The table below looks at the prevalence of the term Advertising in IT jobs advertised for the Leeds region. Included is a guide to the average salaries offered in IT jobs that have cited Advertising over the 3 months to 4 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
4 Aug 2015
Same period 2014 Same period 2013
Advertising
Rank 161 128 122
Rank change year-on-year
-33 -6
Permanent jobs citing Advertising 16 57 30
As % of all permanent IT jobs located in Leeds 0.46% 1.55% 1.16%
As % of the General category 1.56% 5.85% 3.65%
Number of salaries quoted 12 36 27
Average salary £39,500 £37,500 £27,500
Average salary % change year-on-year
+5.33% +36.36%
90% offered a salary of more than £29,000 £23,000 £21,000
10% offered a salary of more than £54,250 £50,000 £42,900
UK excluding London average salary £40,000 £40,000 £40,000
Advertising
West Yorkshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Leeds region.

General Category
Leeds
Permanent IT job ads with a match in the
General category
1024 974 821
As % of all permanent IT jobs located in Leeds 29.30% 26.50% 31.81%
Number of salaries quoted 723 792 596
Average salary £42,500 £40,000 £37,500
Average salary % change year-on-year
+6.25% +6.66%
90% offered a salary of more than £27,500 £27,600 £25,000
10% offered a salary of more than £65,000 £57,000 £55,000
UK excluding London average salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Advertising
Jobs Demand Trend in Leeds

This chart provides a 3-month moving total of permanent IT jobs citing Advertising across the Leeds region as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in Leeds

Advertising
Salary Trend in Leeds

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising across the Leeds region.

Advertising Salary Trend in Leeds

Advertising
Salary Histogram in Leeds

This chart provides a salary histogram for IT jobs citing Advertising across the Leeds region over the 3 months to 4 August 2015.

Advertising Salary Histogram in Leeds

Advertising
Top 30 Related IT Skills in Leeds

For the 6 months to 4 August 2015, IT jobs across the Leeds region citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising.

1 16 (55.17%) Marketing
2 13 (44.83%) Pay per click
3 12 (41.38%) Digital Marketing
4 10 (34.48%) Google
5 9 (31.03%) Finance
5 9 (31.03%) Analytical Skills
6 8 (27.59%) Workflow
6 8 (27.59%) C#
6 8 (27.59%) SQL
7 7 (24.14%) .NET
7 7 (24.14%) Java
7 7 (24.14%) SEO
7 7 (24.14%) .NET Framework
7 7 (24.14%) Facebook
8 6 (20.69%) Splunk
8 6 (20.69%) BlazeDS
8 6 (20.69%) Swiz
8 6 (20.69%) Cyber Security
8 6 (20.69%) Microsoft
8 6 (20.69%) J2EE
8 6 (20.69%) PL/SQL
9 5 (17.24%) Analytics
9 5 (17.24%) Dashboard Development
10 4 (13.79%) User Experience
10 4 (13.79%) Google Analytics
10 4 (13.79%) HTML
10 4 (13.79%) Internet
10 4 (13.79%) Content Management
11 3 (10.34%) SQL Server Reporting Services
11 3 (10.34%) Adobe

