The table below looks at the statistics for SEO skills in IT jobs advertised for the Somerset region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 3 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Sep 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 71 74 54
Rank change year-on-year
+3 -20
Permanent jobs citing SEO 2 1 2
As % of all permanent IT jobs located in Somerset 0.34% 0.13% 0.38%
As % of the Processes & Methodologies category 0.41% 0.16% 0.48%
Number of salaries quoted 2 0 1
Average salary £36,250 - £23,500
UK excluding London average salary £32,500 £30,000 £31,500
% change year-on-year
+8.33% -4.76%
SEO
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Somerset region.

Processes & Methodologies Category
Somerset
Permanent IT job ads with a match in the
Processes & Methodologies category
484 631 420
As % of all permanent IT jobs located in Somerset 81.62% 83.80% 78.80%
Number of salaries quoted 393 523 381
Average salary £38,000 £41,000 £37,500
Average salary % change year-on-year
-7.31% +9.33%
90% offered a salary of more than £26,000 £29,000 £25,000
10% offered a salary of more than £54,500 £50,000 £57,500
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

SEO
Jobs Demand Trend in Somerset

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Somerset region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Somerset

SEO
Salary Trend in Somerset

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Somerset region.

SEO Salary Trend in Somerset

SEO
Job Locations in Somerset

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Somerset region over the 3 months to 3 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Yeovil - 1 £32,500 -
SEO
South West

SEO
Top 22 Related IT Skills in Somerset

For the 6 months to 3 September 2015, IT jobs across the Somerset region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 2 (100.00%) E-Commerce
1 2 (100.00%) Google
1 2 (100.00%) Pay per click
1 2 (100.00%) Marketing
1 2 (100.00%) Google Analytics
1 2 (100.00%) Online Marketing
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Analytics
2 1 (50.00%) Channel Management
2 1 (50.00%) Magento
2 1 (50.00%) Social Media
2 1 (50.00%) Marketing Strategy
2 1 (50.00%) Customer Insight
2 1 (50.00%) Email Marketing
2 1 (50.00%) Display Advertising
2 1 (50.00%) HTML
2 1 (50.00%) JavaScript
2 1 (50.00%) CSS
2 1 (50.00%) Apache Flex
2 1 (50.00%) HTTP
2 1 (50.00%) Advertising
2 1 (50.00%) Retail

SEO
Top Related IT Skills in Somerset by Category

For the 6 months to 3 September 2015, IT jobs across the Somerset region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Business Applications
1 1 (50.00%) Magento
Cloud Services
1 2 (100.00%) Google Analytics
Communications & Networking
1 1 (50.00%) HTTP
General
1 2 (100.00%) Marketing
2 1 (50.00%) Advertising
2 1 (50.00%) Retail
Job Titles
1 2 (100.00%) Marketing Manager
2 1 (50.00%) Online Marketing Manager
2 1 (50.00%) Digital Marketing Manager
Libraries, Frameworks & Software Standards
1 1 (50.00%) HTML
1 1 (50.00%) CSS
1 1 (50.00%) Apache Flex
Miscellaneous
1 1 (50.00%) Social Media
Processes & Methodologies
1 2 (100.00%) E-Commerce
1 2 (100.00%) Pay per click
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Online Marketing
1 2 (100.00%) Analytics
2 1 (50.00%) Channel Management
2 1 (50.00%) Marketing Strategy
2 1 (50.00%) Customer Insight
2 1 (50.00%) Email Marketing
2 1 (50.00%) Display Advertising
Programming Languages
1 1 (50.00%) JavaScript
Vendors
1 2 (100.00%) Google