Storytelling Contracts in the South West

Storytelling
England > South West

The table below provides summary statistics for contract job vacancies advertised in the South West requiring Storytelling skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Storytelling over the 6 months leading up to 16 July 2025, comparing them to the same period in the previous two years.

6 months to
16 Jul 2025
Same period 2024 Same period 2023
Rank 106 151 157
Rank change year-on-year +45 +6 +13
Contract jobs citing Storytelling 14 3 5
As % of all contract jobs advertised in the South West 0.74% 0.094% 0.14%
As % of the Processes & Methodologies category 0.83% 0.11% 0.16%
Number of daily rates quoted 7 3 2
10th Percentile £523 £330 £301
25th Percentile £525 £403 £303
Median daily rate (50th Percentile) £575 £550 £313
Median % change year-on-year +4.55% +76.00% -27.11%
75th Percentile £606 £613 £328
90th Percentile £613 £635 £334
England median daily rate £450 £500 £529
% change year-on-year -10.00% -5.48% -3.82%

All Process and Methodology Skills
South West

Storytelling falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the South West.

Contract vacancies with a requirement for process or methodology skills 1,687 2,654 3,102
As % of all contract IT jobs advertised in the South West 89.69% 82.94% 88.58%
Number of daily rates quoted 1,001 1,681 2,232
10th Percentile £225 £263 £325
25th Percentile £375 £413 £425
Median daily rate (50th Percentile) £500 £525 £550
Median % change year-on-year -4.76% -4.55% +7.00%
75th Percentile £613 £625 £650
90th Percentile £688 £700 £725
England median daily rate £513 £525 £550
% change year-on-year -2.38% -4.55% -
Number of hourly rates quoted 201 377 257
10th Percentile £15.25 £14.00 £24.22
25th Percentile £18.51 £31.60 £50.00
Median hourly rate £25.15 £57.44 £65.00
Median % change year-on-year -56.22% -11.63% +30.00%
75th Percentile £65.00 £70.25 £77.50
90th Percentile £70.00 £75.00 £83.75
England median hourly rate £25.15 £38.12 £41.50
% change year-on-year -34.02% -8.14% +59.62%

Storytelling
Job Vacancy Trend in the South West

Job postings citing Storytelling as a proportion of all IT jobs advertised in the South West.

Job vacancy trend for Storytelling in the South West

Storytelling
Contractor Daily Rate Trend in the South West

3-month moving average daily rate quoted in jobs citing Storytelling in the South West.

Daily rate trend for Storytelling in the South West

Storytelling
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Storytelling within the South West region over the 6 months to 16 July 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Bristol +29 14 £575 +100.00% 6
Storytelling
England

Storytelling
Co-occurring Skills and Capabilities in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (50.00%) SAS
Applications
1 5 (35.71%) Microsoft PowerPoint
2 2 (14.29%) Adobe Creative Suite
3 1 (7.14%) Adobe After Effects
3 1 (7.14%) Adobe Captivate
3 1 (7.14%) Adobe Illustrator
3 1 (7.14%) Adobe Premiere
3 1 (7.14%) CINEMA 4D
3 1 (7.14%) Final Cut Pro
3 1 (7.14%) Microsoft Excel
3 1 (7.14%) Microsoft Office
3 1 (7.14%) Photoshop
Cloud Services
1 7 (50.00%) Adobe Analytics
2 4 (28.57%) Power Platform
3 3 (21.43%) Figma
4 2 (14.29%) Snowflake
Database & Business Intelligence
1 7 (50.00%) Data Warehouse
1 7 (50.00%) Relational Database
2 4 (28.57%) Power BI
General
1 12 (85.71%) Finance
2 9 (64.29%) Social Skills
3 8 (57.14%) Banking
4 7 (50.00%) Marketing
5 3 (21.43%) Analytical Skills
6 2 (14.29%) Tech for Good
7 1 (7.14%) Inclusion and Diversity
7 1 (7.14%) Public Sector
Job Titles
1 7 (50.00%) Analytics Manager
1 7 (50.00%) Data Analytics Manager
1 7 (50.00%) Data Manager
1 7 (50.00%) Insight Manager
1 7 (50.00%) Strategy Manager
2 3 (21.43%) Business Intelligence Lead
2 3 (21.43%) Designer
2 3 (21.43%) Lead
3 2 (14.29%) Visual Designer
4 1 (7.14%) Analyst
4 1 (7.14%) Data Analyst
4 1 (7.14%) Motion Designer
4 1 (7.14%) PMO Analyst
4 1 (7.14%) Portfolio Analyst
4 1 (7.14%) Senior
4 1 (7.14%) Senior Designer
4 1 (7.14%) Senior Motion Designer
Miscellaneous
1 3 (21.43%) Mobile App
2 1 (7.14%) Animation
2 1 (7.14%) Graphic Design
2 1 (7.14%) Motion Graphics
2 1 (7.14%) Social Media
2 1 (7.14%) Video Editing
Processes & Methodologies
1 7 (50.00%) Analytics
1 7 (50.00%) Business Transformation
1 7 (50.00%) Critical Thinking
1 7 (50.00%) Data Extraction
1 7 (50.00%) Data Visualisation
1 7 (50.00%) Digital Banking
1 7 (50.00%) Digital Strategy
1 7 (50.00%) ETL
1 7 (50.00%) Migration
1 7 (50.00%) Visualisation
1 7 (50.00%) Web Analytics
2 5 (35.71%) Problem-Solving
3 4 (28.57%) Agile
3 4 (28.57%) Artificial Intelligence
3 4 (28.57%) Business Intelligence
4 3 (21.43%) Prototyping
5 2 (14.29%) Creative Problem-Solving
5 2 (14.29%) Infographics
5 2 (14.29%) Systems Thinking
6 1 (7.14%) Community of Practice
Programming Languages
1 7 (50.00%) R
1 7 (50.00%) SQL
Quality Assurance & Compliance
1 3 (21.43%) Accessibility
2 1 (7.14%) PMO
Vendors
1 10 (71.43%) Adobe
2 7 (50.00%) Teradata
3 2 (14.29%) Microsoft
4 1 (7.14%) YouTube