Period
to 22 February 2018

The following table provides summary statistics for permanent job vacancies advertised in Cheshire with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 6 months to 22 February 2018 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
North West > Cheshire
6 months to
22 Feb 2018
Same period 2017 Same period 2016
Rank 140 118 123
Rank change year-on-year -22 +5 +22
Permanent jobs citing SEO 49 18 46
As % of all permanent IT jobs advertised in Cheshire 1.45% 0.84% 1.65%
As % of the Processes & Methodologies category 1.62% 0.96% 1.91%
Number of salaries quoted 47 24 43
Cheshire median annual salary £37,500 £36,500 £26,500
Median salary % change year-on-year +2.74% +37.74% -24.29%
10th Percentile £26,250 £21,250 £21,600
90th Percentile £48,750 £53,500 £38,750
North West median annual salary £37,500 £35,000 £27,500
% change year-on-year +7.14% +27.27% -8.33%

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Cheshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Cheshire
Permanent vacancies with a requirement for process or methodology skills 3,034 1,883 2,411
As % of all permanent IT jobs advertised in Cheshire 89.58% 87.83% 86.23%
Number of salaries quoted 2,250 1,523 2,126
Cheshire median annual salary £45,000 £40,000 £40,000
Median salary % change year-on-year +12.50% - -
10th Percentile £27,500 £24,000 £22,500
90th Percentile £66,250 £62,500 £57,500
North West median annual salary £45,000 £40,000 £40,000
% change year-on-year +12.50% - -

SEO
Job Vacancy Trend in Cheshire

Job postings citing SEO as a percentage of all IT jobs advertised in Cheshire.

Job vacancy trend for SEO in Cheshire

SEO
Salary Trend in Cheshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Cheshire.

Salary trend for SEO in Cheshire

SEO
Salary Histogram in Cheshire

The salary distribution of IT jobs citing SEO in Cheshire over the 6 months to 22 February 2018.

Salary histogram for SEO in Cheshire

SEO
Job Locations in Cheshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Cheshire region over the 6 months to 22 February 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Macclesfield +12 18 £42,500 +66.67% 1
Warrington -5 7 £28,750 +15.00% 1
Chester -8 7 £33,750 -15.63% 3
Wilmslow +23 5 £45,000 +20.00% 1
Runcorn - 5 £28,750 -
Crewe -1 1 £40,000 +9.59%
Northwich - 1 £40,000 -
SEO
North West

For the 6 months to 22 February 2018, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Cheshire region with a requirement for SEO.

1 40 (81.63%) HTML
2 36 (73.47%) CSS
3 33 (67.35%) JavaScript
4 25 (51.02%) User Experience
5 22 (44.90%) jQuery
6 20 (40.82%) Google
7 19 (38.78%) Marketing
7 19 (38.78%) Agile Software Development
8 18 (36.73%) Scrum
8 18 (36.73%) Photoshop
8 18 (36.73%) HTML5
9 17 (34.69%) Front End Development
10 16 (32.65%) CSS3
10 16 (32.65%) Finance
11 15 (30.61%) Web Development
11 15 (30.61%) Adobe
12 12 (24.49%) AngularJS
12 12 (24.49%) Digital Marketing
12 12 (24.49%) Twitter Bootstrap
12 12 (24.49%) Adobe Creative Cloud
13 11 (22.45%) React
13 11 (22.45%) Responsive Web Design
13 11 (22.45%) Pay per click
14 10 (20.41%) Ajax
14 10 (20.41%) Analytics
14 10 (20.41%) WordPress
14 10 (20.41%) Team Foundation Server
14 10 (20.41%) Conversion Rate Optimisation
15 9 (18.37%) Material Design
15 9 (18.37%) Angular 2

