The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Southampton region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 24 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
24 Feb 2017
Same period 2016 Same period 2015
Marketing
Hampshire / Southampton
Rank 40 52 36
Rank change year-on-year
+12 -16
Permanent jobs citing Marketing 34 31 62
As % of all permanent IT jobs located in Southampton 5.43% 3.97% 6.37%
As % of the General category 15.67% 17.61% 22.88%
Number of salaries quoted 23 30 41
Median salary £29,000 £35,000 £37,500
Median salary % change year-on-year
-17.14% -6.66%
90% offered a salary of more than £18,900 £30,000 £23,500
10% offered a salary of more than £44,800 £56,000 £80,000
UK excluding London median salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Southampton region.

General Category
Southampton
Permanent IT job ads with a match in the
General category
217 176 271
As % of all permanent IT jobs located in Southampton 34.66% 22.54% 27.85%
Number of salaries quoted 184 164 202
Median salary £45,000 £47,500 £45,000
Median salary % change year-on-year
-5.26% +5.55%
90% offered a salary of more than £31,000 £27,500 £23,500
10% offered a salary of more than £74,500 £80,000 £60,000
UK excluding London median salary £45,000 £45,000 £45,000

Marketing
Jobs Demand Trend in Southampton

The demand trend of job ads across the Southampton region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Southampton

Marketing
Salary Trend in Southampton

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Southampton region.

Marketing Salary Trend in Southampton

Marketing
Salary Histogram in Southampton

This chart provides a salary histogram for IT jobs citing Marketing across the Southampton region over the 3 months to 24 February 2017.

Marketing Salary Histogram in Southampton

Marketing
Top 30 Related IT Skills in Southampton

For the 6 months to 24 February 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Southampton region with a requirement for Marketing.

1 68 (76.40%) Digital Marketing
2 57 (64.04%) E-Commerce
2 57 (64.04%) SEO
3 56 (62.92%) Pay per click
3 56 (62.92%) Lead Generation
4 51 (57.30%) Social Media
5 42 (47.19%) Analytics
6 37 (41.57%) Advertising
7 34 (38.20%) Google
7 34 (38.20%) Email Marketing
7 34 (38.20%) Display Advertising
8 31 (34.83%) Google Analytics
9 24 (26.97%) Adobe
9 24 (26.97%) User Experience
10 22 (24.72%) Web Analytics
11 21 (23.60%) Web Development
11 21 (23.60%) Digital Media
12 19 (21.35%) Digital Analytics
12 19 (21.35%) A/B Testing
13 14 (15.73%) Degree
14 13 (14.61%) HTML
14 13 (14.61%) CSS
14 13 (14.61%) Creative Problem-Solving
14 13 (14.61%) AdWords
15 10 (11.24%) Data Analysis
15 10 (11.24%) Monetate
15 10 (11.24%) Optimizely
15 10 (11.24%) Conversion Rate Optimisation
15 10 (11.24%) Actionable Insight
15 10 (11.24%) Personalization

