Period
to 16 October 2018

The following table provides summary statistics for contract job vacancies advertised in Cheshire with a requirement for SEO skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited SEO over the 6 months to 16 October 2018 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Search Engine Optimisation (SEO)
North West > Cheshire
6 months to
16 Oct 2018
Same period 2017 Same period 2016
Rank 86 84 95
Rank change year-on-year -2 +11 +17
Contract jobs citing SEO 2 3 8
As % of all contract IT jobs advertised in Cheshire 0.15% 0.24% 0.51%
As % of the Processes & Methodologies category 0.18% 0.28% 0.58%
Number of daily rates quoted 0 2 7
Cheshire median daily rate - £440 £500
Median daily rate % change year-on-year - -12.00% -1.96%
North West median daily rate £413 £388 £375
% change year-on-year +6.45% +3.33% -
Number of hourly rates quoted 0 0 0
Cheshire median hourly rate - - -
North West median hourly rate - - -

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Cheshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Cheshire
Contract vacancies with a requirement for process or methodology skills 1,136 1,062 1,384
As % of all contract IT jobs advertised in Cheshire 86.39% 83.56% 87.48%
Number of daily rates quoted 756 767 988
Cheshire median daily rate £400 £408 £410
Median daily rate % change year-on-year -1.84% -0.61% -0.61%
10th Percentile £280 £263 £256
90th Percentile £538 £575 £600
North West median daily rate £400 £400 £400
Number of hourly rates quoted 71 46 34
Cheshire median hourly rate £19.00 £21.50 £16.00
Median hourly rate % change year-on-year -11.63% +34.38% -8.13%
10th Percentile £13.45 £11.25 £13.00
90th Percentile £45.00 £46.88 £33.75
North West median hourly rate £22.47 £30.00 £21.02
% change year-on-year -25.12% +42.70% -29.24%

SEO
Job Vacancy Trend in Cheshire

Job postings citing SEO as a percentage of all IT jobs advertised in Cheshire.

Job vacancy trend for SEO in Cheshire

SEO
Contractor Daily Rate Trend in Cheshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing SEO in Cheshire.

Contractor daily rate trend for SEO in Cheshire

SEO
Contract Job Locations in Cheshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing SEO within the Cheshire region over the 6 months to 16 October 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Crewe - 1 - -
SEO
North West

For the 6 months to 16 October 2018, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Cheshire region with a requirement for SEO.

1 2 (100.00%) HTML
1 2 (100.00%) JavaScript
1 2 (100.00%) CSS
1 2 (100.00%) MS Visio
1 2 (100.00%) Scrum
1 2 (100.00%) Agile Software Development
1 2 (100.00%) Industrial Design
1 2 (100.00%) Google
1 2 (100.00%) Degree
1 2 (100.00%) Graphic Design
1 2 (100.00%) Psychology
1 2 (100.00%) Copywriting
1 2 (100.00%) Google Analytics
1 2 (100.00%) Information Architecture
1 2 (100.00%) HTML5
1 2 (100.00%) Balsamiq Mockups
1 2 (100.00%) OmniGraffle
1 2 (100.00%) Axure RP
1 2 (100.00%) ProtoShare
1 2 (100.00%) CSS3
1 2 (100.00%) Analytics
1 2 (100.00%) Twitter Bootstrap
1 2 (100.00%) User Stories
1 2 (100.00%) Qualitative Research
1 2 (100.00%) User Experience
1 2 (100.00%) Service Design
1 2 (100.00%) Prototyping
1 2 (100.00%) UXPin
1 2 (100.00%) Cognitive Psychology
1 2 (100.00%) Quantitative Research

SEO
Co-occurring IT Skills in Cheshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (100.00%) MS Visio
1 2 (100.00%) OmniGraffle
1 2 (100.00%) UXPin
Cloud Services
1 2 (100.00%) Google Analytics
Development Applications
1 2 (100.00%) Axure RP
1 2 (100.00%) Balsamiq Mockups
1 2 (100.00%) ProtoShare
Job Titles
1 2 (100.00%) Designer
Libraries, Frameworks & Software Standards
1 2 (100.00%) CSS
1 2 (100.00%) CSS3
1 2 (100.00%) HTML
1 2 (100.00%) HTML5
1 2 (100.00%) Twitter Bootstrap
Miscellaneous
1 2 (100.00%) Graphic Design
1 2 (100.00%) User Experience
Processes & Methodologies
1 2 (100.00%) Agile Software Development
1 2 (100.00%) Analytics
1 2 (100.00%) Cognitive Psychology
1 2 (100.00%) Copywriting
1 2 (100.00%) Industrial Design
1 2 (100.00%) Information Architecture
1 2 (100.00%) Prototyping
1 2 (100.00%) Psychology
1 2 (100.00%) Qualitative Research
1 2 (100.00%) Quantitative Research
1 2 (100.00%) Scrum
1 2 (100.00%) Service Design
1 2 (100.00%) User Stories
Programming Languages
1 2 (100.00%) JavaScript
Qualifications
1 2 (100.00%) Degree
Vendors
1 2 (100.00%) Google