Period
to 2 June 2020

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Yorkshire. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 2 June 2020 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
England > Yorkshire
6 months to
2 Jun 2020
Same period 2019 Same period 2018
Rank 107 141 128
Rank change year-on-year +34 -13 -43
Contract jobs citing Marketing 14 49 80
As % of all contract jobs advertised in Yorkshire 0.68% 1.10% 1.62%
As % of the General category 1.86% 2.96% 5.47%
Number of daily rates quoted 11 38 65
Median daily rate £423 £400 £350
Median daily rate % change year-on-year +5.63% +14.29% -11.11%
10th Percentile £300 £260 £226
90th Percentile £475 £479 £475
England median daily rate £475 £475 £425
% change year-on-year - +11.76% -
Number of hourly rates quoted 0 1 1
Median hourly rate - £13.00 £41.00
Median hourly rate % change year-on-year - -68.29% +216.91%
England median hourly rate £27.00 £20.75 £32.82
% change year-on-year +30.12% -36.78% +57.44%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Yorkshire with a requirement for common skills.

All General Skills
Yorkshire
Contract vacancies with a requirement for common skills 754 1,658 1,462
As % of all contract IT jobs advertised in Yorkshire 36.67% 37.12% 29.61%
Number of daily rates quoted 462 1,110 977
Median daily rate £450 £438 £400
Median daily rate % change year-on-year +2.86% +9.38% -1.11%
10th Percentile £313 £263 £259
90th Percentile £630 £600 £538
England median daily rate £500 £500 £475
% change year-on-year - +5.26% +5.56%
Number of hourly rates quoted 47 76 49
Median hourly rate £20.11 £17.25 £17.50
Median hourly rate % change year-on-year +16.58% -1.43% +34.62%
10th Percentile £11.91 £10.50 £9.76
90th Percentile £37.30 £35.00 £45.00
Median hourly rate £26.44 £22.93 £22.65
% change year-on-year +15.31% +1.24% +5.35%

Marketing
Job Vacancy Trend in Yorkshire

Job postings citing Marketing as a proportion of all IT jobs advertised in Yorkshire.

Job vacancy trend for Marketing in Yorkshire

Marketing
Contractor Daily Rate Trend in Yorkshire

3-month moving average daily rate quoted in jobs citing Marketing in Yorkshire.

Daily rate trend for Marketing in Yorkshire

Marketing
Daily Rate Histogram in Yorkshire

Daily rate distribution for jobs citing Marketing in Yorkshire over the 6 months to 2 June 2020.

Daily rate histogram for Marketing in Yorkshire

Marketing
Contractor Hourly Rate Trend in Yorkshire

3-month moving average hourly rates quoted in jobs citing Marketing in Yorkshire.

Hourly rate trend for Marketing in Yorkshire

Marketing
Contract Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Yorkshire region over the 6 months to 2 June 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire +23 13 £423 +10.46% 4
East Yorkshire +6 1 - - 4
Marketing
England

For the 6 months to 2 June 2020, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Yorkshire region with a requirement for Marketing.

1 6 (42.86%) Analytical Skills
2 5 (35.71%) User Experience
3 4 (28.57%) E-Commerce
3 4 (28.57%) Finance
3 4 (28.57%) Digital Marketing
4 3 (21.43%) Agile Software Development
4 3 (21.43%) SAP
5 2 (14.29%) Python
5 2 (14.29%) Electronics
5 2 (14.29%) Telecoms
5 2 (14.29%) Business Intelligence
5 2 (14.29%) Programme Management
5 2 (14.29%) Manufacturing
5 2 (14.29%) Migration
5 2 (14.29%) Stakeholder Management
5 2 (14.29%) Retail
5 2 (14.29%) Online Marketing
5 2 (14.29%) Public Sector
5 2 (14.29%) Copywriting
5 2 (14.29%) Analytics
5 2 (14.29%) Data Structures
5 2 (14.29%) Service Design
6 1 (7.14%) Prototyping
6 1 (7.14%) Continuous Deployment
6 1 (7.14%) Contract Management
6 1 (7.14%) Databricks
6 1 (7.14%) Multichannel Marketing
6 1 (7.14%) A/B Testing
6 1 (7.14%) PMO
6 1 (7.14%) PySpark

