The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Somerset region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 19 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 49 27 38
Rank change year-on-year
-22 +11
Permanent jobs citing Marketing 26 34 30
As % of all permanent IT jobs located in Somerset 3.32% 6.22% 4.81%
As % of the General category 10.04% 18.68% 13.57%
Number of salaries quoted 17 29 30
Average salary £32,500 £40,000 £36,250
Average salary % change year-on-year
-18.75% +10.34%
90% offered a salary of more than £27,500 £25,900 £27,450
10% offered a salary of more than £52,000 £47,500 £77,500
UK excluding London average salary £39,500 £35,000 £35,000
% change year-on-year
+12.85% -
Marketing
South West

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Somerset region.

General Category
Somerset
Permanent IT job ads with a match in the
General category
259 182 221
As % of all permanent IT jobs located in Somerset 33.12% 33.27% 35.42%
Number of salaries quoted 196 159 207
Average salary £42,500 £40,000 £35,750
Average salary % change year-on-year
+6.25% +11.88%
90% offered a salary of more than £27,500 £24,800 £23,446
10% offered a salary of more than £57,500 £50,000 £50,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Somerset

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Somerset region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Somerset

Marketing
Salary Trend in Somerset

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Somerset region.

Marketing Salary Trend in Somerset

Marketing
Salary Histogram in Somerset

This chart provides a salary histogram for IT jobs citing Marketing across the Somerset region over the 3 months to 19 September 2014.

Marketing Salary Histogram in Somerset

Marketing
Job Locations in Somerset

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Somerset region over the 3 months to 19 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bath -17 26 £32,500 -23.52% 4
Marketing
South West

Marketing
Top 30 Related IT Skills in Somerset

For the 6 months to 19 September 2014, IT jobs across the Somerset region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 14 (31.11%) Digital Marketing
2 13 (28.89%) SQL Server
3 12 (26.67%) Business Intelligence
3 12 (26.67%) Games
4 11 (24.44%) Telecoms
4 11 (24.44%) Finance
4 11 (24.44%) HTML
5 10 (22.22%) SAP
5 10 (22.22%) Microsoft
5 10 (22.22%) DTV
5 10 (22.22%) Manufacturing
5 10 (22.22%) Electronics
5 10 (22.22%) Programme Management
5 10 (22.22%) SAP Oil and Gas
6 9 (20.00%) MS Excel
6 9 (20.00%) Analytical Skills
7 8 (17.78%) Analytics
7 8 (17.78%) Advertising
8 7 (15.56%) Photography
9 6 (13.33%) Mathematics
9 6 (13.33%) Statistics
9 6 (13.33%) SEO
9 6 (13.33%) Alterian
9 6 (13.33%) MS Access
9 6 (13.33%) Linux
9 6 (13.33%) OO
9 6 (13.33%) JavaScript
9 6 (13.33%) PHP
9 6 (13.33%) SQL
9 6 (13.33%) Campaign Management

