The table below looks at the statistics for B2C skills in IT jobs advertised for the Southampton region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 22 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
22 Aug 2014
Same period 2013 Same period 2012
B2C (Business-to-Consumer)
Rank 81 87 -
Rank change year-on-year
+6 -
Permanent jobs citing B2C 4 2 0
As % of all permanent IT jobs located in Southampton 0.47% 0.22% -
As % of the Processes & Methodologies category 0.58% 0.30% -
Number of salaries quoted 4 2 0
Average salary £27,000 £23,750 -
Average salary % change year-on-year
+13.68% -
UK excluding London average salary £45,000 £46,000 £42,500
% change year-on-year
-2.17% +8.23%
B2C
Hampshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Southampton region.

Processes & Methodologies Category
Southampton
Permanent IT job ads with a match in the
Processes & Methodologies category
691 673 714
As % of all permanent IT jobs located in Southampton 81.29% 74.69% 82.83%
Number of salaries quoted 612 639 674
Average salary £40,000 £37,500 £37,500
Average salary % change year-on-year
+6.66% -
90% offered a salary of more than £27,000 £25,000 £26,500
10% offered a salary of more than £55,000 £57,500 £55,000
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

B2C
Jobs Demand Trend in Southampton

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the Southampton region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in Southampton

B2C
Salary Trend in Southampton

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the Southampton region.

B2C Salary Trend in Southampton

B2C
Top 11 Related IT Skills in Southampton

For the 6 months to 22 August 2014, IT jobs across the Southampton region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 12 (100.00%) B2B
1 12 (100.00%) Web Analytics
1 12 (100.00%) Analytics
2 7 (58.33%) Photoshop
2 7 (58.33%) Visualisation
2 7 (58.33%) Axure RP
2 7 (58.33%) User Experience Design
3 5 (41.67%) Use Case
3 5 (41.67%) User Stories
4 3 (25.00%) Adobe
5 2 (16.67%) Rapid Prototyping

B2C
Top Related IT Skills in Southampton by Category

For the 6 months to 22 August 2014, IT jobs across the Southampton region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Applications
1 7 (58.33%) Photoshop
Development Applications
1 7 (58.33%) Axure RP
Job Titles
1 12 (100.00%) Designer
2 7 (58.33%) Visual Designer
3 5 (41.67%) User Experience Designer
3 5 (41.67%) Junior
3 5 (41.67%) Junior Designer
4 2 (16.67%) Senior Designer
4 2 (16.67%) Senior User Experience Designer
5 1 (8.33%) Photoshop Designer
Miscellaneous
1 7 (58.33%) Visualisation
Processes & Methodologies
1 12 (100.00%) B2B
1 12 (100.00%) Web Analytics
1 12 (100.00%) Analytics
2 7 (58.33%) User Experience Design
3 5 (41.67%) Use Case
3 5 (41.67%) User Stories
4 2 (16.67%) Rapid Prototyping
Vendors
1 3 (25.00%) Adobe