The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised for the North East region. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Google
Rank 73 64 71
Rank change year-on-year
-9 +7
Permanent jobs citing Google 8 2 2
As % of all permanent IT jobs located in the North East 1.05% 0.32% 0.31%
As % of the Vendors category 2.22% 0.93% 0.70%
Number of salaries quoted 5 1 1
Average salary £22,000 £29,000 £37,500
Average salary % change year-on-year
-24.13% -22.66%
UK excluding London average salary £37,500 £36,500 £35,000
% change year-on-year
+2.73% +4.28%
Google
England

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the North East region.

Vendors Category
North East
Permanent IT job ads with a match in the
Vendors category
360 216 285
As % of all permanent IT jobs located in the North East 47.37% 34.95% 43.78%
Number of salaries quoted 297 167 237
Average salary £35,232 £35,000 £35,000
Average salary % change year-on-year
+0.66% -
90% offered a salary of more than £22,000 £23,500 £22,800
10% offered a salary of more than £55,000 £51,000 £47,500
UK excluding London average salary £40,000 £40,000 £40,000

Google
Jobs Demand Trend in the North East

This chart provides a 3-month moving total of permanent IT jobs citing Google across the North East region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in the North East

Google
Salary Trend in the North East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the North East region.

Google Salary Trend in the North East

Google
Job Locations in the North East

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google within the North East region over the 3 months to 24 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Tyne and Wear -11 7 £25,390 -12.44%
Durham - 1 £22,000 -
Google
England

Google
Top 30 Related IT Skills in the North East

For the 6 months to 24 December 2014, IT jobs across the North East region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 19 (82.61%) Agile Software Development
2 13 (56.52%) Google Analytics
2 13 (56.52%) Analytics
3 11 (47.83%) MVC
4 10 (43.48%) C#
4 10 (43.48%) .NET
4 10 (43.48%) SQL Server
4 10 (43.48%) ASP.NET
4 10 (43.48%) Games
4 10 (43.48%) TDD
4 10 (43.48%) WCF
4 10 (43.48%) Android
4 10 (43.48%) iPhone
4 10 (43.48%) Domain-Driven Design
4 10 (43.48%) ASP.NET MVC
4 10 (43.48%) Dependency Injection
4 10 (43.48%) Node.js
4 10 (43.48%) Ninject
4 10 (43.48%) KnockoutJS
4 10 (43.48%) Web Application Development
4 10 (43.48%) Mobile App
5 9 (39.13%) Data Analysis
5 9 (39.13%) Web Analytics
5 9 (39.13%) Visualisation
5 9 (39.13%) R
5 9 (39.13%) Splunk
5 9 (39.13%) Tableau
6 8 (34.78%) SQL Server 2012
6 8 (34.78%) ASP.NET MVC 4
7 3 (13.04%) HTML

Google
Top Related IT Skills in the North East by Category

For the 6 months to 24 December 2014, IT jobs across the North East region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 10 (43.48%) Node.js
2 1 (4.35%) Apache
2 1 (4.35%) WordPress
Applications
1 1 (4.35%) MS Office
1 1 (4.35%) MS Excel
Business Applications
1 13 (56.52%) Google Analytics
2 2 (8.70%) Magento
Cloud Services
1 1 (4.35%) Amazon AWS
Database & Business Intelligence
1 10 (43.48%) SQL Server
2 8 (34.78%) SQL Server 2012
3 1 (4.35%) MySQL
Development Applications
1 1 (4.35%) Dreamweaver
1 1 (4.35%) NetBeans
1 1 (4.35%) Git (software)
General
1 10 (43.48%) Games
Job Titles
1 13 (56.52%) Developer
2 10 (43.48%) .NET Developer
3 9 (39.13%) Analyst
3 9 (39.13%) Performance Analyst
4 3 (13.04%) Web Developer
5 1 (4.35%) PHP Developer
5 1 (4.35%) PHP Web Developer
5 1 (4.35%) PPC Specialist
5 1 (4.35%) PPC Manager
5 1 (4.35%) PPC Analyst
5 1 (4.35%) PPC Executive
Libraries, Frameworks & Software Standards
1 10 (43.48%) .NET
1 10 (43.48%) ASP.NET
1 10 (43.48%) WCF
1 10 (43.48%) ASP.NET MVC
1 10 (43.48%) Ninject
1 10 (43.48%) KnockoutJS
2 8 (34.78%) ASP.NET MVC 4
3 3 (13.04%) HTML
3 3 (13.04%) CodeIgniter
3 3 (13.04%) CSS
4 2 (8.70%) HTML5
5 1 (4.35%) CakePHP
5 1 (4.35%) Web Services
5 1 (4.35%) Ruby on Rails
5 1 (4.35%) XAMPP
Miscellaneous
1 10 (43.48%) iPhone
1 10 (43.48%) Mobile App
2 9 (39.13%) Visualisation
3 1 (4.35%) Analytical Skills
Operating Systems
1 10 (43.48%) Android
Processes & Methodologies
1 19 (82.61%) Agile Software Development
2 13 (56.52%) Analytics
3 11 (47.83%) MVC
4 10 (43.48%) TDD
4 10 (43.48%) Web Application Development
4 10 (43.48%) Domain-Driven Design
4 10 (43.48%) Dependency Injection
5 9 (39.13%) Data Analysis
5 9 (39.13%) Web Analytics
6 3 (13.04%) SEO
6 3 (13.04%) E-Commerce
6 3 (13.04%) Web Development
7 1 (4.35%) Pay per click
7 1 (4.35%) Responsive Web Design
Programming Languages
1 10 (43.48%) C#
2 9 (39.13%) R
3 3 (13.04%) PHP
4 1 (4.35%) Ruby
4 1 (4.35%) PHP5
4 1 (4.35%) JavaScript
Quality Assurance & Compliance
1 1 (4.35%) QA
Vendors
1 9 (39.13%) Splunk
1 9 (39.13%) Tableau
2 3 (13.04%) Zend
3 1 (4.35%) Microsoft