9 4 (17.39%) Online Marketing
10 3 (13.04%) User Stories
10 3 (13.04%) GAP Analysis
10 3 (13.04%) Project Management
10 3 (13.04%) Agile Software Development
10 3 (13.04%) Scrum
11 2 (8.70%) Stakeholder Management
11 2 (8.70%) Logistics
12 1 (4.35%) Web Analytics
12 1 (4.35%) Copywriting

B2C
Top Related IT Skills in the East Midlands by Category

For the 6 months to 1 September 2014, IT jobs across the East Midlands region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Applications
1 1 (4.35%) Photoshop
Cloud Services
1 1 (4.35%) SaaS
Development Applications
1 1 (4.35%) Team Foundation Server
General
1 10 (43.48%) Marketing
2 6 (26.09%) Games
3 4 (17.39%) Advertising
Job Titles
1 7 (30.43%) Developer
2 6 (26.09%) Software Developer
2 6 (26.09%) Senior Software Developer
2 6 (26.09%) Senior Developer
3 5 (21.74%) SEO Specialist
3 5 (21.74%) Business Analyst
3 5 (21.74%) Analyst
4 4 (17.39%) Account Manager
4 4 (17.39%) PPC Specialist
4 4 (17.39%) PPC Manager
4 4 (17.39%) PPC Analyst
4 4 (17.39%) PPC Executive
5 1 (4.35%) C# Developer
5 1 (4.35%) Web Specialist
5 1 (4.35%) Head of Project Management
Libraries, Frameworks & Software Standards
1 9 (39.13%) HTML
2 8 (34.78%) CSS
3 7 (30.43%) Web Services
3 7 (30.43%) WCF
4 6 (26.09%) .NET
Miscellaneous
1 6 (26.09%) Social Media
2 4 (17.39%) Mathematics
3 1 (4.35%) Copywriting
Processes & Methodologies
1 18 (78.26%) B2B
2 17 (73.91%) E-Commerce
3 10 (43.48%) Digital Marketing
4 9 (39.13%) SEO
5 8 (34.78%) Pay per click
6 7 (30.43%) MVC
7 4 (17.39%) Online Marketing
8 3 (13.04%) Scrum
8 3 (13.04%) Agile Software Development
8 3 (13.04%) Project Management
8 3 (13.04%) GAP Analysis
8 3 (13.04%) User Stories
9 2 (8.70%) Stakeholder Management
9 2 (8.70%) Logistics
10 1 (4.35%) Web Analytics
10 1 (4.35%) Content Management
10 1 (4.35%) Continuous Improvement
10 1 (4.35%) Analytics
10 1 (4.35%) Budget Control
10 1 (4.35%) Risk Management
Programming Languages
1 7 (30.43%) C#
1 7 (30.43%) JavaScript
2 1 (4.35%) PHP
Qualifications
1 4 (17.39%) Degree
2 1 (4.35%) PRINCE2 Practitioner
Vendors
1 5 (21.74%) Google