Advertising
Top Related IT Skills in Leeds by Category

For the 6 months to 4 August 2015, IT jobs across the Leeds region citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 1 (3.45%) SharePoint
1 1 (3.45%) Node.js
Applications
1 3 (10.34%) MS Office
1 3 (10.34%) MS Excel
2 2 (6.90%) Photoshop
2 2 (6.90%) Acrobat
2 2 (6.90%) Adobe Illustrator
2 2 (6.90%) InDesign
3 1 (3.45%) MS PowerPoint
3 1 (3.45%) MS Visio
Business Applications
1 2 (6.90%) Dynamics CRM
Cloud Services
1 4 (13.79%) Google Analytics
Communications & Networking
1 4 (13.79%) Internet
Database & Business Intelligence
1 3 (10.34%) SQL Server Reporting Services
2 2 (6.90%) SQL Server Integration Services
2 2 (6.90%) SQL Server
3 1 (3.45%) OLAP
3 1 (3.45%) Data Mining
3 1 (3.45%) SQL Server Analysis Services
3 1 (3.45%) SQL Server 2008
Development Applications
1 2 (6.90%) Dreamweaver
2 1 (3.45%) Git (software)
2 1 (3.45%) Axure RP
2 1 (3.45%) Ant
General
1 16 (55.17%) Marketing
2 9 (31.03%) Finance
3 2 (6.90%) Interactive Media
4 1 (3.45%) Manufacturing
4 1 (3.45%) Publishing
4 1 (3.45%) Retail
4 1 (3.45%) Multimedia
Job Titles
1 9 (31.03%) PPC Specialist
1 9 (31.03%) Developer
1 9 (31.03%) PPC Manager
1 9 (31.03%) PPC Analyst
1 9 (31.03%) PPC Executive
2 7 (24.14%) Account Manager
3 6 (20.69%) Applications Developer
4 3 (10.34%) Designer
5 2 (6.90%) Senior Designer
5 2 (6.90%) Senior Manager
5 2 (6.90%) Web Designer
5 2 (6.90%) Digital Marketing Manager
5 2 (6.90%) Marketing Manager
6 1 (3.45%) Integration Consultant
6 1 (3.45%) Microsoft Consultant
6 1 (3.45%) Business Intelligence Developer
6 1 (3.45%) Microsoft Developer
6 1 (3.45%) Photoshop Designer
6 1 (3.45%) Senior Photoshop Designer
6 1 (3.45%) Creative Director
Libraries, Frameworks & Software Standards
1 7 (24.14%) .NET
1 7 (24.14%) .NET Framework
2 6 (20.69%) J2EE
2 6 (20.69%) BlazeDS
2 6 (20.69%) Swiz
3 4 (13.79%) HTML
4 3 (10.34%) HTML5
4 3 (10.34%) CSS
5 1 (3.45%) Servlets
5 1 (3.45%) Spring
5 1 (3.45%) Ajax
5 1 (3.45%) Symfony
5 1 (3.45%) jQuery
5 1 (3.45%) RESTful
5 1 (3.45%) CSS3
5 1 (3.45%) Backbone.js
5 1 (3.45%) AngularJS
Miscellaneous
1 9 (31.03%) Analytical Skills
2 4 (13.79%) User Experience
3 3 (10.34%) Social Media
4 1 (3.45%) Mobile App
4 1 (3.45%) W3C
4 1 (3.45%) Animation
Operating Systems
1 1 (3.45%) Apple iOS
Processes & Methodologies
1 13 (44.83%) Pay per click
2 12 (41.38%) Digital Marketing
3 8 (27.59%) Workflow
4 7 (24.14%) SEO
5 6 (20.69%) Cyber Security
6 5 (17.24%) Analytics
6 5 (17.24%) Dashboard Development
7 4 (13.79%) Content Management
8 3 (10.34%) CRM
8 3 (10.34%) E-Commerce
8 3 (10.34%) Online Marketing
9 2 (6.90%) Web Marketing
9 2 (6.90%) Responsive Web Design
9 2 (6.90%) Time Management
9 2 (6.90%) Digital Content Management
9 2 (6.90%) Project Management
9 2 (6.90%) Web Design
9 2 (6.90%) Competitor Analysis
10 1 (3.45%) Web Analytics
10 1 (3.45%) Logistics
Programming Languages
1 8 (27.59%) C#
1 8 (27.59%) SQL
2 7 (24.14%) Java
3 6 (20.69%) PL/SQL
4 3 (10.34%) JavaScript
5 1 (3.45%) PHP
5 1 (3.45%) C++
5 1 (3.45%) Python
5 1 (3.45%) Ruby
5 1 (3.45%) Data Mining Extensions (DMX)
Qualifications
1 1 (3.45%) Microsoft Certification
1 1 (3.45%) MBA
1 1 (3.45%) Degree
Vendors
1 10 (34.48%) Google
2 7 (24.14%) Facebook
3 6 (20.69%) Splunk
3 6 (20.69%) Microsoft
4 3 (10.34%) Adobe
5 2 (6.90%) Cognizant
6 1 (3.45%) Sony
6 1 (3.45%) Yahoo!
6 1 (3.45%) HP
6 1 (3.45%) Oracle
6 1 (3.45%) IBM
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