Period
to 21 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Cheshire with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 6 months to 21 November 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
North West > Cheshire
6 months to
21 Nov 2017
Same period 2016 Same period 2015
Rank 146 123 134
Rank change year-on-year -23 +11 +40
Permanent jobs citing SEO 32 25 56
As % of all permanent IT jobs advertised in Cheshire 1.04% 1.11% 1.74%
As % of the Processes & Methodologies category 1.17% 1.27% 1.96%
Number of salaries quoted 33 28 43
Cheshire median annual salary £37,500 £35,000 £27,500
Median salary % change year-on-year +7.14% +27.27% -15.38%
10th Percentile £26,250 £26,250 £21,750
90th Percentile £50,750 £51,500 £38,500
North West median annual salary £37,500 £32,500 £27,500
% change year-on-year +15.38% +18.18% -

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Cheshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Cheshire
Permanent vacancies with a requirement for process or methodology skills 2731 1967 2853
As % of all permanent IT jobs advertised in Cheshire 88.73% 87.42% 88.44%
Number of salaries quoted 2063 1666 2413
Cheshire median annual salary £44,500 £37,500 £40,000
Median salary % change year-on-year +18.67% -6.25% -
10th Percentile £26,250 £22,500 £22,500
90th Percentile £65,000 £60,000 £60,000
North West median annual salary £42,500 £40,000 £40,000
% change year-on-year +6.25% - +1.27%

SEO
Job Vacancy Trend in Cheshire

Job postings citing SEO as a percentage of all IT jobs advertised in Cheshire.

Job vacancy trend for SEO in Cheshire

SEO
Salary Trend in Cheshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Cheshire.

Salary trend for SEO in Cheshire

SEO
Salary Histogram in Cheshire

The salary distribution of IT jobs citing SEO in Cheshire over the 6 months to 21 November 2017.

Salary histogram for SEO in Cheshire

SEO
Job Locations in Cheshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Cheshire region over the 6 months to 21 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Macclesfield +16 13 £45,000 +150.00%
Warrington -3 4 £27,500 -45.00%
Chester -5 4 £30,000 -11.11% 1
Wilmslow +16 3 £45,000 -10.00%
Crewe -3 2 £37,500 +7.14%
Runcorn - 2 £27,500 -
Northwich - 1 £40,000 -
SEO
North West

For the 6 months to 21 November 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Cheshire region with a requirement for SEO.

1 23 (71.88%) HTML
1 23 (71.88%) CSS
2 21 (65.63%) JavaScript
3 17 (53.13%) Google
3 17 (53.13%) jQuery
4 16 (50.00%) Agile Software Development
5 14 (43.75%) User Experience
6 13 (40.63%) HTML5
6 13 (40.63%) Scrum
7 12 (37.50%) CSS3
8 10 (31.25%) Responsive Web Design
8 10 (31.25%) Front End Development
8 10 (31.25%) Ajax
8 10 (31.25%) Marketing
8 10 (31.25%) Finance
9 9 (28.13%) Photoshop
9 9 (28.13%) Team Foundation Server
9 9 (28.13%) Digital Marketing
9 9 (28.13%) AngularJS
9 9 (28.13%) Analytics
10 8 (25.00%) React
10 8 (25.00%) Adobe
10 8 (25.00%) Web Development
11 7 (21.88%) Twitter Bootstrap
11 7 (21.88%) Google Analytics
11 7 (21.88%) Material Design
11 7 (21.88%) Angular 2
12 6 (18.75%) Wireframes
12 6 (18.75%) Conversion Rate Optimisation
12 6 (18.75%) WordPress

