Period
to 25 June 2018

The table below looks at the prevalence of the term Social Media in contract job vacancies advertised in the South West. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Social Media over the 6 months to 25 June 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Social Media
England > South West
6 months to
25 Jun 2018
Same period 2017 Same period 2016
Rank 172 196 190
Rank change year-on-year +24 -6 +5
Contract jobs citing Social Media 24 10 21
As % of all contract IT jobs advertised in the South West 0.47% 0.19% 0.36%
As % of the Miscellaneous category 1.94% 0.70% 1.23%
Number of daily rates quoted 11 4 16
South West median daily rate £320 £344 £288
Median daily rate % change year-on-year -6.91% +19.57% -11.54%
10th Percentile £163 £254 £127
90th Percentile £631 £501 £424
England median daily rate £375 £350 £350
% change year-on-year +7.14% - -6.67%
Number of hourly rates quoted 2 0 0
South West median hourly rate £21.16 - -
England median hourly rate £35.00 £23.50 £24.00
% change year-on-year +48.94% -2.08% +37.14%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the South West with a requirement for generic IT skills.

All Generic IT Skills
South West
Contract vacancies with a requirement for generic IT skills 1,240 1,424 1,707
As % of all contract IT jobs advertised in the South West 24.43% 26.94% 29.14%
Number of daily rates quoted 715 899 1,124
South West median daily rate £400 £400 £375
Median daily rate % change year-on-year - +6.67% -
10th Percentile £250 £250 £225
90th Percentile £574 £550 £575
England median daily rate £475 £450 £425
% change year-on-year +5.56% +5.88% +3.54%
Number of hourly rates quoted 79 80 112
South West median hourly rate £41.00 £40.75 £39.50
Median hourly rate % change year-on-year +0.61% +3.16% +22.48%
10th Percentile £13.50 £11.97 £12.28
90th Percentile £50.50 £50.00 £47.24
England median hourly rate £23.25 £20.00 £21.00
% change year-on-year +16.25% -4.76% +16.67%

Social Media
Job Vacancy Trend in the South West

Job postings citing Social Media as a percentage of all IT jobs advertised in the South West.

Job vacancy trend for Social Media in the South West

Social Media
Contractor Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Social Media in the South West.

Contractor daily rate trend for Social Media in the South West

Social Media
Contractor Daily Rate Histogram in the South West

The daily rate distribution of IT jobs citing Social Media in the South West over the 6 months to 25 June 2018.

Contractor daily rate histogram for Social Media in the South West

Social Media
Contractor Hourly Rate Trend in the South West

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Social Media in the South West.

Contractor hourly rate trend for Social Media in the South West

Social Media
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the South West region over the 6 months to 25 June 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Devon - 13 £371 -
Bristol 0 4 £250 -4.94% 6
Gloucestershire +10 2 - - 3
Somerset +6 2 £175 - 2
Wiltshire +4 2 £588 +28.77% 5
Dorset - 1 - - 1
Social Media
England

For the 6 months to 25 June 2018, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the South West region with a requirement for Social Media.

1 11 (45.83%) Google
2 10 (41.67%) Marketing
2 10 (41.67%) Data Analysis
3 9 (37.50%) Google Analytics
3 9 (37.50%) Analytics
4 8 (33.33%) BigQuery
4 8 (33.33%) Google Cloud Platform
4 8 (33.33%) Digital Analytics
5 5 (20.83%) R
5 5 (20.83%) Value Proposition
5 5 (20.83%) CMS
6 4 (16.67%) Degree
6 4 (16.67%) Finance
6 4 (16.67%) Microsoft Office
6 4 (16.67%) Microsoft
6 4 (16.67%) Facebook
6 4 (16.67%) Security Cleared
7 3 (12.50%) Statistics
7 3 (12.50%) Line Management
7 3 (12.50%) Trello
7 3 (12.50%) Self-Motivation
7 3 (12.50%) Problem-Solving
7 3 (12.50%) Adobe
7 3 (12.50%) ITIL
7 3 (12.50%) Management Information System
7 3 (12.50%) CRM
7 3 (12.50%) LAN
7 3 (12.50%) Time Management
7 3 (12.50%) Video Conferencing
7 3 (12.50%) Content Management

