Period
to 13 October 2019

The following table provides summary statistics for contract job vacancies advertised in Somerset with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 13 October 2019 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Digital Marketing
South West > Somerset
6 months to
13 Oct 2019
Same period 2018 Same period 2017
Rank 31 38 37
Rank change year-on-year +7 -1 -3
Contract jobs citing Digital Marketing 24 19 12
As % of all contract IT jobs advertised in Somerset 5.07% 3.73% 2.59%
As % of the Processes & Methodologies category 6.00% 4.41% 3.25%
Number of daily rates quoted 22 15 12
Somerset median daily rate £141 £325 £500
Median daily rate % change year-on-year -56.54% -35.00% +69.49%
South West median daily rate £525 £425 £420
% change year-on-year +23.53% +1.19% +15.46%
Number of hourly rates quoted 1 0 0
Somerset median hourly rate £29.00 - -
South West median hourly rate £29.00 - -

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Somerset with a requirement for process or methodology skills.

All Process and Methodology Skills
Somerset
Contract vacancies with a requirement for process or methodology skills 400 431 369
As % of all contract IT jobs advertised in Somerset 84.57% 84.51% 79.53%
Number of daily rates quoted 262 278 258
Somerset median daily rate £425 £400 £375
Median daily rate % change year-on-year +6.25% +6.67% +7.14%
10th Percentile £214 £213 £160
90th Percentile £623 £530 £521
South West median daily rate £450 £425 £400
% change year-on-year +5.88% +6.25% +6.67%
Number of hourly rates quoted 36 24 16
Somerset median hourly rate £35.00 £42.16 £47.50
Median hourly rate % change year-on-year -16.99% -11.24% +25.00%
10th Percentile £10.63 £35.62 £13.00
90th Percentile £46.00 £45.05 £53.75
South West median hourly rate £42.00 £41.68 £35.00
% change year-on-year +0.77% +19.08% -

Digital Marketing
Job Vacancy Trend in Somerset

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Somerset.

Job vacancy trend for Digital Marketing in Somerset

Digital Marketing
Contractor Daily Rate Trend in Somerset

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Digital Marketing in Somerset.

Contractor daily rate trend for Digital Marketing in Somerset

Digital Marketing
Contractor Daily Rate Histogram in Somerset

The daily rate distribution of IT jobs citing Digital Marketing in Somerset over the 6 months to 13 October 2019.

Contractor daily rate histogram for Digital Marketing in Somerset

Digital Marketing
Contractor Hourly Rate Trend in Somerset

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Digital Marketing in Somerset.

Contractor hourly rate trend for Digital Marketing in Somerset

Digital Marketing
Contract Job Locations in Somerset

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the Somerset region over the 6 months to 13 October 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bath -1 7 £419 +35.08% 2
Taunton +4 6 £120 -74.74% 4
Yeovil - 1 £650 -
Clevedon - 1 - -
Glastonbury - 1 £460 -
Digital Marketing
South West

For the 6 months to 13 October 2019, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Somerset region with a requirement for Digital Marketing.

1 24 (100.00%) Manufacturing
1 24 (100.00%) Marketing
2 23 (95.83%) Public Sector
2 23 (95.83%) Electronics
2 23 (95.83%) Telecoms
2 23 (95.83%) Finance
2 23 (95.83%) Programme Management
2 23 (95.83%) SAP
2 23 (95.83%) Business Intelligence
3 10 (41.67%) ITIL
4 6 (25.00%) Windows
4 6 (25.00%) Windows 10
4 6 (25.00%) Windows 7
5 4 (16.67%) Agile Software Development
5 4 (16.67%) ETL
5 4 (16.67%) IBM
5 4 (16.67%) Linux
5 4 (16.67%) SQL
6 3 (12.50%) Oracle
6 3 (12.50%) DB2
6 3 (12.50%) Informix
6 3 (12.50%) B2B
6 3 (12.50%) FTP
6 3 (12.50%) XML Schema
6 3 (12.50%) HP
6 3 (12.50%) Citrix
6 3 (12.50%) DataStage
6 3 (12.50%) QualityStage
6 3 (12.50%) Data Management
6 3 (12.50%) Service Management