Marketing
Top Related IT Skills in Southampton by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (8.99%) CMS
2 4 (4.49%) WordPress
3 3 (3.37%) Joomla!
4 1 (1.12%) Apache
4 1 (1.12%) Exchange Server 2007
4 1 (1.12%) Exchange Server 2010
4 1 (1.12%) Exchange Server 2013
4 1 (1.12%) MS Exchange
4 1 (1.12%) nginx
Applications
1 8 (8.99%) Photoshop
2 6 (6.74%) Adobe Illustrator
3 5 (5.62%) Adobe Creative Suite
3 5 (5.62%) InDesign
3 5 (5.62%) MS PowerPoint
4 2 (2.25%) Adobe After Effects
4 2 (2.25%) Adobe Premiere
4 2 (2.25%) MS Excel
5 1 (1.12%) Acrobat
5 1 (1.12%) InVision
Business Applications
1 3 (3.37%) SAP Oil and Gas
Cloud Services
1 31 (34.83%) Google Analytics
2 13 (14.61%) AdWords
3 9 (10.11%) Adobe Analytics
4 6 (6.74%) SaaS
5 3 (3.37%) MailChimp
6 1 (1.12%) Amazon AWS
6 1 (1.12%) Microsoft Azure
Communications & Networking
1 1 (1.12%) Internet
Database & Business Intelligence
1 4 (4.49%) MySQL
Development Applications
1 4 (4.49%) Dreamweaver
2 1 (1.12%) Axure RP
2 1 (1.12%) Cucumber
2 1 (1.12%) Grunt
2 1 (1.12%) gulp
2 1 (1.12%) Jasmine
2 1 (1.12%) Mocha
2 1 (1.12%) Selenium
2 1 (1.12%) webpack
General
1 37 (41.57%) Advertising
2 5 (5.62%) Retail
3 4 (4.49%) Finance
4 3 (3.37%) Electronics
4 3 (3.37%) Games
4 3 (3.37%) Manufacturing
4 3 (3.37%) Telecoms
5 1 (1.12%) Publishing
Job Titles
1 18 (20.22%) Developer
2 17 (19.10%) Web Developer
3 12 (13.48%) Senior Developer
3 12 (13.48%) Senior Web Developer
4 11 (12.36%) Marketing Executive
5 10 (11.24%) Conversion Manager
5 10 (11.24%) PPC Executive
5 10 (11.24%) Search Marketing Executive
5 10 (11.24%) Senior Marketing Executive
6 9 (10.11%) Online Trading Manager
7 8 (8.99%) Digital Marketing Manager
7 8 (8.99%) Marketing Manager
7 8 (8.99%) Senior Digital Marketing Manager
7 8 (8.99%) Senior Manager
7 8 (8.99%) Senior Marketing Manager
8 5 (5.62%) Analyst
8 5 (5.62%) Junior
8 5 (5.62%) Sales Executive
9 4 (4.49%) Content Editor
9 4 (4.49%) Lead Generation Executive
Libraries, Frameworks & Software Standards
1 13 (14.61%) CSS
1 13 (14.61%) HTML
2 4 (4.49%) AngularJS
2 4 (4.49%) CSS3
2 4 (4.49%) Flash
2 4 (4.49%) HTML5
2 4 (4.49%) React
3 3 (3.37%) Laravel
3 3 (3.37%) Node.js
4 2 (2.25%) jQuery
5 1 (1.12%) Ajax
5 1 (1.12%) HTML5 Canvas
5 1 (1.12%) JSON
5 1 (1.12%) LAMP
5 1 (1.12%) LESS
5 1 (1.12%) Modernizr
5 1 (1.12%) Sass
5 1 (1.12%) Web Services
5 1 (1.12%) XHTML
5 1 (1.12%) XML
Miscellaneous
1 51 (57.30%) Social Media
2 24 (26.97%) User Experience
3 21 (23.60%) Digital Media
4 7 (7.87%) Analytical Skills
5 1 (1.12%) Animation
5 1 (1.12%) Graphic Design
5 1 (1.12%) Linux Command Line
5 1 (1.12%) Minimum Viable Product
5 1 (1.12%) Mobile App
5 1 (1.12%) Motion Graphics
5 1 (1.12%) Video Editing
Operating Systems
1 3 (3.37%) Linux
2 1 (1.12%) Red Hat Enterprise Linux
2 1 (1.12%) Ubuntu
2 1 (1.12%) Windows
2 1 (1.12%) Windows 7
2 1 (1.12%) Windows 8
2 1 (1.12%) Windows Server 2003
2 1 (1.12%) Windows Server 2008
2 1 (1.12%) Windows Server 2012
2 1 (1.12%) Windows XP
Processes & Methodologies
1 68 (76.40%) Digital Marketing
2 57 (64.04%) E-Commerce
2 57 (64.04%) SEO
3 56 (62.92%) Lead Generation
3 56 (62.92%) Pay per click
4 42 (47.19%) Analytics
5 34 (38.20%) Display Advertising
5 34 (38.20%) Email Marketing
6 22 (24.72%) Web Analytics
7 21 (23.60%) Web Development
8 19 (21.35%) A/B Testing
8 19 (21.35%) Digital Analytics
9 13 (14.61%) Creative Problem-Solving
10 10 (11.24%) Actionable Insight
10 10 (11.24%) Continuous Improvement
10 10 (11.24%) Conversion Rate Optimisation
10 10 (11.24%) Data Analysis
10 10 (11.24%) Online Marketing
10 10 (11.24%) Personalization
11 8 (8.99%) Strategic Planning
Programming Languages
1 9 (10.11%) JavaScript
2 7 (7.87%) PHP
3 1 (1.12%) Bash Shell
3 1 (1.12%) C#
3 1 (1.12%) PHP 5
3 1 (1.12%) PHP 7
3 1 (1.12%) SQL
Qualifications
1 14 (15.73%) Degree
2 2 (2.25%) CISA
2 2 (2.25%) CISM
2 2 (2.25%) CISSP
Quality Assurance & Compliance
1 4 (4.49%) Data Quality
2 2 (2.25%) PCI DSS
System Software
1 1 (1.12%) Active Directory
1 1 (1.12%) Hyper-V
Vendors
1 34 (38.20%) Google
2 24 (26.97%) Adobe
3 10 (11.24%) Monetate
3 10 (11.24%) Optimizely
4 4 (4.49%) Facebook
4 4 (4.49%) Salesforce.com
4 4 (4.49%) Twitter
5 3 (3.37%) Microsoft
5 3 (3.37%) SAP
6 1 (1.12%) Red Hat
6 1 (1.12%) VMware
Southampton, Hampshire
Nigel Frank International Ltd
Salary: £34000 - £37000 per annum + Pension, Sick Pay, Childcare Vouchers
Posted: 19 hours ago
Southampton, Hampshire
Spectrum IT Recruitment (South) Ltd
Salary: £38000 - £45000 per annum + Benefits
Posted: 5 days ago
Southampton, Hampshire
Spectrum IT Recruitment (South) Ltd
Salary: £19000 - £21000 per annum + Pension, Medical etc
Posted: 6 days ago
Southampton
aap3
Salary: £25000 - £35000 per annum + car & commission
Posted: 3 days ago
Southampton, Hampshire
UK Consumer Panels
Posted: 6 days ago