The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Havant. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 3 months to 26 June 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
Hampshire / Havant
3 months to
26 Jun 2017
Same period 2016 Same period 2015
Rank 7 14 -
Rank change year-on-year +7 -  
Contract jobs citing Marketing 8 1 0
As % of all contract IT jobs advertised in Havant 15.09% 1.32% -
As % of the General category 72.73% 7.14% -
Number of daily rates quoted 4 0 0
Median daily rate £613 - -
UK excluding London median daily rate £425 £375 £350
% change year-on-year +13.33% +7.14%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £20.00 £17.50 £21.25
% change year-on-year +14.28% -17.64%  

Marketing is in the common skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Havant with a requirement for common skills.

General Skills
Havant
Contract job vacancies with a requirement for common skills 11 14 16
As % of all contract IT job vacancies advertised in Havant 20.75% 18.42% 14.81%
Number of daily rates quoted 7 8 8
Median daily rate £525 £456 £410
Median daily rate % change year-on-year +15.06% +11.28%  
90% offered a daily rate of more than £450 £389 £366
10% offered a daily rate of more than £675 £504 £548
UK excluding London median daily rate £415 £400 £400
% change year-on-year +3.75% -  
Number of hourly rates quoted 0 1 6
Median hourly rate - £23.75 £22.83
Median hourly rate % change year-on-year - +4.02%  
UK excluding London median hourly rate £30.00 £25.00 £22.50
% change year-on-year +20.00% +11.11%  

Marketing
Job Vacancy Trend in Havant

The job posting trend of jobs advertised in Havant citing Marketing as a proportion of all contract or permanent IT jobs with a match in the General category.

Job vacancy trend for Marketing in Havant

Marketing
Contractor Daily Rate Trend in Havant

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in Havant.

Contractor daily rate trend for Marketing in Havant

Marketing
Contractor Daily Rate Histogram in Havant

The daily rate distribution of IT jobs citing Marketing in Havant over the 3 months to 26 June 2017.

Contractor daily rate histogram for Marketing in Havant

For the 6 months to 26 June 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Havant region with a requirement for Marketing.

1 7 (63.64%) Agile Software Development
1 7 (63.64%) Digital Marketing
2 6 (54.55%) GDPR
3 5 (45.45%) Waterfall
4 4 (36.36%) Analytics
4 4 (36.36%) Marketing Automation
4 4 (36.36%) Siebel
4 4 (36.36%) Data Mining
5 3 (27.27%) Finance
5 3 (27.27%) Oracle
5 3 (27.27%) Retail
5 3 (27.27%) Customer Engagement
6 2 (18.18%) R
6 2 (18.18%) Hitwise
6 2 (18.18%) Tableau
6 2 (18.18%) Statistical Modelling
6 2 (18.18%) Logistic Regression
6 2 (18.18%) Mathematics
6 2 (18.18%) Computer Science
6 2 (18.18%) Data Architecture
6 2 (18.18%) Monte Carlo Method
6 2 (18.18%) Multivariate Testing
6 2 (18.18%) Market Research
6 2 (18.18%) SPSS Modeler
6 2 (18.18%) CRISP-DM
6 2 (18.18%) ANOVA
6 2 (18.18%) Digital Analytics
6 2 (18.18%) Customer Segmentation
6 2 (18.18%) Time Series Analysis
6 2 (18.18%) Linear Regression

Marketing
Co-occurring IT Skills in Havant by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (18.18%) Microsoft Excel
1 2 (18.18%) Microsoft Office
1 2 (18.18%) Microsoft PowerPoint
1 2 (18.18%) SPSS
1 2 (18.18%) SPSS Modeler
Business Applications
1 1 (9.09%) Oracle BRM
1 1 (9.09%) WebTrends
Database & Business Intelligence
1 4 (36.36%) Data Mining
General
1 3 (27.27%) Finance
1 3 (27.27%) Retail
2 1 (9.09%) Brand Awareness
2 1 (9.09%) Legal
2 1 (9.09%) Publishing
Job Titles
1 4 (36.36%) Programme Manager
2 3 (27.27%) Analyst
3 2 (18.18%) Architect
3 2 (18.18%) Business Change Manager
3 2 (18.18%) Data Scientist
3 2 (18.18%) Digital Analyst
3 2 (18.18%) IT Manager
3 2 (18.18%) IT Programme Manager
3 2 (18.18%) Solutions Architect
4 1 (9.09%) Business Manager
4 1 (9.09%) Change Manager
4 1 (9.09%) Data Analyst
4 1 (9.09%) Digital Marketing Analyst
4 1 (9.09%) Digital Performance Analyst
4 1 (9.09%) Marketing Analyst
4 1 (9.09%) Marketing Manager
4 1 (9.09%) Performance Analyst
4 1 (9.09%) Senior Architect
4 1 (9.09%) Senior Solutions Architect
4 1 (9.09%) Statistical Analyst
Miscellaneous
1 2 (18.18%) Computer Science
2 1 (9.09%) Social Media
Processes & Methodologies
1 7 (63.64%) Agile Software Development
1 7 (63.64%) Digital Marketing
2 5 (45.45%) Waterfall
3 4 (36.36%) Analytics
3 4 (36.36%) Marketing Automation
4 3 (27.27%) Customer Engagement
5 2 (18.18%) Customer Segmentation
5 2 (18.18%) Data Architecture
5 2 (18.18%) Economics
5 2 (18.18%) Linear Regression
5 2 (18.18%) Logistic Regression
5 2 (18.18%) Market Research
5 2 (18.18%) Mathematics
5 2 (18.18%) Monte Carlo Method
5 2 (18.18%) Multivariate Testing
5 2 (18.18%) Neural Network
5 2 (18.18%) Operations Research
5 2 (18.18%) Statistical Modelling
5 2 (18.18%) Statistics
5 2 (18.18%) Time Series Analysis
Programming Languages
1 2 (18.18%) R
1 2 (18.18%) SQL
1 2 (18.18%) T-SQL
1 2 (18.18%) VBA
Quality Assurance & Compliance
1 6 (54.55%) GDPR
Vendors
1 4 (36.36%) Siebel
2 3 (27.27%) Oracle
3 2 (18.18%) Hitwise
3 2 (18.18%) Microsoft
3 2 (18.18%) Tableau
4 1 (9.09%) Maxymiser
4 1 (9.09%) Optimizely