Period
to 17 August 2018

The following table provides summary statistics for contract job vacancies advertised in the South West with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 17 August 2018 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Digital Marketing
England > South West
6 months to
17 Aug 2018
Same period 2017 Same period 2016
Rank 107 53 93
Rank change year-on-year -54 +40 +22
Contract jobs citing Digital Marketing 111 214 118
As % of all contract IT jobs advertised in the South West 2.02% 3.93% 2.01%
As % of the Processes & Methodologies category 2.39% 4.71% 2.46%
Number of daily rates quoted 102 170 110
South West median daily rate £375 £425 £373
Median daily rate % change year-on-year -11.76% +14.09% -2.93%
10th Percentile £226 £312 £245
90th Percentile £494 £588 £479
England median daily rate £450 £463 £400
% change year-on-year -2.70% +15.63% +14.29%
Number of hourly rates quoted 0 0 1
South West median hourly rate - - £32.50
England median hourly rate £34.00 £24.00 £20.00
% change year-on-year +41.67% +20.00% -

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the South West with a requirement for process or methodology skills.

All Process and Methodology Skills
South West
Contract vacancies with a requirement for process or methodology skills 4,654 4,545 4,788
As % of all contract IT jobs advertised in the South West 84.54% 83.50% 81.51%
Number of daily rates quoted 2,880 2,881 3,172
South West median daily rate £420 £400 £375
Median daily rate % change year-on-year +5.00% +6.67% -
10th Percentile £269 £250 £250
90th Percentile £563 £538 £560
England median daily rate £463 £450 £425
% change year-on-year +2.78% +5.88% +3.66%
Number of hourly rates quoted 221 198 261
South West median hourly rate £40.75 £39.50 £38.00
Median hourly rate % change year-on-year +3.16% +3.95% +5.56%
10th Percentile £12.75 £12.94 £12.75
90th Percentile £50.00 £50.93 £48.00
England median hourly rate £21.50 £24.00 £23.50
% change year-on-year -10.42% +2.13% +9.05%

Digital Marketing
Job Vacancy Trend in the South West

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in the South West.

Job vacancy trend for Digital Marketing in the South West

Digital Marketing
Contractor Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Digital Marketing in the South West.

Contractor daily rate trend for Digital Marketing in the South West

Digital Marketing
Contractor Daily Rate Histogram in the South West

The daily rate distribution of IT jobs citing Digital Marketing in the South West over the 6 months to 17 August 2018.

Contractor daily rate histogram for Digital Marketing in the South West

Digital Marketing
Contractor Hourly Rate Trend in the South West

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Digital Marketing in the South West.

Contractor hourly rate trend for Digital Marketing in the South West

Digital Marketing
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the South West region over the 6 months to 17 August 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bristol -16 75 £375 - 51
Wiltshire -36 21 £450 +5.88% 9
Somerset -3 7 £315 -31.89% 11
Gloucestershire -8 3 £338 -19.64% 12
Cornwall -8 1 £250 - 1
Digital Marketing
England

For the 6 months to 17 August 2018, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the South West region with a requirement for Digital Marketing.

1 111 (100.00%) Marketing
2 106 (95.50%) Finance
3 105 (94.59%) Manufacturing
3 105 (94.59%) Electronics
3 105 (94.59%) Telecoms
3 105 (94.59%) Programme Management
3 105 (94.59%) SAP
3 105 (94.59%) Business Intelligence
4 36 (32.43%) C#
5 35 (31.53%) Agile Software Development
6 34 (30.63%) Microsoft
7 31 (27.93%) .NET
8 23 (20.72%) SQL Server
8 23 (20.72%) SQL
8 23 (20.72%) Scrum
9 22 (19.82%) HTML
9 22 (19.82%) JavaScript
10 19 (17.12%) MVC
10 19 (17.12%) Security Cleared
11 17 (15.32%) CSS
11 17 (15.32%) CRM
12 16 (14.41%) AngularJS
12 16 (14.41%) Greenfield Project
13 15 (13.51%) ASP.NET
14 14 (12.61%) Oracle
14 14 (12.61%) ASP.NET Web API
15 13 (11.71%) Analytical Skills
15 13 (11.71%) SC Cleared
15 13 (11.71%) jQuery
15 13 (11.71%) Dynamics CRM