SEO
Co-occurring IT Skills in Cheshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (18.75%) WordPress
2 3 (9.38%) CMS
2 3 (9.38%) Drupal
2 3 (9.38%) Facebook Platform
2 3 (9.38%) Joomla!
3 2 (6.25%) IIS
Applications
1 9 (28.13%) Photoshop
2 4 (12.50%) Adobe Illustrator
3 3 (9.38%) Adobe Creative Suite
3 3 (9.38%) Microsoft PowerPoint
4 2 (6.25%) Microsoft Excel
4 2 (6.25%) Microsoft Office
5 1 (3.13%) InDesign
Cloud Services
1 7 (21.88%) Google Analytics
2 5 (15.63%) Adobe Creative Cloud
3 2 (6.25%) AdWords
Database & Business Intelligence
1 2 (6.25%) MySQL
2 1 (3.13%) SQL Server
Development Applications
1 9 (28.13%) Team Foundation Server
2 3 (9.38%) Visual Studio
3 1 (3.13%) Dreamweaver
3 1 (3.13%) Git (software)
3 1 (3.13%) JIRA
General
1 10 (31.25%) Finance
1 10 (31.25%) Marketing
2 3 (9.38%) Advertising
2 3 (9.38%) Telecoms
3 2 (6.25%) Multimedia
4 1 (3.13%) Automotive
4 1 (3.13%) Publishing
Job Titles
1 21 (65.63%) Developer
2 10 (31.25%) Front End Developer (Client-Side Developer)
3 5 (15.63%) PHP Developer
4 4 (12.50%) Analyst
4 4 (12.50%) Digital Analyst
5 3 (9.38%) Account Manager
5 3 (9.38%) Angular Developer
5 3 (9.38%) Designer
5 3 (9.38%) Digital Account Manager
5 3 (9.38%) Digital Marketing Analyst
5 3 (9.38%) Lead Developer
5 3 (9.38%) Marketing Analyst
5 3 (9.38%) Web Developer
6 2 (6.25%) .NET Developer
6 2 (6.25%) E-Commerce Web Developer
6 2 (6.25%) Front End Web Developer (Client-Side Developer)
6 2 (6.25%) Senior Front-End Developer
6 2 (6.25%) Senior Web Developer
6 2 (6.25%) Team Leader
6 2 (6.25%) UI Developer
Libraries, Frameworks & Software Standards
1 23 (71.88%) CSS
1 23 (71.88%) HTML
2 17 (53.13%) jQuery
3 13 (40.63%) HTML5
4 12 (37.50%) CSS3
5 10 (31.25%) Ajax
6 9 (28.13%) AngularJS
7 8 (25.00%) React
8 7 (21.88%) Angular 2
8 7 (21.88%) Material Design
8 7 (21.88%) Twitter Bootstrap
9 5 (15.63%) LESS
10 3 (9.38%) Zend Framework
11 2 (6.25%) .NET
11 2 (6.25%) Flash
11 2 (6.25%) Node.js
12 1 (3.13%) .NET Framework
12 1 (3.13%) ASP.NET
12 1 (3.13%) LAMP
12 1 (3.13%) Web Services
Miscellaneous
1 14 (43.75%) User Experience
2 3 (9.38%) Animation
2 3 (9.38%) Social Media
2 3 (9.38%) Video Editing
3 2 (6.25%) Analytical Skills
3 2 (6.25%) Fintech
3 2 (6.25%) Graphic Design
4 1 (3.13%) Digital Media
4 1 (3.13%) Driving Licence
4 1 (3.13%) Management Information System
Processes & Methodologies
1 16 (50.00%) Agile Software Development
2 13 (40.63%) Scrum
3 10 (31.25%) Front End Development
3 10 (31.25%) Responsive Web Design
4 9 (28.13%) Analytics
4 9 (28.13%) Digital Marketing
5 8 (25.00%) Web Development
6 6 (18.75%) Conversion Rate Optimisation
6 6 (18.75%) Pay per click
6 6 (18.75%) Wireframes
7 4 (12.50%) Content Management
7 4 (12.50%) High-Fidelity Prototypes
8 3 (9.38%) Display Advertising
8 3 (9.38%) Link Building
8 3 (9.38%) MVC
8 3 (9.38%) Online Marketing
9 2 (6.25%) Copywriting
9 2 (6.25%) Email Marketing
9 2 (6.25%) High Availability
9 2 (6.25%) Marketing Strategy
Programming Languages
1 21 (65.63%) JavaScript
2 6 (18.75%) PHP
3 5 (15.63%) SQL
4 3 (9.38%) C#
4 3 (9.38%) TypeScript
5 1 (3.13%) Python
Vendors
1 17 (53.13%) Google
2 8 (25.00%) Adobe
3 5 (15.63%) Microsoft
4 3 (9.38%) Facebook
4 3 (9.38%) Zend
5 2 (6.25%) Twitter