Period
to 20 March 2019

The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in Scotland. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 20 March 2019 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Advertising
UK > Scotland
6 months to
20 Mar 2019
Same period 2018 Same period 2017
Rank 165 181 150
Rank change year-on-year +16 -31 +27
Contract jobs citing Advertising 18 6 9
As % of all contract IT jobs advertised in Scotland 0.39% 0.12% 0.25%
As % of the General category 0.95% 0.30% 0.71%
Number of daily rates quoted 5 3 2
Scotland median daily rate £200 £375 £513
Median daily rate % change year-on-year -46.67% -26.83% +7.89%
10th Percentile £107 £245 £479
90th Percentile £345 £398 £536
UK median daily rate £450 £438 £410
% change year-on-year +2.86% +6.71% +9.33%
Number of hourly rates quoted 0 0 0
Scotland median hourly rate - - -
UK median hourly rate £21.00 £26.78 £15.98
% change year-on-year -21.57% +67.55% -10.28%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Scotland with a requirement for common skills.

All General Skills
Scotland
Contract vacancies with a requirement for common skills 1,896 1,987 1,275
As % of all contract IT jobs advertised in Scotland 40.90% 41.31% 36.06%
Number of daily rates quoted 1,043 1,043 706
Scotland median daily rate £425 £410 £400
Median daily rate % change year-on-year +3.66% +2.50% -
10th Percentile £300 £285 £256
90th Percentile £575 £550 £525
UK median daily rate £495 £475 £450
% change year-on-year +4.21% +5.56% +4.65%
Number of hourly rates quoted 31 30 21
Scotland median hourly rate £19.50 £24.75 £36.00
Median hourly rate % change year-on-year -21.21% -31.25% -4.00%
10th Percentile £12.25 £10.48 £11.33
90th Percentile £43.75 £48.56 £52.17
UK median hourly rate £25.00 £26.30 £25.00
% change year-on-year -4.94% +5.20% -9.09%

Advertising
Job Vacancy Trend in Scotland

Job postings citing Advertising as a percentage of all IT jobs advertised in Scotland.

Job vacancy trend for Advertising in Scotland

Advertising
Contractor Daily Rate Trend in Scotland

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Advertising in Scotland.

Contractor daily rate trend for Advertising in Scotland

Advertising
Contractor Daily Rate Histogram in Scotland

The daily rate distribution of IT jobs citing Advertising in Scotland over the 6 months to 20 March 2019.

Contractor daily rate histogram for Advertising in Scotland

Advertising
Contractor Hourly Rate Trend in Scotland

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Advertising in Scotland.

Contractor hourly rate trend for Advertising in Scotland

Advertising
Contract Job Locations in Scotland

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the Scotland region over the 6 months to 20 March 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Edinburgh +17 15 £338 - 7
Dundee +5 2 £175 -53.33% 6
Glasgow - 1 £95 - 14
Advertising
UK

For the 6 months to 20 March 2019, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Scotland region with a requirement for Advertising.

1 13 (72.22%) Finance
2 12 (66.67%) Legal
2 12 (66.67%) Asset Management
3 6 (33.33%) Agile Software Development
4 4 (22.22%) C#
4 4 (22.22%) SQL Server
4 4 (22.22%) Microsoft
4 4 (22.22%) Web Development
4 4 (22.22%) Investment Management
4 4 (22.22%) Microsoft Azure
4 4 (22.22%) Data Centre
5 3 (16.67%) Analytical Skills
5 3 (16.67%) DevOps
5 3 (16.67%) Task Automation
5 3 (16.67%) Java
5 3 (16.67%) PHP
5 3 (16.67%) SQL
5 3 (16.67%) CSS
5 3 (16.67%) Scrum
6 2 (11.11%) Migration
6 2 (11.11%) Disaster Recovery
6 2 (11.11%) ISTQB
6 2 (11.11%) Marketing
6 2 (11.11%) FIX Protocol
6 2 (11.11%) Windows
6 2 (11.11%) OO
6 2 (11.11%) .NET
6 2 (11.11%) JavaScript
6 2 (11.11%) C++
6 2 (11.11%) HTML

