The table below looks at the prevalence of the term Marketing in IT jobs advertised for the East Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 29 April 2016 with a comparison to the same period in the previous 2 years.

3 months to
29 Apr 2016
Same period 2015 Same period 2014
Marketing
Rank 91 48 49
Rank change year-on-year
-43 +1
Permanent jobs citing Marketing 95 186 217
As % of all permanent IT jobs located in the East Midlands 2.97% 5.07% 5.65%
As % of the General category 9.25% 12.34% 16.55%
Number of salaries quoted 75 108 162
Average salary £40,000 £35,000 £32,500
Average salary % change year-on-year
+14.28% +7.69%
90% offered a salary of more than £25,200 £23,000 £19,200
10% offered a salary of more than £78,000 £51,085 £47,500
UK excluding London average salary £40,000 £40,000 £39,500
% change year-on-year
- +1.26%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the East Midlands region.

General Category
East Midlands
Permanent IT job ads with a match in the
General category
1027 1507 1311
As % of all permanent IT jobs located in the East Midlands 32.11% 41.06% 34.12%
Number of salaries quoted 760 1186 1057
Average salary £40,000 £42,500 £38,500
Average salary % change year-on-year
-5.88% +10.38%
90% offered a salary of more than £23,500 £27,500 £25,000
10% offered a salary of more than £60,000 £55,000 £60,000
UK excluding London average salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Marketing
Jobs Demand Trend in the East Midlands

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the East Midlands region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in the East Midlands

Marketing
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the East Midlands region.

Marketing Salary Trend in the East Midlands

Marketing
Salary Histogram in the East Midlands

This chart provides a salary histogram for IT jobs citing Marketing across the East Midlands region over the 3 months to 29 April 2016.

Marketing Salary Histogram in the East Midlands

Marketing
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the East Midlands region over the 3 months to 29 April 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Northamptonshire +17 33 £45,000 +57.89%
Nottinghamshire -49 28 £35,000 - 10
Leicestershire -8 12 £47,500 +18.75% 3
Derbyshire -3 10 £35,000 -6.66% 2
Lincolnshire -9 5 £26,250 -25.00% 2
Rutland - 3 £36,500 -
Marketing
England

Marketing
Top 30 Related IT Skills in the East Midlands

For the 6 months to 29 April 2016, IT jobs across the East Midlands region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 64 (27.47%) HTML
2 63 (27.04%) Degree
3 59 (25.32%) Agile Software Development
4 56 (24.03%) CSS
5 54 (23.18%) JavaScript
5 54 (23.18%) User Experience
6 45 (19.31%) Analytics
6 45 (19.31%) SQL
7 37 (15.88%) Analytical Skills
8 36 (15.45%) Digital Marketing
9 35 (15.02%) jQuery
10 34 (14.59%) Finance
11 33 (14.16%) PHP
12 29 (12.45%) CRM
13 28 (12.02%) Business Development
14 27 (11.59%) E-Commerce
15 26 (11.16%) .NET
16 25 (10.73%) Telecoms
16 25 (10.73%) Product Management
17 24 (10.30%) Social Media
17 24 (10.30%) Scrum
18 23 (9.87%) B2B
19 22 (9.44%) Web Development
19 22 (9.44%) Computer Science
20 21 (9.01%) Product Marketing
20 21 (9.01%) ITIL
20 21 (9.01%) MVC
21 20 (8.58%) Retail
21 20 (8.58%) SAS
22 19 (8.15%) CSS3