Digital Marketing
Co-occurring IT Skills in Somerset by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (8.33%) Apache
2 1 (4.17%) BizTalk Server
Business Applications
1 1 (4.17%) Dynamics CRM
1 1 (4.17%) Unit4 Business World
Cloud Services
1 3 (12.50%) Azure
2 1 (4.17%) PaaS
Communications & Networking
1 3 (12.50%) FTP
Database & Business Intelligence
1 3 (12.50%) DataStage
1 3 (12.50%) DB2
1 3 (12.50%) Informix
1 3 (12.50%) PostgreSQL
1 3 (12.50%) QualityStage
2 2 (8.33%) IBM InfoSphere
3 1 (4.17%) MongoDB
3 1 (4.17%) SQL Server
3 1 (4.17%) SQL Server 2014
3 1 (4.17%) SQL Server 2016
3 1 (4.17%) SQL Server Integration Services
3 1 (4.17%) SQL Server Reporting Services
Development Applications
1 1 (4.17%) Team Foundation Server
1 1 (4.17%) Visual Studio
General
1 24 (100.00%) Manufacturing
1 24 (100.00%) Marketing
2 23 (95.83%) Electronics
2 23 (95.83%) Finance
2 23 (95.83%) Public Sector
2 23 (95.83%) Telecoms
Job Titles
1 6 (25.00%) Analyst
1 6 (25.00%) Deployment Engineer
1 6 (25.00%) Desktop Engineer
1 6 (25.00%) Desktop Support
1 6 (25.00%) Desktop Support Engineer
1 6 (25.00%) IT Analyst
1 6 (25.00%) Service Analyst
1 6 (25.00%) Service Desk Analyst
1 6 (25.00%) Support Engineer
1 6 (25.00%) Windows Deployment Engineer
1 6 (25.00%) Windows Engineer
1 6 (25.00%) Windows Support Engineer
2 5 (20.83%) Developer
3 4 (16.67%) ETL Developer
4 3 (12.50%) SQL Developer
5 2 (8.33%) Administrator
5 2 (8.33%) AIX Administrator
5 2 (8.33%) DataStage Developer
5 2 (8.33%) DataStage ETL Developer
5 2 (8.33%) DB2 Developer
Libraries, Frameworks & Software Standards
1 3 (12.50%) XML
1 3 (12.50%) XML Schema
2 2 (8.33%) Web Services
3 1 (4.17%) Middleware
3 1 (4.17%) RabbitMQ
3 1 (4.17%) Spring
3 1 (4.17%) Spring Boot
Miscellaneous
1 3 (12.50%) Management Information System
2 1 (4.17%) Greenfield Project
2 1 (4.17%) Self-Motivation
Operating Systems
1 6 (25.00%) Windows
1 6 (25.00%) Windows 10
1 6 (25.00%) Windows 7
2 4 (16.67%) Linux
3 2 (8.33%) AIX
4 1 (4.17%) Unix
Processes & Methodologies
1 23 (95.83%) Business Intelligence
1 23 (95.83%) Programme Management
2 10 (41.67%) ITIL
3 4 (16.67%) Agile Software Development
3 4 (16.67%) ETL
4 3 (12.50%) B2B
4 3 (12.50%) Data Integration
4 3 (12.50%) Data Management
4 3 (12.50%) Data Mapping
4 3 (12.50%) Incident Management
4 3 (12.50%) SDLC
4 3 (12.50%) Service Management
4 3 (12.50%) V-Model
5 2 (8.33%) Data Migration
5 2 (8.33%) Migration
6 1 (4.17%) CRM
6 1 (4.17%) Customer Engagement
6 1 (4.17%) Data Extraction
6 1 (4.17%) Project Management
6 1 (4.17%) Stakeholder Management
Programming Languages
1 4 (16.67%) SQL
2 2 (8.33%) Bash Shell
2 2 (8.33%) PowerShell
2 2 (8.33%) Shell Script
3 1 (4.17%) C#
3 1 (4.17%) Java
3 1 (4.17%) T-SQL
Qualifications
1 2 (8.33%) SC Cleared
1 2 (8.33%) Security Cleared
2 1 (4.17%) CISSP
Quality Assurance & Compliance
1 3 (12.50%) Data Quality
2 1 (4.17%) QA
Vendors
1 23 (95.83%) SAP
2 4 (16.67%) IBM
3 3 (12.50%) Citrix
3 3 (12.50%) HP
3 3 (12.50%) Oracle
3 3 (12.50%) Teradata
4 1 (4.17%) Cisco
4 1 (4.17%) Microsoft