The table below looks at the prevalence of the term Social Media in IT jobs advertised for the North Yorkshire region. Included is a guide to the salaries offered in IT jobs that have cited Social Media over the 3 months to 27 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
27 Jul 2016
Same period 2015 Same period 2014
Social Media
Rank - 76 87
Permanent jobs citing Social Media 0 23 9
As % of all permanent IT jobs located in North Yorkshire - 2.38% 0.87%
As % of the Miscellaneous category - 8.13% 2.46%
Number of salaries quoted 0 22 9
Median salary - £40,000 £35,000
Median salary % change year-on-year
- +14.28%
UK excluding London median salary £32,500 £37,500 £37,500
% change year-on-year
-13.33% -
Social Media
Yorkshire

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the North Yorkshire region.

Miscellaneous Category
North Yorkshire
Permanent IT job ads with a match in the
Miscellaneous category
211 283 366
As % of all permanent IT jobs located in North Yorkshire 30.94% 29.27% 35.47%
Number of salaries quoted 149 247 241
Median salary £37,500 £40,000 £35,000
Median salary % change year-on-year
-6.25% +14.28%
90% offered a salary of more than £22,500 £25,000 £21,500
10% offered a salary of more than £55,000 £48,750 £55,000
UK excluding London median salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -

Social Media
Jobs Demand Trend in North Yorkshire

The demand trend of job ads across the North Yorkshire region citing Social Media as a proportion of all IT jobs with a match in the Miscellaneous category.

Social Media Jobs Demand Trend in North Yorkshire

Social Media
Salary Trend in North Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the North Yorkshire region.

Social Media Salary Trend in North Yorkshire

Social Media
Top 19 Related IT Skills in North Yorkshire

For the 6 months to 27 July 2016, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North Yorkshire region with a requirement for Social Media.

1 3 (75.00%) Microsoft
1 3 (75.00%) Internet
2 2 (50.00%) MS Office
2 2 (50.00%) Pay per click
2 2 (50.00%) Marketing
2 2 (50.00%) SEO
2 2 (50.00%) Finance
2 2 (50.00%) CRM
3 1 (25.00%) Content Management
3 1 (25.00%) Business Development
3 1 (25.00%) Internet Marketing
3 1 (25.00%) Digital Marketing
3 1 (25.00%) Enterprise Software
3 1 (25.00%) Marketo
3 1 (25.00%) Brand Awareness
3 1 (25.00%) COM
3 1 (25.00%) MS Excel
3 1 (25.00%) Project Management
3 1 (25.00%) Salesforce.com

Social Media
Top Related IT Skills in North Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (50.00%) MS Office
2 1 (25.00%) MS Excel
Communications & Networking
1 3 (75.00%) Internet
General
1 2 (50.00%) Finance
1 2 (50.00%) Marketing
2 1 (25.00%) Brand Awareness
Job Titles
1 2 (50.00%) Account Manager
1 2 (50.00%) Sales Manager
2 1 (25.00%) Business Development Executive
2 1 (25.00%) Campaign Executive
2 1 (25.00%) Graduate
2 1 (25.00%) Graduate Sales Executive
2 1 (25.00%) Marketing Executive
2 1 (25.00%) Sales Executive
Libraries, Frameworks & Software Standards
1 1 (25.00%) COM
Miscellaneous
1 1 (25.00%) Enterprise Software
Processes & Methodologies
1 2 (50.00%) CRM
1 2 (50.00%) Pay per click
1 2 (50.00%) SEO
2 1 (25.00%) Business Development
2 1 (25.00%) Content Management
2 1 (25.00%) Digital Marketing
2 1 (25.00%) Internet Marketing
2 1 (25.00%) Project Management
Vendors
1 3 (75.00%) Microsoft
2 1 (25.00%) Marketo
2 1 (25.00%) Salesforce.com