Period
to 25 February 2018

The table below looks at the prevalence of the term Social Media in contract job vacancies advertised in the South West. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Social Media over the 6 months to 25 February 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Social Media
England > South West
6 months to
25 Feb 2018
Same period 2017 Same period 2016
Rank 169 194 196
Rank change year-on-year +25 +2 -4
Contract jobs citing Social Media 19 12 22
As % of all contract IT jobs advertised in the South West 0.37% 0.22% 0.36%
As % of the Miscellaneous category 1.46% 0.82% 1.20%
Number of daily rates quoted 12 7 19
South West median daily rate £238 £250 £145
Median daily rate % change year-on-year -5.00% +72.41% -55.38%
10th Percentile £159 £202 £90
90th Percentile £380 £395 £407
England median daily rate £375 £350 £375
% change year-on-year +7.14% -6.67% -
Number of hourly rates quoted 2 0 1
South West median hourly rate £20.00 - £122.50
10th Percentile £15.50 - £111.25
90th Percentile £24.50 - £133.75
England median hourly rate £28.50 £33.00 £16.64
% change year-on-year -13.64% +98.38% -4.94%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the South West with a requirement for generic IT skills.

All Generic IT Skills
South West
Contract vacancies with a requirement for generic IT skills 1,304 1,463 1,828
As % of all contract IT jobs advertised in the South West 25.34% 26.85% 29.50%
Number of daily rates quoted 772 1,005 1,207
South West median daily rate £400 £375 £365
Median daily rate % change year-on-year +6.67% +2.74% -2.67%
10th Percentile £200 £225 £213
90th Percentile £558 £575 £513
England median daily rate £463 £438 £425
% change year-on-year +5.71% +2.94% +3.03%
Number of hourly rates quoted 75 97 111
South West median hourly rate £32.50 £35.75 £39.00
Median hourly rate % change year-on-year -9.09% -8.33% +32.20%
10th Percentile £11.80 £10.60 £12.50
90th Percentile £53.53 £46.45 £47.50
England median hourly rate £22.50 £20.00 £20.00
% change year-on-year +12.50% - +14.29%

Social Media
Job Vacancy Trend in the South West

Job postings citing Social Media as a percentage of all IT jobs advertised in the South West.

Job vacancy trend for Social Media in the South West

Social Media
Contractor Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Social Media in the South West.

Contractor daily rate trend for Social Media in the South West

Social Media
Contractor Daily Rate Histogram in the South West

The daily rate distribution of IT jobs citing Social Media in the South West over the 6 months to 25 February 2018.

Contractor daily rate histogram for Social Media in the South West

Social Media
Contractor Hourly Rate Trend in the South West

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Social Media in the South West.

Contractor hourly rate trend for Social Media in the South West

Social Media
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the South West region over the 6 months to 25 February 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Devon - 7 £371 - 3
Somerset -1 6 £167 -33.20% 3
Bristol -9 5 £350 +40.00% 3
Gloucestershire +19 1 - - 2
Social Media
England

For the 6 months to 25 February 2018, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the South West region with a requirement for Social Media.

1 7 (36.84%) SQL
1 7 (36.84%) ITIL
1 7 (36.84%) Google
1 7 (36.84%) Analytics
1 7 (36.84%) Google Cloud Platform
2 6 (31.58%) BigQuery
2 6 (31.58%) Digital Analytics
2 6 (31.58%) Data Analysis
2 6 (31.58%) Google Analytics
2 6 (31.58%) Validation
2 6 (31.58%) Service Delivery
2 6 (31.58%) ITSM
2 6 (31.58%) Microsoft
2 6 (31.58%) SQL Server
3 5 (26.32%) Microsoft Office
3 5 (26.32%) Windows
3 5 (26.32%) Active Directory
4 4 (21.05%) R
5 3 (15.79%) Agile Software Development
5 3 (15.79%) Security Cleared
6 2 (10.53%) Analytical Skills
6 2 (10.53%) Marketing
6 2 (10.53%) Advertising
6 2 (10.53%) LAN
6 2 (10.53%) SMS
6 2 (10.53%) CSS
6 2 (10.53%) HTML
7 1 (5.26%) JavaScript
7 1 (5.26%) PHP
7 1 (5.26%) MySQL

