The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Poole region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 25 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 May 2016
Same period 2015 Same period 2014
Marketing
Rank 20 24 23
Rank change year-on-year
+4 -1
Permanent jobs citing Marketing 12 7 15
As % of all permanent IT jobs located in Poole 8.51% 6.42% 9.20%
As % of the General category 42.86% 38.89% 34.09%
Number of salaries quoted 10 7 11
Median salary £36,250 £30,500 £35,000
Median salary % change year-on-year
+18.85% -12.85%
90% offered a salary of more than £28,500 £26,900 £30,000
10% offered a salary of more than £40,250 £50,000 £54,000
UK excluding London median salary £40,000 £40,000 £38,000
% change year-on-year
- +5.26%
Marketing
Dorset

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Poole region.

General Category
Poole
Permanent IT job ads with a match in the
General category
28 18 44
As % of all permanent IT jobs located in Poole 19.86% 16.51% 26.99%
Number of salaries quoted 24 17 40
Median salary £35,000 £35,750 £40,000
Median salary % change year-on-year
-2.09% -10.62%
90% offered a salary of more than £28,500 £21,000 £30,000
10% offered a salary of more than £52,500 £53,700 £58,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year
- +4.65%

Marketing
Jobs Demand Trend in Poole

The demand trend of job ads across the Poole region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Poole

Marketing
Salary Trend in Poole

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Poole region.

Marketing Salary Trend in Poole

Marketing
Salary Histogram in Poole

This chart provides a salary histogram for IT jobs citing Marketing across the Poole region over the 3 months to 25 May 2016.

Marketing Salary Histogram in Poole

Marketing
Top 30 Related IT Skills in Poole

For the 6 months to 25 May 2016, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Poole region with a requirement for Marketing.

1 31 (53.45%) Digital Marketing
2 24 (41.38%) Degree
3 22 (37.93%) HTML
3 22 (37.93%) CSS
4 21 (36.21%) Analytics
5 19 (32.76%) SEO
6 17 (29.31%) Analytical Skills
7 15 (25.86%) Photoshop
8 14 (24.14%) JavaScript
8 14 (24.14%) HTML5
8 14 (24.14%) User Experience
9 13 (22.41%) Responsive Web Design
9 13 (22.41%) Google Analytics
9 13 (22.41%) Graphic Design
9 13 (22.41%) MS PowerPoint
9 13 (22.41%) Google
9 13 (22.41%) MS Excel
9 13 (22.41%) Microsoft
9 13 (22.41%) Adobe Illustrator
10 12 (20.69%) Apple
11 11 (18.97%) Adobe
12 10 (17.24%) Wireframes
12 10 (17.24%) CSS3
13 9 (15.52%) People Management
13 9 (15.52%) SDLC
13 9 (15.52%) ERP
13 9 (15.52%) Windows
13 9 (15.52%) Agile Software Development
13 9 (15.52%) Android
13 9 (15.52%) Product Management

Marketing
Top Related IT Skills in Poole by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 15 (25.86%) Photoshop
2 13 (22.41%) Adobe Illustrator
2 13 (22.41%) MS Excel
2 13 (22.41%) MS PowerPoint
3 8 (13.79%) Adobe After Effects
3 8 (13.79%) Adobe Premiere
3 8 (13.79%) Final Cut Pro
3 8 (13.79%) InDesign
4 3 (5.17%) Adobe Creative Suite
Cloud Services
1 13 (22.41%) Google Analytics
2 3 (5.17%) GitHub
Communications & Networking
1 8 (13.79%) SMS
Database & Business Intelligence
1 4 (6.90%) OLTP
Development Applications
1 7 (12.07%) Axure RP
General
1 8 (13.79%) Brand Awareness
2 5 (8.62%) Advertising
3 3 (5.17%) Finance
3 3 (5.17%) Manufacturing
Job Titles
1 21 (36.21%) Head of Digital
2 13 (22.41%) Product Manager
2 13 (22.41%) SEO Manager
2 13 (22.41%) SEO Specialist
3 11 (18.97%) Head of Design
4 9 (15.52%) Development Manager
4 9 (15.52%) Product Development Manager
5 8 (13.79%) Head of Digital Marketing
5 8 (13.79%) Head of Marketing
6 7 (12.07%) Developer
7 4 (6.90%) Designer
7 4 (6.90%) Head of User Experience
7 4 (6.90%) User Experience Manager
8 3 (5.17%) Front End Developer (Client-Side Developer)
8 3 (5.17%) UX Designer
8 3 (5.17%) Web Developer
9 2 (3.45%) Digital Designer
9 2 (3.45%) Print Designer
9 2 (3.45%) Software Product Manager
10 1 (1.72%) Lead UX Designer
Libraries, Frameworks & Software Standards
1 22 (37.93%) CSS
1 22 (37.93%) HTML
2 14 (24.14%) HTML5
3 10 (17.24%) CSS3
4 7 (12.07%) AngularJS
5 4 (6.90%) .NET
5 4 (6.90%) Laravel
5 4 (6.90%) XHTML
Miscellaneous
1 17 (29.31%) Analytical Skills
2 14 (24.14%) User Experience
3 13 (22.41%) Graphic Design
4 8 (13.79%) Video Editing
5 5 (8.62%) Mobile App
Operating Systems
1 9 (15.52%) Android
1 9 (15.52%) Windows
2 5 (8.62%) Apple iOS
3 4 (6.90%) Windows Mobile
Processes & Methodologies
1 31 (53.45%) Digital Marketing
2 21 (36.21%) Analytics
3 19 (32.76%) SEO
4 13 (22.41%) Responsive Web Design
5 10 (17.24%) Wireframes
6 9 (15.52%) Agile Software Development
6 9 (15.52%) ERP
6 9 (15.52%) People Management
6 9 (15.52%) Product Management
6 9 (15.52%) SDLC
7 8 (13.79%) Campaign Management
7 8 (13.79%) Coaching
7 8 (13.79%) Stakeholder Management
7 8 (13.79%) Strategic Planning
7 8 (13.79%) Typography
8 7 (12.07%) Mobile Development
9 5 (8.62%) Information Architecture
10 4 (6.90%) Competitor Analysis
10 4 (6.90%) Email Marketing
10 4 (6.90%) Market Research
Programming Languages
1 14 (24.14%) JavaScript
2 7 (12.07%) PHP
2 7 (12.07%) SQL
3 4 (6.90%) Apple Swift
3 4 (6.90%) C#
3 4 (6.90%) Java
3 4 (6.90%) Objective-C
3 4 (6.90%) T-SQL
3 4 (6.90%) VB
3 4 (6.90%) XAML
Qualifications
1 24 (41.38%) Degree
Vendors
1 13 (22.41%) Google
1 13 (22.41%) Microsoft
2 12 (20.69%) Apple
3 11 (18.97%) Adobe
Poole, Dorset
Spectrum IT Recruitment (South) Ltd
Salary: £35000 - £50000 per annum + benefits
Posted: 5 days ago
Poole
Hays Specialist Recruitment Ltd
Salary: £25000 - £32000 per annum + Package
Posted: 20 days ago