Period
to 23 July 2018

The following table provides summary statistics for permanent job vacancies advertised in Somerset with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 23 July 2018 with a comparison to the same period in the previous 2 years.

Digital Marketing
South West > Somerset
6 months to
23 Jul 2018
Same period 2017 Same period 2016
Rank 72 77 78
Rank change year-on-year +5 +1 +12
Permanent jobs citing Digital Marketing 19 45 35
As % of all permanent IT jobs advertised in Somerset 2.00% 3.33% 2.67%
As % of the Processes & Methodologies category 2.20% 3.57% 2.96%
Number of salaries quoted 18 27 35
Somerset median annual salary £42,750 £42,500 £35,200
Median salary % change year-on-year +0.59% +20.74% -13.09%
10th Percentile £35,325 £27,500 £26,250
90th Percentile £55,000 £55,000 £56,750
South West median annual salary £42,500 £47,500 £45,000
% change year-on-year -10.53% +5.56% -10.00%

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Somerset with a requirement for process or methodology skills.

All Process and Methodology Skills
Somerset
Permanent vacancies with a requirement for process or methodology skills 862 1,259 1,182
As % of all permanent IT jobs advertised in Somerset 90.74% 93.05% 90.16%
Number of salaries quoted 738 956 1,048
Somerset median annual salary £42,028 £40,000 £40,000
Median salary % change year-on-year +5.07% - +13.07%
10th Percentile £27,000 £26,250 £27,500
90th Percentile £62,500 £61,250 £57,500
South West median annual salary £42,500 £41,500 £40,000
% change year-on-year +2.41% +3.75% -

Digital Marketing
Job Vacancy Trend in Somerset

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Somerset.

Job vacancy trend for Digital Marketing in Somerset

Digital Marketing
Salary Trend in Somerset

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Somerset.

Salary trend for Digital Marketing in Somerset

Digital Marketing
Salary Histogram in Somerset

The salary distribution of IT jobs citing Digital Marketing in Somerset over the 6 months to 23 July 2018.

Salary histogram for Digital Marketing in Somerset

Digital Marketing
Job Locations in Somerset

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the Somerset region over the 6 months to 23 July 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bath +6 18 £42,500 -5.56% 3
Digital Marketing
South West

For the 6 months to 23 July 2018, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Somerset region with a requirement for Digital Marketing.

1 19 (100.00%) Marketing
2 15 (78.95%) Finance
3 14 (73.68%) Electronics
3 14 (73.68%) Telecoms
3 14 (73.68%) Manufacturing
3 14 (73.68%) Programme Management
3 14 (73.68%) SAP
3 14 (73.68%) Business Intelligence
4 9 (47.37%) SQL
5 8 (42.11%) SQL Server
5 8 (42.11%) Microsoft
5 8 (42.11%) Agile Software Development
6 7 (36.84%) T-SQL
6 7 (36.84%) Greenfield Project
7 5 (26.32%) Data Warehouse
7 5 (26.32%) ETL
8 4 (21.05%) Project Management
8 4 (21.05%) SQL Server Reporting Services
8 4 (21.05%) SQL Server Integration Services
8 4 (21.05%) Quantitative Research
8 4 (21.05%) Mobile App
8 4 (21.05%) User Experience
8 4 (21.05%) Analytical Skills
8 4 (21.05%) SQL Server 2012
8 4 (21.05%) Power BI
8 4 (21.05%) SQL Server 2014
8 4 (21.05%) SQL Server 2016
8 4 (21.05%) Degree
8 4 (21.05%) QlikView
8 4 (21.05%) SQL Server Analysis Services