Social Media
Co-occurring IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (5.26%) Apache Spark
1 1 (5.26%) CMS
1 1 (5.26%) SharePoint
Applications
1 5 (26.32%) Microsoft Office
Cloud Services
1 7 (36.84%) Google Cloud Platform
2 6 (31.58%) Google Analytics
3 1 (5.26%) MailChimp
Communications & Networking
1 2 (10.53%) LAN
1 2 (10.53%) SMS
2 1 (5.26%) Intranet
Database & Business Intelligence
1 6 (31.58%) BigQuery
1 6 (31.58%) SQL Server
2 1 (5.26%) Big Data
2 1 (5.26%) Data Warehouse
2 1 (5.26%) MySQL
Development Applications
1 1 (5.26%) Xcode
General
1 2 (10.53%) Advertising
1 2 (10.53%) Marketing
2 1 (5.26%) Finance
Job Titles
1 7 (36.84%) Analyst
2 5 (26.32%) 1st Line Support
2 5 (26.32%) Digital Analyst
2 5 (26.32%) First Line Help Desk Support
2 5 (26.32%) Help Desk Support
2 5 (26.32%) Service Desk Support
3 4 (21.05%) Applications Support
4 2 (10.53%) Developer
4 2 (10.53%) Digital Analytics Analyst
4 2 (10.53%) Digital Performance Analyst
4 2 (10.53%) Google Analytics Analyst
4 2 (10.53%) Performance Analyst
5 1 (5.26%) Communications Manager
5 1 (5.26%) Digital Marketing Analyst
5 1 (5.26%) iOS Developer
5 1 (5.26%) Marketing Analyst
5 1 (5.26%) PHP Developer
5 1 (5.26%) Service Desk Analyst
5 1 (5.26%) Strategy Manager
5 1 (5.26%) Web Editor
Libraries, Frameworks & Software Standards
1 2 (10.53%) CSS
1 2 (10.53%) HTML
2 1 (5.26%) Cocoa
2 1 (5.26%) Cocoa Touch
2 1 (5.26%) CSS3
2 1 (5.26%) HTML5
2 1 (5.26%) iOS SDK
2 1 (5.26%) jQuery
2 1 (5.26%) Kafka
2 1 (5.26%) REST
2 1 (5.26%) SOAP
2 1 (5.26%) UIKit
2 1 (5.26%) Web Services
2 1 (5.26%) XHTML
2 1 (5.26%) XML
Miscellaneous
1 2 (10.53%) Analytical Skills
2 1 (5.26%) Blog
2 1 (5.26%) Data Protection Act
2 1 (5.26%) Data Structures
2 1 (5.26%) Mobile App
Operating Systems
1 5 (26.32%) Windows
2 1 (5.26%) Apple iOS
Processes & Methodologies
1 7 (36.84%) Analytics
1 7 (36.84%) ITIL
2 6 (31.58%) Data Analysis
2 6 (31.58%) Digital Analytics
2 6 (31.58%) ITSM
2 6 (31.58%) Service Delivery
2 6 (31.58%) Validation
3 3 (15.79%) Agile Software Development
4 1 (5.26%) Copywriting
4 1 (5.26%) Data Governance
4 1 (5.26%) Data Management
4 1 (5.26%) Data Protection
4 1 (5.26%) Data Stewardship
4 1 (5.26%) Knowledge Management
4 1 (5.26%) Logistics
4 1 (5.26%) Migration
4 1 (5.26%) Ontologies
4 1 (5.26%) Responsive Web Design
4 1 (5.26%) Visualisation
4 1 (5.26%) Web Development
Programming Languages
1 7 (36.84%) SQL
2 4 (21.05%) R
3 1 (5.26%) Apple Swift
3 1 (5.26%) JavaScript
3 1 (5.26%) Objective-C
3 1 (5.26%) PHP
3 1 (5.26%) Python
3 1 (5.26%) Scala
Qualifications
1 3 (15.79%) Security Cleared
2 1 (5.26%) PRINCE2 Certification
Quality Assurance & Compliance
1 1 (5.26%) SLA
System Software
1 5 (26.32%) Active Directory
Vendors
1 7 (36.84%) Google
2 6 (31.58%) Microsoft
3 1 (5.26%) Facebook
3 1 (5.26%) Tableau
3 1 (5.26%) Twitter