Period
to 16 November 2018

The following table provides summary statistics for contract job vacancies advertised in Somerset with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 16 November 2018 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Digital Marketing
South West > Somerset
6 months to
16 Nov 2018
Same period 2017 Same period 2016
Rank 32 42 41
Rank change year-on-year +10 -1 +22
Contract jobs citing Digital Marketing 23 14 9
As % of all contract IT jobs advertised in Somerset 4.66% 2.70% 1.95%
As % of the Processes & Methodologies category 5.37% 3.45% 2.58%
Number of daily rates quoted 19 14 8
Somerset median daily rate £325 £481 £380
Median daily rate % change year-on-year -32.47% +26.64% +4.11%
10th Percentile £144 £173 £224
90th Percentile £503 £500 £454
South West median daily rate £425 £400 £365
% change year-on-year +6.25% +9.59% -2.67%
Number of hourly rates quoted 0 0 0
Somerset median hourly rate - - -
South West median hourly rate - - -

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Somerset with a requirement for process or methodology skills.

All Process and Methodology Skills
Somerset
Contract vacancies with a requirement for process or methodology skills 428 406 349
As % of all contract IT jobs advertised in Somerset 86.64% 78.23% 75.54%
Number of daily rates quoted 287 267 190
Somerset median daily rate £413 £375 £350
Median daily rate % change year-on-year +10.00% +7.14% -3.11%
10th Percentile £223 £159 £194
90th Percentile £538 £511 £500
South West median daily rate £425 £400 £375
% change year-on-year +6.25% +6.67% -
Number of hourly rates quoted 21 24 54
Somerset median hourly rate £41.83 £42.25 £34.50
Median hourly rate % change year-on-year -1.01% +22.46% -17.86%
10th Percentile £38.50 £13.00 £11.78
90th Percentile £45.25 £53.75 £42.85
South West median hourly rate £41.53 £35.00 £29.05
% change year-on-year +18.66% +20.48% -23.55%

Digital Marketing
Job Vacancy Trend in Somerset

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Somerset.

Job vacancy trend for Digital Marketing in Somerset

Digital Marketing
Contractor Daily Rate Trend in Somerset

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Digital Marketing in Somerset.

Contractor daily rate trend for Digital Marketing in Somerset

Digital Marketing
Contractor Daily Rate Histogram in Somerset

The daily rate distribution of IT jobs citing Digital Marketing in Somerset over the 6 months to 16 November 2018.

Contractor daily rate histogram for Digital Marketing in Somerset

Digital Marketing
Contract Job Locations in Somerset

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the Somerset region over the 6 months to 16 November 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bath +3 15 £310 -38.00% 5
Taunton +7 7 £488 +61.96%
Digital Marketing
South West

For the 6 months to 16 November 2018, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Somerset region with a requirement for Digital Marketing.

1 23 (100.00%) SAP
1 23 (100.00%) Business Intelligence
1 23 (100.00%) Electronics
1 23 (100.00%) Telecoms
1 23 (100.00%) Finance
1 23 (100.00%) Manufacturing
1 23 (100.00%) Programme Management
1 23 (100.00%) Marketing
2 9 (39.13%) Microsoft
3 8 (34.78%) SQL
4 7 (30.43%) Agile Software Development
5 6 (26.09%) T-SQL
5 6 (26.09%) SQL Server
6 5 (21.74%) Microsoft Office
6 5 (21.74%) Data Modelling
7 4 (17.39%) ETL
7 4 (17.39%) RDBMS
7 4 (17.39%) NHS
7 4 (17.39%) Windows
7 4 (17.39%) Data Warehouse
7 4 (17.39%) SQL Server Integration Services
7 4 (17.39%) SQL Server Reporting Services
7 4 (17.39%) QA
7 4 (17.39%) SQL Server Analysis Services
7 4 (17.39%) SQL Server 2008
7 4 (17.39%) Windows 7
7 4 (17.39%) Data Structures
7 4 (17.39%) Windows 10
7 4 (17.39%) Relational Database
8 3 (13.04%) SDLC

