The table below looks at the statistics for SEO skills in IT jobs advertised for the Poole region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 28 November 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Nov 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 37 29 -
Rank change year-on-year
-8 -
Permanent jobs citing SEO 6 4 0
As % of all permanent IT jobs located in Poole 4.32% 2.65% -
As % of the Processes & Methodologies category 5.17% 3.10% -
Number of salaries quoted 6 0 0
Average salary £23,000 - -
UK excluding London average salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
SEO
Dorset

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Poole region.

Processes & Methodologies Category
Poole
Permanent IT job ads with a match in the
Processes & Methodologies category
116 129 52
As % of all permanent IT jobs located in Poole 83.45% 85.43% 71.23%
Number of salaries quoted 108 118 49
Average salary £40,000 £40,000 £35,500
Average salary % change year-on-year
- +12.67%
90% offered a salary of more than £27,500 £30,000 £25,000
10% offered a salary of more than £57,500 £50,000 £46,500
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in Poole

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Poole region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Poole

SEO
Salary Trend in Poole

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Poole region.

SEO Salary Trend in Poole

SEO
Top 30 Related IT Skills in Poole

For the 6 months to 28 November 2014, IT jobs across the Poole region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 6 (100.00%) HTML
1 6 (100.00%) JavaScript
1 6 (100.00%) CSS
1 6 (100.00%) jQuery
2 5 (83.33%) MVC
2 5 (83.33%) AngularJS
3 4 (66.67%) WordPress
3 4 (66.67%) Drupal
3 4 (66.67%) PHP
3 4 (66.67%) MySQL
4 3 (50.00%) E-Commerce
4 3 (50.00%) Dreamweaver
4 3 (50.00%) CMS
4 3 (50.00%) Joomla!
4 3 (50.00%) Zend
4 3 (50.00%) CakePHP
4 3 (50.00%) Pay per click
4 3 (50.00%) Marketing
4 3 (50.00%) Web Development
4 3 (50.00%) Magento
4 3 (50.00%) Moodle
4 3 (50.00%) User Experience
5 2 (33.33%) ASP.NET MVC
5 2 (33.33%) ASP.NET Web Forms
5 2 (33.33%) Degree
5 2 (33.33%) Software Engineering
5 2 (33.33%) Digital Marketing
5 2 (33.33%) SQL Server
5 2 (33.33%) C#
5 2 (33.33%) ASP.NET

SEO
Top Related IT Skills in Poole by Category

For the 6 months to 28 November 2014, IT jobs across the Poole region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 4 (66.67%) Drupal
1 4 (66.67%) WordPress
2 3 (50.00%) Moodle
2 3 (50.00%) CMS
2 3 (50.00%) Joomla!
Applications
1 1 (16.67%) Photoshop
Business Applications
1 3 (50.00%) Magento
Database & Business Intelligence
1 4 (66.67%) MySQL
2 2 (33.33%) SQL Server
Development Applications
1 3 (50.00%) Dreamweaver
General
1 3 (50.00%) Marketing
Job Titles
1 6 (100.00%) Developer
1 6 (100.00%) Web Developer
2 3 (50.00%) Junior
2 3 (50.00%) Junior Developer
2 3 (50.00%) Junior Web Developer
3 1 (16.67%) PHP Programmer
3 1 (16.67%) Web Programmer
3 1 (16.67%) Programmer
Libraries, Frameworks & Software Standards
1 6 (100.00%) CSS
1 6 (100.00%) HTML
1 6 (100.00%) jQuery
2 5 (83.33%) AngularJS
3 3 (50.00%) CakePHP
4 2 (33.33%) ASP.NET Web Forms
4 2 (33.33%) ASP.NET MVC
4 2 (33.33%) .NET
4 2 (33.33%) ASP.NET
5 1 (16.67%) XML
5 1 (16.67%) XHTML
5 1 (16.67%) LAMP
Miscellaneous
1 3 (50.00%) User Experience
Processes & Methodologies
1 5 (83.33%) MVC
2 3 (50.00%) E-Commerce
2 3 (50.00%) Pay per click
2 3 (50.00%) Web Development
3 2 (33.33%) Digital Marketing
3 2 (33.33%) Software Engineering
4 1 (16.67%) Project Management
4 1 (16.67%) Time Management
4 1 (16.67%) Online Marketing
4 1 (16.67%) OOP
Programming Languages
1 6 (100.00%) JavaScript
2 4 (66.67%) PHP
3 2 (33.33%) SQL
3 2 (33.33%) T-SQL
3 2 (33.33%) C#
Qualifications
1 2 (33.33%) Degree
Vendors
1 3 (50.00%) Zend