The table below looks at the prevalence of the term Social Media in IT jobs advertised for the Reading region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 2 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
2 Sep 2015
Same period 2014 Same period 2013
Social Media
Rank 122 114 120
Rank change year-on-year
-8 +6
Permanent jobs citing Social Media 16 27 14
As % of all permanent IT jobs located in Reading 0.72% 1.08% 0.61%
As % of the Miscellaneous category 1.85% 3.02% 1.83%
Number of salaries quoted 12 14 10
Average salary £45,000 £65,000 £42,500
Average salary % change year-on-year
-30.76% +52.94%
90% offered a salary of more than £40,000 £31,900 £40,000
10% offered a salary of more than £48,400 £65,000 £58,250
UK excluding London average salary £34,000 £39,000 £32,500
% change year-on-year
-12.82% +20.00%
Social Media
Berkshire

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Reading region.

Miscellaneous Category
Reading
Permanent IT job ads with a match in the
Miscellaneous category
866 895 763
As % of all permanent IT jobs located in Reading 38.73% 35.81% 33.49%
Number of salaries quoted 636 562 609
Average salary £47,500 £50,000 £45,000
Average salary % change year-on-year
-5.00% +11.11%
90% offered a salary of more than £30,000 £28,000 £32,500
10% offered a salary of more than £65,000 £65,000 £80,000
UK excluding London average salary £41,000 £40,000 £40,000
% change year-on-year
+2.50% -

Social Media
Jobs Demand Trend in Reading

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Reading region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Reading

Social Media
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Reading region.

Social Media Salary Trend in Reading

Social Media
Salary Histogram in Reading

This chart provides a salary histogram for IT jobs citing Social Media across the Reading region over the 3 months to 2 September 2015.

Social Media Salary Histogram in Reading

Social Media
Top 30 Related IT Skills in Reading

For the 6 months to 2 September 2015, IT jobs across the Reading region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 16 (57.14%) Marketing
2 10 (35.71%) Analytics
2 10 (35.71%) Microsoft
3 9 (32.14%) MS Excel
3 9 (32.14%) Digital Marketing
4 8 (28.57%) C#
4 8 (28.57%) CSS
5 7 (25.00%) HTML
5 7 (25.00%) Web Analytics
6 6 (21.43%) Facebook
6 6 (21.43%) Telecoms
6 6 (21.43%) Java
6 6 (21.43%) PHP
7 5 (17.86%) C++
7 5 (17.86%) Finance
7 5 (17.86%) jQuery
8 4 (14.29%) Google
8 4 (14.29%) Smartphone
8 4 (14.29%) Open Source
8 4 (14.29%) Node.js
8 4 (14.29%) FMCG
8 4 (14.29%) SaaS
8 4 (14.29%) SEO
8 4 (14.29%) Electronics
8 4 (14.29%) SQL
8 4 (14.29%) .NET
8 4 (14.29%) JavaScript
8 4 (14.29%) Perl
8 4 (14.29%) Python
8 4 (14.29%) C

