The table below looks at the prevalence of the term Social Media in IT jobs advertised for the Reading region. Included is a guide to the salaries offered in IT jobs that have cited Social Media over the 3 months to 29 August 2016 with a comparison to the same period over the previous 2 years.

3 months to
29 Aug 2016
Same period 2015 Same period 2014
Social Media
Rank 111 127 118
Rank change year-on-year
+16 -9
Permanent jobs citing Social Media 26 16 25
As % of all permanent IT jobs located in Reading 1.43% 0.73% 0.99%
As % of the Miscellaneous category 3.57% 1.78% 2.57%
Number of salaries quoted 20 11 14
Median salary £40,000 £45,000 £65,000
Median salary % change year-on-year
-11.11% -30.76%
UK excluding London median salary £35,000 £35,000 £38,000
% change year-on-year
- -7.89%
Social Media
Berkshire

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Reading region.

Miscellaneous Category
Reading
Permanent IT job ads with a match in the
Miscellaneous category
729 897 974
As % of all permanent IT jobs located in Reading 40.17% 41.18% 38.57%
Number of salaries quoted 506 643 626
Median salary £51,500 £47,500 £50,000
Median salary % change year-on-year
+8.42% -5.00%
90% offered a salary of more than £30,000 £30,000 £27,500
10% offered a salary of more than £70,200 £82,500 £65,000
UK excluding London median salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -

Social Media
Jobs Demand Trend in Reading

The demand trend of job ads across the Reading region citing Social Media as a proportion of all IT jobs with a match in the Miscellaneous category.

Social Media Jobs Demand Trend in Reading

Social Media
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Reading region.

Social Media Salary Trend in Reading

Social Media
Salary Histogram in Reading

This chart provides a salary histogram for IT jobs citing Social Media across the Reading region over the 3 months to 29 August 2016.

Social Media Salary Histogram in Reading

Social Media
Top 30 Related IT Skills in Reading

For the 6 months to 29 August 2016, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Reading region with a requirement for Social Media.

1 16 (57.14%) C#
1 16 (57.14%) .NET
2 14 (50.00%) Microsoft
2 14 (50.00%) Business Intelligence
3 12 (42.86%) SQL
4 11 (39.29%) WPF
4 11 (39.29%) Mobile App
5 10 (35.71%) Marketing
5 10 (35.71%) HTML
6 8 (28.57%) AngularJS
6 8 (28.57%) Twitter Bootstrap
6 8 (28.57%) MVC
6 8 (28.57%) ASP.NET
6 8 (28.57%) CSS
7 6 (21.43%) Adobe
7 6 (21.43%) Facebook
8 5 (17.86%) Adobe Creative Suite
8 5 (17.86%) Market Research
8 5 (17.86%) Social Media Marketing
8 5 (17.86%) Budgeting and Forecasting
8 5 (17.86%) Photoshop
8 5 (17.86%) Blog
8 5 (17.86%) InDesign
8 5 (17.86%) Software Engineering
9 3 (10.71%) Telerik
9 3 (10.71%) Web Development
9 3 (10.71%) JavaScript
9 3 (10.71%) B2B
9 3 (10.71%) Backbone.js
9 3 (10.71%) ASP.NET MVC

Social Media
Top Related IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (7.14%) CMS
2 1 (3.57%) WordPress
Applications
1 5 (17.86%) Adobe Creative Suite
1 5 (17.86%) InDesign
1 5 (17.86%) Photoshop
2 1 (3.57%) Spreadsheet
Business Applications
1 2 (7.14%) Dynamics CRM
Database & Business Intelligence
1 2 (7.14%) SQL Server
1 2 (7.14%) SQL Server 2012
2 1 (3.57%) Big Data
2 1 (3.57%) Hadoop
General
1 10 (35.71%) Marketing
2 1 (3.57%) Brand Awareness
2 1 (3.57%) Finance
2 1 (3.57%) Retail
Job Titles
1 11 (39.29%) .NET Developer
1 11 (39.29%) Developer
2 9 (32.14%) C# .NET Developer
2 9 (32.14%) C# Developer
3 5 (17.86%) .NET Software Engineer
3 5 (17.86%) C# Software Engineer
3 5 (17.86%) Consultant
3 5 (17.86%) Marketing Consultant
3 5 (17.86%) Senior Consultant
3 5 (17.86%) Senior Marketing Consultant
3 5 (17.86%) Software Engineer
4 3 (10.71%) .NET Web Developer
4 3 (10.71%) Applications Engineer
4 3 (10.71%) ASP.NET Developer
4 3 (10.71%) C# Web Developer
4 3 (10.71%) Desktop Engineer
4 3 (10.71%) JavaScript Developer
4 3 (10.71%) Marketing Executive
4 3 (10.71%) Web Developer
4 3 (10.71%) Web Engineer
Libraries, Frameworks & Software Standards
1 16 (57.14%) .NET
2 11 (39.29%) WPF
3 10 (35.71%) HTML
4 8 (28.57%) AngularJS
4 8 (28.57%) ASP.NET
4 8 (28.57%) CSS
4 8 (28.57%) Twitter Bootstrap
5 3 (10.71%) ASP.NET MVC
5 3 (10.71%) Backbone.js
5 3 (10.71%) HTML5
5 3 (10.71%) React
6 2 (7.14%) ADO.NET
6 2 (7.14%) ASP.NET Web API
6 2 (7.14%) Dapper ORM
6 2 (7.14%) KnockoutJS
6 2 (7.14%) Silverlight
Miscellaneous
1 11 (39.29%) Mobile App
2 5 (17.86%) Blog
3 2 (7.14%) Copywriting
4 1 (3.57%) Visualisation
Processes & Methodologies
1 14 (50.00%) Business Intelligence
2 8 (28.57%) MVC
3 5 (17.86%) Budgeting and Forecasting
3 5 (17.86%) Market Research
3 5 (17.86%) Social Media Marketing
3 5 (17.86%) Software Engineering
4 3 (10.71%) B2B
4 3 (10.71%) Web Development
5 2 (7.14%) Agile Software Development
5 2 (7.14%) Analytics
5 2 (7.14%) Content Management
5 2 (7.14%) CRM
5 2 (7.14%) Digital Marketing
5 2 (7.14%) Email Marketing
5 2 (7.14%) Marketing Automation
5 2 (7.14%) MVVM
5 2 (7.14%) Telemarketing
6 1 (3.57%) Mentoring
6 1 (3.57%) People Management
6 1 (3.57%) Product Marketing
Programming Languages
1 16 (57.14%) C#
2 12 (42.86%) SQL
3 3 (10.71%) JavaScript
4 2 (7.14%) XAML
Qualifications
1 2 (7.14%) Degree
Vendors
1 14 (50.00%) Microsoft
2 6 (21.43%) Adobe
2 6 (21.43%) Facebook
3 3 (10.71%) DevExpress
3 3 (10.71%) Telerik
4 2 (7.14%) HubSpot
5 1 (3.57%) CA
5 1 (3.57%) Pardot
5 1 (3.57%) Salesforce.com