Period
to 16 October 2018

The following table provides summary statistics for contract job vacancies advertised in the South West with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 16 October 2018 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Digital Marketing
England > South West
6 months to
16 Oct 2018
Same period 2017 Same period 2016
Rank 81 53 116
Rank change year-on-year -28 +63 -4
Contract jobs citing Digital Marketing 165 207 105
As % of all contract IT jobs advertised in the South West 2.73% 3.76% 1.81%
As % of the Processes & Methodologies category 3.19% 4.52% 2.22%
Number of daily rates quoted 151 167 98
South West median daily rate £425 £420 £365
Median daily rate % change year-on-year +1.19% +15.07% -5.81%
10th Percentile £262 £313 £262
90th Percentile £588 £600 £566
England median daily rate £450 £475 £400
% change year-on-year -5.26% +18.75% +14.29%
Number of hourly rates quoted 0 0 0
South West median hourly rate - - -
England median hourly rate £35.00 £28.75 £22.50
% change year-on-year +21.74% +27.78% -16.11%

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the South West with a requirement for process or methodology skills.

All Process and Methodology Skills
South West
Contract vacancies with a requirement for process or methodology skills 5,168 4,580 4,740
As % of all contract IT jobs advertised in the South West 85.46% 83.15% 81.78%
Number of daily rates quoted 3,193 2,893 3,144
South West median daily rate £425 £400 £375
Median daily rate % change year-on-year +6.25% +6.67% -
10th Percentile £275 £255 £238
90th Percentile £575 £538 £550
England median daily rate £470 £450 £425
% change year-on-year +4.44% +5.88% +3.03%
Number of hourly rates quoted 233 189 265
South West median hourly rate £41.53 £35.00 £35.00
Median hourly rate % change year-on-year +18.66% - -6.04%
10th Percentile £12.80 £12.79 £12.40
90th Percentile £48.75 £49.00 £47.50
England median hourly rate £21.00 £24.99 £22.50
% change year-on-year -15.97% +11.07% +3.52%

Digital Marketing
Job Vacancy Trend in the South West

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in the South West.

Job vacancy trend for Digital Marketing in the South West

Digital Marketing
Contractor Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Digital Marketing in the South West.

Contractor daily rate trend for Digital Marketing in the South West

Digital Marketing
Contractor Daily Rate Histogram in the South West

The daily rate distribution of IT jobs citing Digital Marketing in the South West over the 6 months to 16 October 2018.

Contractor daily rate histogram for Digital Marketing in the South West

Digital Marketing
Contractor Hourly Rate Trend in the South West

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Digital Marketing in the South West.

Contractor hourly rate trend for Digital Marketing in the South West

Digital Marketing
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the South West region over the 6 months to 16 October 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bristol -22 79 £400 +6.67% 35
Wiltshire -24 53 £525 +10.53% 5
Somerset +6 20 £320 -36.00% 12
Gloucestershire -5 2 £381 -9.23% 4
Cornwall -10 1 £250 -
Digital Marketing
England

For the 6 months to 16 October 2018, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the South West region with a requirement for Digital Marketing.

1 165 (100.00%) Marketing
2 157 (95.15%) Finance
3 156 (94.55%) Manufacturing
3 156 (94.55%) Electronics
3 156 (94.55%) Telecoms
3 156 (94.55%) Programme Management
3 156 (94.55%) SAP
3 156 (94.55%) Business Intelligence
4 49 (29.70%) Security Cleared
5 45 (27.27%) SC Cleared
6 40 (24.24%) Agile Software Development
7 38 (23.03%) Microsoft
8 35 (21.21%) C#
9 32 (19.39%) SQL
10 31 (18.79%) .NET
11 26 (15.76%) SQL Server
12 24 (14.55%) Greenfield Project
13 23 (13.94%) JavaScript
14 21 (12.73%) CRM
15 19 (11.52%) HTML
16 18 (10.91%) Dynamics CRM
16 18 (10.91%) Analytical Skills
17 16 (9.70%) Scrum
17 16 (9.70%) Windows
17 16 (9.70%) PowerShell
18 14 (8.48%) Git (software)
18 14 (8.48%) ITIL
19 13 (7.88%) CSS
19 13 (7.88%) T-SQL
19 13 (7.88%) AngularJS