Social Media
Top Related IT Skills in Reading by Category

For the 6 months to 2 September 2015, IT jobs across the Reading region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 4 (14.29%) Node.js
2 2 (7.14%) IIS
2 2 (7.14%) SharePoint
3 1 (3.57%) CMS
3 1 (3.57%) WordPress
Applications
1 9 (32.14%) MS Excel
2 3 (10.71%) MS PowerPoint
Cloud Services
1 4 (14.29%) SaaS
2 2 (7.14%) GitHub
2 2 (7.14%) Google Analytics
2 2 (7.14%) Microsoft Azure
3 1 (3.57%) Yammer
Communications & Networking
1 2 (7.14%) Internet
2 1 (3.57%) LDAP
Database & Business Intelligence
1 2 (7.14%) SQL Server
1 2 (7.14%) Data Mining
1 2 (7.14%) Text Mining
1 2 (7.14%) MongoDB
1 2 (7.14%) Big Data
1 2 (7.14%) Relational Database
Development Applications
1 3 (10.71%) Subversion
2 2 (7.14%) Git (software)
2 2 (7.14%) Axure RP
2 2 (7.14%) Grunt
2 2 (7.14%) Bower
3 1 (3.57%) Hudson
3 1 (3.57%) SoapUI
3 1 (3.57%) SpecFlow
3 1 (3.57%) WebDriver
3 1 (3.57%) JIRA
3 1 (3.57%) Selenium
General
1 16 (57.14%) Marketing
2 6 (21.43%) Telecoms
3 5 (17.86%) Finance
4 4 (14.29%) Electronics
5 3 (10.71%) Advertising
5 3 (10.71%) Banking
6 2 (7.14%) Multimedia
6 2 (7.14%) Law
Job Titles
1 7 (25.00%) Developer
2 4 (14.29%) Analyst
2 4 (14.29%) Marketing Manager
3 3 (10.71%) .NET Developer
3 3 (10.71%) Marketing Executive
4 2 (7.14%) Web Designer
4 2 (7.14%) UX Developer
4 2 (7.14%) Designer
4 2 (7.14%) AWS Developer
4 2 (7.14%) Open Source Developer
4 2 (7.14%) Programmer
4 2 (7.14%) Software Developer
5 1 (3.57%) Support Analyst
5 1 (3.57%) Support Engineer
5 1 (3.57%) Operations Manager
5 1 (3.57%) Test Analyst
5 1 (3.57%) Web Developer
5 1 (3.57%) Consultant
5 1 (3.57%) Sales Executive
5 1 (3.57%) Analyst Programmer
Libraries, Frameworks & Software Standards
1 8 (28.57%) CSS
2 7 (25.00%) HTML
3 5 (17.86%) jQuery
4 4 (14.29%) .NET
5 3 (10.71%) Ajax
6 2 (7.14%) .NET Framework
6 2 (7.14%) Web Services
6 2 (7.14%) Lucene
6 2 (7.14%) HTML5
6 2 (7.14%) CSS3
6 2 (7.14%) Sass
6 2 (7.14%) ASP.NET Web API
7 1 (3.57%) RESTful
7 1 (3.57%) ASP.NET MVC
7 1 (3.57%) SAML
7 1 (3.57%) WCF
7 1 (3.57%) ASP.NET
7 1 (3.57%) COM
Miscellaneous
1 4 (14.29%) Smartphone
1 4 (14.29%) FMCG
1 4 (14.29%) Digital Media
1 4 (14.29%) User Experience
2 3 (10.71%) Blog
3 2 (7.14%) Web 2.0
3 2 (7.14%) Graphic Design
4 1 (3.57%) Enterprise Software
Operating Systems
1 2 (7.14%) Windows
Processes & Methodologies
1 10 (35.71%) Analytics
2 9 (32.14%) Digital Marketing
3 7 (25.00%) Web Analytics
4 4 (14.29%) Continuous Improvement
4 4 (14.29%) Open Source
4 4 (14.29%) SEO
4 4 (14.29%) Social Media Monitoring
5 3 (10.71%) MVC
5 3 (10.71%) Agile Software Development
5 3 (10.71%) TDD
5 3 (10.71%) CRM
5 3 (10.71%) E-Commerce
6 2 (7.14%) Business Intelligence
6 2 (7.14%) OOP
6 2 (7.14%) OO
6 2 (7.14%) Project Management
6 2 (7.14%) Scrum
6 2 (7.14%) Web Design
6 2 (7.14%) Product Marketing
6 2 (7.14%) Time Management
Programming Languages
1 8 (28.57%) C#
2 6 (21.43%) Java
2 6 (21.43%) PHP
3 5 (17.86%) C++
4 4 (14.29%) JavaScript
4 4 (14.29%) Perl
4 4 (14.29%) SQL
4 4 (14.29%) Python
4 4 (14.29%) C
5 1 (3.57%) PowerShell
Qualifications
1 2 (7.14%) Degree
2 1 (3.57%) MCSE
2 1 (3.57%) Microsoft Certification
2 1 (3.57%) MBA
2 1 (3.57%) CIPD
Quality Assurance & Compliance
1 2 (7.14%) WAI
2 1 (3.57%) QA
System Software
1 2 (7.14%) Active Directory
Vendors
1 10 (35.71%) Microsoft
2 6 (21.43%) Facebook
3 4 (14.29%) IBM
3 4 (14.29%) Google
4 2 (7.14%) Adobe
4 2 (7.14%) Twitter
4 2 (7.14%) Xamarin
5 1 (3.57%) Omniture
Reading, Berkshire
Austin Fraser
Salary: £22000 - £35000 per annum + benefits
Posted: Yesterday
Reading
Computer Futures
Salary: £85000 - £180000 per annum + Benefits
Posted: 22 days ago