The following table provides summary statistics for contract job vacancies advertised in Birmingham with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 3 months to 23 June 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Digital Marketing
West Midlands / Birmingham
3 months to
23 Jun 2017
Same period 2016 Same period 2015
Rank 52 64 60
Rank change year-on-year +12 -4  
Contract jobs citing Digital Marketing 4 7 3
As % of all contract IT jobs advertised in Birmingham 0.65% 0.86% 0.39%
As % of the Processes & Methodologies category 0.80% 1.03% 0.50%
Number of daily rates quoted 4 7 3
Median daily rate £288 £375 £325
Median daily rate % change year-on-year -23.33% +15.38%  
90% offered a daily rate of more than £275 £325 £173
10% offered a daily rate of more than £545 £428 £385
UK excluding London median daily rate £465 £375 £365
% change year-on-year +24.00% +2.73%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £21.50 £32.00 £35.00
% change year-on-year -32.81% -8.57%  

Digital Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Birmingham with a requirement for process and methodology skills.

Contract Process & Methodology Skills
Birmingham
Contract job vacancies with a requirement for process and methodology skills 503 679 602
As % of all contract IT job vacancies advertised in Birmingham 81.92% 83.42% 77.88%
Number of daily rates quoted 330 476 400
Median daily rate £400 £375 £375
Median daily rate % change year-on-year +6.66% -  
90% offered a daily rate of more than £275 £250 £275
10% offered a daily rate of more than £550 £500 £500
UK excluding London median daily rate £415 £400 £383
% change year-on-year +3.75% +4.57%  
Number of hourly rates quoted 10 15 13
Median hourly rate £14.22 £25.00 £47.75
Median hourly rate % change year-on-year -43.14% -47.64%  
90% offered a hourly rate of more than £10.16 £12.50 £22.75
10% offered a hourly rate of more than £28.75 £42.50 £63.00
UK excluding London median hourly rate £33.50 £28.50 £30.00
% change year-on-year +17.54% -5.00%  

Digital Marketing
Job Vacancy Trend in Birmingham

The job posting trend of jobs advertised in Birmingham citing Digital Marketing as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Digital Marketing in Birmingham

Digital Marketing
Contractor Daily Rate Trend in Birmingham

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Digital Marketing in Birmingham.

Contractor daily rate trend for Digital Marketing in Birmingham

Digital Marketing
Contractor Daily Rate Histogram in Birmingham

The daily rate distribution of IT jobs citing Digital Marketing in Birmingham over the 3 months to 23 June 2017.

Contractor daily rate histogram for Digital Marketing in Birmingham

For the 6 months to 23 June 2017, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Birmingham region with a requirement for Digital Marketing.

1 5 (100.00%) Marketing
2 4 (80.00%) HTML
2 4 (80.00%) CSS
3 3 (60.00%) MySQL
3 3 (60.00%) PHP
3 3 (60.00%) OO
3 3 (60.00%) MVC
3 3 (60.00%) TDD
3 3 (60.00%) Git (software)
3 3 (60.00%) RESTful
3 3 (60.00%) PHP 5
3 3 (60.00%) PHP 4
3 3 (60.00%) OO PHP
4 2 (40.00%) GitHub
4 2 (40.00%) AngularJS
4 2 (40.00%) PHPUnit
4 2 (40.00%) Time Management
4 2 (40.00%) WordPress
4 2 (40.00%) SAP Oil and Gas
4 2 (40.00%) Symfony
4 2 (40.00%) Electronics
4 2 (40.00%) Telecoms
4 2 (40.00%) Finance
4 2 (40.00%) Manufacturing
4 2 (40.00%) Programme Management
4 2 (40.00%) Agile Software Development
4 2 (40.00%) JavaScript
4 2 (40.00%) OOP
4 2 (40.00%) Business Intelligence
4 2 (40.00%) .NET

Digital Marketing
Co-occurring IT Skills in Birmingham by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (40.00%) WordPress
Business Applications
1 2 (40.00%) SAP Oil and Gas
Cloud Services
1 2 (40.00%) GitHub
Communications & Networking
1 1 (20.00%) Internet
1 1 (20.00%) LDAP
Database & Business Intelligence
1 3 (60.00%) MySQL
Development Applications
1 3 (60.00%) Git (software)
2 2 (40.00%) PHPUnit
General
1 5 (100.00%) Marketing
2 2 (40.00%) Electronics
2 2 (40.00%) Finance
2 2 (40.00%) Manufacturing
2 2 (40.00%) Telecoms
Job Titles
1 4 (80.00%) Developer
2 2 (40.00%) PHP Developer
2 2 (40.00%) Symfony Developer
3 1 (20.00%) Architect
3 1 (20.00%) Cloud Architect
3 1 (20.00%) JavaScript Developer
3 1 (20.00%) PHP Laravel Developer
3 1 (20.00%) PHP Symfony Developer
3 1 (20.00%) UI Developer
Libraries, Frameworks & Software Standards
1 4 (80.00%) CSS
1 4 (80.00%) HTML
2 3 (60.00%) RESTful
3 2 (40.00%) .NET
3 2 (40.00%) AngularJS
3 2 (40.00%) Symfony
4 1 (20.00%) Ajax
4 1 (20.00%) CSS3
4 1 (20.00%) HTML5
4 1 (20.00%) jQuery
4 1 (20.00%) Laravel
4 1 (20.00%) Twitter Bootstrap
4 1 (20.00%) Web Services
Miscellaneous
1 1 (20.00%) CMDB
1 1 (20.00%) Public Cloud
Processes & Methodologies
1 3 (60.00%) MVC
1 3 (60.00%) OO
1 3 (60.00%) OO PHP
1 3 (60.00%) TDD
2 2 (40.00%) Agile Software Development
2 2 (40.00%) Business Intelligence
2 2 (40.00%) OOP
2 2 (40.00%) Programme Management
2 2 (40.00%) Time Management
3 1 (20.00%) Configuration Management
3 1 (20.00%) Internet Marketing
3 1 (20.00%) ITIL
3 1 (20.00%) ITSM
3 1 (20.00%) Migration
3 1 (20.00%) Service Management
3 1 (20.00%) Web Development
Programming Languages
1 3 (60.00%) PHP
1 3 (60.00%) PHP 4
1 3 (60.00%) PHP 5
2 2 (40.00%) JavaScript
3 1 (20.00%) Java
Qualifications
1 1 (20.00%) SC Cleared
1 1 (20.00%) Security Cleared
Quality Assurance & Compliance
1 1 (20.00%) SLA
Vendors
1 2 (40.00%) SAP
2 1 (20.00%) ServiceNow