Period
to 24 May 2018

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in Reading. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 24 May 2018 with a comparison to the same period over the previous 2 years.

Advertising
Berkshire > Reading
6 months to
24 May 2018
Same period 2017 Same period 2016
Rank 97 96 148
Rank change year-on-year -1 +52 -35
Permanent jobs citing Advertising 53 67 60
As % of all permanent IT jobs advertised in Reading 2.10% 2.65% 1.56%
As % of the General category 6.88% 8.62% 3.88%
Number of salaries quoted 46 65 55
Reading median annual salary £56,750 £50,000 £70,000
Median salary % change year-on-year +13.50% -28.57% +27.27%
10th Percentile £39,375 £22,000 £36,750
90th Percentile £87,500 £90,000 £85,000
Berkshire median annual salary £52,500 £50,000 £55,000
% change year-on-year +5.00% -9.09% +10.00%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Reading with a requirement for common skills.

All General Skills
Reading
Permanent vacancies with a requirement for common skills 770 777 1,545
As % of all permanent IT jobs advertised in Reading 30.57% 30.70% 40.24%
Number of salaries quoted 576 515 1,064
Reading median annual salary £47,500 £47,500 £50,000
Median salary % change year-on-year - -5.00% -
10th Percentile £28,750 £27,000 £30,000
90th Percentile £75,500 £77,500 £72,500
Berkshire median annual salary £50,000 £49,500 £50,000
% change year-on-year +1.01% -1.00% -

Advertising
Job Vacancy Trend in Reading

Job postings citing Advertising as a percentage of all IT jobs advertised in Reading.

Job vacancy trend for Advertising in Reading

Advertising
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in Reading.

Salary trend for Advertising in Reading

Advertising
Salary Histogram in Reading

The salary distribution of IT jobs citing Advertising in Reading over the 6 months to 24 May 2018.

Salary histogram for Advertising in Reading

For the 6 months to 24 May 2018, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Reading region with a requirement for Advertising.

1 24 (45.28%) Microsoft
2 15 (28.30%) SQL
2 15 (28.30%) CRM
3 11 (20.75%) ERP
4 10 (18.87%) JavaScript
4 10 (18.87%) Finance
4 10 (18.87%) Dynamics CRM
4 10 (18.87%) Microsoft Azure
5 9 (16.98%) Azure SQL Database
5 9 (16.98%) Analytics
5 9 (16.98%) Data Lake
5 9 (16.98%) Dynamics 365
5 9 (16.98%) Azure Data Factory
5 9 (16.98%) SQL Server Integration Services
5 9 (16.98%) C#
5 9 (16.98%) Business Intelligence
6 8 (15.09%) HTML
6 8 (15.09%) Marketing
6 8 (15.09%) NetSuite
6 8 (15.09%) Azure SQL Data Warehouse
6 8 (15.09%) Power BI
6 8 (15.09%) Data Analytics
7 7 (13.21%) Cosmos DB
7 7 (13.21%) Retail
8 6 (11.32%) Telecoms
8 6 (11.32%) Dynamics AX
8 6 (11.32%) SQL Server
8 6 (11.32%) HDFS
8 6 (11.32%) HDInsight
8 6 (11.32%) Machine Learning