Digital Marketing
Co-occurring IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (3.64%) Confluence
2 3 (1.82%) SharePoint
3 2 (1.21%) SAS
4 1 (0.61%) Apache
4 1 (0.61%) CMS
4 1 (0.61%) ColdFusion
4 1 (0.61%) Drupal
4 1 (0.61%) Elasticsearch
4 1 (0.61%) OpenStack
4 1 (0.61%) Skype for Business
Applications
1 10 (6.06%) Microsoft Office
2 4 (2.42%) Microsoft Excel
3 1 (0.61%) Adobe Illustrator
3 1 (0.61%) MS Visio
Business Applications
1 18 (10.91%) Dynamics CRM
2 1 (0.61%) SAP GTS
2 1 (0.61%) Unit4 Business World
Cloud Services
1 7 (4.24%) Microsoft Azure
2 3 (1.82%) Office 365
2 3 (1.82%) PaaS
3 2 (1.21%) Amazon AWS
3 2 (1.21%) IaaS
4 1 (0.61%) Amazon CloudWatch
4 1 (0.61%) Amazon EC2
4 1 (0.61%) Amazon S3
4 1 (0.61%) GitHub
4 1 (0.61%) NuGet
4 1 (0.61%) Route 53
4 1 (0.61%) SaaS
4 1 (0.61%) Virtual Private Cloud
Communications & Networking
1 5 (3.03%) Firewall
1 5 (3.03%) Network Security
2 4 (2.42%) Intranet
3 2 (1.21%) Kerberos
3 2 (1.21%) OpenLDAP
3 2 (1.21%) VoIP
3 2 (1.21%) WebEx
4 1 (0.61%) Skype
4 1 (0.61%) WAN
Database & Business Intelligence
1 26 (15.76%) SQL Server
2 9 (5.45%) Oracle Database
3 5 (3.03%) Data Warehouse
4 4 (2.42%) Power BI
4 4 (2.42%) RDBMS
4 4 (2.42%) Relational Database
4 4 (2.42%) SQL Server 2008
4 4 (2.42%) SQL Server Analysis Services
4 4 (2.42%) SQL Server Integration Services
4 4 (2.42%) SQL Server Reporting Services
5 3 (1.82%) MySQL
5 3 (1.82%) OLAP
6 2 (1.21%) Data Mining
6 2 (1.21%) KNIME
6 2 (1.21%) PostgreSQL
6 2 (1.21%) Star Schema
7 1 (0.61%) MongoDB
7 1 (0.61%) Oracle Database 12c
7 1 (0.61%) SAP HANA
7 1 (0.61%) SQL Server 2012
Development Applications
1 14 (8.48%) Git (software)
2 11 (6.67%) JIRA
2 11 (6.67%) Team Foundation Server
3 6 (3.64%) Atlassian Bamboo
4 5 (3.03%) Visual Studio Team System
5 3 (1.82%) Jenkins
6 2 (1.21%) Octopus Deploy
6 2 (1.21%) Selenium
6 2 (1.21%) WebDriver
7 1 (0.61%) Bitbucket
7 1 (0.61%) Grunt
7 1 (0.61%) MSBuild
7 1 (0.61%) Rational DOORS
7 1 (0.61%) SQL Server Management Studio (SSMS)
7 1 (0.61%) Vagrant
7 1 (0.61%) Visual Studio
7 1 (0.61%) Zephyr
General
1 165 (100.00%) Marketing
2 157 (95.15%) Finance
3 156 (94.55%) Electronics
3 156 (94.55%) Manufacturing
3 156 (94.55%) Telecoms
4 3 (1.82%) Retail
5 1 (0.61%) Billing
Job Titles
1 47 (28.48%) Developer
2 21 (12.73%) Analyst
3 17 (10.30%) Architect
4 16 (9.70%) CRM Developer
4 16 (9.70%) Dynamics CRM Developer
4 16 (9.70%) Microsoft Developer
5 12 (7.27%) Support Engineer
6 10 (6.06%) .NET Developer
7 9 (5.45%) Desktop Engineer
7 9 (5.45%) Desktop Support
8 8 (4.85%) Desktop Support Engineer
8 8 (4.85%) Product Owner
9 7 (4.24%) Agile Product Owner
9 7 (4.24%) C# Developer
9 7 (4.24%) Consultant
9 7 (4.24%) Coordinator
9 7 (4.24%) Digital Product Owner
9 7 (4.24%) Infrastructure Engineer
9 7 (4.24%) Project Manager
10 6 (3.64%) Technical Analyst
Libraries, Frameworks & Software Standards
1 31 (18.79%) .NET
2 19 (11.52%) HTML
3 13 (7.88%) AngularJS
3 13 (7.88%) CSS
4 10 (6.06%) ASP.NET
4 10 (6.06%) ASP.NET Web API
4 10 (6.06%) REST
4 10 (6.06%) SOAP
5 9 (5.45%) JSON
6 8 (4.85%) ASP.NET MVC
7 7 (4.24%) jQuery
