The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Yorkshire. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 3 months to 25 March 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

3 months to
25 Mar 2017
Same period 2016 Same period 2015
Marketing
England / Yorkshire
Rank 77 105 105
Rank change year-on-year +28 0  
Contract jobs citing Marketing 50 37 28
As % of all contract IT jobs advertised in Yorkshire 2.31% 1.30% 1.06%
As % of the General category 7.78% 4.08% 3.21%
Number of daily rates quoted 39 32 17
Median daily rate £338 £311 £310
Median daily rate % change year-on-year +8.43% +0.40%  
90% offered a daily rate of more than £224 £208 £185
10% offered a daily rate of more than £515 £450 £419
UK excluding London median daily rate £400 £363 £365
% change year-on-year +10.34% -0.68%  
Number of hourly rates quoted 0 1 4
Median hourly rate - £19.35 £18.00
Median hourly rate % change year-on-year - +7.50%  
UK excluding London median hourly rate £29.50 £19.00 £16.25
% change year-on-year +55.26% +16.92%  

Marketing is in the common skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Yorkshire with a requirement for common skills.

General Skills
Yorkshire
Contract job vacancies with a requirement for common skills 643 907 871
As % of all contract IT job vacancies advertised in Yorkshire 29.77% 31.95% 33.02%
Number of daily rates quoted 422 635 550
Median daily rate £420 £400 £375
Median daily rate % change year-on-year +5.00% +6.66%  
90% offered a daily rate of more than £287 £280 £260
10% offered a daily rate of more than £550 £550 £477
UK excluding London median daily rate £410 £400 £400
% change year-on-year +2.50% -  
Number of hourly rates quoted 11 18 24
Median hourly rate £14.00 £16.25 £21.50
Median hourly rate % change year-on-year -13.84% -24.41%  
90% offered a hourly rate of more than £11.33 £9.90 £10.50
10% offered a hourly rate of more than £33.89 £40.55 £38.80
UK excluding London median hourly rate £27.00 £31.50 £25.00
% change year-on-year -14.28% +26.00%  

Marketing
Job Vacancy Trend in Yorkshire

The job posting trend of jobs advertised in Yorkshire citing Marketing as a proportion of all contract or permanent IT jobs with a match in the General category.

Job vacancy trend for Marketing in Yorkshire

Marketing
Contractor Daily Rate Trend in Yorkshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in Yorkshire.

Contractor daily rate trend for Marketing in Yorkshire

Marketing
Contractor Daily Rate Histogram in Yorkshire

The daily rate distribution of IT jobs citing Marketing in Yorkshire over the 3 months to 25 March 2017.

Contractor daily rate histogram for Marketing in Yorkshire

Marketing
Contractor Hourly Rate Trend in Yorkshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing in Yorkshire.

Contractor hourly rate trend for Marketing in Yorkshire

Marketing
Contract Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Yorkshire region over the 3 months to 25 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire +14 37 £300 -4.00% 42
South Yorkshire +10 12 £463 +36.02% 12
East Yorkshire - 1 £260 - 5
Marketing
England

Marketing
Top 30 Related IT Skills in Yorkshire

For the 6 months to 25 March 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Yorkshire region with a requirement for Marketing.

1 46 (47.92%) Finance
2 32 (33.33%) SAP
3 31 (32.29%) Business Intelligence
4 29 (30.21%) Digital Marketing
5 27 (28.13%) Agile Software Development
5 27 (28.13%) Telecoms
6 26 (27.08%) Electronics
6 26 (27.08%) Manufacturing
6 26 (27.08%) Programme Management
6 26 (27.08%) SAP Oil and Gas
7 21 (21.88%) CRM
8 17 (17.71%) HTML
9 16 (16.67%) User Experience
10 13 (13.54%) Stakeholder Management
10 13 (13.54%) JavaScript
10 13 (13.54%) SQL
11 10 (10.42%) E-Commerce
12 9 (9.38%) CSS
12 9 (9.38%) Analytics
13 8 (8.33%) Social Media
13 8 (8.33%) Middleware
13 8 (8.33%) Project Management
13 8 (8.33%) Git (software)
13 8 (8.33%) Google
13 8 (8.33%) Web Development
14 7 (7.29%) ERP
14 7 (7.29%) Replication
14 7 (7.29%) Web Design
14 7 (7.29%) SAP Fiori
14 7 (7.29%) SAPUI5

