Period
to 16 December 2017

The median contractor rate for an SEO Manager was £275 per day in advertised job vacancies during the 6 months to 16 December 2017.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Search Engine Optimisation (SEO) Manager
UK
6 months to
16 Dec 2017
Same period 2016 Same period 2015
Rank 865 867 885
Rank change year-on-year +2 +18 +3
Contract jobs requiring an SEO Manager 17 13 17
As % of all contract IT jobs advertised in the UK 0.017% 0.013% 0.015%
As % of the Job Titles category 0.017% 0.013% 0.016%
Number of daily rates quoted 11 5 9
UK median daily rate £275 £300 £375
Median daily rate % change year-on-year -8.33% -20.00% +41.51%
10th Percentile £213 £251 £301
90th Percentile £353 £390 £475
UK excluding London median daily rate £275 £300 £405
% change year-on-year -8.33% -25.93% +76.09%
Number of hourly rates quoted 0 2 0
UK median hourly rate - £58.20 -
UK excluding London median hourly rate - - -

The following table is for comparison with the above and includes summary statistics for all contract IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

All Contract IT Job Vacancies
UK
Contract vacancies in the UK with a recognized job title 97314 97205 107393
% of contract IT jobs with a recognized job title 94.85% 94.71% 94.95%
Number of daily rates quoted 64526 63412 68502
UK median daily rate £450 £425 £409
Median daily rate % change year-on-year +5.88% +3.94% +2.22%
10th Percentile £258 £250 £250
90th Percentile £625 £600 £588
UK excluding London median daily rate £400 £396 £375
% change year-on-year +1.01% +5.60% +3.45%
Number of hourly rates quoted 2848 3287 4072
UK median hourly rate £18.70 £18.00 £18.00
Median hourly rate % change year-on-year +3.89% - +9.09%
10th Percentile £10.80 £10.50 £10.50
90th Percentile £47.83 £47.00 £45.23
UK excluding London median hourly rate £18.00 £17.50 £17.50
% change year-on-year +2.86% - +6.06%

SEO Manager
Job Vacancy Trend

Job postings that featured SEO Manager in the job title as a percentage of all IT jobs advertised.

Job vacancy trend for SEO Manager in the UK

SEO Manager
Contractor Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing SEO Manager.

Contractor daily rate trend for SEO Manager in the UK

SEO Manager
Contractor Daily Rate Histogram

The daily rate distribution of IT jobs citing SEO Manager over the 6 months to 16 December 2017.

Contractor daily rate histogram for SEO Manager in the UK

SEO Manager
Top 6 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing SEO Manager within the UK over the 6 months to 16 December 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +20 17 £275 -8.33% 11
London -34 11 £286 -18.21% 5
UK excluding London +11 6 £275 -8.33% 7
South East -13 5 £300 - 1
West Midlands - 1 £225 - 1
Midlands - 1 £225 - 1

SEO Manager Skill Set
Top 30 Co-occurring IT Skills

For the 6 months to 16 December 2017, SEO Manager contract jobs required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads featuring SEO Manager in the job title.

1 17 (100.00%) SEO
2 13 (76.47%) Marketing
3 9 (52.94%) Digital Marketing
3 9 (52.94%) Analytics
4 7 (41.18%) Project Management
4 7 (41.18%) Retail
4 7 (41.18%) E-Commerce
5 6 (35.29%) SQL
5 6 (35.29%) Finance
5 6 (35.29%) AdWords
5 6 (35.29%) Data Analysis
6 5 (29.41%) Google
6 5 (29.41%) Statistics
6 5 (29.41%) Task Automation
6 5 (29.41%) Python
6 5 (29.41%) PHP
7 4 (23.53%) SAP
7 4 (23.53%) Business Intelligence
7 4 (23.53%) B2B
7 4 (23.53%) Electronics
7 4 (23.53%) Telecoms
7 4 (23.53%) Programme Management
7 4 (23.53%) Manufacturing
7 4 (23.53%) Advertising
8 3 (17.65%) B2C
8 3 (17.65%) HTML
8 3 (17.65%) Google Analytics
9 2 (11.76%) CSS
9 2 (11.76%) Microsoft Excel
9 2 (11.76%) Revenue Recognition

SEO Manager Skill Set
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (5.88%) CMS
Applications
1 2 (11.76%) Microsoft Excel
2 1 (5.88%) Microsoft PowerPoint
2 1 (5.88%) Spreadsheet
Cloud Services
1 6 (35.29%) AdWords
2 3 (17.65%) Google Analytics
3 1 (5.88%) Adobe Analytics
General
1 13 (76.47%) Marketing
2 7 (41.18%) Retail
3 6 (35.29%) Finance
4 4 (23.53%) Advertising
4 4 (23.53%) Electronics
4 4 (23.53%) Manufacturing
4 4 (23.53%) Telecoms
5 1 (5.88%) Automotive
5 1 (5.88%) Multimedia
Libraries, Frameworks & Software Standards
1 3 (17.65%) HTML
2 2 (11.76%) CSS
3 1 (5.88%) XML
Miscellaneous
1 1 (5.88%) Algorithms
1 1 (5.88%) Blog
1 1 (5.88%) User Experience
Processes & Methodologies
1 17 (100.00%) SEO
2 9 (52.94%) Analytics
2 9 (52.94%) Digital Marketing
3 7 (41.18%) E-Commerce
3 7 (41.18%) Project Management
4 6 (35.29%) Data Analysis
5 5 (29.41%) Statistics
5 5 (29.41%) Task Automation
6 4 (23.53%) B2B
6 4 (23.53%) Business Intelligence
6 4 (23.53%) Programme Management
7 3 (17.65%) B2C
8 2 (11.76%) Customer-Centricity
8 2 (11.76%) Pay per click
8 2 (11.76%) Revenue Recognition
9 1 (5.88%) Collaborative Working
9 1 (5.88%) Customer Acquisition
9 1 (5.88%) Data Entry
9 1 (5.88%) Link Building
9 1 (5.88%) Marketing Strategy
Programming Languages
1 6 (35.29%) SQL
2 5 (29.41%) PHP
2 5 (29.41%) Python
3 1 (5.88%) C
3 1 (5.88%) JavaScript
Qualifications
1 2 (11.76%) Degree
Quality Assurance & Compliance
1 1 (5.88%) QA
Vendors
1 5 (29.41%) Google
2 4 (23.53%) SAP
3 1 (5.88%) Adobe
3 1 (5.88%) Cisco
3 1 (5.88%) Facebook
3 1 (5.88%) HP
3 1 (5.88%) IBM
3 1 (5.88%) Microsoft