The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised for the Staffordshire region. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 4 September 2015 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
4 Sep 2015
Same period 2014 Same period 2013
Google
Rank 36 73 -
Rank change year-on-year
+37 -
Permanent jobs citing Google 37 3 0
As % of all permanent IT jobs located in Staffordshire 5.76% 0.43% -
As % of the Vendors category 12.46% 0.99% -
Number of salaries quoted 26 3 0
Average salary £39,000 £37,500 -
Average salary % change year-on-year
+4.00% -
UK excluding London average salary £38,000 £40,000 £32,500
% change year-on-year
-5.00% +23.07%
Google
West Midlands

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the Staffordshire region.

Vendors Category
Staffordshire
Permanent IT job ads with a match in the
Vendors category
297 302 260
As % of all permanent IT jobs located in Staffordshire 46.26% 43.20% 39.76%
Number of salaries quoted 256 246 219
Average salary £37,500 £35,000 £33,500
Average salary % change year-on-year
+7.14% +4.47%
90% offered a salary of more than £25,000 £23,600 £22,500
10% offered a salary of more than £49,000 £55,000 £55,000
UK excluding London average salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -

Google
Jobs Demand Trend in Staffordshire

This chart provides a 3-month moving total of permanent IT jobs citing Google across the Staffordshire region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in Staffordshire

Google
Salary Trend in Staffordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the Staffordshire region.

Google Salary Trend in Staffordshire

Google
Salary Histogram in Staffordshire

This chart provides a salary histogram for IT jobs citing Google across the Staffordshire region over the 3 months to 4 September 2015.

Google Salary Histogram in Staffordshire

Google
Job Locations in Staffordshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google within the Staffordshire region over the 3 months to 4 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Stoke-on-Trent - 21 £42,500 - 4
Stafford - 8 £35,000 -
Tamworth - 6 £40,750 -
Lichfield -6 2 £20,250 -47.74%
Google
West Midlands

Google
Top 30 Related IT Skills in Staffordshire

For the 6 months to 4 September 2015, IT jobs across the Staffordshire region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 38 (69.09%) Analytics
2 35 (63.64%) SEO
3 28 (50.91%) Marketing
4 26 (47.27%) HTML
5 25 (45.45%) CSS
5 25 (45.45%) Degree
6 21 (38.18%) Agile Software Development
7 20 (36.36%) Web Analytics
7 20 (36.36%) Google Analytics
8 18 (32.73%) JavaScript
9 17 (30.91%) SQL
10 16 (29.09%) .NET
10 16 (29.09%) C#
10 16 (29.09%) Finance
11 15 (27.27%) ASP.NET
11 15 (27.27%) SQL Server
12 14 (25.45%) Retail
12 14 (25.45%) Digital Marketing
12 14 (25.45%) HTML5
13 13 (23.64%) User Experience
13 13 (23.64%) Pay per click
13 13 (23.64%) Web Services
14 11 (20.00%) Social Media
14 11 (20.00%) ASP.NET MVC
14 11 (20.00%) Web Development
14 11 (20.00%) MVC
15 10 (18.18%) Internet
15 10 (18.18%) XML
15 10 (18.18%) MySQL
16 9 (16.36%) E-Commerce

