The first table below looks at the prevalence of the term Marketing in IT jobs advertised for the Poole region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 24 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Poole region.

Location
3 months to
24 May 2013
Same period 2012 Same period 2011
Marketing
Rank 12 24 12
Rank change year-on-year
+12 -12
Permanent jobs citing Marketing 7 4 9
As % of all permanent IT jobs located in Poole 7.865% 3.960% 11.39%
As % of the General category 21.21% 12.90% 23.68%
Number of salaries quoted 5 4 9
Average salary £24,000 £28,750 £45,000
Average salary % change year-on-year
-16.52% -36.11%
UK excluding London average salary £37,500 £35,000 £35,000
% change year-on-year
+7.14% -
All of the General Category
Poole
Permanent IT job ads with a match in the
General category
33 31 38
As % of all permanent IT jobs located in Poole 37.08% 30.69% 48.10%
Number of salaries quoted 26 29 35
Average salary £31,000 £31,500 £45,000
Average salary % change year-on-year
-1.58% -30.00%
90% offered a salary of more than £24,000 £27,000 £27,500
10% offered a salary of more than £65,000 £65,000 £41,750
UK excluding London average salary £42,500 £42,500 £41,000
% change year-on-year
- +3.65%
Marketing
Dorset

Marketing
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Poole region as a proportion of the total demand within the General category.

Poole Marketing Jobs Demand Trend

Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Poole region.

Poole Marketing Salary Trend

Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing across the Poole region over the 3 months to 24 May 2013.

Poole Marketing Salary Histogram

Marketing
Top 30 Related IT Skills

For the 6 months to 24 May 2013, IT jobs across the Poole region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 8 (66.67%) CSS
2 6 (50.00%) Photoshop
2 6 (50.00%) HTML5
3 5 (41.67%) Adobe
4 4 (33.33%) Adobe Illustrator
4 4 (33.33%) Web Design
4 4 (33.33%) HTML
4 4 (33.33%) CSS3
5 3 (25.00%) Social Media
5 3 (25.00%) jQuery
5 3 (25.00%) JavaScript
5 3 (25.00%) PHP
5 3 (25.00%) SEO
5 3 (25.00%) MVC
6 2 (16.67%) Contact Management
6 2 (16.67%) Finance
6 2 (16.67%) CMS
6 2 (16.67%) MySQL
6 2 (16.67%) SOAP
6 2 (16.67%) XML
6 2 (16.67%) OO
6 2 (16.67%) XHTML
6 2 (16.67%) Zend
6 2 (16.67%) CodeIgniter
6 2 (16.67%) Online Marketing
6 2 (16.67%) Microsoft
6 2 (16.67%) REST
6 2 (16.67%) Mobile App
6 2 (16.67%) Digital Media
6 2 (16.67%) Ajax

Marketing
Top Related IT Skills by Category

For the 6 months to 24 May 2013, IT jobs across the Poole region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Development
1 8 (66.67%) CSS
2 6 (50.00%) HTML5
3 4 (33.33%) HTML
3 4 (33.33%) CSS3
4 3 (25.00%) jQuery
5 2 (16.67%) SOAP
5 2 (16.67%) XML
5 2 (16.67%) XHTML
5 2 (16.67%) CodeIgniter
5 2 (16.67%) REST
5 2 (16.67%) Ajax
5 2 (16.67%) JSON
6 1 (8.333%) Semantic HTML
6 1 (8.333%) Flash
6 1 (8.333%) ASP.NET
6 1 (8.333%) .NET
Application Platforms
1 2 (16.67%) CMS
Applications
1 6 (50.00%) Photoshop
2 4 (33.33%) Adobe Illustrator
3 1 (8.333%) MS PowerPoint
3 1 (8.333%) MS Excel
3 1 (8.333%) InDesign
Business Applications
1 1 (8.333%) Google Analytics
Communications & Networking
1 1 (8.333%) HTTP
1 1 (8.333%) Internet
Database & Business Intelligence
1 2 (16.67%) MySQL
General
1 2 (16.67%) Finance
2 1 (8.333%) Multimedia
2 1 (8.333%) Telecoms
Job Titles
1 5 (41.67%) Designer
2 4 (33.33%) Web Designer
2 4 (33.33%) UI Designer
2 4 (33.33%) Graphic Designer
3 2 (16.67%) Developer
3 2 (16.67%) Web Developer
3 2 (16.67%) Senior Developer
3 2 (16.67%) SEO Manager
3 2 (16.67%) PHP Web Developer
3 2 (16.67%) Senior PHP Developer
3 2 (16.67%) Senior PHP Web Developer
3 2 (16.67%) Senior Web Developer
3 2 (16.67%) PHP Developer
4 1 (8.333%) SEO Executive
4 1 (8.333%) Technical Manager
4 1 (8.333%) Instructional Designer
4 1 (8.333%) Marketing Manager
4 1 (8.333%) C# Software Engineer
4 1 (8.333%) Junior
4 1 (8.333%) Software Engineer
Miscellaneous
1 3 (25.00%) Social Media
2 2 (16.67%) Mobile App
2 2 (16.67%) Digital Media
3 1 (8.333%) Copywriting
3 1 (8.333%) E-Learning
Processes & Methodologies
1 4 (33.33%) Web Design
2 3 (25.00%) SEO
2 3 (25.00%) MVC
3 2 (16.67%) Contact Management
3 2 (16.67%) OO
3 2 (16.67%) Online Marketing
3 2 (16.67%) Pay per click
4 1 (8.333%) Web Development
4 1 (8.333%) Analytics
4 1 (8.333%) Vertical Search
4 1 (8.333%) Time Management
4 1 (8.333%) E-Commerce
4 1 (8.333%) B2B
4 1 (8.333%) Project Management
Programming Languages
1 3 (25.00%) JavaScript
1 3 (25.00%) PHP
2 1 (8.333%) C#
2 1 (8.333%) SQL
2 1 (8.333%) VB
Qualifications
1 2 (16.67%) Degree
Vendors
1 5 (41.67%) Adobe
2 2 (16.67%) Zend
2 2 (16.67%) Microsoft
2 2 (16.67%) Google
Poole, South West
Full time position up to £25,000 pa depending on previous experience An exciting opportunity has arisen at European Outdoor Brand Headquarters based in Poole, Dorset for an...
Salary: £20000 - £25000 per annum
Posted: 25 May 2013