8 6 (3.64%) Angular 2
9 5 (3.03%) XML
10 3 (1.82%) HTML5
10 3 (1.82%) Twitter Bootstrap
11 2 (1.21%) CSS3
11 2 (1.21%) LDAP
11 2 (1.21%) Symfony
11 2 (1.21%) XMPP
12 1 (0.61%) Ajax
Miscellaneous
1 24 (14.55%) Greenfield Project
2 18 (10.91%) Analytical Skills
3 12 (7.27%) Social Media
4 10 (6.06%) Mobile App
4 10 (6.06%) NHS
5 8 (4.85%) User Experience
6 5 (3.03%) Computer Science
6 5 (3.03%) Data Structures
7 4 (2.42%) Virtual Team
8 2 (1.21%) Data Centre
8 2 (1.21%) EMC VNX
8 2 (1.21%) FMCG
8 2 (1.21%) IVR
8 2 (1.21%) Management Information System
9 1 (0.61%) Hybrid Cloud
9 1 (0.61%) PKI
9 1 (0.61%) Private Cloud
9 1 (0.61%) Public Cloud
9 1 (0.61%) Replication
Operating Systems
1 16 (9.70%) Windows
2 11 (6.67%) Windows 10
3 7 (4.24%) Apple iOS
3 7 (4.24%) Linux
3 7 (4.24%) Windows 7
4 6 (3.64%) Windows Server
5 3 (1.82%) CentOS
5 3 (1.82%) Windows Server 2012
6 2 (1.21%) Red Hat Enterprise Linux
6 2 (1.21%) Unix
7 1 (0.61%) Solaris
Processes & Methodologies
1 156 (94.55%) Business Intelligence
1 156 (94.55%) Programme Management
2 40 (24.24%) Agile Software Development
3 21 (12.73%) CRM
4 16 (9.70%) Scrum
5 14 (8.48%) ITIL
6 13 (7.88%) Problem-Solving
7 12 (7.27%) MVC
8 9 (5.45%) Continuous Improvement
8 9 (5.45%) Infrastructure Engineering
8 9 (5.45%) TOGAF
9 8 (4.85%) DevOps
9 8 (4.85%) Marketing Strategy
9 8 (4.85%) OO
9 8 (4.85%) OOD
9 8 (4.85%) Project Management
9 8 (4.85%) Quantitative Research
9 8 (4.85%) SDLC
9 8 (4.85%) Service Management
10 7 (4.24%) Workflow
Programming Languages
1 35 (21.21%) C#
2 32 (19.39%) SQL
3 23 (13.94%) JavaScript
4 16 (9.70%) PowerShell
5 13 (7.88%) T-SQL
6 6 (3.64%) TypeScript
7 5 (3.03%) Apple Swift
8 3 (1.82%) PHP
9 2 (1.21%) Data Analysis Expressions (DAX)
9 2 (1.21%) Python
9 2 (1.21%) R
9 2 (1.21%) VBScript
10 1 (0.61%) Bash Shell
10 1 (0.61%) C
10 1 (0.61%) ES6
10 1 (0.61%) PL/SQL
10 1 (0.61%) Shell Script
Qualifications
1 49 (29.70%) Security Cleared
2 45 (27.27%) SC Cleared
3 5 (3.03%) Computer Science Degree
3 5 (3.03%) Degree
3 5 (3.03%) DV Cleared
4 2 (1.21%) BC Cleared
4 2 (1.21%) CCNA
4 2 (1.21%) Cisco Certification
5 1 (0.61%) MCSE
5 1 (0.61%) Microsoft Certification
5 1 (0.61%) Oracle Certification
5 1 (0.61%) PRINCE2 Certification
Quality Assurance & Compliance
1 6 (3.64%) JSP 440
1 6 (3.64%) RMADS
2 5 (3.03%) QA
3 3 (1.82%) PMO
4 2 (1.21%) GDPR
System Software
1 5 (3.03%) Active Directory
2 2 (1.21%) Hyper-V
2 2 (1.21%) VMware Infrastructure
3 1 (0.61%) Docker
3 1 (0.61%) VMware ESXi
Systems Management
1 4 (2.42%) Ansible
1 4 (2.42%) Cisco CUCM
2 2 (1.21%) Cisco UCCX
2 2 (1.21%) SCCM
2 2 (1.21%) Terraform
2 2 (1.21%) WSUS
3 1 (0.61%) Consul
3 1 (0.61%) Kubernetes
3 1 (0.61%) PowerCLI
Vendors
1 156 (94.55%) SAP
2 38 (23.03%) Microsoft
3 10 (6.06%) Oracle
4 7 (4.24%) Atlassian
5 5 (3.03%) VMware
6 4 (2.42%) Cisco
7 3 (1.82%) IBM
7 3 (1.82%) Red Hat
8 2 (1.21%) Dell
8 2 (1.21%) Dell Compellent
8 2 (1.21%) NetApp
8 2 (1.21%) Nimble Storage
8 2 (1.21%) RapidMiner
9 1 (0.61%) Adobe
9 1 (0.61%) hybris
9 1 (0.61%) LogRhythm
9 1 (0.61%) MuleSoft
9 1 (0.61%) Salesforce.com
9 1 (0.61%) Snow
9 1 (0.61%) Veritas