Personalization Contract Job Trends in the South West

Personalization
England > South West

The table below provides summary statistics and contractor rates for jobs advertised in the South West requiring Personalization skills. It covers contract job vacancies from the 6 months leading up to 1 October 2026, with comparisons to the same periods in the previous two years.

6 months to
1 Oct 2026
Same period 2025 Same period 2024
Rank 157 - 140
Rank change year-on-year - - +9
Contract jobs citing Personalization 1 0 1
As % of all contract jobs in the South West 0.027% - 0.039%
As % of the Processes & Methodologies category 0.034% - 0.047%
Number of daily rates quoted 1 0 1
10th Percentile - - -
25th Percentile £513 - £381
Median daily rate (50th Percentile) £525 - £388
75th Percentile £538 - £394
90th Percentile - - -
England median daily rate £625 £481 £475
% change year-on-year +30.07% +1.16% -32.14%

All Process & Methodology Skills
South West

Personalization falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the South West.

Contract vacancies with a requirement for process or methodology skills 2,917 1,789 2,125
As % of all contract IT jobs advertised in the South West 77.83% 90.81% 83.83%
Number of daily rates quoted 1,626 1,026 1,229
10th Percentile £329 £213 £300
25th Percentile £450 £363 £425
Median daily rate (50th Percentile) £525 £500 £525
Median % change year-on-year +5.00% -4.76% -4.55%
75th Percentile £634 £620 £638
90th Percentile £734 £715 £724
England median daily rate £525 £512 £525
% change year-on-year +2.64% -2.57% -4.55%
Number of hourly rates quoted 480 265 204
10th Percentile £14.50 £15.10 £22.50
25th Percentile £25.75 £18.87 £48.00
Median hourly rate £62.00 £25.15 £67.50
Median % change year-on-year +146.52% -62.74% +8.00%
75th Percentile £68.75 £63.75 £72.50
90th Percentile £77.50 £68.00 £75.00
England median hourly rate £41.00 £25.15 £43.00
% change year-on-year +63.02% -41.51% -3.37%

Personalization
Job Vacancy Trend in the South West

Historical trend showing the proportion of contract IT job postings citing Personalization relative to all contract IT jobs advertised in the South West.

Personalization job vacancy trend in the South West

Personalization
Daily Rate Trend in the South West

Contractor daily rate distribution trend for jobs in the South West citing Personalization.

Contractor daily rate distribution trend for jobs in the South West citing Personalization

Personalization
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Personalization within the South West region over the 6 months to 1 October 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Bristol - 1 £525 - 6
Personalization
England

Personalization
Co-Occurring Skills & Capabilities in the South West by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

General
1 1 (100.00%) Finance
1 1 (100.00%) Marketing
1 1 (100.00%) Social Skills
Job Titles
1 1 (100.00%) Senior
Processes & Methodologies
1 1 (100.00%) A/B Testing
1 1 (100.00%) Analytics
1 1 (100.00%) CRM
1 1 (100.00%) Customer Engagement
1 1 (100.00%) Customer Experience
1 1 (100.00%) Customer Insight
1 1 (100.00%) Customer Segmentation
1 1 (100.00%) Data Governance
1 1 (100.00%) Fintech
1 1 (100.00%) Roadmaps
1 1 (100.00%) Stakeholder Management
1 1 (100.00%) Strategic Thinking
1 1 (100.00%) Wealth Management
Vendors
1 1 (100.00%) Braze