Digital Marketing
Co-occurring IT Skills in Somerset by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (15.79%) BizTalk Server
Business Applications
1 3 (15.79%) Dynamics CRM
Cloud Services
1 1 (5.26%) Amazon AWS
Database & Business Intelligence
1 8 (42.11%) SQL Server
2 5 (26.32%) Data Warehouse
3 4 (21.05%) Business Intelligence Development Studio
3 4 (21.05%) Power BI
3 4 (21.05%) QlikView
3 4 (21.05%) SQL Server 2012
3 4 (21.05%) SQL Server 2014
3 4 (21.05%) SQL Server 2016
3 4 (21.05%) SQL Server Analysis Services
3 4 (21.05%) SQL Server Integration Services
3 4 (21.05%) SQL Server Reporting Services
4 1 (5.26%) CouchDB
4 1 (5.26%) OLAP
Development Applications
1 3 (15.79%) Team Foundation Server
1 3 (15.79%) Visual Studio
General
1 19 (100.00%) Marketing
2 15 (78.95%) Finance
3 14 (73.68%) Electronics
3 14 (73.68%) Manufacturing
3 14 (73.68%) Telecoms
4 1 (5.26%) Billing
Job Titles
1 7 (36.84%) Developer
2 4 (21.05%) Business Intelligence Developer
2 4 (21.05%) Database Developer
2 4 (21.05%) Digital Product Owner
2 4 (21.05%) Digital Transformation
2 4 (21.05%) Product Owner
2 4 (21.05%) SQL BI Developer
2 4 (21.05%) SQL Database Developer
2 4 (21.05%) SQL Developer
3 3 (15.79%) .NET Developer
3 3 (15.79%) .NET Software Developer
3 3 (15.79%) Agile .NET Developer
3 3 (15.79%) Agile C# Developer
3 3 (15.79%) Agile Developer
3 3 (15.79%) ASP.NET Developer
3 3 (15.79%) ASP.NET MVC Developer
3 3 (15.79%) C# .NET Developer
3 3 (15.79%) C# ASP.NET Developer
3 3 (15.79%) C# Developer
3 3 (15.79%) C# Software Developer
Libraries, Frameworks & Software Standards
1 3 (15.79%) .NET
1 3 (15.79%) ASP.NET
1 3 (15.79%) ASP.NET MVC
1 3 (15.79%) WCF
2 1 (5.26%) JSON
Miscellaneous
1 7 (36.84%) Greenfield Project
2 4 (21.05%) Analytical Skills
2 4 (21.05%) Mobile App
2 4 (21.05%) Social Media
2 4 (21.05%) User Experience
3 2 (10.53%) Computer Science
4 1 (5.26%) Data Structures
4 1 (5.26%) FMCG
4 1 (5.26%) Tandem
Operating Systems
1 1 (5.26%) Debian
1 1 (5.26%) Linux
1 1 (5.26%) Ubuntu
1 1 (5.26%) Windows
1 1 (5.26%) Windows Server
1 1 (5.26%) Windows Server 2012
Processes & Methodologies
1 14 (73.68%) Business Intelligence
1 14 (73.68%) Programme Management
2 8 (42.11%) Agile Software Development
3 5 (26.32%) ETL
4 4 (21.05%) Continuous Improvement
4 4 (21.05%) Marketing Strategy
4 4 (21.05%) Project Management
4 4 (21.05%) Quantitative Research
5 3 (15.79%) CRM
5 3 (15.79%) MVC
5 3 (15.79%) Waterfall
6 2 (10.53%) Open Source
6 2 (10.53%) PRINCE2
6 2 (10.53%) Scrum
6 2 (10.53%) Test Automation
7 1 (5.26%) Customer Engagement
7 1 (5.26%) Data Management
7 1 (5.26%) Portfolio Management
7 1 (5.26%) Project Governance
7 1 (5.26%) Test Strategy
Programming Languages
1 9 (47.37%) SQL
2 7 (36.84%) T-SQL
3 3 (15.79%) C#
4 1 (5.26%) Bash Shell
4 1 (5.26%) JavaScript
4 1 (5.26%) PowerShell
4 1 (5.26%) Python
Qualifications
1 4 (21.05%) Degree
2 1 (5.26%) APMP
2 1 (5.26%) Computer Science Degree
2 1 (5.26%) HND
Quality Assurance & Compliance
1 2 (10.53%) PMO
1 2 (10.53%) QA
2 1 (5.26%) GDPR
System Software
1 1 (5.26%) VMware Infrastructure
1 1 (5.26%) Xen
Vendors
1 14 (73.68%) SAP
2 8 (42.11%) Microsoft
3 4 (21.05%) Tableau
4 1 (5.26%) VMware