Digital Marketing
Co-occurring IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (2.70%) SharePoint
2 2 (1.80%) BizTalk Server
2 2 (1.80%) SAS
2 2 (1.80%) Skype for Business
3 1 (0.90%) Apache
3 1 (0.90%) Drupal
Applications
1 6 (5.41%) Microsoft Office
2 2 (1.80%) Microsoft Excel
3 1 (0.90%) Adobe Illustrator
Business Applications
1 13 (11.71%) Dynamics CRM
Cloud Services
1 5 (4.50%) Microsoft Azure
2 3 (2.70%) Office 365
3 2 (1.80%) PaaS
4 1 (0.90%) BlueKai
4 1 (0.90%) IaaS
4 1 (0.90%) NuGet
4 1 (0.90%) SaaS
Communications & Networking
1 3 (2.70%) Firewall
2 2 (1.80%) HTTP
2 2 (1.80%) Skype
2 2 (1.80%) WebEx
3 1 (0.90%) Kerberos
3 1 (0.90%) Network Security
3 1 (0.90%) OpenLDAP
3 1 (0.90%) WAN
Database & Business Intelligence
1 23 (20.72%) SQL Server
2 12 (10.81%) Oracle Database
3 3 (2.70%) Data Warehouse
4 2 (1.80%) Data Mining
4 2 (1.80%) KNIME
4 2 (1.80%) MySQL
4 2 (1.80%) OLAP
4 2 (1.80%) Power BI
4 2 (1.80%) RDBMS
4 2 (1.80%) Relational Database
4 2 (1.80%) SQL Server 2008
4 2 (1.80%) SQL Server Analysis Services
4 2 (1.80%) SQL Server Integration Services
4 2 (1.80%) SQL Server Reporting Services
5 1 (0.90%) Hadoop
5 1 (0.90%) Oracle Database 11g
5 1 (0.90%) Oracle Database 12c
5 1 (0.90%) SQL Server 2012
5 1 (0.90%) SQL Server 2014
5 1 (0.90%) SQL Server 2016
Development Applications
1 5 (4.50%) Team Foundation Server
1 5 (4.50%) Visual Studio Team System
2 4 (3.60%) Git (software)
2 4 (3.60%) JIRA
3 2 (1.80%) Selenium
3 2 (1.80%) WebDriver
4 1 (0.90%) Bitbucket
4 1 (0.90%) MSBuild
4 1 (0.90%) Octopus Deploy
4 1 (0.90%) Rational DOORS
4 1 (0.90%) SQL Server Management Studio (SSMS)
4 1 (0.90%) StarTeam
4 1 (0.90%) Visual Studio
General
1 111 (100.00%) Marketing
2 106 (95.50%) Finance
3 105 (94.59%) Electronics
3 105 (94.59%) Manufacturing
3 105 (94.59%) Telecoms
4 2 (1.80%) Advertising
5 1 (0.90%) Banking
5 1 (0.90%) Billing
5 1 (0.90%) Retail
Job Titles
1 43 (38.74%) Developer
2 18 (16.22%) .NET Developer
2 18 (16.22%) Analyst
3 13 (11.71%) C# .NET Developer
3 13 (11.71%) C# Developer
4 12 (10.81%) CRM Developer
4 12 (10.81%) Dynamics CRM Developer
4 12 (10.81%) Microsoft Developer
5 10 (9.01%) ASP.NET Developer
5 10 (9.01%) C# ASP.NET Developer
6 7 (6.31%) Consultant
6 7 (6.31%) Project Manager
7 6 (5.41%) Support Engineer
7 6 (5.41%) Technical Analyst
8 5 (4.50%) C# Software Developer
8 5 (4.50%) Desktop Engineer
8 5 (4.50%) Desktop Support
8 5 (4.50%) Insight Analyst
8 5 (4.50%) iOS Developer
8 5 (4.50%) Software Developer
Libraries, Frameworks & Software Standards
1 31 (27.93%) .NET
2 22 (19.82%) HTML
3 17 (15.32%) CSS
4 16 (14.41%) AngularJS
5 15 (13.51%) ASP.NET
6 14 (12.61%) ASP.NET Web API
7 13 (11.71%) ASP.NET MVC
7 13 (11.71%) jQuery
8 12 (10.81%) REST
9 11 (9.91%) JSON
9 11 (9.91%) SOAP
10 8 (7.21%) Angular 2
11 6 (5.41%) Twitter Bootstrap
