The table below looks at the statistics for SEO skills in IT jobs advertised for the Swindon region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 27 February 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Feb 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 62 39 55
Rank change year-on-year
-23 +16
Permanent jobs citing SEO 1 23 5
As % of all permanent IT jobs located in Swindon 0.17% 5.13% 0.93%
As % of the Processes & Methodologies category 0.20% 6.07% 1.08%
Number of salaries quoted 1 22 5
Average salary £45,000 £30,000 £32,930
Average salary % change year-on-year
+50.00% -8.89%
UK excluding London average salary £32,500 £33,000 £31,500
% change year-on-year
-1.51% +4.76%
SEO
Wiltshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Swindon region.

Processes & Methodologies Category
Swindon
Permanent IT job ads with a match in the
Processes & Methodologies category
512 379 464
As % of all permanent IT jobs located in Swindon 89.35% 84.60% 85.93%
Number of salaries quoted 413 345 430
Average salary £42,500 £42,500 £36,000
Average salary % change year-on-year
- +18.05%
90% offered a salary of more than £32,500 £28,500 £27,500
10% offered a salary of more than £57,500 £55,000 £60,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in Swindon

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Swindon region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Swindon

SEO
Salary Trend in Swindon

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Swindon region.

SEO Salary Trend in Swindon

SEO
Top 30 Related IT Skills in Swindon

For the 6 months to 27 February 2015, IT jobs across the Swindon region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 5 (100.00%) HTML
1 5 (100.00%) JavaScript
1 5 (100.00%) CSS
1 5 (100.00%) Marketing
1 5 (100.00%) WordPress
2 3 (60.00%) nginx
2 3 (60.00%) MySQL
2 3 (60.00%) MVC
2 3 (60.00%) Linux
2 3 (60.00%) OO
2 3 (60.00%) Apache
2 3 (60.00%) E-Commerce
2 3 (60.00%) PHP
2 3 (60.00%) OO PHP
3 2 (40.00%) Mentoring
3 2 (40.00%) .NET
3 2 (40.00%) Project Management
3 2 (40.00%) CMS
3 2 (40.00%) Photoshop
3 2 (40.00%) ASP.NET
3 2 (40.00%) Subversion
3 2 (40.00%) Digital Marketing
3 2 (40.00%) jQuery
3 2 (40.00%) Umbraco
3 2 (40.00%) HTML5
3 2 (40.00%) Git (software)
3 2 (40.00%) CSS3
4 1 (20.00%) Kentico
4 1 (20.00%) Ektron
4 1 (20.00%) Sitecore CMS

SEO
Top Related IT Skills in Swindon by Category

For the 6 months to 27 February 2015, IT jobs across the Swindon region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 5 (100.00%) WordPress
2 3 (60.00%) Apache
2 3 (60.00%) nginx
3 2 (40.00%) CMS
3 2 (40.00%) Umbraco
4 1 (20.00%) Sitecore CMS
4 1 (20.00%) Kentico
Applications
1 2 (40.00%) Photoshop
Database & Business Intelligence
1 3 (60.00%) MySQL
Development Applications
1 2 (40.00%) Subversion
1 2 (40.00%) Git (software)
General
1 5 (100.00%) Marketing
Job Titles
1 5 (100.00%) Developer
1 5 (100.00%) Web Developer
2 3 (60.00%) PHP Developer
2 3 (60.00%) PHP Web Developer
3 2 (40.00%) Web Manager
4 1 (20.00%) Senior Manager
4 1 (20.00%) Senior Developer
4 1 (20.00%) Senior Web Developer
Libraries, Frameworks & Software Standards
1 5 (100.00%) CSS
1 5 (100.00%) HTML
2 2 (40.00%) .NET
2 2 (40.00%) ASP.NET
2 2 (40.00%) jQuery
2 2 (40.00%) HTML5
2 2 (40.00%) CSS3
Operating Systems
1 3 (60.00%) Linux
Processes & Methodologies
1 3 (60.00%) OO
1 3 (60.00%) E-Commerce
1 3 (60.00%) MVC
1 3 (60.00%) OO PHP
2 2 (40.00%) Mentoring
2 2 (40.00%) Digital Marketing
2 2 (40.00%) Project Management
Programming Languages
1 5 (100.00%) JavaScript
2 3 (60.00%) PHP
Vendors
1 1 (20.00%) Sitecore
1 1 (20.00%) Ektron