Period
to 23 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Somerset with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 23 November 2017 with a comparison to the same period in the previous 2 years.

Digital Marketing
South West > Somerset
6 months to
23 Nov 2017
Same period 2016 Same period 2015
Rank 57 106 91
Rank change year-on-year +49 -15 +18
Permanent jobs citing Digital Marketing 59 9 21
As % of all permanent IT jobs advertised in Somerset 4.40% 0.68% 1.68%
As % of the Processes & Methodologies category 4.88% 0.74% 1.93%
Number of salaries quoted 46 9 21
Somerset median annual salary £42,500 £34,500 £45,000
Median salary % change year-on-year +23.19% -23.33% -7.22%
10th Percentile £26,750 £26,250 £25,750
90th Percentile £52,500 £51,750 £53,750
South West median annual salary £48,500 £45,000 £55,000
% change year-on-year +7.78% -18.18% +57.14%

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Somerset with a requirement for process or methodology skills.

All Process and Methodology Skills
Somerset
Permanent vacancies with a requirement for process or methodology skills 1208 1211 1090
As % of all permanent IT jobs advertised in Somerset 90.15% 90.85% 87.13%
Number of salaries quoted 996 1024 941
Somerset median annual salary £40,250 £40,000 £37,500
Median salary % change year-on-year +0.63% +6.67% +7.14%
10th Percentile £26,250 £26,250 £24,000
90th Percentile £58,750 £57,500 £55,000
South West median annual salary £42,500 £40,000 £40,000
% change year-on-year +6.25% - +3.90%

Digital Marketing
Job Vacancy Trend in Somerset

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Somerset.

Job vacancy trend for Digital Marketing in Somerset

Digital Marketing
Salary Trend in Somerset

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Somerset.

Salary trend for Digital Marketing in Somerset

Digital Marketing
Salary Histogram in Somerset

The salary distribution of IT jobs citing Digital Marketing in Somerset over the 6 months to 23 November 2017.

Salary histogram for Digital Marketing in Somerset

Digital Marketing
Job Locations in Somerset

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the Somerset region over the 6 months to 23 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bath +32 50 £44,750 +29.71% 2
Clevedon - 5 £27,500 -
Yeovil - 2 £30,000 -
Digital Marketing
South West

For the 6 months to 23 November 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Somerset region with a requirement for Digital Marketing.

1 59 (100.00%) Marketing
2 54 (91.53%) SAP
2 54 (91.53%) Business Intelligence
2 54 (91.53%) Electronics
2 54 (91.53%) Telecoms
2 54 (91.53%) Finance
2 54 (91.53%) Manufacturing
2 54 (91.53%) Programme Management
3 27 (45.76%) SQL Server
3 27 (45.76%) SQL Server Reporting Services
4 26 (44.07%) SQL Server 2008
4 26 (44.07%) SQL
5 22 (37.29%) Microsoft
6 21 (35.59%) Agile Software Development
7 20 (33.90%) Data Modelling
7 20 (33.90%) SQL Server Integration Services
8 19 (32.20%) T-SQL
9 17 (28.81%) SQL Server Analysis Services
9 17 (28.81%) Data Architecture
10 13 (22.03%) Kimball Methodology
10 13 (22.03%) RDBMS
10 13 (22.03%) Star Schema
10 13 (22.03%) Scrum
10 13 (22.03%) Relational Database
10 13 (22.03%) Creative Problem-Solving
10 13 (22.03%) Strategic Thinking
11 11 (18.64%) ITIL
12 9 (15.25%) Business Intelligence Development Studio
12 9 (15.25%) QlikView
13 6 (10.17%) SQL Server 2014