Google
Top Related IT Skills in Staffordshire by Category

For the 6 months to 4 September 2015, IT jobs across the Staffordshire region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 9 (16.36%) CMS
2 7 (12.73%) WordPress
3 4 (7.27%) Kentico
3 4 (7.27%) SharePoint
4 3 (5.45%) Node.js
4 3 (5.45%) Drupal
5 1 (1.82%) Umbraco
5 1 (1.82%) Joomla!
Applications
1 5 (9.09%) Photoshop
2 1 (1.82%) MS Office
Cloud Services
1 20 (36.36%) Google Analytics
2 3 (5.45%) Google Apps
Communications & Networking
1 10 (18.18%) Internet
2 3 (5.45%) Intranet
3 1 (1.82%) VoIP
3 1 (1.82%) DMZ
3 1 (1.82%) Wi-Fi
3 1 (1.82%) VLAN
3 1 (1.82%) Network Security
Database & Business Intelligence
1 15 (27.27%) SQL Server
2 10 (18.18%) MySQL
3 7 (12.73%) NoSQL
4 3 (5.45%) MongoDB
5 1 (1.82%) SQL Server Reporting Services
5 1 (1.82%) SQL Server Integration Services
5 1 (1.82%) SQL Server Analysis Services
Development Applications
1 4 (7.27%) Axure RP
2 1 (1.82%) Visual Studio
General
1 28 (50.91%) Marketing
2 16 (29.09%) Finance
3 14 (25.45%) Retail
4 5 (9.09%) Telecoms
5 3 (5.45%) Manufacturing
6 1 (1.82%) Games
Job Titles
1 25 (45.45%) Developer
2 12 (21.82%) PPC Specialist
2 12 (21.82%) PPC Manager
2 12 (21.82%) PPC Analyst
2 12 (21.82%) PPC Executive
3 9 (16.36%) .NET Developer
4 7 (12.73%) Front-End Developer
4 7 (12.73%) SEO Executive
5 6 (10.91%) Analyst
6 4 (7.27%) C# Developer
6 4 (7.27%) Graduate
6 4 (7.27%) Graduate Developer
6 4 (7.27%) C# .NET Developer
6 4 (7.27%) Graduate .NET Developer
7 3 (5.45%) PHP Developer
8 2 (3.64%) Web Analyst
8 2 (3.64%) Development Team Leader
8 2 (3.64%) Software Developer
8 2 (3.64%) Junior
8 2 (3.64%) Team Leader
Libraries, Frameworks & Software Standards
1 26 (47.27%) HTML
2 25 (45.45%) CSS
3 16 (29.09%) .NET
4 15 (27.27%) ASP.NET
5 14 (25.45%) HTML5
6 13 (23.64%) Web Services
7 11 (20.00%) ASP.NET MVC
8 10 (18.18%) XML
9 8 (14.55%) RESTful
10 7 (12.73%) Ajax
11 6 (10.91%) CSS3
12 5 (9.09%) jQuery
13 3 (5.45%) REST
13 3 (5.45%) SOAP
14 1 (1.82%) .NET Framework
14 1 (1.82%) XSL
Miscellaneous
1 13 (23.64%) User Experience
2 11 (20.00%) Social Media
3 5 (9.09%) Analytical Skills
4 4 (7.27%) W3C
5 3 (5.45%) EPoS
5 3 (5.45%) Mobile App
6 1 (1.82%) Data Centre
6 1 (1.82%) Graphic Design
6 1 (1.82%) Digital Media
Operating Systems
1 2 (3.64%) Windows
Processes & Methodologies
1 38 (69.09%) Analytics
2 35 (63.64%) SEO
3 21 (38.18%) Agile Software Development
4 20 (36.36%) Web Analytics
5 14 (25.45%) Digital Marketing
6 13 (23.64%) Pay per click
7 11 (20.00%) Web Development
7 11 (20.00%) MVC
8 9 (16.36%) E-Commerce
9 7 (12.73%) Data Analysis
9 7 (12.73%) Internet Marketing
9 7 (12.73%) Time Management
9 7 (12.73%) Web Application Development
10 6 (10.91%) Agile Testing
10 6 (10.91%) Content Management
11 5 (9.09%) User Acceptance Testing
11 5 (9.09%) Product Management
12 4 (7.27%) Unit Testing
12 4 (7.27%) OO
13 3 (5.45%) Mobile Application Development
Programming Languages
1 18 (32.73%) JavaScript
2 17 (30.91%) SQL
3 16 (29.09%) C#
4 6 (10.91%) PHP
5 3 (5.45%) PL/SQL
5 3 (5.45%) Java
5 3 (5.45%) T-SQL
5 3 (5.45%) VB
5 3 (5.45%) Python
5 3 (5.45%) PHP5
Qualifications
1 25 (45.45%) Degree
2 1 (1.82%) CCNP
2 1 (1.82%) CCNA
2 1 (1.82%) Cisco Certification
Quality Assurance & Compliance
1 1 (1.82%) SLA
Vendors
1 7 (12.73%) Oracle
2 5 (9.09%) Omniture
3 4 (7.27%) hybris
4 2 (3.64%) Microsoft
5 1 (1.82%) Adobe
5 1 (1.82%) Citrix
5 1 (1.82%) VMware
5 1 (1.82%) Cisco
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