The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Poole region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 29 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
29 Jun 2016
Same period 2015 Same period 2014
Marketing
Rank 26 17 35
Rank change year-on-year
-9 +18
Permanent jobs citing Marketing 11 7 11
As % of all permanent IT jobs located in Poole 6.63% 8.14% 4.85%
As % of the General category 32.35% 41.18% 19.30%
Number of salaries quoted 11 7 8
Median salary £42,500 £30,500 £32,500
Median salary % change year-on-year
+39.34% -6.15%
UK excluding London median salary £38,500 £40,000 £38,000
% change year-on-year
-3.75% +5.26%
Marketing
Dorset

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Poole region.

General Category
Poole
Permanent IT job ads with a match in the
General category
34 17 57
As % of all permanent IT jobs located in Poole 20.48% 19.77% 25.11%
Number of salaries quoted 32 17 54
Median salary £35,000 £28,000 £37,500
Median salary % change year-on-year
+25.00% -25.33%
90% offered a salary of more than £28,500 £19,750 £32,500
10% offered a salary of more than £61,500 £45,000 £48,750
UK excluding London median salary £45,000 £45,000 £43,500
% change year-on-year
- +3.44%

Marketing
Jobs Demand Trend in Poole

The demand trend of job ads across the Poole region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Poole

Marketing
Salary Trend in Poole

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Poole region.

Marketing Salary Trend in Poole

Marketing
Salary Histogram in Poole

This chart provides a salary histogram for IT jobs citing Marketing across the Poole region over the 3 months to 29 June 2016.

Marketing Salary Histogram in Poole

Marketing
Top 30 Related IT Skills in Poole

For the 6 months to 29 June 2016, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Poole region with a requirement for Marketing.

1 23 (50.00%) Digital Marketing
2 18 (39.13%) Analytical Skills
3 17 (36.96%) Analytics
3 17 (36.96%) HTML
3 17 (36.96%) CSS
3 17 (36.96%) SEO
4 16 (34.78%) Degree
5 14 (30.43%) MS PowerPoint
5 14 (30.43%) Google
5 14 (30.43%) Google Analytics
5 14 (30.43%) MS Excel
5 14 (30.43%) Microsoft
6 13 (28.26%) JavaScript
7 12 (26.09%) User Experience
8 11 (23.91%) Wireframes
8 11 (23.91%) Photoshop
9 9 (19.57%) Agile Software Development
9 9 (19.57%) Adobe Illustrator
9 9 (19.57%) Graphic Design
9 9 (19.57%) Responsive Web Design
10 8 (17.39%) HTML5
10 8 (17.39%) Adobe
11 7 (15.22%) Axure RP
11 7 (15.22%) InVision
11 7 (15.22%) CSS3
12 6 (13.04%) People Management
12 6 (13.04%) Mobile Development
12 6 (13.04%) SDLC
12 6 (13.04%) Product Management
12 6 (13.04%) Android

Marketing
Top Related IT Skills in Poole by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (2.17%) CMS
1 1 (2.17%) WordPress
Applications
1 14 (30.43%) MS Excel
1 14 (30.43%) MS PowerPoint
2 11 (23.91%) Photoshop
3 9 (19.57%) Adobe Illustrator
4 7 (15.22%) InVision
5 4 (8.70%) Adobe After Effects
5 4 (8.70%) Adobe Creative Suite
5 4 (8.70%) Adobe Premiere
5 4 (8.70%) Final Cut Pro
5 4 (8.70%) InDesign
Business Applications
1 1 (2.17%) Magento
Cloud Services
1 14 (30.43%) Google Analytics
2 5 (10.87%) GitHub
Communications & Networking
1 3 (6.52%) SMS
Database & Business Intelligence
1 1 (2.17%) OLTP
Development Applications
1 7 (15.22%) Axure RP
General
1 5 (10.87%) Advertising
1 5 (10.87%) Finance
1 5 (10.87%) Manufacturing
2 3 (6.52%) Brand Awareness
Job Titles
1 14 (30.43%) SEO Manager
1 14 (30.43%) SEO Specialist
2 13 (28.26%) Head of Digital
3 10 (21.74%) Product Manager
4 8 (17.39%) Head of Design
5 6 (13.04%) Developer
5 6 (13.04%) Development Manager
5 6 (13.04%) Product Development Manager
6 5 (10.87%) Front End Developer (Client-Side Developer)
7 4 (8.70%) Head of User Experience
7 4 (8.70%) User Experience Manager
8 3 (6.52%) Designer
8 3 (6.52%) Head of Digital Marketing
8 3 (6.52%) Head of Marketing
8 3 (6.52%) UX Designer
9 2 (4.35%) Software Product Manager
10 1 (2.17%) Digital Designer
10 1 (2.17%) Digital UX Designer
10 1 (2.17%) Lead UX Designer
10 1 (2.17%) Print Designer
Libraries, Frameworks & Software Standards
1 17 (36.96%) CSS
1 17 (36.96%) HTML
2 8 (17.39%) HTML5
3 7 (15.22%) CSS3
4 5 (10.87%) AngularJS
5 1 (2.17%) .NET
5 1 (2.17%) Laravel
5 1 (2.17%) XHTML
Miscellaneous
1 18 (39.13%) Analytical Skills
2 12 (26.09%) User Experience
3 9 (19.57%) Graphic Design
4 5 (10.87%) Mobile App
5 4 (8.70%) Video Editing
Operating Systems
1 6 (13.04%) Android
1 6 (13.04%) Windows
2 5 (10.87%) Apple iOS
3 1 (2.17%) Windows Mobile
Processes & Methodologies
1 23 (50.00%) Digital Marketing
2 17 (36.96%) Analytics
2 17 (36.96%) SEO
3 11 (23.91%) Wireframes
4 9 (19.57%) Agile Software Development
4 9 (19.57%) Responsive Web Design
5 6 (13.04%) ERP
5 6 (13.04%) Mobile Development
5 6 (13.04%) People Management
5 6 (13.04%) Product Management
5 6 (13.04%) SDLC
6 5 (10.87%) Business Development
6 5 (10.87%) Direct Marketing
6 5 (10.87%) Front End Development
6 5 (10.87%) Information Architecture
7 4 (8.70%) Competitor Analysis
7 4 (8.70%) Market Research
7 4 (8.70%) Prototyping
7 4 (8.70%) Typography
7 4 (8.70%) User Stories
Programming Languages
1 13 (28.26%) JavaScript
2 6 (13.04%) PHP
2 6 (13.04%) SQL
3 1 (2.17%) Apple Swift
3 1 (2.17%) C#
3 1 (2.17%) Java
3 1 (2.17%) Objective-C
3 1 (2.17%) T-SQL
3 1 (2.17%) VB
3 1 (2.17%) XAML
Qualifications
1 16 (34.78%) Degree
Vendors
1 14 (30.43%) Google
1 14 (30.43%) Microsoft
2 8 (17.39%) Adobe
3 5 (10.87%) Apple
Poole
Spectrum IT
Salary: £35000 - £50000 per annum + benefits
Posted: 8 days ago
Poole
Hays Specialist Recruitment Ltd
Salary: £25000 - £32000 per annum + Package
Posted: 12 days ago