Marketing
Top Related IT Skills in the East Midlands by Category

For the 6 months to 29 April 2016, IT jobs across the East Midlands region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 20 (8.58%) SAS
2 17 (7.30%) WordPress
3 13 (5.58%) CMS
4 5 (2.15%) Apache Solr
4 5 (2.15%) Elasticsearch
4 5 (2.15%) Sitecore CMS
5 4 (1.72%) IIS
5 4 (1.72%) WebSphere
6 3 (1.29%) Apache
6 3 (1.29%) Node.js
7 2 (0.86%) Drupal
8 1 (0.43%) CICS
8 1 (0.43%) Joomla!
8 1 (0.43%) nginx
8 1 (0.43%) SharePoint
Applications
1 18 (7.73%) Photoshop
2 15 (6.44%) MS Excel
3 9 (3.86%) MS PowerPoint
4 7 (3.00%) MS Office
4 7 (3.00%) SPSS
5 6 (2.58%) Adobe Illustrator
6 4 (1.72%) Fireworks
7 2 (0.86%) InDesign
7 2 (0.86%) Maya
7 2 (0.86%) MS Visio
8 1 (0.43%) Adobe Creative Suite
8 1 (0.43%) CorelDRAW
8 1 (0.43%) MS Project
Business Applications
1 6 (2.58%) SAP Oil and Gas
2 5 (2.15%) Magento
2 5 (2.15%) Sage CRM
3 4 (1.72%) Dynamics CRM
4 1 (0.43%) ResourceLink
4 1 (0.43%) Retail-J
Cloud Services
1 10 (4.29%) SaaS
2 6 (2.58%) Amazon AWS
2 6 (2.58%) Google Analytics
3 4 (1.72%) Amazon EC2
3 4 (1.72%) Amazon ELB
3 4 (1.72%) Amazon S3
3 4 (1.72%) Amazon SQS
3 4 (1.72%) CloudFront
3 4 (1.72%) Route 53
4 2 (0.86%) AdWords
4 2 (0.86%) Cloud Computing
Communications & Networking
1 10 (4.29%) Internet
2 2 (0.86%) Fibre Channel
2 2 (0.86%) iSCSI
2 2 (0.86%) NAS
2 2 (0.86%) SAN
3 1 (0.43%) Broadband
3 1 (0.43%) DNS
3 1 (0.43%) Intranet
3 1 (0.43%) VoIP
Database & Business Intelligence
1 18 (7.73%) SQL Server
2 17 (7.30%) MySQL
3 8 (3.43%) Data Warehouse
4 7 (3.00%) Big Data
5 6 (2.58%) DB2
6 5 (2.15%) Oracle Database
6 5 (2.15%) Relational Database
6 5 (2.15%) SQL Server 2012
6 5 (2.15%) SQL Server 2014
7 4 (1.72%) Amazon RDS
7 4 (1.72%) MS Access
7 4 (1.72%) SQL Server 2008
8 3 (1.29%) DataStage
8 3 (1.29%) NoSQL
9 2 (0.86%) IBM PureData
9 2 (0.86%) SAP BI
9 2 (0.86%) SQL Server Integration Services
10 1 (0.43%) Microsoft Analysis Services
10 1 (0.43%) ReportNet
10 1 (0.43%) SQL Server Reporting Services
Development Applications
1 12 (5.15%) Git (software)
2 6 (2.58%) Team Foundation Server
3 5 (2.15%) Jenkins
3 5 (2.15%) SoapUI
4 4 (1.72%) JIRA
4 4 (1.72%) MSBuild
4 4 (1.72%) ReSharper
4 4 (1.72%) Subversion
5 2 (0.86%) Eclipse
5 2 (0.86%) Grunt
5 2 (0.86%) gulp
5 2 (0.86%) NetBeans
5 2 (0.86%) SQL Server Management Studio (SSMS)
5 2 (0.86%) TeamCity
6 1 (0.43%) ERwin
6 1 (0.43%) PHPUnit
6 1 (0.43%) Visual Studio
General
1 34 (14.59%) Finance
2 25 (10.73%) Telecoms
3 20 (8.58%) Retail
4 15 (6.44%) Banking
5 8 (3.43%) Advertising
6 7 (3.00%) Manufacturing
7 6 (2.58%) Electronics
8 4 (1.72%) Games
8 4 (1.72%) Japanese Language
8 4 (1.72%) Russian Language
9 3 (1.29%) Pharmaceutical
10 1 (0.43%) Automotive
10 1 (0.43%) Back Office
10 1 (0.43%) Billing
10 1 (0.43%) Brand Awareness
10 1 (0.43%) Legal
Job Titles
1 66 (28.33%) Developer
2 35 (15.02%) Analyst
3 24 (10.30%) Designer
3 24 (10.30%) Sales Executive
4 17 (7.30%) Front End Developer (Client-Side Developer)
4 17 (7.30%) Product Manager
5 16 (6.87%) Business Development Executive
6 13 (5.58%) .NET Developer
6 13 (5.58%) ASP.NET Developer
6 13 (5.58%) C# .NET Developer
6 13 (5.58%) C# ASP.NET Developer
6 13 (5.58%) C# Developer
6 13 (5.58%) HTML Developer
7 12 (5.15%) Senior Developer
7 12 (5.15%) Web Developer
8 11 (4.72%) Digital Designer
8 11 (4.72%) Graphic Designer
9 10 (4.29%) HTML CSS Developer
9 10 (4.29%) PHP Developer
9 10 (4.29%) Software Developer