Advertising
Co-occurring IT Skills in Scotland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (5.56%) SharePoint
Applications
1 1 (5.56%) Adobe After Effects
1 1 (5.56%) Adobe Creative Suite
1 1 (5.56%) Adobe Illustrator
1 1 (5.56%) Adobe Premiere
1 1 (5.56%) InDesign
1 1 (5.56%) Photoshop
Business Applications
1 1 (5.56%) Dynamics CRM
1 1 (5.56%) thinkFolio
Cloud Services
1 4 (22.22%) Microsoft Azure
2 2 (11.11%) Cloud Computing
3 1 (5.56%) Azure Active Directory
Database & Business Intelligence
1 4 (22.22%) SQL Server
2 1 (5.56%) MySQL
2 1 (5.56%) SQL Server Reporting Services
Development Applications
1 2 (11.11%) Selenium
1 2 (11.11%) SQL Server Management Studio (SSMS)
1 2 (11.11%) Team Foundation Server
1 2 (11.11%) Visual Studio Team System
2 1 (5.56%) Git (software)
2 1 (5.56%) Grunt
2 1 (5.56%) gulp
2 1 (5.56%) NUnit
2 1 (5.56%) Subversion
General
1 13 (72.22%) Finance
2 12 (66.67%) Legal
3 2 (11.11%) Marketing
4 1 (5.56%) Front Office
Job Titles
1 4 (22.22%) Developer
2 3 (16.67%) Analyst
3 2 (11.11%) DevOps Engineer
3 2 (11.11%) Implementation Manager
3 2 (11.11%) Systems Tester
3 2 (11.11%) Tester
4 1 (5.56%) Asset Management Analyst
4 1 (5.56%) Configuration Analyst
4 1 (5.56%) CRM Developer
4 1 (5.56%) Delivery Manager
4 1 (5.56%) Dynamics CRM Developer
4 1 (5.56%) Front End Developer (Client-Side Developer)
4 1 (5.56%) Full Stack Developer
4 1 (5.56%) IT Analyst
4 1 (5.56%) JavaScript Developer
4 1 (5.56%) Procurement Specialist
4 1 (5.56%) Release Manager
4 1 (5.56%) Software Analyst
4 1 (5.56%) Systems Support Analyst
4 1 (5.56%) Test Leader
Libraries, Frameworks & Software Standards
1 3 (16.67%) CSS
2 2 (11.11%) .NET
2 2 (11.11%) AngularJS
2 2 (11.11%) CSS3
2 2 (11.11%) FIX Protocol
2 2 (11.11%) HTML
2 2 (11.11%) HTML5
2 2 (11.11%) React
2 2 (11.11%) Twitter Bootstrap
2 2 (11.11%) WebGL
3 1 (5.56%) .NET Core
3 1 (5.56%) ASP.NET Web API
3 1 (5.56%) Aurelia
3 1 (5.56%) LESS
3 1 (5.56%) MEAN Stack
3 1 (5.56%) Node.js
3 1 (5.56%) Razor View Engine
3 1 (5.56%) Redux
3 1 (5.56%) Sass
3 1 (5.56%) Vue.js
Miscellaneous
1 4 (22.22%) Data Centre
2 3 (16.67%) Analytical Skills
3 1 (5.56%) CMDB
3 1 (5.56%) Self-Motivation
Operating Systems
1 2 (11.11%) Android
1 2 (11.11%) Apple iOS
1 2 (11.11%) Windows
Processes & Methodologies
1 12 (66.67%) Asset Management
2 6 (33.33%) Agile Software Development
3 4 (22.22%) Investment Management
3 4 (22.22%) Web Development
4 3 (16.67%) DevOps
4 3 (16.67%) Scrum
4 3 (16.67%) Task Automation
5 2 (11.11%) Coaching
5 2 (11.11%) Disaster Recovery
5 2 (11.11%) Kanban
5 2 (11.11%) Migration
5 2 (11.11%) OO
5 2 (11.11%) Software Asset Management
5 2 (11.11%) Software Deployment
5 2 (11.11%) Test Automation
6 1 (5.56%) Demand Management
6 1 (5.56%) Functional Testing
6 1 (5.56%) Microservices
6 1 (5.56%) Responsive Web Design
6 1 (5.56%) Unit Testing
Programming Languages
1 4 (22.22%) C#
2 3 (16.67%) Java
2 3 (16.67%) PHP
2 3 (16.67%) SQL
3 2 (11.11%) C++
3 2 (11.11%) JavaScript
4 1 (5.56%) ES6
Qualifications
1 2 (11.11%) ISEB
1 2 (11.11%) ISTQB
2 1 (5.56%) Degree
Quality Assurance & Compliance
1 1 (5.56%) QA
System Software
1 1 (5.56%) Active Directory
Vendors
1 4 (22.22%) Microsoft
2 1 (5.56%) Adobe
2 1 (5.56%) Charles River
2 1 (5.56%) Oracle
2 1 (5.56%) RedGate
2 1 (5.56%) Salesforce.com
2 1 (5.56%) Sitecore