SEO
Co-occurring IT Skills in Cheshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (20.41%) WordPress
2 3 (6.12%) CMS
2 3 (6.12%) Drupal
2 3 (6.12%) Joomla!
3 2 (4.08%) Facebook Platform
4 1 (2.04%) IIS
Applications
1 18 (36.73%) Photoshop
2 4 (8.16%) Adobe Illustrator
2 4 (8.16%) Chatbot
3 3 (6.12%) Adobe Creative Suite
3 3 (6.12%) Microsoft PowerPoint
4 2 (4.08%) Microsoft Excel
4 2 (4.08%) Microsoft Office
5 1 (2.04%) InDesign
Business Applications
1 2 (4.08%) Magento
Cloud Services
1 12 (24.49%) Adobe Creative Cloud
2 6 (12.24%) Google Analytics
3 2 (4.08%) AdWords
3 2 (4.08%) Basecamp
3 2 (4.08%) Trello
Database & Business Intelligence
1 3 (6.12%) SQL Server
2 2 (4.08%) MySQL
Development Applications
1 10 (20.41%) Team Foundation Server
2 6 (12.24%) Git (software)
3 5 (10.20%) Visual Studio
4 3 (6.12%) JIRA
5 2 (4.08%) Pivotal Tracker
6 1 (2.04%) Dreamweaver
General
1 19 (38.78%) Marketing
2 16 (32.65%) Finance
3 6 (12.24%) Advertising
4 5 (10.20%) Telecoms
5 2 (4.08%) Multimedia
6 1 (2.04%) Automotive
Job Titles
1 30 (61.22%) Developer
2 17 (34.69%) Front End Developer (Client-Side Developer)
3 7 (14.29%) PHP Developer
4 6 (12.24%) JavaScript Developer
4 6 (12.24%) Web Developer
5 5 (10.20%) Marketing Executive
6 4 (8.16%) .NET Developer
6 4 (8.16%) .NET Web Developer
6 4 (8.16%) Analyst
6 4 (8.16%) Content Marketing Executive
6 4 (8.16%) Digital Analyst
6 4 (8.16%) React Developer
7 3 (6.12%) Account Manager
7 3 (6.12%) Angular Developer
7 3 (6.12%) ASP.NET Developer
7 3 (6.12%) Digital Account Manager
7 3 (6.12%) Digital Marketing Analyst
7 3 (6.12%) Lead Developer
7 3 (6.12%) Marketing Analyst
8 2 (4.08%) Designer
Libraries, Frameworks & Software Standards
1 40 (81.63%) HTML
2 36 (73.47%) CSS
3 22 (44.90%) jQuery
4 18 (36.73%) HTML5
5 16 (32.65%) CSS3
6 12 (24.49%) AngularJS
6 12 (24.49%) Twitter Bootstrap
7 11 (22.45%) React
8 10 (20.41%) Ajax
9 9 (18.37%) Angular 2
9 9 (18.37%) Material Design
10 8 (16.33%) LESS
11 5 (10.20%) Zend Framework
12 4 (8.16%) .NET
12 4 (8.16%) .NET Framework
12 4 (8.16%) Node.js
12 4 (8.16%) Sass
13 3 (6.12%) ASP.NET
13 3 (6.12%) Entity Framework
13 3 (6.12%) Web Services
Miscellaneous
1 25 (51.02%) User Experience
2 6 (12.24%) Social Media
3 3 (6.12%) Animation
3 3 (6.12%) Video Editing
4 2 (4.08%) Analytical Skills
4 2 (4.08%) Graphic Design
5 1 (2.04%) Digital Media
5 1 (2.04%) Driving Licence
5 1 (2.04%) Fintech
5 1 (2.04%) Management Information System
Processes & Methodologies
1 19 (38.78%) Agile Software Development
2 18 (36.73%) Scrum
3 17 (34.69%) Front End Development
4 15 (30.61%) Web Development
5 12 (24.49%) Digital Marketing
6 11 (22.45%) Pay per click
6 11 (22.45%) Responsive Web Design
7 10 (20.41%) Analytics
7 10 (20.41%) Conversion Rate Optimisation
8 9 (18.37%) Wireframes
9 7 (14.29%) High-Fidelity Prototypes
9 7 (14.29%) Online Marketing
10 5 (10.20%) Display Advertising
10 5 (10.20%) Email Marketing
11 4 (8.16%) B2B
11 4 (8.16%) B2B Marketing
11 4 (8.16%) Content Management
11 4 (8.16%) CRM
11 4 (8.16%) Marketing Strategy
11 4 (8.16%) MVC
Programming Languages
1 33 (67.35%) JavaScript
2 8 (16.33%) PHP
3 6 (12.24%) SQL
4 4 (8.16%) C#
5 2 (4.08%) TypeScript
6 1 (2.04%) Python
Vendors
1 20 (40.82%) Google
2 15 (30.61%) Adobe
3 7 (14.29%) Microsoft
4 5 (10.20%) Marketo
4 5 (10.20%) Zend
5 4 (8.16%) HubSpot
5 4 (8.16%) Pardot
6 2 (4.08%) Facebook
6 2 (4.08%) Twitter
7 1 (2.04%) Salesforce.com
7 1 (2.04%) Screaming Frog