Libraries, Frameworks & Software Standards
1 64 (27.47%) HTML
2 56 (24.03%) CSS
3 35 (15.02%) jQuery
4 26 (11.16%) .NET
5 19 (8.15%) CSS3
6 18 (7.73%) ASP.NET
6 18 (7.73%) HTML5
7 14 (6.01%) XML
8 13 (5.58%) ASP.NET MVC
9 10 (4.29%) AngularJS
9 10 (4.29%) Sass
10 9 (3.86%) Web Services
11 6 (2.58%) CGI
11 6 (2.58%) Symfony
11 6 (2.58%) WinForms
12 5 (2.15%) ASP.NET Web API
12 5 (2.15%) Drools
12 5 (2.15%) LAMP
12 5 (2.15%) RESTful
12 5 (2.15%) Twitter Bootstrap
Miscellaneous
1 54 (23.18%) User Experience
2 37 (15.88%) Analytical Skills
3 24 (10.30%) Social Media
4 22 (9.44%) Computer Science
5 11 (4.72%) Mathematics
6 9 (3.86%) Credit Risk
7 8 (3.43%) Graphic Design
7 8 (3.43%) Statistics
8 7 (3.00%) Photography
9 6 (2.58%) Blog
9 6 (2.58%) Digital Media
9 6 (2.58%) Visualisation
10 5 (2.15%) FMCG
10 5 (2.15%) Mobile App
11 4 (1.72%) EPoS
11 4 (1.72%) Fintech
11 4 (1.72%) NHS
12 3 (1.29%) Clustering
12 3 (1.29%) Informatics
12 3 (1.29%) Mainframe
Operating Systems
1 11 (4.72%) Linux
2 9 (3.86%) Windows
3 4 (1.72%) Unix
4 2 (0.86%) Android
4 2 (0.86%) Apple iOS
4 2 (0.86%) Mac OS X
4 2 (0.86%) Mac OS X Server
4 2 (0.86%) Windows Server
4 2 (0.86%) zOS
5 1 (0.43%) Windows Server 2008
Processes & Methodologies
1 59 (25.32%) Agile Software Development
2 45 (19.31%) Analytics
3 36 (15.45%) Digital Marketing
4 29 (12.45%) CRM
5 28 (12.02%) Business Development
6 27 (11.59%) E-Commerce
7 25 (10.73%) Product Management
8 24 (10.30%) Scrum
9 23 (9.87%) B2B
10 22 (9.44%) Web Development
11 21 (9.01%) ITIL
11 21 (9.01%) MVC
11 21 (9.01%) Product Marketing
12 17 (7.30%) ITSM
13 16 (6.87%) Marketing Strategy
14 15 (6.44%) OO
14 15 (6.44%) Programme Management
14 15 (6.44%) Responsive Web Design
14 15 (6.44%) SEO
15 14 (6.01%) Web Design
Programming Languages
1 54 (23.18%) JavaScript
2 45 (19.31%) SQL
3 33 (14.16%) PHP
4 17 (7.30%) C#
5 16 (6.87%) Java
6 8 (3.43%) T-SQL
7 6 (2.58%) R
8 4 (1.72%) C
8 4 (1.72%) PL/SQL
8 4 (1.72%) PowerShell
8 4 (1.72%) Python
9 3 (1.29%) C++
10 2 (0.86%) Bash Shell
10 2 (0.86%) PL/1
10 2 (0.86%) Ruby
10 2 (0.86%) SAS Macro
10 2 (0.86%) VBA
Qualifications
1 63 (27.04%) Degree
2 16 (6.87%) ITIL Certification
3 4 (1.72%) MCSE
3 4 (1.72%) Microsoft Certification
4 3 (1.29%) Security Cleared
5 2 (0.86%) Cisco Certification
5 2 (0.86%) MCITP
5 2 (0.86%) MCP
5 2 (0.86%) SC Cleared
6 1 (0.43%) APMG
6 1 (0.43%) CBAP
6 1 (0.43%) CCIE
6 1 (0.43%) CCNA
6 1 (0.43%) CCNP
6 1 (0.43%) CHECK Team Leader
6 1 (0.43%) ISEB
6 1 (0.43%) ISTQB
6 1 (0.43%) ISTQB Foundation Certification
6 1 (0.43%) OSCE
6 1 (0.43%) OSCP
Quality Assurance & Compliance
1 15 (6.44%) QA
2 3 (1.29%) SEPA
3 1 (0.43%) COBIT
3 1 (0.43%) Disclosure Scotland
System Software
1 2 (0.86%) Active Directory
1 2 (0.86%) Hyper-V
Systems Management
1 4 (1.72%) Capistrano
2 2 (0.86%) Backup Exec
2 2 (0.86%) NetBackup
2 2 (0.86%) Systems Management Server (SMS)
3 1 (0.43%) HP Quality Center
3 1 (0.43%) Nagios
3 1 (0.43%) Opscode Chef
3 1 (0.43%) Puppet
Vendors
1 17 (7.30%) Microsoft
2 16 (6.87%) Adobe
3 8 (3.43%) Google
3 8 (3.43%) SAP
4 7 (3.00%) Facebook
4 7 (3.00%) Oracle
5 6 (2.58%) Sitecore
6 5 (2.15%) Sage
7 4 (1.72%) Citrix
7 4 (1.72%) Cognizant
8 3 (1.29%) IBM
9 2 (0.86%) CommVault
9 2 (0.86%) HP
9 2 (0.86%) Netezza
9 2 (0.86%) Pardot
9 2 (0.86%) Salesforce.com
9 2 (0.86%) Twitter
9 2 (0.86%) Veeam
9 2 (0.86%) VMware
10 1 (0.43%) Splunk
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