Period
to 20 July 2017

The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in Reading. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 20 July 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Advertising
Berkshire > Reading
6 months to
20 Jul 2017
Same period 2016 Same period 2015
Rank 76 103 103
Rank change year-on-year +27 0 +3
Contract jobs citing Advertising 8 10 7
As % of all contract IT jobs advertised in Reading 0.64% 0.54% 0.37%
As % of the General category 1.54% 1.49% 1.14%
Number of daily rates quoted 2 5 5
Reading median daily rate £394 £225 £325
Median daily rate % change year-on-year +75.00% -30.77% -7.14%
10th Percentile £326 £208 £250
90th Percentile £467 £508 £388
Berkshire median daily rate £400 £350 £350
% change year-on-year +14.29% - +1.45%
Number of hourly rates quoted 0 0 0
Reading median hourly rate - - -
Berkshire median hourly rate - £16.50 £80.00
% change year-on-year - -79.38% -

Advertising is in the common skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Reading with a requirement for common skills.

General Skills
Reading
Contract job vacancies with a requirement for common skills 521 671 615
As % of all contract IT job vacancies advertised in Reading 41.71% 36.11% 32.30%
Number of daily rates quoted 246 312 263
Reading median daily rate £425 £400 £400
Median daily rate % change year-on-year +6.25% - +6.67%
10th Percentile £243 £209 £206
90th Percentile £578 £561 £575
Berkshire median daily rate £425 £400 £375
% change year-on-year +6.25% +6.67% -
Number of hourly rates quoted 20 16 6
Reading median hourly rate £15.00 £19.61 £14.00
Median hourly rate % change year-on-year -23.51% +40.07% -29.11%
10th Percentile £10.48 £9.81 £10.13
90th Percentile £20.73 £36.25 £36.00
Berkshire median hourly rate £15.00 £16.25 £17.00
% change year-on-year -7.69% -4.41% -2.86%

Advertising
Job Vacancy Trend in Reading

Job postings citing Advertising as a percentage of all IT jobs advertised in Reading.

Job vacancy trend for Advertising in Reading

Advertising
Contractor Daily Rate Trend in Reading

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Advertising in Reading.

Contractor daily rate trend for Advertising in Reading

Advertising
Contractor Daily Rate Histogram in Reading

The daily rate distribution of IT jobs citing Advertising in Reading over the 6 months to 20 July 2017.

Contractor daily rate histogram for Advertising in Reading

Advertising
Contractor Hourly Rate Trend in Reading

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Advertising in Reading.

Contractor hourly rate trend for Advertising in Reading

For the 6 months to 20 July 2017, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Reading region with a requirement for Advertising.

1 4 (50.00%) Marketing
2 3 (37.50%) C#
2 3 (37.50%) Microsoft
2 3 (37.50%) Psychology
2 3 (37.50%) Analytical Skills
3 2 (25.00%) MVC
3 2 (25.00%) HTML
3 2 (25.00%) CSS
3 2 (25.00%) .NET
3 2 (25.00%) SQL Server
4 1 (12.50%) Agile Software Development
4 1 (12.50%) SQL Server Reporting Services
4 1 (12.50%) Competitor Analysis
4 1 (12.50%) ASP.NET
4 1 (12.50%) Web Development
4 1 (12.50%) ASP.NET MVC
4 1 (12.50%) HTML5
4 1 (12.50%) Stakeholder Engagement
4 1 (12.50%) CSS3
4 1 (12.50%) Office 365
4 1 (12.50%) Microsoft Intune
4 1 (12.50%) AngularJS
4 1 (12.50%) IaaS
4 1 (12.50%) Campaign Management
4 1 (12.50%) Windows
4 1 (12.50%) OOP
4 1 (12.50%) CRM
4 1 (12.50%) JavaScript
4 1 (12.50%) SQL
4 1 (12.50%) Telecoms

Advertising
Co-occurring IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 1 (12.50%) IaaS
1 1 (12.50%) Microsoft Azure
1 1 (12.50%) Office 365
Database & Business Intelligence
1 2 (25.00%) SQL Server
2 1 (12.50%) SQL Server Reporting Services
General
1 4 (50.00%) Marketing
2 1 (12.50%) Games
2 1 (12.50%) Legal
2 1 (12.50%) Telecoms
Job Titles
1 3 (37.50%) Marketing Assistant
2 2 (25.00%) .NET Developer
2 2 (25.00%) Administration Assistant
2 2 (25.00%) Administrator
2 2 (25.00%) Developer
2 2 (25.00%) Graduate
2 2 (25.00%) Marketing Administrator
2 2 (25.00%) Support Assistant
3 1 (12.50%) Architect
3 1 (12.50%) Azure Architect
3 1 (12.50%) Cloud Architect
3 1 (12.50%) Office 365 Architect
3 1 (12.50%) SCCM Architect
3 1 (12.50%) Technical Specialist
Libraries, Frameworks & Software Standards
1 2 (25.00%) .NET
1 2 (25.00%) CSS
1 2 (25.00%) HTML
2 1 (12.50%) AngularJS
2 1 (12.50%) ASP.NET
2 1 (12.50%) ASP.NET MVC
2 1 (12.50%) ASP.NET MVC 5
2 1 (12.50%) CSS3
2 1 (12.50%) HTML5
Miscellaneous
1 3 (37.50%) Analytical Skills
Operating Systems
1 1 (12.50%) Windows
1 1 (12.50%) Windows 10
Processes & Methodologies
1 3 (37.50%) Psychology
2 2 (25.00%) MVC
3 1 (12.50%) Agile Software Development
3 1 (12.50%) Campaign Management
3 1 (12.50%) Competitor Analysis
3 1 (12.50%) CRM
3 1 (12.50%) Market Research
3 1 (12.50%) OOP
3 1 (12.50%) SOLID
3 1 (12.50%) Stakeholder Engagement
3 1 (12.50%) Web Development
Programming Languages
1 3 (37.50%) C#
2 1 (12.50%) JavaScript
2 1 (12.50%) SQL
System Software
1 1 (12.50%) Active Directory
Systems Management
1 1 (12.50%) Microsoft Intune
1 1 (12.50%) SCCM
Vendors
1 3 (37.50%) Microsoft
2 1 (12.50%) Epicor