Period
to 19 August 2018

The following table provides summary statistics for permanent job vacancies advertised in Cheshire with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 6 months to 19 August 2018 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
North West > Cheshire
6 months to
19 Aug 2018
Same period 2017 Same period 2016
Rank 149 154 119
Rank change year-on-year +5 -35 +29
Permanent jobs citing SEO 22 7 26
As % of all permanent IT jobs advertised in Cheshire 0.76% 0.26% 1.18%
As % of the Processes & Methodologies category 0.82% 0.29% 1.33%
Number of salaries quoted 21 10 21
Cheshire median annual salary £40,000 £38,750 £32,500
Median salary % change year-on-year +3.23% +19.23% +15.04%
10th Percentile £26,250 £33,750 £26,250
90th Percentile £47,500 £53,300 £37,500
North West median annual salary £40,000 £38,500 £30,000
% change year-on-year +3.90% +28.33% +9.09%

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Cheshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Cheshire
Permanent vacancies with a requirement for process or methodology skills 2,694 2,451 1,948
As % of all permanent IT jobs advertised in Cheshire 93.31% 89.94% 88.59%
Number of salaries quoted 2,000 1,851 1,649
Cheshire median annual salary £45,000 £40,000 £37,500
Median salary % change year-on-year +12.50% +6.67% -6.25%
10th Percentile £26,503 £25,000 £22,500
90th Percentile £70,000 £60,000 £58,750
North West median annual salary £45,000 £42,000 £40,000
% change year-on-year +7.14% +5.00% -

SEO
Job Vacancy Trend in Cheshire

Job postings citing SEO as a percentage of all IT jobs advertised in Cheshire.

Job vacancy trend for SEO in Cheshire

SEO
Salary Trend in Cheshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Cheshire.

Salary trend for SEO in Cheshire

SEO
Salary Histogram in Cheshire

The salary distribution of IT jobs citing SEO in Cheshire over the 6 months to 19 August 2018.

Salary histogram for SEO in Cheshire

SEO
Job Locations in Cheshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Cheshire region over the 6 months to 19 August 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Wilmslow +5 10 £45,000 +80.00% 1
Runcorn - 4 £28,000 -
Macclesfield +2 3 £37,500 -16.67% 1
Chester - 3 £30,750 - 4
Warrington +9 2 £30,000 -42.86%
SEO
North West

For the 6 months to 19 August 2018, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Cheshire region with a requirement for SEO.

1 17 (77.27%) HTML
2 16 (72.73%) CSS
3 14 (63.64%) Photoshop
3 14 (63.64%) JavaScript
3 14 (63.64%) jQuery
4 11 (50.00%) WordPress
4 11 (50.00%) Problem-Solving
5 10 (45.45%) Zend
5 10 (45.45%) Zend Framework
5 10 (45.45%) Telecoms
5 10 (45.45%) PHP
5 10 (45.45%) SQL
5 10 (45.45%) Visual Studio
5 10 (45.45%) Microsoft
6 6 (27.27%) User Experience
7 5 (22.73%) Social Media
7 5 (22.73%) Marketing
7 5 (22.73%) Google
7 5 (22.73%) Pay per click
8 4 (18.18%) Digital Marketing
8 4 (18.18%) AngularJS
8 4 (18.18%) Analytics
8 4 (18.18%) Front End Development
9 3 (13.64%) Wireframes
9 3 (13.64%) Driving Licence
9 3 (13.64%) Twitter Bootstrap
9 3 (13.64%) CSS3
9 3 (13.64%) HTML5
9 3 (13.64%) LESS
9 3 (13.64%) Business Development

SEO
Co-occurring IT Skills in Cheshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 11 (50.00%) WordPress
2 2 (9.09%) CMS
3 1 (4.55%) Sitefinity
Applications
1 14 (63.64%) Photoshop
2 1 (4.55%) Adobe Illustrator
2 1 (4.55%) Camtasia
Cloud Services
1 2 (9.09%) Adobe Creative Cloud
1 2 (9.09%) Google Analytics
Communications & Networking
1 1 (4.55%) SMS
Development Applications
1 10 (45.45%) Visual Studio
2 2 (9.09%) Team Foundation Server
3 1 (4.55%) Git (software)
3 1 (4.55%) gulp
3 1 (4.55%) Subversion
3 1 (4.55%) webpack
General
1 10 (45.45%) Telecoms
2 5 (22.73%) Marketing
3 2 (9.09%) Finance
3 2 (9.09%) Retail
Job Titles
1 14 (63.64%) Developer
2 10 (45.45%) PHP Developer
3 4 (18.18%) Front End Developer (Client-Side Developer)
4 3 (13.64%) Business Development Manager
4 3 (13.64%) Business Manager
4 3 (13.64%) Development Manager
4 3 (13.64%) JavaScript Developer
5 2 (9.09%) Designer
6 1 (4.55%) Author
6 1 (4.55%) Digital Development Manager
6 1 (4.55%) Digital Executive
6 1 (4.55%) Digital Marketing Executive
6 1 (4.55%) Digital Marketing Specialist
6 1 (4.55%) Marketing Specialist
6 1 (4.55%) Senior Digital Marketing Executive
6 1 (4.55%) Senior Marketing Executive
6 1 (4.55%) SEO Executive
6 1 (4.55%) Technical Author
6 1 (4.55%) Technical Writer
6 1 (4.55%) Web Designer
Libraries, Frameworks & Software Standards
1 17 (77.27%) HTML
2 16 (72.73%) CSS
3 14 (63.64%) jQuery
4 10 (45.45%) Zend Framework
5 4 (18.18%) AngularJS
6 3 (13.64%) CSS3
6 3 (13.64%) HTML5
6 3 (13.64%) LESS
6 3 (13.64%) Twitter Bootstrap
7 2 (9.09%) Ajax
7 2 (9.09%) Angular 2
7 2 (9.09%) Material Design
8 1 (4.55%) React
8 1 (4.55%) Sass
8 1 (4.55%) Vue.js
8 1 (4.55%) XML
Miscellaneous
1 6 (27.27%) User Experience
2 5 (22.73%) Social Media
3 3 (13.64%) Driving Licence
4 2 (9.09%) Self-Motivation
5 1 (4.55%) Analytical Mindset
5 1 (4.55%) Analytical Skills
5 1 (4.55%) Mobile App
Processes & Methodologies
1 11 (50.00%) Problem-Solving
2 5 (22.73%) Pay per click
3 4 (18.18%) Analytics
3 4 (18.18%) Digital Marketing
3 4 (18.18%) Front End Development
4 3 (13.64%) Business Development
4 3 (13.64%) Wireframes
5 2 (9.09%) Agile Software Development
5 2 (9.09%) CRM
5 2 (9.09%) Email Marketing
5 2 (9.09%) High-Fidelity Prototypes
5 2 (9.09%) Scrum
6 1 (4.55%) B2B
6 1 (4.55%) B2C
6 1 (4.55%) Conversion Rate Optimisation
6 1 (4.55%) Creative Problem-Solving
6 1 (4.55%) Mobile Application Development
6 1 (4.55%) Mobile First
6 1 (4.55%) User Acceptance Testing
6 1 (4.55%) Web Development
Programming Languages
1 14 (63.64%) JavaScript
2 10 (45.45%) PHP
2 10 (45.45%) SQL
Qualifications
1 1 (4.55%) Degree
Vendors
1 10 (45.45%) Microsoft
1 10 (45.45%) Zend
2 5 (22.73%) Google
3 2 (9.09%) Adobe