Social Media
Co-occurring IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (20.83%) CMS
2 2 (8.33%) SharePoint
3 1 (4.17%) WordPress
Applications
1 4 (16.67%) Microsoft Office
2 1 (4.17%) Adobe Captivate
2 1 (4.17%) Adobe Creative Suite
2 1 (4.17%) InDesign
2 1 (4.17%) Photoshop
Cloud Services
1 9 (37.50%) Google Analytics
2 8 (33.33%) Google Cloud Platform
3 3 (12.50%) Trello
4 2 (8.33%) Google Play
5 1 (4.17%) Amazon AWS
5 1 (4.17%) MailChimp
5 1 (4.17%) Microsoft Azure
5 1 (4.17%) SaaS
Communications & Networking
1 3 (12.50%) LAN
2 2 (8.33%) SMS
3 1 (4.17%) Intranet
3 1 (4.17%) Skype
Database & Business Intelligence
1 8 (33.33%) BigQuery
2 2 (8.33%) SQL Server
General
1 10 (41.67%) Marketing
2 4 (16.67%) Finance
3 1 (4.17%) Publishing
3 1 (4.17%) Retail
3 1 (4.17%) Telecoms
Job Titles
1 9 (37.50%) Analyst
2 6 (25.00%) Digital Analyst
3 3 (12.50%) Designer
3 3 (12.50%) Digital Analytics Analyst
3 3 (12.50%) Google Analytics Analyst
4 2 (8.33%) Data Analyst
4 2 (8.33%) Digital Designer
4 2 (8.33%) Digital Performance Analyst
4 2 (8.33%) Head of Communications
4 2 (8.33%) Head of Digital
4 2 (8.33%) Performance Analyst
5 1 (4.17%) Communications Manager
5 1 (4.17%) Data Architect
5 1 (4.17%) Graphic Designer
5 1 (4.17%) Help Desk Support
5 1 (4.17%) Marketing Analyst
5 1 (4.17%) Service Desk Analyst
5 1 (4.17%) Solutions Architect
5 1 (4.17%) Strategy Manager
5 1 (4.17%) Test Manager
Libraries, Frameworks & Software Standards
1 2 (8.33%) CSS
1 2 (8.33%) HTML
2 1 (4.17%) CSS3
2 1 (4.17%) HTML5
Miscellaneous
1 3 (12.50%) Management Information System
1 3 (12.50%) Self-Motivation
1 3 (12.50%) Video Conferencing
2 2 (8.33%) Digital Media
2 2 (8.33%) Graphic Design
3 1 (4.17%) Analytical Skills
3 1 (4.17%) BBC
3 1 (4.17%) Blog
3 1 (4.17%) Data Protection Act
3 1 (4.17%) e-Learning
3 1 (4.17%) IBM Mainframe
3 1 (4.17%) Mainframe
3 1 (4.17%) Podcast
3 1 (4.17%) Robotics
3 1 (4.17%) Smartphone
Operating Systems
1 2 (8.33%) Android
2 1 (4.17%) Windows
Processes & Methodologies
1 10 (41.67%) Data Analysis
2 9 (37.50%) Analytics
3 8 (33.33%) Digital Analytics
4 5 (20.83%) Value Proposition
5 3 (12.50%) Agile Software Development
5 3 (12.50%) Content Management
5 3 (12.50%) CRM
5 3 (12.50%) ITIL
5 3 (12.50%) Line Management
5 3 (12.50%) Problem-Solving
5 3 (12.50%) Stakeholder Management
5 3 (12.50%) Statistics
5 3 (12.50%) Time Management
6 2 (8.33%) Change Management
6 2 (8.33%) Copywriting
6 2 (8.33%) Infographics
6 2 (8.33%) ITSM
6 2 (8.33%) Service Delivery
6 2 (8.33%) Validation
7 1 (4.17%) Defect Management
Programming Languages
1 5 (20.83%) R
2 2 (8.33%) SQL
Qualifications
1 4 (16.67%) Degree
1 4 (16.67%) Security Cleared
2 1 (4.17%) PRINCE2 Certification
2 1 (4.17%) SC Cleared
Quality Assurance & Compliance
1 1 (4.17%) SLA
System Software
1 1 (4.17%) Active Directory
Systems Management
1 1 (4.17%) TeamSite
Vendors
1 11 (45.83%) Google
2 4 (16.67%) Facebook
2 4 (16.67%) Microsoft
3 3 (12.50%) Adobe
4 1 (4.17%) Apple
4 1 (4.17%) Blue Prism
4 1 (4.17%) Capita
4 1 (4.17%) IBM
4 1 (4.17%) Samsung
4 1 (4.17%) Sitecore
4 1 (4.17%) Twitter