The table below looks at the statistics for SEO skills in IT jobs advertised for the Dorset region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 78 63 61
Rank change year-on-year
-15 -2
Permanent jobs citing SEO 16 30 12
As % of all permanent IT jobs located in Dorset 1.95% 3.98% 2.08%
As % of the Processes & Methodologies category 2.28% 4.73% 2.34%
Number of salaries quoted 16 29 8
Average salary £33,750 £27,500 £25,500
Average salary % change year-on-year
+22.72% +7.84%
UK excluding London average salary £35,000 £33,000 £32,500
% change year-on-year
+6.06% +1.53%
SEO
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Dorset region.

Processes & Methodologies Category
Dorset
Permanent IT job ads with a match in the
Processes & Methodologies category
701 634 513
As % of all permanent IT jobs located in Dorset 85.49% 84.08% 88.91%
Number of salaries quoted 504 564 433
Average salary £39,000 £35,000 £40,000
Average salary % change year-on-year
+11.42% -12.50%
90% offered a salary of more than £27,500 £25,000 £27,500
10% offered a salary of more than £55,000 £52,500 £57,500
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

SEO
Jobs Demand Trend in Dorset

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Dorset region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Dorset

SEO
Salary Trend in Dorset

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Dorset region.

SEO Salary Trend in Dorset

SEO
Salary Histogram in Dorset

This chart provides a salary histogram for IT jobs citing SEO across the Dorset region over the 3 months to 5 February 2016.

SEO Salary Histogram in Dorset

SEO
Job Locations in Dorset

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Dorset region over the 3 months to 5 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Poole +13 14 £33,750 +5.46% 3
Bournemouth -8 2 £42,500 +54.54% 1
SEO
South West

SEO
Top 30 Related IT Skills in Dorset

For the 6 months to 5 February 2016, IT jobs across the Dorset region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 27 (96.43%) Marketing
2 17 (60.71%) HTML
3 16 (57.14%) HTML5
4 15 (53.57%) .NET
5 11 (39.29%) OO
5 11 (39.29%) Finance
5 11 (39.29%) Scrum
5 11 (39.29%) Sitecore
5 11 (39.29%) jQuery
5 11 (39.29%) Analytics
5 11 (39.29%) Google Analytics
5 11 (39.29%) Agile Software Development
5 11 (39.29%) Google
6 10 (35.71%) Digital Marketing
6 10 (35.71%) MS PowerPoint
6 10 (35.71%) Analytical Skills
6 10 (35.71%) Microsoft
6 10 (35.71%) MS Excel
7 6 (21.43%) CSS
8 5 (17.86%) E-Commerce
8 5 (17.86%) JavaScript
8 5 (17.86%) Email Marketing
8 5 (17.86%) Apple
9 4 (14.29%) XAML
9 4 (14.29%) Windows Mobile
9 4 (14.29%) Facilities Management
9 4 (14.29%) User Experience
9 4 (14.29%) Laravel
9 4 (14.29%) AngularJS
9 4 (14.29%) PHP

SEO
Top Related IT Skills in Dorset by Category

For the 6 months to 5 February 2016, IT jobs across the Dorset region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 1 (3.57%) CMS
1 1 (3.57%) WordPress
Applications
1 10 (35.71%) MS Excel
1 10 (35.71%) MS PowerPoint
2 2 (7.14%) Photoshop
3 1 (3.57%) Adobe After Effects
3 1 (3.57%) Adobe Creative Suite
3 1 (3.57%) Adobe Illustrator
3 1 (3.57%) Adobe Premiere
3 1 (3.57%) Final Cut Pro
3 1 (3.57%) InDesign
Cloud Services
1 11 (39.29%) Google Analytics
Database & Business Intelligence
1 4 (14.29%) OLTP
Development Applications
1 1 (3.57%) Axure RP
General
1 27 (96.43%) Marketing
2 11 (39.29%) Finance
3 1 (3.57%) Advertising
3 1 (3.57%) Games
Job Titles
1 16 (57.14%) Developer
2 11 (39.29%) .NET Developer
3 10 (35.71%) SEO Manager
3 10 (35.71%) SEO Specialist
4 3 (10.71%) Web Developer
5 1 (3.57%) Designer
5 1 (3.57%) E-Commerce Manager
5 1 (3.57%) Front End Developer (Client-Side Developer)
5 1 (3.57%) HTML CSS Designer
5 1 (3.57%) HTML Developer
5 1 (3.57%) JavaScript Developer
5 1 (3.57%) SQL Developer
5 1 (3.57%) Web Designer
Libraries, Frameworks & Software Standards
1 17 (60.71%) HTML
2 16 (57.14%) HTML5
3 15 (53.57%) .NET
4 11 (39.29%) jQuery
5 6 (21.43%) CSS
6 4 (14.29%) AngularJS
6 4 (14.29%) Laravel
6 4 (14.29%) XHTML
7 1 (3.57%) CSS3
Miscellaneous
1 10 (35.71%) Analytical Skills
2 4 (14.29%) User Experience
3 1 (3.57%) Graphic Design
3 1 (3.57%) Online Games
3 1 (3.57%) Social Media
3 1 (3.57%) Video Editing
Operating Systems
1 4 (14.29%) Android
1 4 (14.29%) Windows
1 4 (14.29%) Windows Mobile
Processes & Methodologies
1 11 (39.29%) Agile Software Development
1 11 (39.29%) Analytics
1 11 (39.29%) OO
1 11 (39.29%) Scrum
2 10 (35.71%) Digital Marketing
3 5 (17.86%) E-Commerce
3 5 (17.86%) Email Marketing
4 4 (14.29%) Facilities Management
4 4 (14.29%) Mobile Development
5 1 (3.57%) B2C
5 1 (3.57%) Content Management
5 1 (3.57%) Front End Development
Programming Languages
1 5 (17.86%) JavaScript
2 4 (14.29%) Apple Swift
2 4 (14.29%) C#
2 4 (14.29%) Java
2 4 (14.29%) Objective-C
2 4 (14.29%) PHP
2 4 (14.29%) SQL
2 4 (14.29%) T-SQL
2 4 (14.29%) VB
2 4 (14.29%) XAML
Vendors
1 11 (39.29%) Google
1 11 (39.29%) Sitecore
2 10 (35.71%) Microsoft
3 5 (17.86%) Apple
4 1 (3.57%) Adobe
Poole, Dorset
Spectrum IT Recruitment (South) Ltd
Salary: £35000 - £50000 per annum + benefits
Posted: Yesterday
Bournemouth
Recruitment Genius Ltd
Salary: £20000 - £28000 per annum
Posted: 2 days ago
Poole
Hays Specialist Recruitment Ltd
Salary: £40000 - £50000 per annum + 10% Bonus
Posted: 19 days ago
Poole
Hays Specialist Recruitment Ltd
Salary: £40000 - £45000 per annum + 10% Bonus
Posted: 24 days ago