The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Poole region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 23 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
23 Jul 2016
Same period 2015 Same period 2014
Marketing
Rank 25 18 31
Rank change year-on-year
-7 +13
Permanent jobs citing Marketing 13 6 14
As % of all permanent IT jobs located in Poole 7.78% 6.98% 6.03%
As % of the General category 33.33% 28.57% 22.58%
Number of salaries quoted 13 6 11
Median salary £42,500 £30,500 £35,000
Median salary % change year-on-year
+39.34% -12.85%
UK excluding London median salary £40,000 £37,500 £37,500
% change year-on-year
+6.66% -
Marketing
Dorset

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Poole region.

General Category
Poole
Permanent IT job ads with a match in the
General category
39 21 62
As % of all permanent IT jobs located in Poole 23.35% 24.42% 26.72%
Number of salaries quoted 37 21 59
Median salary £35,000 £30,000 £37,500
Median salary % change year-on-year
+16.66% -20.00%
90% offered a salary of more than £28,500 £19,750 £34,000
10% offered a salary of more than £56,500 £47,500 £42,500
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year
- +2.27%

Marketing
Jobs Demand Trend in Poole

The demand trend of job ads across the Poole region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Poole

Marketing
Salary Trend in Poole

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Poole region.

Marketing Salary Trend in Poole

Marketing
Salary Histogram in Poole

This chart provides a salary histogram for IT jobs citing Marketing across the Poole region over the 3 months to 23 July 2016.

Marketing Salary Histogram in Poole

Marketing
Top 30 Related IT Skills in Poole

For the 6 months to 23 July 2016, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Poole region with a requirement for Marketing.

1 14 (41.18%) HTML
1 14 (41.18%) CSS
1 14 (41.18%) Analytical Skills
2 13 (38.24%) Digital Marketing
2 13 (38.24%) JavaScript
3 12 (35.29%) SEO
4 11 (32.35%) User Experience
4 11 (32.35%) Wireframes
5 10 (29.41%) Analytics
5 10 (29.41%) Google Analytics
5 10 (29.41%) MS PowerPoint
5 10 (29.41%) Google
5 10 (29.41%) MS Excel
5 10 (29.41%) Microsoft
6 9 (26.47%) Degree
6 9 (26.47%) Agile Software Development
7 8 (23.53%) Photoshop
7 8 (23.53%) Business Development
8 7 (20.59%) Axure RP
8 7 (20.59%) InVision
9 6 (17.65%) Front End Development
9 6 (17.65%) Mobile Development
9 6 (17.65%) Responsive Web Design
9 6 (17.65%) GitHub
9 6 (17.65%) Direct Marketing
9 6 (17.65%) Adobe Illustrator
9 6 (17.65%) Finance
9 6 (17.65%) Manufacturing
9 6 (17.65%) Graphic Design
9 6 (17.65%) PHP

Marketing
Top Related IT Skills in Poole by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (5.88%) CMS
1 2 (5.88%) WordPress
Applications
1 10 (29.41%) MS Excel
1 10 (29.41%) MS PowerPoint
2 8 (23.53%) Photoshop
3 7 (20.59%) InVision
4 6 (17.65%) Adobe Illustrator
5 4 (11.76%) Adobe Creative Suite
6 1 (2.94%) Adobe After Effects
6 1 (2.94%) Adobe Premiere
6 1 (2.94%) Final Cut Pro
6 1 (2.94%) InDesign
Business Applications
1 2 (5.88%) Magento
Cloud Services
1 10 (29.41%) Google Analytics
2 6 (17.65%) GitHub
Development Applications
1 7 (20.59%) Axure RP
General
1 6 (17.65%) Finance
1 6 (17.65%) Manufacturing
2 5 (14.71%) Advertising
Job Titles
1 10 (29.41%) SEO Manager
1 10 (29.41%) SEO Specialist
2 7 (20.59%) Head of Digital
3 6 (17.65%) Developer
3 6 (17.65%) Front End Developer (Client-Side Developer)
3 6 (17.65%) Product Manager
4 5 (14.71%) Head of Design
5 4 (11.76%) Head of User Experience
5 4 (11.76%) User Experience Manager
6 3 (8.82%) Designer
6 3 (8.82%) UX Designer
7 2 (5.88%) CMS Developer
7 2 (5.88%) Development Manager
7 2 (5.88%) Marketing Executive
7 2 (5.88%) Product Development Manager
7 2 (5.88%) Sales Executive
7 2 (5.88%) Software Product Manager
7 2 (5.88%) Telesales Executive
8 1 (2.94%) Digital UX Designer
8 1 (2.94%) Lead UX Designer
Libraries, Frameworks & Software Standards
1 14 (41.18%) CSS
1 14 (41.18%) HTML
2 5 (14.71%) CSS3
2 5 (14.71%) HTML5
3 4 (11.76%) AngularJS
Miscellaneous
1 14 (41.18%) Analytical Skills
2 11 (32.35%) User Experience
3 6 (17.65%) Graphic Design
4 5 (14.71%) Mobile App
5 1 (2.94%) Video Editing
Operating Systems
1 5 (14.71%) Android
1 5 (14.71%) Apple iOS
1 5 (14.71%) Windows
Processes & Methodologies
1 13 (38.24%) Digital Marketing
2 12 (35.29%) SEO
3 11 (32.35%) Wireframes
4 10 (29.41%) Analytics
5 9 (26.47%) Agile Software Development
6 8 (23.53%) Business Development
7 6 (17.65%) Direct Marketing
7 6 (17.65%) Front End Development
7 6 (17.65%) Mobile Development
7 6 (17.65%) Responsive Web Design
8 5 (14.71%) Information Architecture
9 4 (11.76%) Competitor Analysis
9 4 (11.76%) Market Research
9 4 (11.76%) Prototyping
9 4 (11.76%) User Stories
10 2 (5.88%) Open Source
10 2 (5.88%) People Management
10 2 (5.88%) Product Management
10 2 (5.88%) SDLC
10 2 (5.88%) Telemarketing
Programming Languages
1 13 (38.24%) JavaScript
2 6 (17.65%) PHP
2 6 (17.65%) SQL
Qualifications
1 9 (26.47%) Degree
Vendors
1 10 (29.41%) Google
1 10 (29.41%) Microsoft
2 5 (14.71%) Adobe
3 1 (2.94%) Apple
Poole
Hays Specialist Recruitment Ltd
Salary: £25000 - £32000 per annum + Package
Posted: 8 days ago
Poole
Spectrum IT
Salary: £35000 - £50000 per annum + benefits
Posted: 23 days ago