Marketing
Top Related IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (4.17%) CMS
2 3 (3.13%) Umbraco
3 2 (2.08%) SAS
4 1 (1.04%) Apache
4 1 (1.04%) JBoss
4 1 (1.04%) Mule
4 1 (1.04%) Mule ESB
4 1 (1.04%) Tomcat
4 1 (1.04%) WordPress
Applications
1 4 (4.17%) Adobe Illustrator
1 4 (4.17%) MS PowerPoint
1 4 (4.17%) Photoshop
2 3 (3.13%) Adobe After Effects
3 1 (1.04%) Adobe Creative Suite
Business Applications
1 26 (27.08%) SAP Oil and Gas
2 6 (6.25%) SAP CRM
3 4 (4.17%) SAP CRM for Utilities
4 2 (2.08%) Unica
5 1 (1.04%) Salesforce.com CRM
5 1 (1.04%) SystmOne
Cloud Services
1 6 (6.25%) Google Analytics
2 1 (1.04%) Adobe Creative Cloud
2 1 (1.04%) Force.com
2 1 (1.04%) GitHub
2 1 (1.04%) Google Tag Manager
2 1 (1.04%) Microsoft Azure
Communications & Networking
1 6 (6.25%) Internet
2 4 (4.17%) Cisco Nexus
3 3 (3.13%) Cisco ASA
3 3 (3.13%) Firewall
3 3 (3.13%) HTTP
4 2 (2.08%) Cisco IOS
4 2 (2.08%) IPsec
4 2 (2.08%) OSPF
4 2 (2.08%) TCP/IP
4 2 (2.08%) VPN
5 1 (1.04%) BGP
5 1 (1.04%) EIGRP
5 1 (1.04%) Extranet
5 1 (1.04%) Intranet
5 1 (1.04%) OpenLDAP
Database & Business Intelligence
1 6 (6.25%) MySQL
1 6 (6.25%) SQL Server
2 3 (3.13%) Relational Database
3 2 (2.08%) Base SAS
3 2 (2.08%) Big Data
4 1 (1.04%) Data Mining
4 1 (1.04%) Data Warehouse
4 1 (1.04%) IBM InfoSphere
4 1 (1.04%) PostgreSQL
4 1 (1.04%) Redis
Development Applications
1 8 (8.33%) Git (software)
2 6 (6.25%) JIRA
3 4 (4.17%) Cucumber
4 2 (2.08%) FitNesse
4 2 (2.08%) Gatling
4 2 (2.08%) JMeter
4 2 (2.08%) Selenium
4 2 (2.08%) SQL Server Management Studio (SSMS)
4 2 (2.08%) WebDriver
5 1 (1.04%) Grunt
5 1 (1.04%) gulp
5 1 (1.04%) MSTest
General
1 46 (47.92%) Finance
2 27 (28.13%) Telecoms
3 26 (27.08%) Electronics
3 26 (27.08%) Manufacturing
4 6 (6.25%) Games
5 4 (4.17%) Retail
6 3 (3.13%) Advertising
7 2 (2.08%) German Language
8 1 (1.04%) Publishing
Job Titles
1 19 (19.79%) Analyst
2 15 (15.63%) Developer
3 11 (11.46%) Consultant
3 11 (11.46%) Designer
4 9 (9.38%) Project Manager
5 7 (7.29%) CRM Consultant
5 7 (7.29%) Functional Consultant
6 6 (6.25%) SAP Consultant
6 6 (6.25%) SAP CRM Consultant
6 6 (6.25%) SAP CRM Functional Consultant
6 6 (6.25%) SAP Functional Consultant
6 6 (6.25%) User Researcher
7 4 (4.17%) .NET Developer
7 4 (4.17%) Architect
7 4 (4.17%) ASP.NET Developer
7 4 (4.17%) Business Analyst
7 4 (4.17%) C# Developer
7 4 (4.17%) CRM Analyst
7 4 (4.17%) IT Support
7 4 (4.17%) Tester
Libraries, Frameworks & Software Standards
1 17 (17.71%) HTML
2 9 (9.38%) CSS
3 8 (8.33%) Middleware
4 7 (7.29%) SAP Fiori
4 7 (7.29%) SAPUI5
5 5 (5.21%) .NET
6 4 (4.17%) ASP.NET
6 4 (4.17%) HTML5
7 3 (3.13%) CSS3
