Period
to 21 April 2018

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in South Yorkshire. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 21 April 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
Yorkshire > South Yorkshire
6 months to
21 Apr 2018
Same period 2017 Same period 2016
Rank 65 55 81
Rank change year-on-year -10 +26 -24
Contract jobs citing Marketing 13 24 6
As % of all contract IT jobs advertised in South Yorkshire 1.37% 2.54% 0.56%
As % of the General category 4.45% 8.73% 1.68%
Number of daily rates quoted 16 22 3
South Yorkshire median daily rate £275 £463 £375
Median daily rate % change year-on-year -40.54% +23.33% +8.70%
10th Percentile £263 £366 £345
90th Percentile £335 £575 £388
Yorkshire median daily rate £320 £375 £339
% change year-on-year -14.67% +10.70% +12.92%
Number of hourly rates quoted 0 0 0
South Yorkshire median hourly rate - - -
Yorkshire median hourly rate - £11.38 £45.50
% change year-on-year - -75.00% +152.78%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in South Yorkshire with a requirement for common skills.

All General Skills
South Yorkshire
Contract vacancies with a requirement for common skills 292 275 357
As % of all contract IT jobs advertised in South Yorkshire 30.74% 29.07% 33.12%
Number of daily rates quoted 172 177 257
South Yorkshire median daily rate £425 £415 £440
Median daily rate % change year-on-year +2.41% -5.68% +15.79%
10th Percentile £268 £305 £281
90th Percentile £575 £538 £705
Yorkshire median daily rate £400 £410 £400
% change year-on-year -2.44% +2.50% +5.26%
Number of hourly rates quoted 3 6 9
South Yorkshire median hourly rate £47.50 £12.96 £25.00
Median hourly rate % change year-on-year +266.51% -48.16% +225.10%
10th Percentile £20.45 £11.33 £12.90
90th Percentile £48.75 £18.75 £25.60
Yorkshire median hourly rate £40.00 £13.50 £15.50
% change year-on-year +196.30% -12.90% -13.89%

Marketing
Job Vacancy Trend in South Yorkshire

Job postings citing Marketing as a percentage of all IT jobs advertised in South Yorkshire.

Job vacancy trend for Marketing in South Yorkshire

Marketing
Contractor Daily Rate Trend in South Yorkshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in South Yorkshire.

Contractor daily rate trend for Marketing in South Yorkshire

Marketing
Contractor Daily Rate Histogram in South Yorkshire

The daily rate distribution of IT jobs citing Marketing in South Yorkshire over the 6 months to 21 April 2018.

Contractor daily rate histogram for Marketing in South Yorkshire

Marketing
Contractor Hourly Rate Trend in South Yorkshire

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in South Yorkshire.

Contractor hourly rate trend for Marketing in South Yorkshire

Marketing
Contract Job Locations in South Yorkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the South Yorkshire region over the 6 months to 21 April 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Sheffield -12 12 £275 -42.11% 7
Marketing
Yorkshire

For the 6 months to 21 April 2018, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the South Yorkshire region with a requirement for Marketing.

1 10 (76.92%) Digital Marketing
2 7 (53.85%) Investment Management
2 7 (53.85%) Finance
2 7 (53.85%) Banking
3 5 (38.46%) Agile Software Development
3 5 (38.46%) Project Management
3 5 (38.46%) SFIA
4 4 (30.77%) Social Media
4 4 (30.77%) Brand Management
4 4 (30.77%) Cybersecurity
4 4 (30.77%) Advertising
4 4 (30.77%) Direct Marketing
5 3 (23.08%) Intranet
5 3 (23.08%) Campaign Management
5 3 (23.08%) Line Management
6 2 (15.38%) Strategic Thinking
6 2 (15.38%) Investment Banking
6 2 (15.38%) Microsoft PowerPoint
6 2 (15.38%) Copywriting
6 2 (15.38%) Degree
6 2 (15.38%) Graphic Design
6 2 (15.38%) SharePoint
7 1 (7.69%) MS Visio
7 1 (7.69%) B2B
7 1 (7.69%) Microsoft
7 1 (7.69%) Microsoft Project
7 1 (7.69%) PRINCE2
7 1 (7.69%) Windows
7 1 (7.69%) Microsoft Excel
7 1 (7.69%) Financial Institution

Marketing
Co-occurring IT Skills in South Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (15.38%) SharePoint
2 1 (7.69%) SharePoint 2013
Applications
1 2 (15.38%) Microsoft PowerPoint
2 1 (7.69%) Microsoft Excel
2 1 (7.69%) Microsoft Project
2 1 (7.69%) MS Visio
Cloud Services
1 1 (7.69%) Google Analytics
Communications & Networking
1 3 (23.08%) Intranet
General
1 7 (53.85%) Banking
1 7 (53.85%) Finance
2 4 (30.77%) Advertising
3 2 (15.38%) Investment Banking
4 1 (7.69%) Financial Institution
Job Titles
1 3 (23.08%) Digital Marketing Manager
1 3 (23.08%) Marketing Manager
2 2 (15.38%) Copywriter
2 2 (15.38%) Creative Copywriter
2 2 (15.38%) Digital Copywriter
2 2 (15.38%) Engagement Manager
2 2 (15.38%) Marketing Copywriter
2 2 (15.38%) Marketing Specialist
3 1 (7.69%) Communications Specialist
3 1 (7.69%) Designer
3 1 (7.69%) Digital Marketing Specialist
3 1 (7.69%) Graphic Designer
3 1 (7.69%) Junior
3 1 (7.69%) Junior Project Manager
3 1 (7.69%) Project Manager
3 1 (7.69%) Project Support Manager
Miscellaneous
1 4 (30.77%) Social Media
2 2 (15.38%) Graphic Design
3 1 (7.69%) Blog
3 1 (7.69%) Cyberthreat
3 1 (7.69%) Freedom of Information
Operating Systems
1 1 (7.69%) Windows
1 1 (7.69%) Windows Server
Processes & Methodologies
1 10 (76.92%) Digital Marketing
2 7 (53.85%) Investment Management
3 5 (38.46%) Agile Software Development
3 5 (38.46%) Project Management
3 5 (38.46%) SFIA
4 4 (30.77%) Brand Management
4 4 (30.77%) Cybersecurity
4 4 (30.77%) Direct Marketing
5 3 (23.08%) Campaign Management
5 3 (23.08%) Line Management
6 2 (15.38%) Copywriting
6 2 (15.38%) Strategic Thinking
7 1 (7.69%) B2B
7 1 (7.69%) Collaborative Working
7 1 (7.69%) Content Management
7 1 (7.69%) Content Marketing
7 1 (7.69%) Mentoring
7 1 (7.69%) PRINCE2
7 1 (7.69%) Project Planning
7 1 (7.69%) SEO
Qualifications
1 2 (15.38%) Degree
Quality Assurance & Compliance
1 1 (7.69%) PMO
Vendors
1 1 (7.69%) Google
1 1 (7.69%) Microsoft