Marketing
Top Related IT Skills in Somerset by Category

For the 6 months to 19 September 2014, IT jobs across the Somerset region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 4 (8.89%) Apache
1 4 (8.89%) SAS
1 4 (8.89%) CMS
2 2 (4.44%) MS Exchange
3 1 (2.22%) Drupal
3 1 (2.22%) WordPress
3 1 (2.22%) BizTalk Server
3 1 (2.22%) SharePoint
Applications
1 9 (20.00%) MS Excel
2 3 (6.67%) FastStats
3 2 (4.44%) SPSS
Business Applications
1 10 (22.22%) SAP Oil and Gas
2 1 (2.22%) Agresso
Cloud Services
1 3 (6.67%) Cloud Computing
2 2 (4.44%) Office 365
3 1 (2.22%) Pure360
Communications & Networking
1 2 (4.44%) HTTP
1 2 (4.44%) IPv4
1 2 (4.44%) IPv6
1 2 (4.44%) Firewall
1 2 (4.44%) VLAN
Database & Business Intelligence
1 13 (28.89%) SQL Server
2 6 (13.33%) MS Access
3 5 (11.11%) Relational Database
4 4 (8.89%) MySQL
4 4 (8.89%) SQL Server Integration Services
5 3 (6.67%) SQL Server 2008
6 2 (4.44%) CouchDB
6 2 (4.44%) SQL Server 2012
6 2 (4.44%) Data Warehouse
6 2 (4.44%) SQL Server Reporting Services
7 1 (2.22%) SQL Server 2005
7 1 (2.22%) Base SAS
7 1 (2.22%) Crystal Reports
7 1 (2.22%) SSDT
7 1 (2.22%) Business Intelligence Development Studio
General
1 12 (26.67%) Games
2 11 (24.44%) Telecoms
2 11 (24.44%) Finance
3 10 (22.22%) Manufacturing
3 10 (22.22%) Electronics
4 8 (17.78%) Advertising
5 5 (11.11%) Retail
6 1 (2.22%) Banking
Job Titles
1 11 (24.44%) Developer
2 8 (17.78%) Analyst
3 6 (13.33%) Consultant
3 6 (13.33%) Marketing Manager
3 6 (13.33%) Email Marketing Manager
4 4 (8.89%) LAMP Developer
4 4 (8.89%) Pre Sales Engineer
4 4 (8.89%) Pre Sales Consultant
4 4 (8.89%) Test Analyst
4 4 (8.89%) Sales Consultant
5 3 (6.67%) Database Developer
5 3 (6.67%) Content Editor
5 3 (6.67%) Marketing Executive
6 2 (4.44%) Web Manager
6 2 (4.44%) Insight Analyst
6 2 (4.44%) PHP LAMP Developer
6 2 (4.44%) Android Developer
6 2 (4.44%) Linux Systems Administrator
6 2 (4.44%) Linux Administrator
6 2 (4.44%) SQL Developer
Libraries, Frameworks & Software Standards
1 11 (24.44%) HTML
2 5 (11.11%) CSS
3 4 (8.89%) Web Services
3 4 (8.89%) LAMP
4 3 (6.67%) .NET
5 2 (4.44%) ATL
5 2 (4.44%) RESTful
5 2 (4.44%) Android SDK
5 2 (4.44%) Ruby on Rails
6 1 (2.22%) jQuery
Miscellaneous
1 10 (22.22%) DTV
2 9 (20.00%) Analytical Skills
3 7 (15.56%) Photography
4 6 (13.33%) Mathematics
4 6 (13.33%) Statistics
4 6 (13.33%) Social Media
5 2 (4.44%) Open Source
6 1 (2.22%) Digital Media
6 1 (2.22%) Enterprise Software
6 1 (2.22%) NHS
6 1 (2.22%) Replication
6 1 (2.22%) IPTV
6 1 (2.22%) FMCG
6 1 (2.22%) Visualisation
Operating Systems
1 6 (13.33%) Linux
2 2 (4.44%) SUSE
2 2 (4.44%) Debian
2 2 (4.44%) Fedora
2 2 (4.44%) Android
2 2 (4.44%) CentOS
2 2 (4.44%) Windows
3 1 (2.22%) Ubuntu
Processes & Methodologies
1 14 (31.11%) Digital Marketing
2 12 (26.67%) Business Intelligence
3 10 (22.22%) Programme Management
4 8 (17.78%) Analytics
5 6 (13.33%) Campaign Management
5 6 (13.33%) Email Marketing
5 6 (13.33%) SEO
5 6 (13.33%) OO
6 5 (11.11%) Agile Software Development
7 4 (8.89%) E-Commerce
7 4 (8.89%) Data Analysis
7 4 (8.89%) Marketing Analytics
7 4 (8.89%) Manual Testing
7 4 (8.89%) Test Planning
8 3 (6.67%) Web Usability
8 3 (6.67%) Social Media Marketing
8 3 (6.67%) Business Development
8 3 (6.67%) Content Management
8 3 (6.67%) Competitive Intelligence
8 3 (6.67%) Web Analytics
Programming Languages
1 6 (13.33%) JavaScript
1 6 (13.33%) PHP
1 6 (13.33%) SQL
2 5 (11.11%) T-SQL
3 3 (6.67%) C#
3 3 (6.67%) PowerShell
4 2 (4.44%) Bash Shell
4 2 (4.44%) Python
4 2 (4.44%) Ruby
4 2 (4.44%) Perl
5 1 (2.22%) Java
5 1 (2.22%) VB.NET
Qualifications
1 4 (8.89%) ISEB
1 4 (8.89%) ISTQB
2 1 (2.22%) Microsoft Certification
2 1 (2.22%) MCP
2 1 (2.22%) MCSE
2 1 (2.22%) MCSA
System Software
1 2 (4.44%) Active Directory
1 2 (4.44%) Xen
1 2 (4.44%) VMware Infrastructure
1 2 (4.44%) Hyper-V
Vendors
1 10 (22.22%) SAP
1 10 (22.22%) Microsoft
2 6 (13.33%) Alterian
3 3 (6.67%) Google
3 3 (6.67%) Facebook
3 3 (6.67%) Twitter
4 2 (4.44%) Red Hat
4 2 (4.44%) VMware
5 1 (2.22%) Cognos
5 1 (2.22%) Unica
5 1 (2.22%) Eloqua
5 1 (2.22%) Marketo
5 1 (2.22%) Lyris
5 1 (2.22%) Business Objects
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