Advertising
Co-occurring IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (7.55%) SharePoint
2 2 (3.77%) Apache
3 1 (1.89%) OpenStack
3 1 (1.89%) SharePoint 2010
3 1 (1.89%) SharePoint 2013
3 1 (1.89%) SharePoint Server
Applications
1 3 (5.66%) Microsoft Excel
1 3 (5.66%) Microsoft PowerPoint
Business Applications
1 10 (18.87%) Dynamics CRM
2 8 (15.09%) NetSuite
3 6 (11.32%) Dynamics AX
4 5 (9.43%) SAP Business One
5 3 (5.66%) Dynamics NAV
6 1 (1.89%) Eloqua
6 1 (1.89%) Sage 200
6 1 (1.89%) Sage 500
6 1 (1.89%) Sage X3
Cloud Services
1 10 (18.87%) Microsoft Azure
2 9 (16.98%) Azure Data Factory
2 9 (16.98%) Dynamics 365
3 4 (7.55%) Amazon AWS
3 4 (7.55%) Google Cloud Platform
4 1 (1.89%) Cloud Computing
4 1 (1.89%) PaaS
4 1 (1.89%) SaaS
Communications & Networking
1 2 (3.77%) BGP
1 2 (3.77%) Cisco ASA
1 2 (3.77%) DWDM
1 2 (3.77%) EIGRP
1 2 (3.77%) Firewall
1 2 (3.77%) MPLS
1 2 (3.77%) OSPF
Database & Business Intelligence
1 9 (16.98%) Azure SQL Database
1 9 (16.98%) Data Lake
1 9 (16.98%) SQL Server Integration Services
2 8 (15.09%) Azure SQL Data Warehouse
2 8 (15.09%) Power BI
3 7 (13.21%) Cosmos DB
4 6 (11.32%) Hadoop
4 6 (11.32%) HDInsight
4 6 (11.32%) SQL Server
5 5 (9.43%) SQL Server Analysis Services
5 5 (9.43%) SQL Server Reporting Services
6 4 (7.55%) NoSQL
6 4 (7.55%) SQL Server 2012
6 4 (7.55%) SQL Server 2014
7 2 (3.77%) Apache Cassandra
7 2 (3.77%) Big Data
7 2 (3.77%) MongoDB
8 1 (1.89%) Data Warehouse
8 1 (1.89%) Oracle Database
8 1 (1.89%) PostgreSQL
Development Applications
1 2 (3.77%) Git (software)
2 1 (1.89%) Cucumber
2 1 (1.89%) Jenkins
2 1 (1.89%) JMeter
2 1 (1.89%) JUnit
2 1 (1.89%) Selenium
2 1 (1.89%) Sonatype Nexus
2 1 (1.89%) Subversion
2 1 (1.89%) The Grinder
General
1 10 (18.87%) Finance
2 8 (15.09%) Marketing
3 7 (13.21%) Retail
4 6 (11.32%) Telecoms
5 1 (1.89%) Hungarian Language
5 1 (1.89%) Legal
5 1 (1.89%) Local Government
5 1 (1.89%) Manufacturing
5 1 (1.89%) Polish Language
Job Titles
1 19 (35.85%) Consultant
2 11 (20.75%) Developer
3 5 (9.43%) Account Manager
4 4 (7.55%) Business Consultant
4 4 (7.55%) Business Intelligence Consultant
4 4 (7.55%) CRM Developer
4 4 (7.55%) Data Consultant
4 4 (7.55%) Data Engineer
4 4 (7.55%) Dynamics CRM Developer
4 4 (7.55%) ERP Consultant
5 3 (5.66%) CRM Consultant
5 3 (5.66%) CRM Technical Consultant
5 3 (5.66%) Front End Developer (Client-Side Developer)
5 3 (5.66%) Marketing Manager
5 3 (5.66%) Technical Leader
5 3 (5.66%) Telecoms Account Manager
5 3 (5.66%) Telecoms Manager
5 3 (5.66%) Trainee
5 3 (5.66%) Trainee Consultant
5 3 (5.66%) Trainee Recruitment Consultant
Libraries, Frameworks & Software Standards
1 8 (15.09%) HTML
2 4 (7.55%) .NET
3 3 (5.66%) CSS
3 3 (5.66%) CSS3
3 3 (5.66%) HTML5
3 3 (5.66%) jQuery
3 3 (5.66%) Sass
3 3 (5.66%) Twitter Bootstrap
4 2 (3.77%) AngularJS
4 2 (3.77%) ATL
4 2 (3.77%) Kafka
4 2 (3.77%) Modernizr
4 2 (3.77%) Node.js
4 2 (3.77%) React
4 2 (3.77%) Redux
4 2 (3.77%) Spring
4 2 (3.77%) Spring Cloud
5 1 (1.89%) LESS
Miscellaneous
1 4 (7.55%) Greenfield Project
2 3 (5.66%) Data Centre
2 3 (5.66%) Social Media
3 2 (3.77%) Computer Science
3 2 (3.77%) Driving Licence
4 1 (1.89%) Self-Motivation
4 1 (1.89%) User Experience
Operating Systems
1 2 (3.77%) Linux
1 2 (3.77%) Windows
Processes & Methodologies
1 15 (28.30%) CRM
2 11 (20.75%) ERP
3 9 (16.98%) Analytics
3 9 (16.98%) Business Intelligence
4 8 (15.09%) Data Analytics
5 6 (11.32%) Continuous Integration
5 6 (11.32%) Machine Learning
6 4 (7.55%) Agile Software Development
6 4 (7.55%) Artificial Intelligence
6 4 (7.55%) Data Engineering
6 4 (7.55%) E-Commerce
6 4 (7.55%) ETL
6 4 (7.55%) Presales
6 4 (7.55%) Product Management
6 4 (7.55%) Project Management
6 4 (7.55%) Software Engineering
7 3 (5.66%) Front End Development
7 3 (5.66%) Marketing Strategy
7 3 (5.66%) Scrum
7 3 (5.66%) Test Automation
Programming Languages
1 15 (28.30%) SQL
2 10 (18.87%) JavaScript
3 9 (16.98%) C#
4 5 (9.43%) C
4 5 (9.43%) Java
4 5 (9.43%) Python
5 2 (3.77%) PHP
5 2 (3.77%) X++
6 1 (1.89%) Bash Shell
6 1 (1.89%) C++
6 1 (1.89%) Go
6 1 (1.89%) T-SQL
Qualifications
1 2 (3.77%) ACCA
1 2 (3.77%) BPSS Clearance
1 2 (3.77%) CCIE
1 2 (3.77%) CCNA
1 2 (3.77%) CCNP
1 2 (3.77%) CIMA
1 2 (3.77%) Cisco Certification
1 2 (3.77%) HND
1 2 (3.77%) JNCIA
1 2 (3.77%) JNCIP
1 2 (3.77%) JNCIS
1 2 (3.77%) SC Cleared
1 2 (3.77%) Security Cleared
2 1 (1.89%) Degree
System Software
1 6 (11.32%) HDFS
2 4 (7.55%) Docker
3 2 (3.77%) Apache ZooKeeper
4 1 (1.89%) VMware Infrastructure
Systems Management
1 4 (7.55%) Docker Swarm
1 4 (7.55%) Kubernetes
Vendors
1 24 (45.28%) Microsoft
2 5 (9.43%) Epicor
2 5 (9.43%) Infor
2 5 (9.43%) Sage
2 5 (9.43%) SAP
3 4 (7.55%) Google
3 4 (7.55%) Informatica
3 4 (7.55%) Talend
3 4 (7.55%) Xero
4 3 (5.66%) HP
5 2 (3.77%) Arista
5 2 (3.77%) Cisco
5 2 (3.77%) Extreme Networks
5 2 (3.77%) Juniper
5 2 (3.77%) Oracle
5 2 (3.77%) VMware
6 1 (1.89%) Dell
6 1 (1.89%) HubSpot
6 1 (1.89%) Marketo
6 1 (1.89%) Pardot