Marketing
Co-occurring IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (7.14%) Apache
1 1 (7.14%) Apache Spark
1 1 (7.14%) CMS
Applications
1 1 (7.14%) Microsoft Excel
Business Applications
1 1 (7.14%) SAP FI
Cloud Services
1 1 (7.14%) Amazon EC2
1 1 (7.14%) Amazon S3
1 1 (7.14%) AWS
1 1 (7.14%) GitHub
Database & Business Intelligence
1 1 (7.14%) Data Mining
1 1 (7.14%) Data Warehouse
1 1 (7.14%) Oracle Database
1 1 (7.14%) SQL Server
Development Applications
1 1 (7.14%) Bitbucket
1 1 (7.14%) Git (software)
1 1 (7.14%) GitLab
General
1 4 (28.57%) Finance
2 2 (14.29%) Electronics
2 2 (14.29%) Manufacturing
2 2 (14.29%) Public Sector
2 2 (14.29%) Retail
2 2 (14.29%) Telecoms
Job Titles
1 2 (14.29%) Copywriter
1 2 (14.29%) E-Commerce Manager
1 2 (14.29%) Project Manager
2 1 (7.14%) Analyst
2 1 (7.14%) Analytics Manager
2 1 (7.14%) Campaign Manager
2 1 (7.14%) Data Engineer
2 1 (7.14%) Data Scientist
2 1 (7.14%) Designer
2 1 (7.14%) Developer
2 1 (7.14%) Machine Learning Engineer
2 1 (7.14%) Machine Learning Scientist
2 1 (7.14%) Marketing Analytics Manager
2 1 (7.14%) Marketing Campaign Manager
2 1 (7.14%) Migration Manager
2 1 (7.14%) React Developer
2 1 (7.14%) SAP Analyst
2 1 (7.14%) SAP FI Analyst
2 1 (7.14%) SAP Functional Analyst
2 1 (7.14%) Strategy Manager
Libraries, Frameworks & Software Standards
1 1 (7.14%) CSS
1 1 (7.14%) HTML
1 1 (7.14%) jQuery
1 1 (7.14%) JSON
1 1 (7.14%) Node.js
1 1 (7.14%) PySpark
1 1 (7.14%) React
1 1 (7.14%) XHTML
Miscellaneous
1 6 (42.86%) Analytical Skills
2 5 (35.71%) User Experience
3 2 (14.29%) Data Structures
4 1 (7.14%) Analytical Mindset
4 1 (7.14%) Management Information System
Operating Systems
1 1 (7.14%) Linux
Processes & Methodologies
1 4 (28.57%) Digital Marketing
1 4 (28.57%) E-Commerce
2 3 (21.43%) Agile Software Development
3 2 (14.29%) Analytics
3 2 (14.29%) Business Intelligence
3 2 (14.29%) Copywriting
3 2 (14.29%) Migration
3 2 (14.29%) Online Marketing
3 2 (14.29%) Programme Management
3 2 (14.29%) Service Design
3 2 (14.29%) Stakeholder Management
4 1 (7.14%) Campaign Management
4 1 (7.14%) Channel Management
4 1 (7.14%) Continuous Deployment
4 1 (7.14%) DevOps
4 1 (7.14%) Identity Access Management
4 1 (7.14%) Mobile First
4 1 (7.14%) Prototyping
4 1 (7.14%) SDLC
4 1 (7.14%) Translating Business Requirements
Programming Languages
1 2 (14.29%) Python
2 1 (7.14%) Java
2 1 (7.14%) JavaScript
2 1 (7.14%) SQL
Qualifications
1 1 (7.14%) Degree
1 1 (7.14%) SC Cleared
1 1 (7.14%) Security Cleared
Quality Assurance & Compliance
1 1 (7.14%) PMO
Vendors
1 3 (21.43%) SAP
2 1 (7.14%) Databricks
2 1 (7.14%) Oracle
2 1 (7.14%) Teradata