Digital Marketing
Co-occurring IT Skills in Somerset by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (10.17%) SharePoint
2 2 (3.39%) CMS
2 2 (3.39%) WordPress
3 1 (1.69%) IIS
Applications
1 1 (1.69%) Microsoft Excel
1 1 (1.69%) Microsoft PowerPoint
Business Applications
1 3 (5.08%) Unit4 Business World
2 1 (1.69%) Dynamics CRM
Cloud Services
1 5 (8.47%) Office 365
2 3 (5.08%) Google Analytics
3 1 (1.69%) AdWords
3 1 (1.69%) Cloud Computing
3 1 (1.69%) npm
Communications & Networking
1 1 (1.69%) Internet
Database & Business Intelligence
1 27 (45.76%) SQL Server
1 27 (45.76%) SQL Server Reporting Services
2 26 (44.07%) SQL Server 2008
3 20 (33.90%) SQL Server Integration Services
4 17 (28.81%) SQL Server Analysis Services
5 13 (22.03%) RDBMS
5 13 (22.03%) Relational Database
5 13 (22.03%) Star Schema
6 9 (15.25%) Business Intelligence Development Studio
6 9 (15.25%) QlikView
7 6 (10.17%) SQL Server 2012
7 6 (10.17%) SQL Server 2014
8 3 (5.08%) CouchDB
8 3 (5.08%) SSDT
9 1 (1.69%) Oracle Database
9 1 (1.69%) Oracle Database 10g
9 1 (1.69%) Oracle Database 11g
Development Applications
1 6 (10.17%) Visual Studio
2 1 (1.69%) Bower
2 1 (1.69%) Grunt
2 1 (1.69%) gulp
2 1 (1.69%) Team Foundation Server
General
1 59 (100.00%) Marketing
2 54 (91.53%) Electronics
2 54 (91.53%) Finance
2 54 (91.53%) Manufacturing
2 54 (91.53%) Telecoms
3 6 (10.17%) Banking
3 6 (10.17%) Retail
4 2 (3.39%) Advertising
Job Titles
1 21 (35.59%) Developer
2 16 (27.12%) Business Intelligence Developer
3 12 (20.34%) Business Intelligence Lead
4 11 (18.64%) SQL Developer
5 10 (16.95%) SQL BI Developer
6 7 (11.86%) SSRS Developer
7 6 (10.17%) Database Developer
7 6 (10.17%) Lead Developer
7 6 (10.17%) SQL Database Developer
7 6 (10.17%) Team Leader
8 5 (8.47%) Change and Release Manager
8 5 (8.47%) Change Manager
8 5 (8.47%) Consultant
8 5 (8.47%) DBA
8 5 (8.47%) Release Manager
8 5 (8.47%) SharePoint Consultant
8 5 (8.47%) SharePoint Support
8 5 (8.47%) SQL DBA
8 5 (8.47%) SQL Server DBA
8 5 (8.47%) Support Consultant
Libraries, Frameworks & Software Standards
1 1 (1.69%) AngularJS
1 1 (1.69%) CSS
1 1 (1.69%) CSS3
1 1 (1.69%) HTML
1 1 (1.69%) HTML5
1 1 (1.69%) Sass
1 1 (1.69%) Web Services
Miscellaneous
1 6 (10.17%) Digital Media
1 6 (10.17%) FMCG
1 6 (10.17%) IPTV
1 6 (10.17%) NHS
2 4 (6.78%) Computer Science
3 3 (5.08%) Data Structures
4 2 (3.39%) Social Media
5 1 (1.69%) Analytical Skills
5 1 (1.69%) CMDB
Operating Systems
1 4 (6.78%) Linux
Processes & Methodologies
1 54 (91.53%) Business Intelligence
1 54 (91.53%) Programme Management
2 21 (35.59%) Agile Software Development
3 20 (33.90%) Data Modelling
4 17 (28.81%) Data Architecture
5 13 (22.03%) Creative Problem-Solving
5 13 (22.03%) Kimball Methodology
5 13 (22.03%) Scrum
5 13 (22.03%) Strategic Thinking
6 11 (18.64%) ITIL
7 6 (10.17%) Performance Tuning
8 5 (8.47%) Matrix Management
8 5 (8.47%) Matrix Organization
8 5 (8.47%) PRINCE2
8 5 (8.47%) Release Management
8 5 (8.47%) SDLC
8 5 (8.47%) Waterfall
9 4 (6.78%) Logical Data Model
9 4 (6.78%) Physical Data Model
9 4 (6.78%) Software Engineering
Programming Languages
1 26 (44.07%) SQL
2 19 (32.20%) T-SQL
3 4 (6.78%) JavaScript
3 4 (6.78%) Python
4 3 (5.08%) Bash Shell
4 3 (5.08%) PowerShell
5 2 (3.39%) Java
5 2 (3.39%) PHP
6 1 (1.69%) ES6
6 1 (1.69%) PL/SQL
6 1 (1.69%) TypeScript
Qualifications
1 4 (6.78%) Computer Science Degree
1 4 (6.78%) Degree
Quality Assurance & Compliance
1 1 (1.69%) QA
Vendors
1 54 (91.53%) SAP
2 22 (37.29%) Microsoft
3 3 (5.08%) Google
4 2 (3.39%) HubSpot
5 1 (1.69%) Oracle