The table below looks at the prevalence of the term Social Media in IT jobs advertised for the Farnborough region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 24 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Apr 2015
Same period 2014 Same period 2013
Social Media
Rank 41 39 38
Rank change year-on-year
-2 -1
Permanent jobs citing Social Media 1 4 4
As % of all permanent IT jobs located in Farnborough 0.44% 1.59% 1.84%
As % of the Miscellaneous category 1.89% 5.00% 5.33%
Number of salaries quoted 1 3 4
Average salary £20,000 £32,500 £55,000
Average salary % change year-on-year
-38.46% -40.90%
UK excluding London average salary £37,500 £37,500 £35,000
% change year-on-year
- +7.14%
Social Media
Hampshire

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Farnborough region.

Miscellaneous Category
Farnborough
Permanent IT job ads with a match in the
Miscellaneous category
53 80 75
As % of all permanent IT jobs located in Farnborough 23.56% 31.75% 34.56%
Number of salaries quoted 43 73 65
Average salary £42,500 £45,000 £37,500
Average salary % change year-on-year
-5.55% +20.00%
90% offered a salary of more than £25,000 £32,500 £30,000
10% offered a salary of more than £70,000 £59,000 £68,000
UK excluding London average salary £40,000 £40,000 £38,000
% change year-on-year
- +5.26%

Social Media
Jobs Demand Trend in Farnborough

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Farnborough region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Farnborough

Social Media
Salary Trend in Farnborough

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Farnborough region.

Social Media Salary Trend in Farnborough

Social Media
Top 30 Related IT Skills in Farnborough

For the 6 months to 24 April 2015, IT jobs across the Farnborough region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 2 (100.00%) SAP
1 2 (100.00%) Marketing
2 1 (50.00%) Google Analytics
2 1 (50.00%) Digital Marketing
2 1 (50.00%) SAP Implementation
2 1 (50.00%) Online Marketing
2 1 (50.00%) Analytics
2 1 (50.00%) User Experience
2 1 (50.00%) Analytical Skills
2 1 (50.00%) HTML
2 1 (50.00%) JavaScript
2 1 (50.00%) Business Objects
2 1 (50.00%) MS Office
2 1 (50.00%) CSS
2 1 (50.00%) MS Excel
2 1 (50.00%) CRM
2 1 (50.00%) B2B
2 1 (50.00%) Microsoft
2 1 (50.00%) BusinessObjects
2 1 (50.00%) Intranet
2 1 (50.00%) Internet
2 1 (50.00%) WebTrends
2 1 (50.00%) SEO
2 1 (50.00%) Finance
2 1 (50.00%) Manufacturing
2 1 (50.00%) Advertising
2 1 (50.00%) Publishing
2 1 (50.00%) Retail
2 1 (50.00%) MS PowerPoint
2 1 (50.00%) Google

Social Media
Top Related IT Skills in Farnborough by Category

For the 6 months to 24 April 2015, IT jobs across the Farnborough region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Applications
1 1 (50.00%) MS Office
1 1 (50.00%) MS Excel
1 1 (50.00%) MS PowerPoint
Business Applications
1 1 (50.00%) WebTrends
1 1 (50.00%) Dynamics CRM
Cloud Services
1 1 (50.00%) Google Analytics
Communications & Networking
1 1 (50.00%) Intranet
1 1 (50.00%) Internet
Database & Business Intelligence
1 1 (50.00%) BusinessObjects
General
1 2 (100.00%) Marketing
2 1 (50.00%) Finance
2 1 (50.00%) Manufacturing
2 1 (50.00%) Advertising
2 1 (50.00%) Publishing
2 1 (50.00%) Retail
Job Titles
1 1 (50.00%) Sales Executive
1 1 (50.00%) Marketing Executive
1 1 (50.00%) Digital Marketing Executive
Libraries, Frameworks & Software Standards
1 1 (50.00%) HTML
1 1 (50.00%) CSS
Miscellaneous
1 1 (50.00%) User Experience
1 1 (50.00%) Analytical Skills
Processes & Methodologies
1 1 (50.00%) CRM
1 1 (50.00%) B2B
1 1 (50.00%) SEO
1 1 (50.00%) Telemarketing
1 1 (50.00%) Digital Marketing
1 1 (50.00%) SAP Implementation
1 1 (50.00%) Online Marketing
1 1 (50.00%) Analytics
Programming Languages
1 1 (50.00%) JavaScript
Vendors
1 2 (100.00%) SAP
2 1 (50.00%) Microsoft
2 1 (50.00%) Google
2 1 (50.00%) Business Objects