12 4 (3.60%) XML
13 3 (2.70%) RESTful
14 2 (1.80%) Razor View Engine
14 2 (1.80%) Symfony
14 2 (1.80%) WCF
14 2 (1.80%) XMPP
15 1 (0.90%) Apache Flex
Miscellaneous
1 16 (14.41%) Greenfield Project
2 13 (11.71%) Analytical Skills
3 6 (5.41%) NHS
4 5 (4.50%) Mobile App
5 4 (3.60%) Computer Science
6 3 (2.70%) Social Media
6 3 (2.70%) User Experience
7 2 (1.80%) Data Structures
7 2 (1.80%) EMC VNX
7 2 (1.80%) IVR
7 2 (1.80%) Management Information System
8 1 (0.90%) Data Centre
8 1 (0.90%) FMCG
8 1 (0.90%) Hybrid Cloud
8 1 (0.90%) PKI
8 1 (0.90%) Private Cloud
8 1 (0.90%) Virtual Team
Operating Systems
1 10 (9.01%) Windows
2 5 (4.50%) Apple iOS
2 5 (4.50%) Windows Server
3 3 (2.70%) Windows 10
3 3 (2.70%) Windows Server 2012
4 2 (1.80%) Linux
4 2 (1.80%) Windows 7
5 1 (0.90%) CentOS
5 1 (0.90%) Red Hat Enterprise Linux
5 1 (0.90%) Solaris
5 1 (0.90%) Unix
Processes & Methodologies
1 105 (94.59%) Business Intelligence
1 105 (94.59%) Programme Management
2 35 (31.53%) Agile Software Development
3 23 (20.72%) Scrum
4 19 (17.12%) MVC
5 17 (15.32%) CRM
6 11 (9.91%) OO
6 11 (9.91%) OOD
7 8 (7.21%) Project Management
7 8 (7.21%) SDLC
7 8 (7.21%) Workflow
8 5 (4.50%) Analytics
8 5 (4.50%) iOS Development
8 5 (4.50%) ITIL
8 5 (4.50%) Problem-Solving
8 5 (4.50%) Waterfall
9 4 (3.60%) Continuous Improvement
9 4 (3.60%) DSDM
9 4 (3.60%) Informatics
9 4 (3.60%) SIEM
Programming Languages
1 36 (32.43%) C#
2 23 (20.72%) SQL
3 22 (19.82%) JavaScript
4 11 (9.91%) T-SQL
5 8 (7.21%) PowerShell
6 5 (4.50%) Apple Swift
6 5 (4.50%) TypeScript
7 3 (2.70%) PHP
8 2 (1.80%) Python
8 2 (1.80%) R
8 2 (1.80%) VBScript
9 1 (0.90%) C++
9 1 (0.90%) ES6
9 1 (0.90%) Java
9 1 (0.90%) PL/SQL
9 1 (0.90%) VB.NET
Qualifications
1 19 (17.12%) Security Cleared
2 13 (11.71%) SC Cleared
3 5 (4.50%) DV Cleared
4 4 (3.60%) Computer Science Degree
4 4 (3.60%) Degree
5 2 (1.80%) BC Cleared
6 1 (0.90%) MCSE
6 1 (0.90%) Microsoft Certification
6 1 (0.90%) Oracle Certification
6 1 (0.90%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 5 (4.50%) GDPR
1 5 (4.50%) JSP 440
2 3 (2.70%) QA
3 2 (1.80%) PMO
4 1 (0.90%) RMADS
System Software
1 4 (3.60%) Active Directory
2 2 (1.80%) Hyper-V
2 2 (1.80%) VMware Infrastructure
3 1 (0.90%) VMware ESXi
Systems Management
1 4 (3.60%) SCCM
2 2 (1.80%) Cisco CUCM
2 2 (1.80%) Cisco UCCX
2 2 (1.80%) WSUS
3 1 (0.90%) Ansible
3 1 (0.90%) Systems Management Server (SMS)
Vendors
1 105 (94.59%) SAP
2 34 (30.63%) Microsoft
3 14 (12.61%) Oracle
4 5 (4.50%) Atlassian
5 4 (3.60%) LogRhythm
6 3 (2.70%) VMware
7 2 (1.80%) Adobe
7 2 (1.80%) Cisco
7 2 (1.80%) Dell
7 2 (1.80%) Dell Compellent
7 2 (1.80%) IBM
7 2 (1.80%) NetApp
7 2 (1.80%) Nimble Storage
7 2 (1.80%) RapidMiner
7 2 (1.80%) Salesforce.com
8 1 (0.90%) Borland
8 1 (0.90%) Google
8 1 (0.90%) Red Hat
8 1 (0.90%) Tealium
8 1 (0.90%) Trend Micro