Digital Marketing
Co-occurring IT Skills in Somerset by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (4.35%) SharePoint
Applications
1 5 (21.74%) Microsoft Office
2 1 (4.35%) Microsoft Excel
2 1 (4.35%) MS Visio
Business Applications
1 2 (8.70%) Dynamics CRM
2 1 (4.35%) Unit4 Business World
Cloud Services
1 2 (8.70%) IaaS
1 2 (8.70%) Microsoft Azure
1 2 (8.70%) Office 365
1 2 (8.70%) PaaS
2 1 (4.35%) Amazon AWS
2 1 (4.35%) Amazon CloudWatch
2 1 (4.35%) Amazon EC2
2 1 (4.35%) Amazon S3
2 1 (4.35%) Route 53
2 1 (4.35%) Virtual Private Cloud
Communications & Networking
1 2 (8.70%) Firewall
1 2 (8.70%) Kerberos
1 2 (8.70%) Network Security
1 2 (8.70%) OpenLDAP
Database & Business Intelligence
1 6 (26.09%) SQL Server
2 4 (17.39%) Data Warehouse
2 4 (17.39%) RDBMS
2 4 (17.39%) Relational Database
2 4 (17.39%) SQL Server 2008
2 4 (17.39%) SQL Server Analysis Services
2 4 (17.39%) SQL Server Integration Services
2 4 (17.39%) SQL Server Reporting Services
3 3 (13.04%) OLAP
4 2 (8.70%) MySQL
4 2 (8.70%) PostgreSQL
4 2 (8.70%) Power BI
4 2 (8.70%) Star Schema
5 1 (4.35%) BusinessObjects
5 1 (4.35%) BusinessObjects Business Intelligence
5 1 (4.35%) BusinessObjects Web Intelligence
5 1 (4.35%) Hadoop
5 1 (4.35%) SAP BW
5 1 (4.35%) SQL Server 2014
5 1 (4.35%) SQL Server 2016
Development Applications
1 3 (13.04%) Git (software)
2 2 (8.70%) Team Foundation Server
3 1 (4.35%) Jenkins
3 1 (4.35%) JIRA
3 1 (4.35%) SQL Server Management Studio (SSMS)
3 1 (4.35%) Visual Studio
3 1 (4.35%) Zephyr
General
1 23 (100.00%) Electronics
1 23 (100.00%) Finance
1 23 (100.00%) Manufacturing
1 23 (100.00%) Marketing
1 23 (100.00%) Telecoms
2 3 (13.04%) Retail
3 2 (8.70%) Legal
4 1 (4.35%) Billing
Job Titles
1 6 (26.09%) Support Engineer
2 4 (17.39%) Desktop Engineer
2 4 (17.39%) Desktop Support
2 4 (17.39%) Desktop Support Engineer
3 3 (13.04%) Administrator
3 3 (13.04%) Business Intelligence Developer
3 3 (13.04%) DBA
3 3 (13.04%) Developer
3 3 (13.04%) SQL DBA
4 2 (8.70%) Active Directory Engineer
4 2 (8.70%) Analyst
4 2 (8.70%) Applications Engineer
4 2 (8.70%) Applications Support
4 2 (8.70%) Applications Support Engineer
4 2 (8.70%) Compliance Specialist
4 2 (8.70%) DevOps Engineer
4 2 (8.70%) Linux Engineer
4 2 (8.70%) Security Specialist
4 2 (8.70%) SQL BI Developer
4 2 (8.70%) SQL Developer
Libraries, Frameworks & Software Standards
1 2 (8.70%) LDAP
2 1 (4.35%) Elastic Stack
2 1 (4.35%) PostGIS
Miscellaneous
1 4 (17.39%) Data Structures
1 4 (17.39%) NHS
2 1 (4.35%) Replication
Operating Systems
1 4 (17.39%) Windows
1 4 (17.39%) Windows 10
1 4 (17.39%) Windows 7
2 3 (13.04%) Linux
3 2 (8.70%) CentOS
3 2 (8.70%) Unix
4 1 (4.35%) Red Hat Enterprise Linux
Processes & Methodologies
1 23 (100.00%) Business Intelligence
1 23 (100.00%) Programme Management
2 7 (30.43%) Agile Software Development
3 5 (21.74%) Data Modelling
4 4 (17.39%) ETL
5 3 (13.04%) CRM
5 3 (13.04%) Data Analysis
5 3 (13.04%) Data Management
5 3 (13.04%) Open Source
5 3 (13.04%) Scrum
5 3 (13.04%) SDLC
6 2 (8.70%) Creative Problem-Solving
6 2 (8.70%) Cybersecurity
6 2 (8.70%) Data Architecture
6 2 (8.70%) Data Privacy
6 2 (8.70%) DevOps
6 2 (8.70%) Information Security
6 2 (8.70%) Kimball Methodology
6 2 (8.70%) Problem-Solving
6 2 (8.70%) Strategic Thinking
Programming Languages
1 8 (34.78%) SQL
2 6 (26.09%) T-SQL
3 2 (8.70%) Data Analysis Expressions (DAX)
3 2 (8.70%) PowerShell
4 1 (4.35%) Bash Shell
4 1 (4.35%) Shell Script
Qualifications
1 2 (8.70%) Security Cleared
2 1 (4.35%) BC Cleared
2 1 (4.35%) PRINCE2 Certification
Quality Assurance & Compliance
1 4 (17.39%) QA
2 2 (8.70%) GDPR
2 2 (8.70%) PCI DSS
3 1 (4.35%) PMO
System Software
1 2 (8.70%) Active Directory
Systems Management
1 3 (13.04%) Ansible
2 1 (4.35%) Terraform
Vendors
1 23 (100.00%) SAP
2 9 (39.13%) Microsoft
3 2 (8.70%) Red Hat
4 1 (4.35%) hybris