7 3 (3.13%) jQuery
7 3 (3.13%) JSON
7 3 (3.13%) REST
8 1 (1.04%) AngularJS
8 1 (1.04%) ASP.NET Web Forms
8 1 (1.04%) LAPP Stack
8 1 (1.04%) SOAP
8 1 (1.04%) Visualforce
8 1 (1.04%) Web Services
Miscellaneous
1 16 (16.67%) User Experience
2 8 (8.33%) Social Media
3 7 (7.29%) Replication
4 5 (5.21%) Mobile App
4 5 (5.21%) NHS
5 4 (4.17%) Motion Graphics
6 3 (3.13%) Analytical Skills
7 2 (2.08%) Credit Risk
7 2 (2.08%) Data Structures
7 2 (2.08%) EPoS
8 1 (1.04%) Apple TV
8 1 (1.04%) CESG
8 1 (1.04%) CESG CLAS
8 1 (1.04%) Data Centre
8 1 (1.04%) IBM Mainframe
8 1 (1.04%) IVR
8 1 (1.04%) Mainframe
8 1 (1.04%) Management Information System
8 1 (1.04%) Smartphone
8 1 (1.04%) W3C
Operating Systems
1 5 (5.21%) Linux
2 4 (4.17%) Android
2 4 (4.17%) Apple iOS
3 3 (3.13%) Mac OS X
3 3 (3.13%) Windows
4 2 (2.08%) CatOS
4 2 (2.08%) Unix
5 1 (1.04%) Windows Vista
5 1 (1.04%) Windows XP
Processes & Methodologies
1 31 (32.29%) Business Intelligence
2 29 (30.21%) Digital Marketing
3 27 (28.13%) Agile Software Development
4 26 (27.08%) Programme Management
5 21 (21.88%) CRM
6 13 (13.54%) Stakeholder Management
7 10 (10.42%) E-Commerce
8 9 (9.38%) Analytics
9 8 (8.33%) Project Management
9 8 (8.33%) Web Development
10 7 (7.29%) ERP
10 7 (7.29%) Service Design
10 7 (7.29%) Web Design
11 6 (6.25%) Continuous Delivery
12 5 (5.21%) A/B Testing
12 5 (5.21%) Pay per click
12 5 (5.21%) Scrum
13 4 (4.17%) Business Development
13 4 (4.17%) Migration
13 4 (4.17%) MVC
Programming Languages
1 13 (13.54%) JavaScript
1 13 (13.54%) SQL
2 6 (6.25%) Java
3 4 (4.17%) C#
3 4 (4.17%) Python
4 3 (3.13%) PHP
5 2 (2.08%) Bash Shell
5 2 (2.08%) Ruby
5 2 (2.08%) Scala
5 2 (2.08%) T-SQL
6 1 (1.04%) Apex Code
6 1 (1.04%) C
6 1 (1.04%) SOQL
Qualifications
1 6 (6.25%) SC Cleared
1 6 (6.25%) Security Cleared
2 5 (5.21%) Cisco Certification
3 3 (3.13%) CCIE
4 2 (2.08%) CCNA
4 2 (2.08%) Degree
5 1 (1.04%) BC Cleared
5 1 (1.04%) CCNP
5 1 (1.04%) CLAS
5 1 (1.04%) Postgraduate
Quality Assurance & Compliance
1 2 (2.08%) Data Quality
1 2 (2.08%) ISO/IEC 27001
2 1 (1.04%) ISO 9001
2 1 (1.04%) QA
System Software
1 4 (4.17%) vSphere
2 2 (2.08%) Active Directory
2 2 (2.08%) VMware Infrastructure
3 1 (1.04%) Docker
Systems Management
1 1 (1.04%) HP Quality Center
Vendors
1 32 (33.33%) SAP
2 8 (8.33%) Google
3 5 (5.21%) Cisco
3 5 (5.21%) Salesforce.com
3 5 (5.21%) Tableau
4 4 (4.17%) VMware
5 3 (3.13%) IBM
6 2 (2.08%) Adobe
6 2 (2.08%) CheckPoint
6 2 (2.08%) F5
6 2 (2.08%) Microsoft
6 2 (2.08%) Nokia
7 1 (1.04%) Apple
7 1 (1.04%) Fortinet
7 1 (1.04%) MuleSoft
7 1 (1.04%) Oracle
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